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How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

“These are highly specific phrases that may not generate a large amount of overall search traffic, but they attract a more targeted audience that is likely closer to the point of purchase.” Business decisions typically involve multiple stakeholders and a longer purchasing process. It’s the principle of transferred authority.

SEO 234
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How to Find Low-Competition Keywords: 5 Simple, Easy Steps

Spiralytics

These keywords are easier to rank for because they have lower search volumes, fewer websites targeting them, or the top search results are occupied by websites with low domain authority. READ: How Long Does It Take To Get To The First Page Of Google 2. However, this does not mean that they are any less valuable.

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How to Drive Traffic with Zero Search Volume Keywords

seo.co

A relevant search influences 39% of the purchasers. One example of getting good results using zero search volume keywords is Amazon; the platform generates about 57% of sales from long-tail keywords. Why are many people switching from short-tail keywords to zero volume keywords? Zero Search Volume Keywords for Beginners.

Keywords 111
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The power of combinatorial innovation and 4 other lessons on the journey to 1,000 apps

chiefmartech

As martech buyers tell martech sellers that it’s a factor their purchasing decision hinges upon, martech product managers respond by prioritizing integrations accordingly. The long tail is where the magic is. But it’s the long tail of thousands of martech startups and specialist apps where the magic is.

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How To Choose the Right Keywords for SEO in 5 Steps

Optinmonster

Here’s how I do it: Launch Semrush’s Keyword Gap tool, enter your domain, and watch as your competitors line up for a showdown. The tool will suggest some rival domains. If your site is just starting, skip adding your domain. Let’s chat about long-tail keywords. Click that “Compare” button, and voila!

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Long Tail Keywords in SEO: How to Grow Traffic From Niche Searches

seo.co

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

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The Ultimate SEO Glossary: 25+ Terms to Get You Started

SmartBug Media

The searcher could be researching more information on a topic, seeking to make a purchase, or simply looking to navigate back to a site they already visited. Long-tail keywords, such as “labrador retriever puppies near me,” receive smaller keyword volumes. Domain Authority. Search Intent. Link Building and Authority.