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JANUARY 30, 2021

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MARCH 3, 2016

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APRIL 12, 2021

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APRIL 12, 2024

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WriteSpark

OCTOBER 5, 2011

Because white papers have such high levels of proven marketing value, it's tempting to consider every potential topic about a product to be worthy of a white paper. even best presented in a white paper format. How do you choose which topics should be covered in a technical white paper?

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OCTOBER 5, 2011

Because white papers have such high levels of proven marketing value, it's tempting to consider every potential topic about a product to be worthy of a white paper. even best presented in a white paper format. How do you choose which topics should be covered in a technical white paper?

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Moz

MAY 11, 2020

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MAY 30, 2021

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SEPTEMBER 4, 2018

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JUNE 27, 2021

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MARCH 30, 2024

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Sword and the Script | B2B

APRIL 16, 2024

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Ambal's Amusings

SEPTEMBER 9, 2010

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Act-On

FEBRUARY 16, 2024

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Webbiquity

APRIL 26, 2022

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Marketing Insider Group

JULY 11, 2023

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Marketing Insider Group

FEBRUARY 3, 2021

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Marketing Insider Group

MARCH 9, 2023

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Marketing Insider Group

MARCH 28, 2023

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Ambal's Amusings

DECEMBER 8, 2009

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Act-On

NOVEMBER 15, 2023

In a perfect world, sales and marketing would be tightly aligned , working toward the same goals and achieving the best possible results. With these goals in mind, you can more effectively focus on the strategies and tools that help you get there. But marketers and sales teams know this isn’t always easy. Here’s an example: Awareness.

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SnapApp

AUGUST 11, 2015

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Onalytica B2B

OCTOBER 11, 2018

Back in August last year we published our Definitive Guide to Influencer Relationship Management , and it was such a great success and help for Marketers that we’ve created the equivalent for Employee Advocacy, with the help from Tribal Impact. We want to help you change this. Measuring Success. What are the key Takeaways?

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Animalz blog

NOVEMBER 28, 2023

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Marketing Insider Group

MAY 10, 2021

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Search Engine Journal

DECEMBER 31, 2022

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APRIL 3, 2024

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Martech

OCTOBER 5, 2023

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Content Standard

FEBRUARY 11, 2015

A new report suggests that while email maintains several critical features that drive its value, white papers prove two times more effective at driving audience conversions. White paper content is one of three forms of information that more than half of B2B buyers examine when researching a purchase. billion in sales.

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Martech

DECEMBER 1, 2023

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BOP Design

JANUARY 4, 2022

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Lead Liaison

JUNE 21, 2023

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