EMagine B2B Blog

OCTOBER 3, 2013

The amount of keyword traffic data missing search queries (keywords) in web analytics has been steadily increasing each month since Google’s initial encryption of searches back in October 2011. The result was (not provided) being displayed in the place of actual keywords in organic search traffic reports.

Paid Content 40

Paid Content Keywords Adwords Landing Pages 40

Moz

APRIL 21, 2020

Data sample. We chose all of the search terms first for ease of correlating data. (If All of this indicates that featured snippets are hugely important real estate within a SERP (especially if you are targeting question-based keywords and more informational search intent). At that point they proceeded to the next task.

SERP 66

SERP Google Purchase Intent PPC 66

Buzz Marketing for Technology

MARCH 16, 2010

The best way to watch for expressed needs is to look for keywords often used to describe those needs. Both of these situations provide an opportunity to reach out with an offer of assistance, information, or even a free demo or sample.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Hinge Marketing

FEBRUARY 9, 2017

There was so much distance between a given marketing strategy and its results that teasing out a correlation between cause and effect was difficult, if not impossible. Here’s how it works: 1) You select a keyword relevant to your business. 2) You write a blog post around that keyword. Fortunately, all that has changed.

Work Management 48

Work Management Marketing Management Service ROMI 48

Attendify

SEPTEMBER 28, 2019

This type of attendee feedback is rich with keywords and phrases that will help you better understand why a speaker or session topic resonated — and that can be harvested later for post-event nurture campaigns. In a nutshell, the tool allows event pros to correlate session popularity to attendee session engagement.

Marketing Management 49

Marketing Management Peer-to-peer Social Networks Correlation 49

QuanticMind

JANUARY 9, 2019

Algorithms build a mathematical model of sample data which predicts future performance, which informs the decisions to optimize performance at any given task. Setting your ad versions to “Optimize” will automatically optimize your ads for individual auctions using signals like keyword, search term, device and location.

Marketing AI 40

Marketing AI SEM Lead Ranking Classified Ads 40

QuanticMind

JUNE 14, 2017

The upside of this method is to mitigate the impossible task that large-scale advertisers have of managing literally millions of keywords – a job too big for a few human beings to handle. This panel opens with discussion of strategies to effectively use GDN ads to target the right people.

Paid Search Agency 40

Paid Search Agency PPC Optimization Marketing AI 40

Hubspot

AUGUST 13, 2015

So I pulled traffic and subscriber data for the HubSpot Blog over the past several years to see how those numbers correlate. Of course, it's always worth noting that correlation doesn't necessarily mean causation. Here's some sample data from a real post on the HubSpot Blog, which was published back in March.

Traffic 28

Traffic Landing Pages Ad Frequency Correlation 28

Valasys

JULY 29, 2019

Writing blog posts after researching the most common keywords being searched for by the prospects during their buying cycles helps the marketers in evoking positive emotions such as trust in the minds of customers. The technic can also be used to decide about the length of content that serves the best in attracting the users’ attention.

Analytics 49

Analytics Marketing AI Work Management WOMM 49

QuanticMind

OCTOBER 24, 2017

If a large number of new customers visit in a few days after a click, this metric will show a higher correlation than visits that take place months after a click. Note: Keyword-level bidding is not available in Shopping.) Custom affinity audiences + keywords. Similar audiences + keywords. Ives recommends: RLSA.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

Marketing Insider Group

DECEMBER 7, 2020

Paid Keywords. The mind map visualization below shows the keywords and questions these potential customers are using when they search the internet for answers. Any CRM company who answers these questions WILL increase their organic search, rankings for important keywords and attract relevant traffic to their website. Paid Costs.

Top of Funnel 271

Top of Funnel Work Management Analysis Marketing Management 271

Moz

DECEMBER 3, 2018

A quick refresher from last time: I pulled data from 50 keyword-targeted articles written on Brafton ’s blog between January and June of 2018. Known original keyword targets for each blog (rather than guessing). Similar content writing techniques for targeting specific keywords for each blog. Back it on up.

Lead Scoring 56

Lead Scoring Lead Ranking Studies Correlation 56

Hubspot

JANUARY 31, 2017

For example, GrowthBot -- a bot for marketing and sales professionals -- connects with HubSpot, Google Analytics, and more to deliver information on a company’s top-viewed blog post or the PPC keywords a competitor is buying. However, others see bots’ ability to understand human language as a basic application of AI. Supervised Learning.

Marketing AI 36

Marketing AI Marketing Analytics Tools Analysis Paid Search Agency 36

seo.co

NOVEMBER 22, 2021

Building links that point to different internal pages is also important so you can maximize the number of internal pages that rank for various keywords on their own. Anchor text (while anchoring your links with keywords was once beneficial, doing so excessively can now earn you a penalty ).

Marketing Websites 111

Marketing Websites Ad Building Domain Case Studies 111

SpotMe Blog

JUNE 29, 2023

By sponsoring healthcare events, pharma companies can raise awareness of their drugs through presentations, distribute samples and marketing materials, and network with professionals. Target keywords related to your products and services. Correlate sales numbers with your marketing campaigns and events to determine their impact.

Paid Content 52

Paid Content Webinar Metrics Marketing Budget Marketing Strategy 52

seo.co

MAY 16, 2021

What keyword search phrases are bringing people to your site. A phenomenal search keywords report that provides more keyword data than Google. A robust view of search engine keyword rankings. Real data, not general samples. Filter the list of keywords in various ways to find low competition keywords.

Paid Content 112

Paid Content SEO CMS Development SERP 112

Martech

NOVEMBER 3, 2021

Sample SEO budget breakdown. In a large-scale analysis of SEO services , Backlinko found a direct correlation between spending and satisfaction. Businesses with competitors that aggressively target industry keywords have to commit more to SEO to maintain a share of organic traffic. Match your competition. How it works.

Budget Programs 114

Budget Programs Spending Paid Search Agency Marketing Budget 114

seo.co

OCTOBER 24, 2022

In the old days of SEO, duplicate content was often used as a cheap trick to get more keywords and more content on a website, so Google evolved a system to weed out the spammers who violated best practices by doing this. Today, if you’re caught using duplicate content, your domain authority could suffer and your keyword rankings could drop.

De-duplication 111

De-duplication Marketing Websites CMS Development Domain 111

Hubspot

APRIL 8, 2019

Depending on the category, you’ll see landing pages (which URLs your visitors entered the site on), source (which website brought them to yours), or keyword (which query took them to your site.). Note: this report is very subject to sampling. Read more about GA’s data sampling practices here.) Site Speed. Smart Goals.

Marketing Analytics Tools 101

Marketing Analytics Tools Analytics Google Paid Search Agency 101

Hubspot

FEBRUARY 20, 2020

Now, I'm using that same exact process to lead SEO at Nextiva , and here is a snapshot of our organic keyword growth to prove that this really works: If you're looking to skyrocket your organic growth with an efficient SEO strategy in 2020, check out the five proven steps I've taken with both Sales Hacker and Nextiva to achieve tremendous results.

Organic Leads 99

Organic Leads Lead Ranking Lead Scoring SEO 99

Hubspot

MARCH 8, 2018

In other words, Pan explains, Moz tracks the SERP for 10,000 keywords, nightly -- and of all the sites ranking for those 10,000 keywords, within the top 10 results, 79.8% If we believe in Mozcast's keyword sampling methodology, 70.4% I think that this is a classic case of simple correlation," says Barby.

Optimization 77

Optimization SERP Domain Lead Scoring 77

EMagine B2B Blog

MAY 1, 2019

What I do want to cover is some sample website personas that we’ve encountered in our prior work with hospital websites. I know my PPC Strategists love having actionable data that helps them correlate digital marketing efforts to real patients purchasing services. Keyword research is the heart of SEO and ranking in search.

Paid Content 88

Paid Content Marketing Analytics Tools Google Marketing Websites 88

Valasys

JANUARY 23, 2023

When developing content, 73% of B2C marketers use keyword research for SEO Content Marketing scenario for the B2B sector Here are some opinions from B2B marketers regarding their use of content marketing. When developing content, 78% of B2B marketers use keyword research for SEO. 96% of B2B content marketers utilize LinkedIn.

Statistics 40

Statistics Marketing Budget Content Marketing Planning 40

Moz

DECEMBER 21, 2020

Takeaway : Having a location within city limits correlates with a good chance of ranking for searches that contain that city’s name. Keywords in business title. This was good to see, given Google’s known (and unfortunate) rewarding of brands that stuff keywords into their business titles in violation of Google’s guidelines.

Lead Scoring 81

Lead Scoring Lead Ranking Stats Google 81

Moz

MAY 13, 2020

Whenever we compare two fixed points in time, we’re ignoring the natural volatility of search rankings and the inherent differences between keywords. The table below shows the 1-day winners (May 5) by total rankings in the 10,000-keyword MozCast tracking set. This time around, I’d like to take a hard look at the pitfalls.

Google 75

Google Comparison Lead Scoring Lead Ranking 75

Single Grain

JUNE 3, 2021

You can search on LinkedIn with keywords like “growth marketer,” “marketing director,” “director of marketing,” “SaaS marketing director,” etc. Here are some sample interview questions you can ask your marketing director job candidates (not that you should ask them all!):

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98

nDash

JUNE 23, 2021

Your content promotion and content strategy correlate with each other first by researching your target audience. Countless sites are looking for guest posts—you can find them by searching for your niche keyword and the phrase “guest post submissions” or something similar. Influencer Marketing. Create a Podcast or Video.

Paid Content 96

Paid Content Promotion Tips Cost Per Click 96

seo.co

MARCH 6, 2022

There remains a strong correlation between Google Rankings and total backlinks to a page. Ask for samples if you have to. However, targeted anchor text can probably push a keyword or two over the edge. Wait, Do I Really Need Link Building? Quick take—do you really need link building? Source: Ahrefs. Examine their past work.

Link Building 98

Link Building Ad Building Work Management Advertising Agencies 98

Moz

JANUARY 16, 2019

They “used their own platform, had samples done in less than a week, and had a site up the same day.”. There’s a direct correlation between social proof and increased search traffic. You take good content, add paid syndication, and watch keyword rankings go up. That gave Nathan an idea. “I I think we can produce this way faster.”

Paid Content 57

Paid Content Promotion Top of Funnel Examples 57

seo.co

FEBRUARY 19, 2023

There is a ranking correlation to the number of days a post has been live and its ranking position. Similar studies by Moz show a direct correlation between the number of days a piece of content has been live and it’s ranking position the SERPs. This level of trust is determined by recognition throughout the web.

Link Building 102

Link Building Ad Building Lead Scoring Lead Ranking 102

Webbiquity

JANUARY 31, 2017

Sample review: “Google offers a ton of free tools on how to use its amazing platform so if you have the time, you can teach yourself all you need to know to manage your own analytics. Though the tool has its shortcomings and limitations (e.g., See every mouse movement, scroll, click , and keypress. ” — Oneextrapixel.

Marketing Analytics Tools 100

Marketing Analytics Tools Marketing Automation Services Analytics Enterprise Management 100

Hinge Marketing

JULY 21, 2022

Moreover, keyword-rich blog articles that explore the what’s, why’s, and how’s of a topic can draw traffic from bloggers, journalists, and editors looking for information and sources. Onsite strategies include keywords, meta descriptions, and more. Those coveted keywords you can’t score high enough through your website?

Paid Content 96

Paid Content CMS Development Lead Ranking Work Management 96

Convert

JANUARY 24, 2023

For example, if the crawl bot finds various versions of your site with the same content but with multiple URLs, you’ll have duplicate content that then leads to keyword cannibalization and dilution of ranking signals. You can fix the sample issue above by using canonical tags.

Optimization 52

Optimization Tips eCommerce Top of Funnel 52

Directive Agency

MAY 9, 2017

Here’s a sample of daily inputs for a high-performing VP of Marketing: Assign Daily Objectives For Each Team Member. Build single keyword ad groups. Keyword research. You can only rank for keywords or drive leads for your campaigns with pages you have on your site. Run Weekly Performance Meetings and Manage Quotas.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85

Optinmonster

JANUARY 22, 2024

Place Your Keywords Strategically Strategically placing your keywords is a fundamental aspect of SEO and our number 1 SEO optimization tips. Place Your Keywords Strategically Strategically placing your keywords is a fundamental aspect of SEO and our number 1 SEO optimization tips.

Lead Scoring 52

Lead Scoring Lead Ranking Traffic SEO 52

seo.co

DECEMBER 17, 2020

The structure of your link usually correlates to its intention; for example, if your link is posted by itself in a blog comment, with no introduction or explanation, it will usually be seen as spam. Here you will find a sampling of the backlinks to your blog. Updated Bad Links. How Do I Determine Which Backlinks are Toxic?

SEO 111

SEO CAN-SPAM Lead Scoring Lead Ranking 111

Single Grain

JULY 3, 2023

With PPC, marketers bid on specific keywords that they believe their target audience uses when looking for their products or services online. The goal of SEO is to make a website more attractive to search engines, so it ranks higher in the search results for relevant keywords and phrases.

SEM 52

SEM Paid Content Lead Ranking Lead Scoring 52