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The Impact of New Google & Yahoo Deliverability Rules on Purchased Lists

The Point

A client asks: “We recently purchased a list of email addresses from a reputable vendor for use in a campaign targeting competitive installations. My response: First, whereas the new rules (see below) increase the potential risk from using purchased lists, they don’t necessarily render such tactics irrelevant.

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Should I Use a Separate Domain for Marketing Emails?

The Point

A client asks: “ We’ve been told that we should use a separate and unique domain for email that’s different from our main Web domain. If your main domain isn’t used for marketing emails, it can help preserve that domain’s reputation and thus improve email deliverability. Is this something you’d recommend? ”.

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How True Classic uses post-purchase experiences to increase revenue

Martech

Consumers inundated with marketing messages are receptive when the message is about a high-priority item they’ve purchased. The company discovered this when they began sending messages to customers post-purchase with accurate shipping and delivery details. True Classic post-purchase notification. Image: True Classic.

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Best Domain Registrars

The Daily Egg

Your website needs a domain name. For that, you’ll need to go through a domain registrar. I’ve purchased hundreds of domains throughout my career. Over the years, I’ve used about every domain registration platform on the market. The post Best Domain Registrars appeared first on The Daily Egg.

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Best Domain Registars

The Daily Egg

Every website needs a domain name. In order to buy a domain, you’ll need to go through a domain registrar. I’ve purchased hundreds of domains throughout my career. Over the years, I’ve used about every domain registration platform on the market.

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Domain Hacking: What is it? Are Domain Hacks SEO Friendly?

seo.co

Why is domain hacking so important? Well, consider that more than 350 million domains exist today, so it can be hard for you to get the domain name you want. It’s even harder when you’re trying to get a domain that has enough value that people flip it to make money. Domain Hacking Defined. or moji.to.

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Five Smart Tips for Choosing a Winning Domain Name

Navigate the Channel

If you’re fortunate enough to be choosing a domain name for a new business venture or company site, congratulations. We’re going to hit you with a couple of quick facts you should consider before we talk the importance of domain names. Now we can discuss our five top tips to help you choose a winning domain name.

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