Remove solutions sports-media-entertainment-industry
article thumbnail

4 Omnichannel Advertising Trends Set to Dominate the 2023 NFL Season

Digilant

They’ll scroll through social media while watching games, subscribe to players’ podcasts, and browse in-game analysis or post-game highlights on their phones. Ahead of the 2023/24 NFL season, we’re helping advertisers create a winning strategy by looking back at key trends and media habits in the 2022/23 season.

article thumbnail

How to Effectively Use Twitter Influencer Marketing?

SocialPilot

It is not a secret that approximately half of the world’s population uses social media. Among this vast landscape of social media platforms, Twitter stands out prominently. More than 60% of Twitter users follow at least one influencer, higher than any other social media channel. What Is Twitter Influencer Marketing?

Twitter 96
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

IAB NewFronts showcases video platforms armed for ‘challenging and unpredictable times’

Martech

digital video ad spend grew at almost twice the rate of overall digital media in 2022, 21% versus 11% overall, according to the IAB. Audiences are moving to streaming services for traditional TV content like movies and sports. Also, Amazon Live will have expanded live shoppable entertainment allowing viewers to shop while they watch.

article thumbnail

Navigating the Landscape: An Overview of the Marketing Industry

ClearVoice

In the constantly changing landscape of the marketing industry, asking critical questions is essential to understand the present scenario and to ready your enterprise for upcoming shifts. Consider the following questions: How has the marketing industry evolved over the decades? Where is the marketing industry headed?

article thumbnail

Key Leadership Evolution at Demand Science Group Positions Company for Next Level of Market Growth

PureB2B

An industry veteran, Chang is also the co-founder of DSG, which has launched a number of businesses over the years, including PureB2B. “I Industry innovator and leader Barry Harrigan, the co-founder of DSG alongside Chang, will transition from his role as Chair to become Vice Chair of DSG’s Board of Directors. MEDIA CONTACT.

Demand 118
article thumbnail

Social media management services: 9 agencies your brand should check out

Sprout Social

You get as much out of your social media channels as you put in. So it’s never been a better time to explore social media management services. When we say social media management services, we’re referring to the social media agency world—organizations that live and breathe social media.

article thumbnail

12 Social Media Marketing Examples To Help Inspire Your Own

CoSchedule

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Download Now What is Social Media Marketing?