Sprout Social

APRIL 6, 2020

With its focus on professional organizations and institutions, LinkedIn has become an excellent resource to meet the needs of both prospective and current students as well as alumni on one platform. Known for establishing business connections, LinkedIn expanded into the education space by creating University Pages in 2013.

Education 102

Education Linkedin Practices Best Practices 102

Martech

MARCH 25, 2024

Lately, I’ve been feeling as if I’m living in 2013 again. No, I’m stuck in 2013 because many of the small, mid-market and enterprise marketers I’ve been speaking with over the past month are fretting over Gmail’s Primary tab, which was the big burning issue that year. That didn’t happen in 2013.

Burn Rate 75

Burn Rate Opt-out Opt-in Ad Frequency 75

Marketing Insider Group

NOVEMBER 15, 2012

Planning season is well underway and I think it is never to early to look at the B2B Marketing 2012 year in review and start to make some predictions for Marketing and Social Businesses in 2013. And finally, I will make some marketing predictions for 2013. 2013 Marketing Prediction. The stakes are high and the timing is urgent.

Social Marketing 100

Social Marketing Planning Peer-to-peer Business 100

The Forward Observer

JANUARY 19, 2024

Today he consults and works with direct response marketing companies and entrepreneurs directly and through his mastermind groups. Under Brian’s marketing leadership during his tenure at Boardroom, revenues went from approximately $5 million to over $150 million.

Copywriting 152

Copywriting Wikipedia Marketing & Strategy Advertising Mediums 152

Brandpoint

JANUARY 21, 2021

James Marable is an Employer Brand Leader at Eli Lilly and Company , a pharmaceutical company headquartered in Indianapolis. The following week there was a lot of uncertainty as to what our company would do, but our CEO Dave Ricks stepped up and charted our direction as an organization. What I didn’t know about was recruiting.

Paid Search Agency 143

Paid Search Agency Video Marketing Peer-to-peer Brand Identity 143

Marketing Insider Group

DECEMBER 16, 2013

So I looked through the most popular presentations published in the last 12 months and picked the top 25 slideshare presentations of 2013 for business leaders, marketers and growth hackers. The 25 Best Slideshare Presentations of 2013. KPCB Internet Trends 2013 from Kleiner Perkins Caufield & Byers. Content Marketing'

Best Practices 100

Best Practices Work Management Click Fraud Marketing Management 100

Martech

JANUARY 4, 2024

LinkedIn: Marsha Collier (12.8K LinkedIn: JasonGoldberg ( 22K followers) X/Twitter: RetailGeek (31K followers) Kaleigh Moore Kaleigh is a freelance writer whose articles on ecommerce, direct-to-consumer and retail have appeared in several outlets, including Vogue Business, Forbes and Adweek. followers) X/Twitter: MarshaCollier (229.7K

eCommerce 110

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 110

KoMarketing Associates

JANUARY 16, 2013

This year, as I got to thinking about the ways in which we’ll make our B2B content marketing collateral stand apart from the crowd and ultimately drive results for our clients, I turned to the 2013 Academy Award nominations. Do you have ideas about content generation for the year 2013?

Content Marketing 120

Content Marketing Planning Best Practices Content 120

Everything Technology Marketing

FEBRUARY 26, 2013

Finally, the new 2013 B2B Lead Generation Report is available! Download it here: [link] ) The B2B Technology Marketing Community on LinkedIn conducted the 2013 lead generation survey to better understand how B2B marketers are adjusting to new challenges, and to identify new trends and best practices. The results are in.

Enterprise Management 100

Enterprise Management Lead Generation Demand Generation Agencies Marketing Management 100

Marketing Insider Group

DECEMBER 4, 2012

So read on to hear what I think is in store for marketing in 2013… Content Marketing Matures. In 2013, many more brands will seek to become publishers. I think we will continue to see the rise of the personal brand, brand evangelists and thought leaders as formal roles within companies. Do you Agree?

Social Marketing 100

Social Marketing Paid Search Agency Content Marketing B2B Thought Leadership 100

Marketing Insider Group

JULY 16, 2013

And please let me know what topics you would be interested in me covering for the rest of 2013? The 20 Best Marketing Conferences of 2013. This post by Cheryl Burgess introduces her new book on The Social Employee and talks about how leading and adaptive companies are embracing disruption and encouraging social employees.

B2B Marketing 100

B2B Marketing B2B Lead Scoring Lead Ranking 100

Marketing Insider Group

MARCH 29, 2021

If your company plans to do business with government entities or deals with sensitive legal matters or highly technical material, use a sworn translator to translate your existing content into your new markets’ languages. Even if yours is a B2B company, emotion comes into play.

Planning 363

Planning Paid Search Agency Advertising Agencies Content Marketing 363

Contently

SEPTEMBER 24, 2021

” Mosseri explained that people came to Instagram to be entertained by video, so it was time for the company to fully embrace that—especially considering the competition the app was facing from other social apps. LinkedIn launched a feed to become the social network for your weird work persona. Narrator: They would not.)

Social Networks 208

Social Networks Social Media Facebook Verticals 208

The Forward Observer

OCTOBER 27, 2023

Leveraging his extensive experience with virtual, hybrid, and in-person events, he’s organized events for up to 5,000 people.

Planning 130

Planning Work Management Marketing & Strategy Click Rate 130

Webbiquity

MAY 5, 2020

The company offers a superior solution to its competitors through white-labeling the solution, plus ready integrations with CMS, CRM, and marketing automation systems. Modus is a spin-off from a digital media production company servicing the medical device industry. ” The Company. Year founded: 2013. I loved it!

CMS Development 174

CMS Development Enterprise Management Work Management Marketing Automation Services 174

Webbiquity

MARCH 26, 2019

She took on the Director of Marketing role there in 2013, and in 2015 became CEO and launched Tech Discounts. Tech Dump provides electronics recycling for companies and consumers; Tech Discounts offers access to low-cost technology, all while creating needed jobs and protecting the environment. The Company. The Product.

Barriers 239

Barriers Multi-Channel Training Fulfillment 239

The Point

OCTOBER 7, 2014

Billion with Google in 2013. Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. Competition for ‘Sponsored Update’ campaigns is substantially greater vs. ‘LinkedIn Ad’ campaigns.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

illumin

APRIL 2, 2024

On March 26, 2024, the two companies announced the deal with significant excitement. While the two companies have yet to release any numbers, a report from Bloomberg suggests that the deal is valued at “several hundred million [British] pounds.” This acquisition perfectly positions Canva to strategically enter the ring.

Acquisitions 52

Acquisitions Software Creativity Paid Search Agency 52

SocialPilot

FEBRUARY 9, 2024

She is Business Insider’s ‘Top 5 Social Sales Influencer’ and works globally to help companies with their social media initiatives. Follow this digital marketing expert to get insights into buzzing topics like influencer marketing, the state of social media, as well as B2B marketing topics such as LinkedIn. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). e-Strategy Trends ). eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Hubspot

MAY 14, 2014

Over the past two years, LinkedIn has quickly evolved from a cocktail party for recruiters and job seekers to something much more substantial: an epicenter for content -- particularly branded content. LinkedIn''s evolution began in May 2012 with the acquisition of SlideShare , and it continued with the purchase of news-reader app Pulse.

Paid Search Agency 28

Paid Search Agency Linkedin Companies Clickthrough 28

KoMarketing Associates

JUNE 18, 2013

Employees are one of your biggest assets in many ways but one thing that’s important to note is the company’s reputation also impacts the employee’s reputation. Because of that, employees likely want the company to be successful and will do what they can to help. This includes perhaps even link building.

Link Building 120

Link Building SERP Ideal Customer Profiles Conference 120

Confessions of a B2B Marketer

OCTOBER 11, 2023

MRR Derrick Hicks on LinkedIn Check out our awesome sponsor Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so hit 200k MRR? He is going to invest $5k in building a SaaS web application and aims to grow it to $5k MRR in six months.

Linkedin 52

Linkedin Outreach B2B Sales Hubspot 52

Strategic-IC

FEBRUARY 20, 2018

Everything you need to know about LinkedIn sponsored InMail, Account Based Marketing - and using the two together. If you’ve ever used LinkedIn InMail, you’ll know that InMails are essentially personal messages that you can send to your connections - a little like an email. Everybody likes social support. What are Sponsored InMails?

Account Based Marketing 48

Account Based Marketing Linkedin Planning Paid Search Agency 48

Savanta

APRIL 15, 2014

In 2013 Twitter had the lead by a nose. This has risen to 89% in 2014, but that’s not been enough to hold off a strong push from LinkedIn which has galloped from behind and is now used by 94% (in 2013 it was 82%). . Importantly, it looks as if LinkedIn is set to hold this lead as the B2B marketer’s favourite.

Social Media 120

Social Media Media B2B Fulfillment 120

Content Standard

SEPTEMBER 12, 2016

Back when it started, LinkedIn was a simple digital Rolodex. LinkedIn is where professionals go to find jobs, learn more about their industries, and research prospective companies. For businesses, LinkedIn is the place to recruit top talent, build partnerships, generate leads, and exercise thought leadership.

Linkedin 40

Linkedin B2B Thought Leadership Paid Search Agency Thought Leadership 40

Brandpoint

JANUARY 23, 2020

LarryKim | LinkedIn. Larry was named Search Marketer of the Year in 2013, 2014, 2015 and 2017 by PPC Hero, and is the #8 most popular author on Medium. bgtheory | LinkedIn. lisarocksSEM | LinkedIn. an online advertising company that specializes in strategy and management of SEM and PPC. siliconvallaeys | LinkedIn.

Paid Search Agency 115

Paid Search Agency Ads Google Advertising Agencies 115

KoMarketing Associates

SEPTEMBER 9, 2013

His father owns a PR company here in Boston. He owns a tailless cat named “Cyber” Be sure to connect with Dennis on LinkedIn and Twitter and give him a big welcome. Discover 2013 – September 16th-18th – Raleigh, NC. Commercial Services department: “DISCOVER 2013 is the premier conference for U.S.

Conference 120

Conference SEM Search Engine Marketing Marketing Automation Services 120

ClearVoice

JUNE 19, 2023

Content marketing is still driving success for companies that do it right. LinkedIn ) 97% of marketers who use ABM say it delivers a higher ROI than other marketing activities. Safari Digital ) 97% of people find out more about a local company online than by any other means. (

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

KoMarketing Associates

JANUARY 21, 2014

of all online ad revenue in 2013 ($3.17 As companies look more towards social media to engage new and existing customers, it is important to understand what options are available for social advertising. LinkedIn may be the forgotten advertising platform of the big social media players, with only a.5%

Paid Content 120

Paid Content Social Media Paid Search Agency Facebook 120

illumin

SEPTEMBER 25, 2023

This new platform was quickly followed by MySpace and LinkedIn in 2003. LinkedIn was an equally big development, with the networking site remaining the primary professional space online today. Instagram introduced its own advertising options in 2013, a full three years after the app first launched.

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

ClearVoice

FEBRUARY 2, 2024

It may not be a coincidence that Kraft Heinz (KHC), the parent company of Haynes Baked Beans, saw a 15 percent jump in its stock price as the ad went viral after its release in December 2013. Potential customers could see your company as fascinating but not necessarily a company they want to do business with.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

Buffer

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Bored Panda also received the highest average engagement on LinkedIn and Pinterest among publishers.) Why LinkedIn Groups Can Be Great for Businesses (and How to Create a Successful One).

Social Media 109

Social Media Organization Paid Search Agency Media 109

Zoominfo

OCTOBER 20, 2021

This debate picked up steam in 2013 when recruiting expert John Sullivan declared candidate sourcing a dying practice. 73% of companies successfully hired a candidate with social media. 93% of companies use LinkedIn for recruiting , while 66% use Facebook and 54% use Twitter. His reasoning?

Social Networks 100

Social Networks Case Studies Keywords Social Media 100

Sword and the Script | B2B

NOVEMBER 23, 2021

When a company illustrates in thought leadership that it understands an industry – its strengths, weaknesses, problems and opportunities – buyers stand to reason their products are probably pretty good too. 46% “of buyers say that thought leadership can be important in repairing the reputation of a company that is mired in controversy.”.

Thought Leadership 95

Thought Leadership B2B Thought Leadership B2B Sales Gartner 95

Zoominfo

APRIL 21, 2019

This debate picked up steam in 2013 when recruiting expert John Sullivan declared sourcing a dying practice. 73% of companies successfully hired a candidate with social media. 93% of companies use LinkedIn for recruiting, while 66% use Facebook and 54% use Twitter. His reasoning?

Zoominfo 162

Zoominfo Social Networks Case Studies Keywords 162

Onalytica B2B

MAY 29, 2018

She started Data-Mania, LLC back in 2013 and, since then, she’s been providing consulting services to numerous Fortune 500 companies. I’ve gone to LinkedIn Carpinteria studio to author data science courses for them. She graduated from The University of Central Florida with a BS in Environmental Engineering in 2007. I’m grateful!

Work Management 213

Work Management Marketing Management Peer-to-peer Training 213