Paul Gillin

OCTOBER 3, 2013

I was sad to learn this week that BtoB magazine , which has existed under various brands for nearly 100 years, will be swallowed by Advertising Age at the end of the year. In 2007 I remarked on how big brands were embracing blogging and YouTube , completely unaware of the impending arrival of social networks. Related articles.

BtoB 50

BtoB Allocation Marketing Analytics Tools Social Media 50

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. Buying Twitch makes sense for YouTube. Making Money Off E-Sports Talent Just like YouTube, Twitch has its own share of homegrown stars.

Youtube 52

Youtube Google Broadcasting Advertising Agencies 52

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. Buying Twitch makes sense for YouTube. Making Money Off E-Sports Talent Just like YouTube, Twitch has its own share of homegrown stars.

Youtube 52

Youtube Google Broadcasting Advertising Agencies 52

Salesforce Marketing Cloud

JUNE 15, 2022

In Web2, blogs, wikis, and social media like Twitter and YouTube got introduced, giving people more control over the information they created and shared. In Web3, the decentralized world puts ownership into the hands of the community. Do you have a community that wants what you’re offering? Wow your customers wherever they are.

Ad Building 98

Ad Building Wiki Communities Loyalty 98

Tomorrow People

OCTOBER 24, 2017

Under Armour: Expert Community-Building. Young and rapidly growing sportswear brand Under Armour has built a fitness community of 165 million users, by cleverly pursuing a strategy of acquiring different fitness apps and technology platforms. Community building is a crucial part of its content marketing strategy.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

Buffer

FEBRUARY 21, 2023

When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies who support us) elevating disability pride, I kept encountering roadblocks when trying to get the word out. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

Brand Identity 88

Brand Identity Branding Press Peer-to-peer 88

Hubspot

NOVEMBER 25, 2019

Cooking magazine Bon Appetit has a wildly popular YouTube channel (4.7 Recently, Saffitz collaborated with magazine Coveteur on her Instagram. This is a great example of content seeding because Coveteur's partnership with Saffitz brought recognition to their magazine. link] — Lin-Manuel Miranda (@Lin_Manuel).

Examples 98

Examples Advertising Agencies Content Class 98

Valasys

JANUARY 23, 2024

For these magazines, the BlueTree team pitches and produces topically relevant material in which linkages to customers, services, and goods are organically and fluidly included in excellent, long-form writing. This can aid in the growth of their brands and organic monthly traffic.

Link Building 40

Link Building Service Ad Building Acquisitions 40

Content Marketing Institute

JANUARY 8, 2018

We might email a wacky YouTube video to a few people on our team to test the response. LEGO publishes a magazine every other month and they’ve had huge success. We need to publish a magazine too! . Think about the pitch we started with (“ LEGO publishes a magazine…. We need to publish a magazine too!”).

Creativity 111

Creativity Content Communities Paid Search Agency 111

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. Buying Twitch makes sense for YouTube. Just like YouTube, Twitch has its own share of homegrown stars.

Youtube 40

Youtube Google Broadcasting Advertising Agencies 40

ViewPoint

MARCH 6, 2014

Following in 2nd through 7th place are paid search, email, branded communities and word-of mouth (tied), branded blogs, and online display advertising. LinkedIn was rated eighth out of 13 channels and YouTube was 10th, followed by Google+, and Twitter. And YouTube in 10th place? With all the hoorah over the appeal of video?

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

Exo B2B

OCTOBER 16, 2020

Marketing influencers are not the young YouTubers or Instagram maniacs who get fame and easy money. Marketing magazine has included her as one of the top 100 marketers and she is a renowned international speaker. she is also a YouTuber, entrepreneur, speaker and author of the best-selling book ” «T he Whuffie Factor».

Marketing AI 98

Marketing AI Advertising Agencies Lead Scoring Lead Ranking 98

Content Marketing Institute

MARCH 5, 2018

Live video is a great way to grow your community and show up on a more human level. Chances are viewers won’t easily find your video again unless they know your channel or find it on YouTube. YouTube Live. Pro: While many platforms fall short on SEO points for users, YouTube Live delivers. Instagram Stories.

Broadcasting 105

Broadcasting Youtube Advertising Agencies Click Rate 105

Contently

NOVEMBER 10, 2016

At the beginning of 2016, Peloton Cycle asked its employees to share their New Year’s resolutions on YouTube. Magazine, some Peloton instructors earn a six-figure salary for teaching between 10 and 15 classes a week. Besides getting more sleep and drinking more water, there was a common theme: They wanted to be more ambitious.

Paid Search Agency 167

Paid Search Agency Companies Class Content 167

KoMarketing Associates

JUNE 29, 2016

From the group introduction: A community those looking to reach their best customers online through techniques like inbound marketing, search engine optimization (SEO) and social media. B2B Technology Marketing Community. Inbound Marketers – For Marketing Professionals. Search Engine Land.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

Litmus

JULY 13, 2020

I struggle to retain all of the techniques you can use with this software so I often turn to YouTube to refresh my knowledge. And Tiptut has some fun YouTube videos as well. Camille Palu : YouTube for sure! Shani Nestingen : YouTube for sure. Also, connect with the email community via #emailgeeks on Twitter!

Webinar Metrics 56

Webinar Metrics Tools Lock-In Youtube 56

Exo B2B

APRIL 11, 2019

The influencers in marketing are not the young youtubers or maniacs of Instagram who acquire some celebrity and make easy money. Vlogging daily on YouTube under the name « DailyVee ». Magazine, The Washington Post, The Globe and Mail, The Toronto Star, CBC radio and The Financial Post and is a well-known international speaker.

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

Biznology

JANUARY 31, 2017

So, no social media check ins, no Facebook Live , no Twitter , and no YouTube vlogging. With books, magazines, and puzzles. See all the folks in your personal, business, brand, and employee social media profiles your community. While I was there, I felt vulnerable, embarrassed, self-conscious, and stupid. I should know better.

Skype 80

Skype Communities Ideal Customer Profiles Facebook 80

Convince & Convert

JANUARY 28, 2015

JayToday is available on Youtube , iTunes (as a video podcast, and now as an audio podcast too), and at JayToday.tv. More Jay Today Videos From This Week: Jay Today TV bae community management digiday facebook jay today social media social media operations twitter Video'

Twitter 129

Twitter Television marketing Demographics Social Media 129

Biznology

MAY 1, 2018

We crave community, belonging, and we also fancy ourselves much more independent and autonomous than we obviously are in any real capacity. Besides, until you have over 10,000 followers/Like/Subscribers, Twitter and YouTube and Facebook still have their leash on you. Agency, my ass.

Social Media 210

Social Media Social Marketing Paid Search Agency Planning 210

Stevens & Tate

DECEMBER 17, 2020

Placing a product in the direct line of sight for consumers, and promoting that product through TV, magazine, sales, and adverts was the core foundation of marketing. For example, a makeup company may send over free samples to a YouTube beauty guru. Today, things are different. New school marketing presents its challenges.

Ad Building 52

Ad Building Dwell Brand Identity Branding 52

ClearVoice

JANUARY 4, 2019

A global startup community of 1,000,000 entrepreneurs, 120 countries, and 350 cities. Great for: Writers, authors, artists, filmmakers, YouTubers, musicians. It is a YouTube creator conference, community festival, and industry rolled into one celebratory conference. Cost: $255 until August 31, 2018. Sponsor: HOW Design.

Conference 106

Conference Creativity Startups Network Marketing 106

Kevin Indig

JUNE 19, 2023

Neeva tried charging searchers a subscription but closed shop because users are habituated to search on Google, and Google has massive distribution advantages like the Apple deal, owning Chrome, Gmail or Youtube. Google surfaced some potentially-useful videos for my pocket door problem (on YouTube, of course).

Lead Ranking 103

Lead Ranking Content Lead Scoring API 103

ConvertKit

MARCH 30, 2020

When she turned 18 and moved back to Canada, Angela was so excited about the opportunity to take a real art class that she signed up for the very first one available at the community center in her small town in Northern British Columbia – it was a watercolor class. That community center watercolor class changed Angela forever.

Class 96

Class Paper Communities Youtube 96

Exo B2B

MARCH 8, 2018

Regular presence on a multitude of social platforms (Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, SnapChat, Google +, Quora, etc.). Contribution to the Web community (lectures, teaching, social involvement). Media presence as spokesperson for the community. Vlogging daily on YouTube under the name « DailyVee ».

Advertising Agencies 105

Advertising Agencies B2B Thought Leadership Blogger Marketing & Strategy 105

ConvertKit

JULY 6, 2020

With the stereotypes that have been ingrained in us for a long, long, long, long time from movies to TV commercials, magazines, books – what we see in the world – it wasn't something that I think a lot of Black women were comfortable doing back then, because we didn't have many examples of what beautiful, natural hair could look like.

Youtube 74

Youtube Education Video Marketing Opt-out 74

ViewPoint

MARCH 13, 2014

The interviews are available on our blog and YouTube channel. Nick Stein, SVP of Marketing at Vision Critical Vision Critical is the world''s leading provider of insight communities, currently supporting over 650 brands worldwide. Their comments will surprise and enlighten you.

Lead Ranking 120

Lead Ranking Social Marketing Paid Search Agency Leads 120

SocialPilot

FEBRUARY 9, 2024

Sharing today’s top marketing strategies with a community of 100k and growing. He was named the ‘Best Marketer’ for 2 consecutive years by B2B Magazine. He talks about individual viewing behavior and one-on-one video messages while sharing tips to engage your community through video marketing. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Outgrow

FEBRUARY 14, 2022

It includes but is not limited to social media platforms where they actively engage, communities and groups that they are a part of, etc. This can be the publications or magazines they read, the YouTube channels they subscribe to, podcasts they listen to, etc. Role/Title . Financial Status .

Paid Search Agency 52

Paid Search Agency Enterprise Management Planning Outgrow 52

Oktopost

MARCH 2, 2020

Events, industry magazines, and a good reputation have been your marketing strategy for years. Blogs, podcasts, or even YouTube videos can help grow the chances a potential buyer will contact you to ask you for a quote. . Digital marketing can be a daunting topic, full of industry lingo and TLAs. The answer is no.

Top of Funnel 138

Top of Funnel Digital Marketing Funnels Paid Search Agency Buyer Personas 138

Convince & Convert

NOVEMBER 8, 2013

They have also added a Pinterest page and are active on YouTube : all the usual suspects. via Boston Magazine. Social Pros Podcast blogging community management content creation content management content marketing digital marketing social media social media strategy Social Pros' Do You Know When to Create and When to Curate?

Curation 141

Curation Skype Web 2.0 Paid Search Agency 141

Ontraport

JANUARY 8, 2020

A membership site is a gated website protected by a username and password that allows people to join in order to gain access to exclusive “members only” content, features, benefits or community. They’re scalable, completely automated, build community and customer experience, and ultimately help your members gain trust in your brand.

Lead Ranking 52

Lead Ranking Communities Loyalty Training 52

ConvertKit

FEBRUARY 15, 2021

Even if the community she lived in didn’t scream “art” or “fashion”, her parents encouraged her to create her own artistic world inside their house. But for now, Whitney’s plan was to pursue journalism and work in the fashion magazine industry, inspired by all she’d seen in the copies of Ebony and Essence she’d find at her salon.

Top of Funnel 105

Top of Funnel Communities Advertising Funnels Newsletter 105

Hubspot

SEPTEMBER 6, 2011

At the heart of the timeless holiday classic, It’s A Wonderful Life, after a generation of saving the community of Bedford Falls, Bailey Savings & Loan finds itself saved by the generosity of its own community. ” Balancing Act: Community and Commerce. The bank is even exploring recruitment efforts on LinkedIn.

Social Media 28

Social Media Communities Media Privacy Policies 28

Huptech Web

DECEMBER 2, 2022

Studies have shown that less than half of online consumers trust ads with users and online reviews over the content within magazines, TV, and newspapers that brands create. Creating UGC lets people become part of a brand’s community, which influences brand loyalty and affinity in a big way. Video Content.

User-Generated Content 52

User-Generated Content Generation Brand Identity Branding 52

nDash

NOVEMBER 13, 2018

The original goldfish comparison came from a Microsoft study that was covered by major news outlets like the New York Times, Time Magazine, USA Today, The Guardian, and others. But it all comes down to working with your content community to deliver quality work that helps readers debunk the goldfish myth. They’ll reward you for it.

Advertising Mediums 67

Advertising Mediums Content Stats Multi-Channel 67

Marketing Insider Group

AUGUST 27, 2019

They released a serialized video documentary on YouTube, The Journey , documenting their efforts to get 5,000 people to the event. One of the best examples of this is CMI’s Content Marketing World #CMWorld tweet chats every Tuesday where they keep the conversation going (and grow their community) all year long!

Planning 100

Planning Content Marketing Generation Content 100