Paul Gillin

JULY 9, 2012

I personally like Steve Ballmer, and I have great respect for his competitiveness and sales/marketing skills, but he’s not a product guy. The person at the bottom isn’t likely to be around very long. I worked at a company that used a similar system, and in the right scenario it’s actually pretty effective.

Work Management 50

Work Management Marketing Management Thought Leadership Blogger 50

Paul Gillin

FEBRUARY 10, 2016

It should also include some personal details, such as favorite sports teams or hobbies. People want to work for people they like and admire, so creating a LinkedIn profile that showcases both your accomplishments and personality presence enhances your ability to reach people who are a good fit for your culture.

Social Media 50

Social Media Media Thought Leadership Advertising Mediums 50

Paul Gillin

JANUARY 13, 2012

I only follow people who interest me or who have reached out to me via a personal tweet. I attempt to respond to every tweet directed at me personally. I never tweet about politics and rarely about personal minutiae like what I had for lunch. When I retweet, I try to insert a personal comment or thank-you, space permitting.

Twitter 50

Twitter Ad Building Tips Tagging 50

Paul Gillin

MAY 14, 2013

ZUT… ” I haven’t been fooled since, but I’m sure plenty of people are fooled every day, particularly when the come-on is from a person they know. This free download is worth sharing with the people you work with, and any IT organization should make it required reading for users. lolol bit.ly/ZUT…

Tips 50

Tips Social Networks Social Media Software 50

Paul Gillin

AUGUST 20, 2010

These meetings, which were usually conducted in person, gave me a chance to sit down with people who were successful in their field and to learn from their experience. This is why the interview format works so well. If the meeting is all about the person seeking advice, it's a lot less interesting to the person giving it.

Tips 50

Tips Fulfillment Lead Ranking Lead Scoring 50

Paul Gillin

APRIL 18, 2012

Both are based upon a foundation of personal profiles and “friends,” which LinkedIn calls “connections.” This means that a compelling message can be spread far and wide by the members themselves without investment or active involvement by the person or organization creating the message. Good content sells itself.

Twitter 50

Twitter Linkedin Facebook Social Networks 50

Paul Gillin

NOVEMBER 24, 2010

Your personal blogs that contain postings about Oracle’s business, products, employees, customers, partners, or competitors. Social media activities must not interfere with your workor productivity at Oracle, and your personal activities should take place outside of work. The Oracle Social Media Participation Policy applies to.

Social Media 50

Social Media Copyright Media Wiki 50

Paul Gillin

JULY 8, 2010

Your personal blogs that contain postings about Oracle’s business, products, employees, customers, partners, or competitors. Social media activities must not interfere with your work or productivity at Oracle, and your personal activities should take place outside of work. Make sure to respect others’ privacy.

Social Media 50

Social Media Media Copyright B to B 50

Paul Gillin

FEBRUARY 14, 2011

On the other hand, it may ultimately work out to be a worthwhile investment. I personally don’t buy that the public outrage was anticipated or planned. The controversy was an expensive lesson for Groupon; in accepting full responsibility for running the campaign, Mason presumably absolved the agency of any blame.

Paid Search Agency 50

Paid Search Agency Advertising Agencies Ad Agencies Ads 50

Paul Gillin

MAY 27, 2010

In the process, it has learned much about what makes communities work. It has learned, for example, that personal prestige is a huge motivator for community participation and that members will give generously of their time with no promise of reward other than helping a peer. Profiles are a member’s personal homepage.

Communities 50

Communities B2B Work Management Marketing Management 50

Paul Gillin

SEPTEMBER 23, 2010

Like conductors, good moderators do their work in advance to bring out the best performance from the speakers. Experienced speakers know the discomfort of sitting to the side while a person they’ve never met reads a 500-word introduction in a monotone. I personally prefer to forego opening statements whenever possible.

Tips 50

Tips Conference Rules Tactics 50

Paul Gillin

FEBRUARY 14, 2012

About 15 years ago the CEO of the company where I worked decided that it was important that employees should learn to use the technology they were writing about. Unfortunately, social networks challenge entrenched political boundaries and threaten the managers whose support is needed to make them work. Factory Thought.

Enterprise Management 50

Enterprise Management Social Networks Webcast Paid Search Agency 50

Paul Gillin

JANUARY 16, 2012

Personal networks are formed by users for other users and generally relate to non-professional topics. Projects and working teams are formed by the organization for the organization and typically have a project management component. People will choose the path that works for them.

Peer-to-peer 50

Peer-to-peer Wiki Enterprise Management Communities 50

Paul Gillin

MAY 13, 2010

Websites are developed by people who work at the company and who are very knowledgeable about the business. Think about the problem that person is trying to solve. Today it’s cheap and easy to point a camera at a product manager or engineer and ask the person to explain a product. Is it easy to join your list?

B to B 50

B to B Marketing Websites Work Management Webcast 50

Paul Gillin

APRIL 27, 2012

It’s no secret that the factors that motivate salespeople to change the way they work have to be pretty simple: Help them spend more time selling and less time scrounging for information and telling managers what they’re doing. The only person who could answer a question was the representative on the account.

Process 50

Process Word of Mouth Forecasting Lock-In 50

Paul Gillin

SEPTEMBER 2, 2011

Being offline for so long has made me more keenly aware of how central the Internet has become to my work and life, however. My work setup includes four monitors powered by two PCs, each running voice recognition software. Without the Internet, I’m almost unable to work. My personal life is also been affected.

Cable 50

Cable Press Twitter Facebook 50

Paul Gillin

AUGUST 4, 2016

They also worked hard, stayed engaged and showed tremendous eagerness to learn. This is the most fun class I’ve ever taught, not just because of who these guys are but because of how they learn. The group of 12 was like a brotherhood. They laughed and trash-talked each other and had a great time. And they’re wicked smart.

Class 50

Class Work Management Marketing Management Press 50

Paul Gillin

NOVEMBER 8, 2010

It works with a lot more sites than just YouTube and cleanly downloads Flash video. It works by retrieving the stored video from your memory cache. Just be aware that there are often copyright restrictions on these works that limit what you can do with them. You can use it to download a video when all other means fail.

Skype 50

Skype Product RSS Copyright 50

Paul Gillin

OCTOBER 12, 2011

Will new tools make analytics accessible to the common business person in the same way that spreadsheets made forecasting, accessible? We’re living in a complex society and the ticking bomb is not understanding how operations work. Can one person know it all? We are living in a much less tolerant society.

Enterprise Management 50

Enterprise Management Work Management Forecasting Burn Rate 50

Paul Gillin

JUNE 17, 2010

It’s a camaraderie that is nurtured by personal contact. Suddenly the discussion became more personal and the people behind Dell TechCenter more real to their constituents. “The last thing IT people want when they come to a technical resource is an ad asking them to buy a laptop,” Hanson says.

Enterprise Management 50

Enterprise Management B2B Marketing Rules B to B 50

Paul Gillin

OCTOBER 14, 2010

There are isolated incidents when an exclusive might work out. The PR person would have angered competitors and had little to show for it. I’m not proud of that fact, but the reality is that it’s difficult to be chummy with someone whom you believe has slapped you in the face.

PR 50

PR Public Relations Startups Tagging 50

Paul Gillin

FEBRUARY 7, 2011

“It’s real customers telling each other that the program works,” Kelly said. A recently launched video series called Financially Fit TV interviews personal finance experts. CareOne’s approach is a good example of soft-sell marketing. The site features numerous articles, worksheets and video tutorials about debt reduction.

Communities 50

Communities Cost per Acquisition Peer-to-peer Work Management 50

Paul Gillin

OCTOBER 21, 2010

I also believe Dragon has made me a better writer by enabling my work to have a more conversational tone. My last two books have been written with co-authors, and Docs enabled us to share and edit each other’s work without the nightmare of version control. Simply stated, I write at least twice as much with Dragon as without it.

Product 50

Product Co-Registration Webcast Work Management 50

Paul Gillin

JANUARY 17, 2012

These questions were all answered in minutes, said Michael Lynch (right), Manager of IT Advanced Personal & Workgroup Solutions. 3M filed seven patents on the work that resulted. “Anybody have a good print anchorage test for films or a test apparatus that performs a wiping motion repeatedly?”. The deadline was six weeks.

Wiki 50

Wiki Peer-to-peer Work Management Marketing Management 50

Paul Gillin

AUGUST 29, 2012

Jodi Allen, P&G’s vice president of North America baby care, was taking a personal role in countering critics, posting comments on the Pampers website, recording web videos and participating in discussion groups. P&G knows better than any company that people treat their personal care products like an old friend.

Paid Search Agency 50

Paid Search Agency Advertising Agencies Facebook Customer Satisfaction 50

Paul Gillin

OCTOBER 5, 2011

Last week I got two letters in the mail that appeared to be personally addressed to me in a feminine hand (right). Does this stuff really work anymore? In the weeks leading up to the Direct Marketing Association annual conference in Boston this week, exhibitors were out strutting their best stuff.

Direct Marketing 50

Direct Marketing BtoB Word of Mouth Conference 50

Paul Gillin

OCTOBER 31, 2011

A third thing is to make sure that information is available always from every corpus, whether it’s your personal information, information in books or information that’s on the Web. That doesn’t mean people have to be engineers to work. Spector : It’s machines and humans working together to build things we couldn’t build separately.

Barriers 50

Barriers Google Differentiation Research 50

Paul Gillin

AUGUST 26, 2010

During the 75-minute drive, I listened to the girls talk excitedly about the people they would soon meet in person for the first time. They will encounter managers who believe that Facebook is a productivity drain and who would rather employees spend an hour in traffic jams each day than get work done from home.

Multi-Channel 50

Multi-Channel Facebook Communities Course 50

Paul Gillin

DECEMBER 1, 2010

Google’s Eric Schmidt made an interesting point : smart phones are actually more useful than PCs because they know more about the user, including location, and can deliver a more personal level of utility. Players are learning how the Internet works. Players are learning how the Internet works.

Web 2.0 50

Web 2.0 Internet Marketing Mobile Marketing Marketing Proposals 50

Paul Gillin

SEPTEMBER 17, 2014

I also love my occasional roles as speaker, prognosticator and thought leader, but there’s something uniquely satisfying about taking someone else’s work and making it better. I’ll address a few big ones: Editors work mostly with copy. Good editors do 90% of their work before a single word is written. That’s reward enough.

Broadcasting 50

Broadcasting Network Marketing Press Efficiency 50

Paul Gillin

JUNE 9, 2010

Friends and Fame The great innovation in online communities came in 1998, when Classmates.com introduced the concept of personal profiles and friends. Profiles are a member’s personal homepage. The more active the member is, the higher his visibility and the greater the value of the network to his personal success.

Social Networks 50

Social Networks Work Management B2B Marketing Management 50

Paul Gillin

NOVEMBER 8, 2011

personally contacts every single customer who posts a complaint about his hotel on an online review site. At Glassdoor.com , employees rate the companies they work for, review executive performances and swap salary information. Mark Snider, owner of the Winnetu Oceanside Resort in Martha’s Vineyard, Mass., Winnetu’s No.

Work Management 50

Work Management BtoB Marketing Management Vendors 50

Paul Gillin

NOVEMBER 28, 2011

And given access to social networks at work, people will use them to play and waste time. Only one person identified the IT department. In fact, that’s exactly what they did. CIOs should not only accept this fact but embrace it. My anecdotal observations pretty much echo that.

Lead Ranking 50

Lead Ranking BtoB Business Enterprise Management 50

Paul Gillin

AUGUST 9, 2012

We’ve all heard that a million monkeys banging on a million typewriters will eventually reproduce the entire works of Shakespeare. The #fail tag, which denotes poor performance by a person or company, is monitored by millions and is not one you want to see next to your name. Now, thanks to the Internet, we know this is not true.

Twitter 50

Twitter Work Management Paid Search Agency Tagging 50

Paul Gillin

JUNE 24, 2010

They do assume that a company has a rich set of historical data to work with, which is often not the case. Most of these early adopters work for companies with adaptive, change-oriented management. ROI is typically the number one or two most cited concern we hear from the people who work for these companies.

ROI 50

ROI Paid Content Social Marketing Webcast 50

Paul Gillin

FEBRUARY 16, 2012

This required almost no work on my part. People don’t like it when their newsfeed is crammed with messages from one person. What’s worked for you when tweeting from events? Reciproal doesn’t work.” Within an hour after the event had ended I had 26 new followers. It’s an awesome day. That was easy.

Marketing Proposals 50

Marketing Proposals Storytelling Advertising Mediums Tagging 50

Paul Gillin

MARCH 4, 2014

But you don’t have to do any detective work to figure out that these numbers are suspicious. Does it refer to the person or the person’s company? The recording didn’t even identify the name of the company. So I’m having my doubts about the quality of this research.

Research 50

Research Lead Ranking Lead Scoring Validation 50