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2013 Year in Review: Top 6 focus areas for B2B marketers this year

markempa

With the quickly evolving nature of this medium, it is no surprise it was also the top category marketers wanted to learn more about in 2013. Read on for five more areas of focus that were top of mind in the B2B realm in 2013. Anna Lee (@annaleenyc) May 6, 2013. Grant Grigorian (@GrantG9) November 4, 2013. “We

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Video in 2013: Mobile, Social, Interactive

Vidyard

Michael talks about three core pillars of video for 2013 – mobile, social and interactive – and how each is fundamentally changing how, and when, our customers engage with video content. The post Video in 2013: Mobile, Social, Interactive appeared first on Vidyard.

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Download the 2013 B2B Content Marketing Report

Everything Technology Marketing

Content marketing is going mainstream in 2013. Download the B2B Content Marketing Report (2013) * required First Name: Last Name: Email: * Company: Top-5 Content Marketing Trends in 2013 Content marketing is going mainstream and is becoming more sophisticated to help marketers generate more leads and enable thought leadership.

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How the New York Times Uses Interactive Content

SnapApp

In 2013, the most popular story published by the New York Times wasn’t a story at all. . It was an interactive assessment. . In 11 days, this piece of interactive content got more clicks than any other piece the publication put out all year long. . It certainly speaks to the engagement power of interactive content.

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The 20 Best Marketing Conferences In 2013

Marketing Insider Group

20 Best Marketing Conferences 2013. Online Marketing Summit February 11-13 in San Diego, CA and Fall, 2013 in New York, NY. SXSW Interactive March 8-12 in Austin, TX (the film and music festivals continue through the 17 th ). Sirius Decisions 2013 May 8-10 in San Diego, CA. I can’t wait to meet you # IRL. Photo Source.

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Top Tips for Increasing Sales with Digital Interactivity

Kaon

By Dana Drissel, Vice President at Kaon Interactive. In marketing and sales, this can be accomplished by using digital interactions and interactive storytelling to create engagements that allow customers to guide themselves through their problem-solving journeys. Accelerate Onboarding with Interactive Crib Notes.

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The Top-5 Content Marketing Trends in 2013

Everything Technology Marketing

Check out our latest B2B Content Marketing Report 2013 and find out what is going on in the world of content marketing. The popularity of white papers as a content marketing format is declining relative to interactive, easily digestible formats such as video.

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