Sprout Social

NOVEMBER 2, 2023

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. Some examples of goals include: Identify the top three customer pain points.

CMS Development 103

CMS Development Examples Work Management Touchpoints 103

The Point

MARCH 22, 2024

They read like an internal creative brief or planning document. Avoid reference to “we” and focus on “you,” as in: you’ll learn, you’ll hear, you’ll discover … Here’s another recent example from my inbox: During the webinar, we’ll explore the capabilities of the document model and [Product X], coupled with [Product Y} and [Product Z.]

Webinar Metrics 182

Webinar Metrics Marketing AI Creativity Planning 182

Vision Edge Marketing

OCTOBER 10, 2023

said all their processes are modeled and documented, with most organizations admitting that less than 25% of their processes were modeled and documented. It involves visualizing and documenting each step of a process, from initiation to completion, in a clear and concise manner. But here’s the rub.

Process 229

Process Optimization Work Management Marketing Management 229

Hubspot

AUGUST 21, 2023

We’ll also see some ideas and examples to help guide yours. Types of Business Proposals How to Write a Business Proposal Business Proposal Templates Business Proposal Example Tips for Writing a Business Proposal Business Proposal Ideas It's a common misconception that business proposals and business plans are the same.

Template 69

Template CMS Development Examples Marketing Proposals 69

Optinmonster

FEBRUARY 27, 2023

In this guide, we’ll go over the basics of welcome popups, show you some examples, and teach you how to create your own. Website Welcome Message Examples How to Create a Welcome Popup Welcome Popup Best Practices Next Steps: After the Welcome Popup, What Now? Website Welcome Message Examples 1. Let’s get started!

Examples 72

Examples Intent Click Rate eCommerce 72

Optinmonster

JANUARY 18, 2024

Here’s an example from Apollo.io : Lusha goes a step further. For more ideas, read our posts on how to write perfect welcome emails and the best welcome email examples. Here are a few ‘aha’ moments examples that you may have experienced personally: With Airbnb, it was making your first booking in an exotic destination.

Conversion Rate 86

Conversion Rate Conversion Examples Marketing Analytics Tools 86

Salesforce Marketing Cloud

FEBRUARY 19, 2024

Benefits of a playbook Sales plays to include in your playbook How to write an effective playbook How to keep your playbook up to date 7 sales playbook types and examples Make your enablement about results, not effort Close your revenue gaps and get more out of every rep — with Sales Programs delivered in your CRM. What are sales plays?

Examples 59

Examples Work Management Marketing Management Marketing Proposals 59

Optinmonster

FEBRUARY 6, 2023

Some examples of digital products are video games, music, movies, apps, and e-books. 42 Best Digital Product Ideas and Examples Digital Product Ideas for Bloggers 1. Example 1: Blogger Mandarin Mama has an eBook related to one of the topics on her blog. Why Sell Digital Products?

Examples 90

Examples Product Work Management Marketing Management 90

Customer Experience Matrix

NOVEMBER 16, 2011

These should be packaged into a formal requirements document so you have them all in one place, easily organized and available to share with vendors. But don’t think you’re writing the document for vendors. These same elements should appear in pretty much any requirements document.

Work Management 120

Work Management Marketing Automation Services Marketing Management Vendors 120

Marketing Insider Group

JANUARY 30, 2024

The primary use case requirements for each function and audience segment should be discussed and documented. Ideal Customer Profile Each group should define and document the profile of their most important audience segments. An example and symptom is when personas are developed exclusively by internal people.

Ideal Customer Profiles 238

Ideal Customer Profiles Marketing & Strategy Work Management Marketing Management 238

ClearVoice

APRIL 24, 2020

Not to be confused with an executive biography that tells the background of a C-level professional, summaries are often used to explain lengthy documents in a brief, tangible way. The best way to think of an executive summary is to take a step backward before the document is created — and think about the reader.

Examples 93

Examples Effectiveness Marketing Proposals Opinions 93

Optinmonster

MARCH 13, 2023

In this article, we’ll share some inspiring newsletter signup examples along with best practices you can use to create your own. Now let’s look at some real-world subscribe message examples! Newsletter Signup Form Examples 1. You can also search the documentation for full directions. Let’s get started!

Newsletter 83

Newsletter Examples Template Display 83

Optinmonster

DECEMBER 19, 2022

Do you need some exit intent popup examples to inspire your next popup campaign? In this article we’ll share the best exit intent popup examples we can find, as well as what makes them work and how you can create your own exit intent popups. Let’s look at some examples to see how exit popups really work!

Intent 94

Intent Top of Funnel Examples Conversion 94

Optinmonster

FEBRUARY 27, 2023

In this guide, we’ll go over the basics of welcome popups, show you some examples, and teach you how to create your own. Website Welcome Message Examples How to Create a Welcome Popup Welcome Popup Best Practices Next Steps: After the Welcome Popup, What Now? Website Welcome Message Examples 1. Let’s get started!

Examples 52

Examples Intent Click Rate eCommerce 52

Unbounce

NOVEMBER 13, 2021

A white paper is a marketing document that explores a topic in-depth using research and expertise. 3 White Paper Landing Page Examples to Inspire Yours. Let’s learn from example—three of ’em, to be exact. So how can you build a white landing page that gets people downloading? What’s a White Paper?

Landing Pages 126

Landing Pages Paper Examples Digital Experience Platform 126

Televerde

NOVEMBER 8, 2021

If you are unfamiliar with this term, keep reading to learn what asynchronous communication is, along with specific examples of how you can incorporate this strategy into your business. For example, if you want to have a brainstorming session, this is best done in real-time so that team members can respond to each other’s ideas.

Examples 52

Examples Work Management Marketing Management Loyalty 52

Optinmonster

JANUARY 18, 2024

Here’s an example from Apollo.io : Lusha goes a step further. For more ideas, read our posts on how to write perfect welcome emails and the best welcome email examples. Here are a few ‘aha’ moments examples that you may have experienced personally: With Airbnb, it was making your first booking in an exotic destination.

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

B2B Marketing Directions

JULY 5, 2020

For example, both retail sales and consumer spending were higher in May than in April, and the June unemployment rate was 11.1%, down from the April high of 14.7%.

Research 98

Research CMO Verticals Customer Surveys 98

Optinmonster

NOVEMBER 9, 2021

Here’s one such exit popup example: You can do this by getting your visitor’s name when they subscribe to your email list, by asking for their name in a previous popup, or by detecting the name of an existing customer. For example, let’s say the visitor got to your page through a guest post you wrote for a specific website.

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Salesforce Marketing Cloud

APRIL 11, 2022

Big Hairy Aggressive Goal (BHAG). Aggressive goal. Circle back. Critical Mass. Detailed analysis. Deliverable. Double click. See more detail. Drill down. Learn more. Ducks in a row. Eat our own dogfood. Use our own products. Game changer. Made a difference. Get up to speed.

Examples 98

Examples Bandwidth Deliverability Copywriting 98

Optinmonster

SEPTEMBER 2, 2020

11 great examples of calls to action. Here’s an excellent example from our Customer Success Manager, Angie: Notice the color of the call to action is a huge contrast to the white background. Take this example from an OptinMonster post on Facebook: The call to action is Read this and then get to it! Download a resource.

Examples 119

Examples Click Rate Social Media Copywriting 119

Hubspot

JUNE 6, 2019

I’ve gathered some of the best examples around, along with some free templates to get you started. In our blog post example, a task might be, “Edit blog post. ”. Let’s dive in with some beautiful Gantt chart examples, below. Gantt Chart Examples. Use this PowerPoint example as your guide. Gantt charts.

Examples 98

Examples Verticals Budget Programs Template 98

Hubspot

APRIL 8, 2021

In this post, we’ll outline annual report design best-practices, provide a template you can use to create your own, and go over examples of annual reports from other businesses that you can use for inspiration. For example, say one of your overall goals was to increase ROI across all channels. Annual Report Examples.

Template 79

Template Design Examples Display 79

Sprout Social

JANUARY 25, 2022

4 Types of customer journey maps & examples. Plus, keep reading for examples and templates to get started. Some examples of goals include: Identify the top three customer pain points. 4 Types of customer journey maps and examples. Let’s take a look at the four most common customer journey maps and examples of each.

Examples 91

Examples Touchpoints Budget Programs Paid Search Agency 91

Launch Marketing

MAY 8, 2019

Developing a detailed content calendar also provides a framework for outlining the specific “content buckets” you’ll need to address and ideally will include example topics and guidance on what percentage of your content development should be allocated to each bucket. Guides which type of content to develop.

Allocation 48

Allocation Marketing Strategy Marketing & Strategy B2B Marketing 48

Martech

MARCH 8, 2024

Some examples: “As a CMO, I want to discover new and efficient content creation methods, so that we can better connect with our audience.” Process: Streamlining operations Any tool, generative AI included, needs process documentation. Borrowed from Agile methodology, a user story is a simple, three-part statement. “As

Work Management 119

Work Management Marketing Management User-Generated Content CMO 119

Marketing Insider Group

JANUARY 11, 2023

For example, see this requirements and best practices document from Amazon. Here’s another example from Etsy. In this document, Etsy helps you learn all the best practices and requirements for adding images to your product listing pages. Tip #2: Document guidelines.

Multi-Channel 224

Multi-Channel Advertising Channels Work Management Marketing Management 224

ClearVoice

JULY 27, 2023

5 cool examples of how to use Freytag’s Pyramid in modern marketing: 1. In the Falling Action (step 5), Harrison leaves the nightlife and ends up on a Mercy Corp ship traveling the globe as a volunteer photographer, documenting how facial deformities cause stigma and how a band of doctors helps patients look normal again.

Examples 72

Examples Paid Search Agency Storytelling Advertising Agencies 72

Launch Marketing

NOVEMBER 6, 2019

Before we dive head-first into these examples, here are some resources to ensure you and your marketing team feel well-equipped to tackle these innovative B2B campaign strategies: Five Points for Defining or Refining Your B2B Brand Strategy. This is a great example of content marketing done well. Get Optimistic Campaign by Xerox.

Campaigns 70

Campaigns B2B Marketing Examples Paid Search Agency 70

Marketing Insider Group

MARCH 18, 2024

This is also the time to think about examples, case studies, quotes, or data you can include to support your points. A recent survey found that 80% of the most successful content marketers have a documented strategy. Your outline is a living document, meant to evolve as your post takes shape.

SERP 247

SERP Keywords Eye-Tracking Planning 247

Hubspot

JUNE 13, 2018

5 Marketing Plan Examples to Help You Write Your Own. A successful book launch is a prime example of data-driven content marketing. Since only 55% of marketing teams have a documented content strategy , Buffer decided to help out the content marketing community. Shane Snow’s Marketing Plan for His Book Dream Team.

Planning 101

Planning Marketing Plans Examples Buyer Personas 101

Sprout Social

FEBRUARY 5, 2019

11 effective chatbot marketing examples. We’ve put together a list of chatbot marketing examples that not only shows practical uses of bots in action but also highlights the diverse range of businesses rolling out bots. For example, the bot can tell you where the nearest restroom or restaurants are based on the last ride you went on.

Examples 110

Examples Marketing Strategy Marketing & Strategy Marketing Management 110

Salesforce Marketing Cloud

FEBRUARY 9, 2024

ChatGPT’s data only goes up to January 2022, for example. With fine-tuning, you expose the model to examples or data related to the task you want it to complete. For instance, a law firm might fine-tune an LLM with information about legal clauses and terms to train it to extract certain information from documents.

Enterprise Management 122

Enterprise Management Terms and Conditions Training Touchpoints 122

Marketing Insider Group

NOVEMBER 17, 2020

For those with a well-documented content marketing strategy , you can expect to benefit greatly. They don’t have leadership buy-in, resources are slim, it’s just words in a document, or it’s not really a cultural foundation. The good news is that most of you have one. Image: SEMRush. It’s not static. Technology is the answer.

Marketing & Strategy 362

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 362

Hubspot

SEPTEMBER 12, 2018

E.g. means exempli gratia or "for example." It's used to introduce examples and illustrate a statement. E.g. comes from the Latin exempli gratia which means, “for example.” How to Use I.e. and E.g. (with Examples). I’ve attached additional documents (e.g., While similar, they are not interchangeable.

Examples 80

Examples Pricing Price Resources 80

Spiralytics

NOVEMBER 14, 2022

An electronic signature, more often known as an e-signature is a fast and secure way to sign digital documents. In most cases, an e-signature is a digital file embedded into a document that indicates that you have agreed to its terms. However, it is not applicable to all document types. e-signatures are legal in the Philippines.

Act-On 114

Act-On SMS Validation Work Management 114

Marketing Insider Group

APRIL 5, 2021

It’s a 175-page document, so it’s heavy with details. The real find in this document is the explanation of key models they use to determine if content is low or high quality. For example, moms who write about childcare have real-world experience without a degree in early childhood development. Image: Google. Image: Google.

SEO 332

SEO SME Lead Ranking Content Marketing 332