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Product demos, video libraries, and customer experience

Biznology

Configuring a video library for a better customer experience. Most companies have libraries of demos and webinars about their products. The ideal video library for sales reps (and sales trainers) would be a collection of short videos that sales can use to tailor their own communications with individual customers.

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OpenX Deal Library will compare alternatives to cookies

Martech

Omnichannel SSP OpenX is launching a Cookieless Deal Library that will allow advertisers to test and activate campaigns across a wide range of alternatives to third-party cookies. The post OpenX Deal Library will compare alternatives to cookies appeared first on MarTech. For activation it will be agnostic as to DSP choice.

Privacy 104
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Your Blog Is Not a Publication (But It’s Not Just a Library Either)

Animalz blog

” Editor’s note: This post was updated in 2024 by the Animalz team, based on a recent Q&A with Jimmy Daly to reflect the evolution in his thinking about the Library vs. Publication Framework. For a long time, we’ve recommended a library approach instead. All brilliance is his, any errors and oversights our own.

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The little library that could: Lessons from Orkney Library on being a little fish in a big pond on social

Sprout Social

One small library on a remote Scottish island—population 22,000—consistently proves otherwise. Orkney Library & Archives has won the hearts and feeds of over 77,000 on Twitter, including celebrities and giants of the literary world. — Orkney Library (@OrkneyLibrary) August 24, 2021. The Purrs-day Miaowder Club surely.

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Contextual keyword library

Choozle

Choozle’s Contextual Keyword Library makes the process of showing your ads on keyword-specific websites more flexible and more accessible than ever. I’m going to go ahead and share my screen here so that we can take a tour of the library. Jump to: Webinar. Webinar transcript. Have a great rest of your day!

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8 Python Libraries For SEO & How To Use Them via @sejournal, @vahandev

Search Engine Journal

A Python library is a collection of useful functions and code. Learn how to use different Python libraries for SEO projects and tasks here. The post 8 Python Libraries For SEO & How To Use Them appeared first on Search Engine Journal.

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Invoca unveils no-code integrations library

Martech

Invoca has released a no-code integrations library for its conversation intelligence platform including no-code versions of its existing integrations with platforms such as Google Ads, Search Ads 360 and Salesforce Marketing Cloud, as well as no-code versions new integrations for Slack, Google Analytics and Meta Conversions API.

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