SEMrush

JUNE 16, 2021

A curated list of the best free public data sets and sources of information where you can research for content ideas and find valid data. The following public data sources are all reliable, credible and the best sources of all data across the internet.

Curation 134

Curation Validation Content Research 134

Search Engine Journal

AUGUST 31, 2021

It's important to have credible information sources to pull from for your marketing campaigns. Start with these 20 sources of free data. The post 20 Awesome Sources of Free Data appeared first on Search Engine Journal.

Search Marketing 111

Search Marketing Campaigns Tools Marketing 111

Versium

MAY 3, 2022

Versium released a set of open-source development tools to simplify high-performance data processing for marketing, helping developers and data scientists understand and manipulate files to clean up dirty data and optimize campaigns.

Tools 52

Tools Optimization Process Campaigns 52

Martech

OCTOBER 13, 2022

To achieve the most ROI from your customer data, you need a strong foundation. Creating a precise golden record for each consumer with enriched data, a full contact graph and a full identity graph provides the context your brand needs to differentiate based on CX. Click here to view more MarTech webinars.

Webinar Metrics 88

Webinar Metrics Differentiation ROI Contact Marketing 88

PureB2B

JUNE 13, 2022

Data, precious data. That’s because data provides companies with essential insights into customer behavior, market competition, and opportunities for future growth. But how do today’s B2B companies get their hands on such valuable intent data? Intent Data Sourcing Insights.

Intent Data 62

Intent Data Intent Ideal Customer Profiles B2B 62

TrustRadius Marketing

OCTOBER 3, 2022

Marketers often first learn about using intent data for prospecting, but they should also learn about the best intent data sources for customer retention and expansion. . But just like each individual buyer, each source of intent data has a unique story. Types of intent data sources.

Intent Data 52

Intent Data Intent Top of Funnel Enterprise Management 52

Customer Experience Matrix

AUGUST 22, 2016

Let’s start with the first sub-function, External Data. They may resell the data to marketers or use it themselves to support tasks such as account scoring or ad targeting. (To Internal data is most important later in the sales cycle, when prospects and customers are interacting with the company directly.

Enterprise Management 120

Enterprise Management Marketing Automation Services Marketing Management Vendors 120

KoMarketing Associates

MAY 8, 2019

Email marketers use numerous tactics to improve their relationships with customers, and new research suggests that list segmentation and the leveraging of available data sources is helping them see better results.

Segmentation 120

Segmentation Marketing Report Email Marketing Deliverability 120

Ataccama

APRIL 28, 2022

In this video we create a data source. The data source is a PostgreSQL database, and we use a JDBC connection string along with some credentials to access it.

Ads 52

Ads Video Marketing Training 52

Search Engine Journal

AUGUST 20, 2020

Discover four types of data that you can use to establish your content and keyword pillar strategy. The post 4 Must-Use Data Sources to Establish the Right Content & Keyword Focus via @JRiddall appeared first on Search Engine Journal. Want to build your authority on a topic?

Keywords 131

Keywords Content Ad Building Marketing & Strategy 131

Versium

APRIL 26, 2022

APRIL 26, 2022 Studies show that 44% of businesses estimate a loss in revenue as a result of poor quality CRM data. Versium, a leading data technology company, today released a set of open source development tools to simplify high performance data processing for improved marketing outcomes.

Process 52

Process Tools CRM Studies 52

Versium

MAY 6, 2022

Versium’s open source tools help developers and data scientists understand and manipulate files to clean up dirty data and optimize marketing campaigns.

Process 52

Process Tools Optimization Campaigns 52

Moz

JUNE 28, 2020

In this topic, I want to dive a little bit deeper into the data and share insights about how the source of your content can be just as important in determining how your content will perform. Publicly available data. For almost any niche out there, you can bet there is a publicly available data set available for use.

Viral Marketing 80

Viral Marketing Press Sample Ethics 80

Valasys

FEBRUARY 4, 2020

of February 2020, NetWise Data LLC. announced its integration with LiveRamp Data Source , allowing marketers to hyper-target B2B audience groups across omnichannel. The integration will facilitate direct ‘farm-to-table’ access for all data requirements across every digital channel. On the 3 rd. About NetWise.

Advertising Agencies 52

Advertising Agencies Distribution Privacy Class 52

Moz

JUNE 28, 2020

In this topic, I want to dive a little bit deeper into the data and share insights about how the source of your content can be just as important in determining how your content will perform. Publicly available data. For almost any niche out there, you can bet there is a publicly available data set available for use.

Viral Marketing 72

Viral Marketing Press Sample Ethics 72

Marketing Insider Group

APRIL 8, 2024

The model undergoes a fine-tuning process with your data, enabling it to deliver content that aligns closely with your business’s voice and style. CustomGPT evolves with your business, learning from new data to enhance accuracy and relevance, and can be integrated across different business functions for targeted support.

Work Management 262

Work Management Lead Ranking Marketing Management Training 262

Customer Experience Matrix

APRIL 26, 2024

Has anyone asked you recently about the past, present, and future of Customer Data Platforms? It’s eleven years since the term “customer data platform” appeared in 2013. The concept itself was easy to grasp (“all customer data in one place”). That's odd; people ask me those questions all the time. Here are my current answers.

Enterprise Management 156

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 156

Zoominfo

SEPTEMBER 9, 2021

Data quality is important to every company. Businesses need a clean, complete, and actionable data asset to inform engagement and drive intelligent automated workflows that increase sales efficiencies and close more deals. ZoomInfo changed that by creating access to more data than most organizations could have ever imagined.

Zoominfo 52

Zoominfo Enterprise Management Work Management Marketing Management 52

Customer Experience Matrix

DECEMBER 10, 2013

If you’ve been reading my recent posts, you won’t be surprised that I’ve decided they are yet another Customer Data Platform. In fact, one of its tag lines is “easily track, analyze, and take action on live customer data”, which is a pretty decent statement of the CDP value proposition.

Ideal Customer Profiles 120

Ideal Customer Profiles Analytics Top of Funnel Marketing Management 120

Convert

MARCH 31, 2020

Open source projects related to COVID-19 have been popping up from all over the world, meant to not only help spread vital information to the world, but also contribute to ongoing clinical research. GISAID One of these data heroes, called GISAID (an initiative.

Communities 78

Communities Research 78

Lattice

OCTOBER 24, 2018

Last year we uncovered that 90% of sales reps are overwhelmed at the amount of data available.

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Marketing Insider Group

MARCH 25, 2024

Having a marketing database isn’t just about hoarding data like a digital dragon sitting on a pile of gold. It’s about using that data to outsmart the competition and capture your audience’s attention. According to a recent study, businesses that leverage customer data outperform their peers by 85% in sales growth.

Peer-to-peer 257

Peer-to-peer Planning Paid Search Agency Marketing & Strategy 257

Marketing Insider Group

FEBRUARY 5, 2024

Transitioning to GA4 presents challenges such as a complex user interface, new data privacy rules, limited historical data import, and a steep learning curve. Integrating GA4 with marketing tools like Zemanta and Semrush enhances overall marketing strategy, streamlines data analysis, and prepares businesses for a multi-platform future.

Marketing Analytics Tools 255

Marketing Analytics Tools Privacy Lead Ranking Multi-Channel 255

Marketing Insider Group

MARCH 9, 2023

As content marketers, we are always on the hunt for interesting data to grab reader attention and support our claims. It’s a beautiful thing when our employer is the data source. But what if your company can’t be a source, for whatever reason?

Stats 284

Stats Advertising Agencies Paid Search Agency Work Management 284

Webbiquity

MAY 16, 2023

To be fair, GA4 covers the basics: traffic by source, top pages, comparisons by custom time periods, and conversion tracking (if you can get that to work). Because of the way it was developed, UGA could never be made European General Data Protection Regulation (GDPR)-compliant. What to do? If not, save the money and go with Fathom.

Marketing Analytics Tools 340

Marketing Analytics Tools Analytics Google Work Management 340

Vision Edge Marketing

APRIL 16, 2024

Let’s explore how your organization can leverage digital tools and technologies within iterative processes and harness data to achieve sustained success and reap these benefits: Improved operational efficiency (40%) Faster time to market (36%), and Better meeting customer expectations (35%).

Digital Transformation 234

Digital Transformation Work Management Terms and Conditions Marketing Management 234

Marketing Insider Group

OCTOBER 16, 2023

BuzzSumo Image Source: BuzzSumo Have you ever wondered how some content creators always seem to know what’s trending? Buffer Image Source: Buffer Buffer is a social media management tool that allows users to schedule, publish, and analyze their posts across multiple social media platforms. Site audit. Content analyzer.

Paid Content 258

Paid Content Budget Programs Research Marketing Analytics Tools 258

Marketing Insider Group

JULY 3, 2023

The Google Trends page shows trend data for specific keywords by location, including: Search demographic data Search volume patterns Suggestions for related topics and queries You’re not going to find more reliable data on trends because this information is coming from the horse’s mouth. Image Source 2. Image Source 3.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Marketing Insider Group

JULY 10, 2023

While you have more data and tools than ever, the glut of information can create a paralysis of analysis. Image Source Key Takeaways: Decision intelligence tools process data to give you predictive analysis and solid recommendations. Image Source What Are Examples of Decision Intelligence Tools? Image Source 2.

Budget Programs 237

Budget Programs Marketing Automation Services CMS Development Marketing Budget 237

Marketing Insider Group

MAY 31, 2023

In fact, more than 50% of marketers adapt their strategies according to customer data. Image Source: Price Spider When you map the customer journey according to each stage, you can create a tailored content experience that nurtures customers and leads them closer to conversion. So, how do you map the customer journey?

Enterprise Management 259

Enterprise Management B2B Marketing Tools Marketing Management 259

Content Standard

NOVEMBER 13, 2015

There are numerous data points and sources available to marketers these days, and understanding all the data can be the difference between flat content marketing performance and consistent month-over-month growth. Source data can be defined as the channel in which a visitor to your site left to visit your content.

Analytics 40

Analytics Content SERP Distribution 40

Content Standard

NOVEMBER 13, 2015

There are numerous data points and sources available to marketers these days, and understanding all the data can be the difference between flat content marketing performance and consistent month-over-month growth. Source data can be defined as the channel in which a visitor to your site left to visit your content.

Analytics 40

Analytics Content SERP Distribution 40

Heinz Marketing

MAY 18, 2023

Today’s topic: Data One thing to note, the following requirements are applicable with or without an attribution tool/platform. Data This is a big one but I’ll break it down into a few sub sections. Data This is a big one but I’ll break it down into a few sub sections. Data is key when it comes to attribution.

Marketing Attribution 103

Marketing Attribution Lead Ranking Paid Search Agency Marketing Automation Services 103

Marketing Insider Group

MAY 30, 2023

Are you tired of spending countless hours manually creating content, following up with leads, and analyzing data for your small business marketing ? A lot of concerns about data privacy and security have risen to the surface, especially when customer data is being shared with third-party providers. You’re not alone.

Small Business Marketing 262

Small Business Marketing Marketing AI Paid Search Agency Marketing Automation Services 262