Webbiquity

DECEMBER 9, 2021

Shared hosting plans may also come with strict rules about your allotment of the shared server capacity. However, as you begin to scale, you’ll quickly outgrow the hosted plan, as they are not designed to handle the bandwidth needs of high-traffic websites. Instead, consider a virtual private server, also known as a VPS.

Traffic 266

Traffic Marketing Websites Tips Outgrow 266

Webbiquity

SEPTEMBER 28, 2020

If your B2B or consumer business accepts card payments—whether it is one or thousands—you must abide by the rules implemented by the PCI DSS. Put powerful access restriction rules in place. According to McKinsey, 66% of B2B leaders now believe ecommerce solutions are essential, up from 48% pre-COVID. What is PCI DSS?

FAQ 253

FAQ Enterprise Management Marketing Management Business 253

Webbiquity

JUNE 30, 2022

Also, if your business accepts card payments, you must abide by the rules implemented by the PCI DSS. If you accept monetary payments on your website, it’s vital that your customers have assurance they’re making secure payments with a reputable company. By ensuring your site is completely secure, you can quickly build customer trust.

Marketing Websites 294

Marketing Websites Ad Building Lock-In Case Study 294

Webbiquity

APRIL 13, 2021

Breaking the rules can work. Similarly, Clubhouse is breaking all the established “rules” of social networks. Given the Apple tagline “Think Different,” it’s no surprise Clubhouse launched first as an iPhone app. Here are three broad similarities to Apple’s strategy that may serve Clubhouse well.

Spyware 303

Spyware Lead Scoring Lead Ranking Twitter 303

Webbiquity

MARCH 1, 2022

Longer content rules. It also points out the value of updating older posts where possible instead of just taking them down. One example is the continual updating of the web presence optimization (WPO) model. In terms of content distribution, long-form content like presentation, guides, and white papers saw the biggest gains last year.

Research 350

Research B2B Marketing Marketing Automation Services Top of Funnel 350

Webbiquity

NOVEMBER 14, 2017

Modern web videos still need to play by the rules of websites. Just remember to follow the basic rules of the web to ensure your videos get as broad an audience as possible. Either in live or animated form , brands and creators should strive to embed their product or service in a story where it can play a key role.

Video Marketing 239

Video Marketing Storytelling Content Paid Search Agency 239

Webbiquity

SEPTEMBER 10, 2020

And there are additional perks: your competitors are less likely to consider this approach, PPC rates are cheaper, Bing is fairly transparent about its rules, and it also offers several webmaster tools to help boost your site’s search rankings. Including Bing in your SEO strategy can help boost your rankings by 35%.

Practices 187

Practices Organization Best Practices Content 187

Webbiquity

MARCH 28, 2023

The same rules apply as before: make sure you are honest, especially if you are mentioning yourself on the list. Listicles The listicle is a great format for providing readers with tons of useful information, saving them the time they would otherwise need to spend doing their own research. Affiliate sales support independent publishing.

Top of Funnel 309

Top of Funnel Marketing Strategy Marketing & Strategy Planning 309

Webbiquity

MARCH 31, 2020

Tighter rules: These would a combination of algorithmic (e.g., This would also require that anyone who wants to join Twitter for Business first have a LinkedIn profile, which would keep a lot of the 13-year-olds (in terms of chronological age or maturity level) off the platform. prohibiting the use of profanity) and community enforced.

Twitter 320

Twitter Enterprise Management Business Work Management 320

Webbiquity

SEPTEMBER 7, 2021

However, it is crucial to strike the right balance between following the website’s rules and regulations and collecting the necessary data. Are the Terms of Service getting violated? If you answered negatively, you can legally web scrape. Christof Leitner is a code-loving father of two beautiful children.

Ethics 276

Ethics Copyright Privacy Internet Marketing 276

Webbiquity

DECEMBER 13, 2022

A good rule of thumb is that if you’re at around 80% capacity, you’re in a position to scale. This may be because you set unrealistic targets by failing to fully research the market or indirect competition. If you’re already pushing 100%, however, you’re doing it too quickly.

Work Management 259

Work Management Marketing Management B2B Terms and Conditions 259

Webbiquity

JANUARY 25, 2021

Beautiful website design, regardless of the industry or current trends, will always adhere to certain golden rules of design relating to ease of use, inclusion of all information relevant to the user journey, and high-quality (original, if possible) imagery. Guest post by Matthew Reeves.

Design 295

Design Trends Marketing Websites Gartner 295

Webbiquity

JANUARY 18, 2024

While the rules applying to CAN-SPAM are not explicitly stated in GDPR, they are all in line with the framework’s general principle of transparency. You must provide a clear opt-out option for recipients to stop receiving messages. Typically, it’s included at the bottom of the email.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

Webbiquity

SEPTEMBER 11, 2020

If they tried to apply the same rules, you may end up with an ineffective marketing campaign that doesn’t quite hit the mark. A lot of marketers focus on specific industries. Someone who knows a lot about eCommerce may not know much about plumbing or other home repair services.

Ad Building 162

Ad Building Business Mobile Advertising Copywriting 162

Webbiquity

AUGUST 17, 2021

With every ad, you need to read up on the latest rules and guidelines now. Pinterest ads are much easier than advertising on Facebook. You already know this if you’ve tried recently to do ads on Facebook! Even simple boosts are now complicated for people.

Social Media 359

Social Media Advertising Channels Media Business 359

Webbiquity

OCTOBER 20, 2015

That is not the case; these experts are highly trained when it comes to Facebook Ads (hence the term “experts”) and they know the rule book front to back, as will the person next to them. Review Facebook’s rule book to check for additional industry rules for your business before you run your ads. Be mindful of the 20% rule.

Facebook 100

Facebook Paid Search Agency Ads Landing Pages 100

Webbiquity

APRIL 4, 2019

Here’s an important rule of thumb: Share, don’t sell. Illustrate expertise and maintain credibility. Meaningful content is smart, insightful, timely, and delivered with a genuine interest in the audience. It cannot be self-serving to the publisher. Do your homework. Verify the accuracy of the content. Share insight and information fluently.

Paid Content 262

Paid Content Advertising Agencies B2B Marketing Marketing AI 262

Webbiquity

MAY 16, 2019

Therefore, you should follow specific formatting rules. There are plenty of places where you can find affordable specialists in content marketing—e.g., Torchlite Marketing allows you to request a particular type of specialist, and you don’t even have to hire him full-time. 3. Use proper formatting.

Practices 206

Practices Effectiveness Case Studies Case Study 206

Webbiquity

OCTOBER 8, 2020

One of the most crucial rules of working digitally is to back up your data frequently. Contributed post. Everyone knows that. But times change, businesses change, technology changes, and if you haven’t thought about your backup system, it’s a good idea to do that. Image credit: Olia Danilevich from Pexels. Remember Mozy ?

Work Management 154

Work Management Marketing Management Rules Service 154

Webbiquity

APRIL 5, 2022

Though the rules for capitalization are fairly straightforward, too often writers misapply them to emphasize Important Ideas (ugh; no). Similarly, that collection may contain cards that are rare, valuable, or prized—but not helpful, esteemed, or worthy. Random capitalization.

Copywriting 327

Copywriting Marketing Budget Budget Programs B2B Sales 327

Webbiquity

FEBRUARY 5, 2021

From there, create automation flows to segment each of these leads based on preset rules before your team decides to engage. This can be done by collecting their data ( forms, landing pages , product usage) and classifying them based on this data. Develop strong positioning.

B2B Sales 259

B2B Sales Top of Funnel Conversion Peer-to-peer 259

Webbiquity

JULY 2, 2019

Cats rule the internet—so much so that the topic has its own Wikipedia page. Guest post by Emma Williams. Even with millions of cat photos and videos online, any content that features a cute or funny cat still has a good chance of going viral. And cats aren’t just superstars in pet-centric niches.

B2B Marketing 236

B2B Marketing Godaddy B2B Paid Search Agency 236

Webbiquity

JANUARY 8, 2019

If you’re a marketer who wants to use influencer marketing strategically to reach new buyers and improve digital marketing results, use influencer marketing best practices — not the sketchy, deadly sins of guest blogging outreach below. This is the most common sin in bad blogger outreach.

Outreach 235

Outreach Autoresponders Blogger Marketing Proposals 235

Webbiquity

MAY 24, 2010

True, there are techniques that work better than others, guidelines that are good to know, rules of etiquette to follow and common mistakes to avoid , but the general skills called for aren’t all that uncommon, and the specifics are teachable. Social media marketing success is all about rules and best practices. Not really.

Social Media 100

Social Media Social Marketing Media Rules 100

Webbiquity

SEPTEMBER 19, 2017

Or as the CoSchedule report advises: “increase publishing frequency as a test, not as a rule.” . “Quality content” may be better than “more content,” but “more quality content” may be better yet. ” That conclusion seemed so stark it was worth quoting directly.

Webinar Metrics 262

Webinar Metrics Marketing Report Marketing Strategy Marketing & Strategy 262

Webbiquity

JANUARY 25, 2018

Though there are undoubtedly exceptions to the rule, it’s safe to say the prospects visiting your trade show booth aren’t the only ones involved in the buying decision. B2B customers don’t fly solo when making buying decisions.

Trade Show 208

Trade Show Buy B2B Work Management 208

Webbiquity

JANUARY 24, 2019

This isn’t a hard and fast rule. In other words, Twitter campaigns may be repeated once or twice every day (in order to maximize your reach among various followers) while the same campaign may be repeated on Facebook or Instagram once per week.

Marketing Automation Services 237

Marketing Automation Services Social Media Marketing Automation Social Marketing 237

Webbiquity

MAY 6, 2020

The golden rule is consistency. It will keep appearing in their information feed. Use a (tasteful, not obnoxious) pop-up or slide-in subscription box to encourage visitors to subscribe to your blog updates. If you are not consistent in publishing your posts, it won’t help build engagement. Leverage the Power of Technology.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Webbiquity

MAY 4, 2017

Conversational search queries, which are powered by machine learning and natural language processing, are changing the rules in a big way. When people had to type their search queries, it was possible to try to optimize a page around a keyword. No longer is this always the case.

Internet Marketing 235

Internet Marketing Marketing Analytics Tools Ethics Ideal Customer Profiles 235

Webbiquity

MARCH 17, 2017

There are few hard and fast rules in online marketing. There are three basic parts to creating a sale funnel that converts sales online. It’s rare to find a sales funnel online without these needed parts. The Lead Generator. Being creative and staying ahead of the competition is the strategy that wins out in the end.

Top of Funnel 243

Top of Funnel Paid Search Agency Digital Marketing Funnels Landing Pages 243

Webbiquity

SEPTEMBER 26, 2017

LinkedIn rules in lead generation. They used a variety of mail and dynamic ads to read potential clients. As a result, this LinkedIn marketing strategy converted 22 percent of the leads generated into customers. Make a List. In fact, the platform is 277 percent more effective than Facebook and Twitter at helping businesses generate leads.

Lead Generation 241

Lead Generation Linkedin Generation Leads 241

Webbiquity

JULY 5, 2016

According to researchers at the University of Florida, 20% of all salespeople make 80% of all sales (also known as the 20/80 rule or the Pareto principle ), which makes securing a spot in that top 20% crucial to running a competitive and profitable business. Effectively closing sales is the bread and butter of your business.

Comparison 172

Comparison Storytelling Press Contact Marketing 172

Webbiquity

FEBRUARY 11, 2011

How to write for the web: 23 useful rules by eConsultancy. Heather Lloyd-Martin offers an excellent list of tips to keep handy when crafting search-optimized web copy. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Post on Google Buzz.

Copywriting 100

Copywriting Tips Digg Copyright 100

Webbiquity

JANUARY 21, 2011

Fortunately, it’s a skill that can be learned, and one great resource to help get started (or improve) in that area is The New Rules of Selling Consulting Services in 2011 , a free report from RainToday.com. Repeat business and referrals were the rule of the day. As the authors of the report note: In the old days….

Work Management 100

Work Management Marketing Management Consulting Digg 100

Webbiquity

JUNE 20, 2019

When encouraging your team members to share content, provide guidelines but don’t enforce strict rules. On the off chance your company still blocks access to social media sites from within the corporate network, make sure that goes away.

Linkedin 225

Linkedin Brand Identity Branding Ideal Customer Profiles 225

Webbiquity

JANUARY 22, 2016

When we discuss old school techniques, we reminisce on our old school heroes such as Zig Ziglar, Harvey McKay, and Dale Carnegie who taught the world a few fundamental rules of sales, which can be encapsulated primarily by this one statement, which will always be true: People buy from people they like and trust.

Peer-to-peer 100

Peer-to-peer Ideal Customer Profiles Rules Work Management 100

Webbiquity

OCTOBER 14, 2014

Noting that Pixar continually tells great stories in its movies, Gavin McMahon shares 22 rules for storytelling from Emma Coats, former story artist at Pixar. He highlights two rules in particular that are essential to telling a great story: tailor your content to the audience, and structure your story (think hook, meat, payoff).

Practices 100

Practices Webinar Metrics Peer-to-peer Multi-Channel 100