Outgrow

DECEMBER 17, 2020

37 Must-Know Marketing Trends & Statistics Post COVID. A lot has changed and here we are keeping a keen eye on the marketing trends and statistics post COVID. So, we did a fair bit of research and compiled this blog on Marketing Trends & Statistics Post COVID. Content Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

KoMarketing Associates

MARCH 15, 2022

DemandGen recently published its “2022 Demand Generation Benchmark Survey” report, and statistics indicated that in 2021, most marketers (36%) claimed that webinars were most successful in helping them convert and accelerate leads. Case studies (33%), virtual events (28%) and videos (23%) were also cited as particularly beneficial.

Webinar Metrics 249

Webinar Metrics Allocation Top of Funnel Leads 249

EveryoneSocial

SEPTEMBER 28, 2021

We compiled a list of 30+ word-of-mouth marketing statistics to help you better grasp the influence it can have on both your brand and revenue. 30+ Powerful Word-of-Mouth Statistics. Since there are plenty of statistics around word-of-mouth, we wanted to break this up into more digestible sections. on the 5 point scale.

Word of Mouth 98

Word of Mouth Statistics WOM Paid Search Agency 98

KoMarketing Associates

OCTOBER 16, 2018

This is according to statistics from the “An Insider’s Look at Media, Brand Safety and Partnerships” report from Sizmek. SurveyMonkey conducted a survey that looked at marketing messages and found that capturing the attention and trust of buyers is the largest obstacle for about one-third (36 percent) of marketers.

Planning 120

Planning Customer Surveys Marketing Plans Case Study 120

Sword and the Script | B2B

FEBRUARY 16, 2021

The study polled 33,000 respondents in 28 countries. It also surveyed 1,500 respondents in the U.S. survey respondents said the following: 61% trust business. According to the survey, business was the only institution that respondents classified as both ethical and competent. 57% are neutral about trust in NGOs.

Ethics 95

Ethics Customer Surveys B2B Thought Leadership Media 95

Outgrow

FEBRUARY 25, 2024

This blog is your gateway to unraveling the latest benchmarks and groundbreaking statistics that define the current state of artificial intelligence. It was used to analyze critical data like blood samples and vital signs from 115,000 hospital emergency cases. Top AI Statistics 2024 1. From a $207.9 trillion by 2030.

Statistics 52

Statistics Outgrow Resource Management Stats 52

EveryoneSocial

DECEMBER 10, 2019

Looking for valuable internal communications statistics? In this article, we’ll explore some interesting internal communications statistics, some of which is related to how valued communications are, the current challenges, and more. Internal Communications Statistics – The Struggles. Salesforce ) Only 5.9% Recruiter ).

Statistics 83

Statistics Organization Peer-to-peer Work Management 83

Optinmonster

OCTOBER 17, 2023

Qualitative studies are vital to the market research process. Its goal is to quantify and generalize the results of a study through numbers, percentages, and statistics. Conduct market research when traditional surveys are unavailable. They provide an understanding of the reasons and motivations behind consumer decisions.

Research 99

Research Case Studies Case Study Skype 99

EveryoneSocial

FEBRUARY 18, 2019

Below is a collection of some of the best social recruiting statistics. Below are 17 social media recruiting statistics and stats on how employees outside your HR and recruiting teams can amplify results. The Social Recruiting Statistics That Matter. Close to half the world’s population (3.03 Statusbrew ). Glassdoor ).

Statistics 102

Statistics Paid Search Agency Word of Mouth Stats 102

Porch Group Media

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. The latest email users statistics for the US show that 90% of people older than 15 use email.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

EveryoneSocial

JANUARY 15, 2019

Important Employer Branding Statistics to Know. Looking for interesting and relevant employer branding statistics? Employer Branding Statistics. Employer Branding Statistics. Get your case study. Grab your case study. Social Media Stats Related to Employer Brand. CareerArc ). Talent Adore ).

Statistics 89

Statistics Paid Search Agency Companies Brand Identity 89

EveryoneSocial

AUGUST 27, 2018

The Best Employee Advocacy Statistics. Looking for valuable employee advocacy statistics? On top of that, 76% of individuals surveyed say that they’re more likely to trust content shared by “normal” people than content shared by brands. With that, there are also a TON of statistics out there. Globalwindex ).

Statistics 99

Statistics Paid Content Peer-to-peer Stats 99

B2B Marketing Directions

AUGUST 1, 2021

This is the second of my series of three posts discussing several issues that can affect the validity of survey findings and/or the credibility of survey reports. So, many B2B marketers are now both producers and consumers of survey-based content. Here's an example of how this issue can arise in the real world.

Customer Surveys 52

Customer Surveys Correlation Demand Generation Agencies Demand Generation 52

Only B2B

JUNE 21, 2023

In this blog, we will explore the power of different types of Account-based marketing and delve into their benefits, examples, and case studies. To understand the impact of ABM, let’s look at some relevant data and statistics. Join us as we uncover the secrets to skyrocketing your ROI through account-based marketing.

Account Based Marketing 71

Account Based Marketing ROI Effectiveness ABM 71

Brandpoint

JULY 22, 2019

“People have said that video is the future of marketing for the past five years … and it’s still the case. You don’t have to take it from me or Arik, take it from the statistics; it’s next to impossible to find information that says otherwise. It’s pretty obvious that internet users are on the rise.

Statistics 82

Statistics Video Marketing Mobile Advertising Paid Search Agency 82

Porch Group Media

MARCH 30, 2021

In a recent survey by Bizreel (2021), the statistics prove that ecommerce is being embraced by an increasing number of consumers. The most convenient way to research, this success kit contains topic focused blogs, webinars, white papers, case studies and more – all with one download.

Statistics 59

Statistics eCommerce Ad Exchange Mobile Marketing 59

Marketing Insider Group

MARCH 18, 2024

In this case, keyword research and Google Trends are your roadmap to what your audience is actually searching for. A recent study found that the #1 result in Google’s search results has an average CTR of 31.7%. This is also the time to think about examples, case studies, quotes, or data you can include to support your points.

SERP 233

SERP Keywords Eye-Tracking Planning 233

Zoominfo

MAY 20, 2021

That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. You’ll get high ROI. Stage 3: Active Customers and Subscribers.

Email Marketing 264

Email Marketing Enterprise Management CTR Webinar Metrics 264

KoMarketing Associates

JULY 17, 2019

DemandGen and ON24 recently published the “2019 Content Preferences Survey Report,” and statistics showed that B2B buyers overwhelmingly turn to their colleagues and peers (46 percent) to research B2B purchases. This may be the case because 73 percent of respondents said that they now have less time to devote to reading and research.

Peer-to-peer 120

Peer-to-peer Purchase Research B2B 120

Delivra

APRIL 3, 2019

Email marketing campaigns have long since relied on surveys for quick and direct information gathering. But in 2019, the use of these surveys can seem obsolete. Across industries, the average survey response rate is 33%. But just because surveys don’t yield the highest interaction rates doesn’t mean they’re not important.

Customer Surveys 71

Customer Surveys Email Marketing Brand Identity Branding 71

Porch Group Media

MARCH 16, 2021

More than 40% of respondents in PwC’s survey say they would pay extra for same-day delivery. A Gartner CMO study found that 68% of CMOs intend to increase spending on martech, and digital initiatives are expected to account for 80% of multi-channel budgets. Consumers are willing to pay more for good experience.

Statistics 59

Statistics Ideal Customer Profiles Marketing Automation Services Multi-Channel 59

Marketing Insider Group

SEPTEMBER 16, 2019

SurveyMonkey was so confident that people preferred consuming content with data that it conducted a survey (go figure) to prove it. And marketers are always looking for a statistic to support their thoughts on subjects such as successful ways to reach an audience or how to best develop quality leads. “If Go Big or Go Home.

Relevance 191

Relevance Research Opinions Content 191

Webbiquity

APRIL 23, 2024

Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics. Other studies have reported similar figures, meaning the potential ROI for email marketing may actually be close to 3600%.

ROI 175

ROI Email Marketing B2B Marketing Marketing Automation Services 175

KoMarketing Associates

NOVEMBER 29, 2018

Clutch conducted a survey and discovered that 87 percent of people are now finding relevant content via search engines. To learn more about why this was the case, we spoke to Grayson Kemper , Senior Content Developer at Clutch. To learn more about why this was the case, we spoke to Grayson Kemper , Senior Content Developer at Clutch.

B2B Marketing 122

B2B Marketing Lead Scoring Lead Ranking B2B 122

Sword and the Script | B2B

MAY 17, 2022

That analysis is how the research firm sets up a paper that compares the results of several surveys over time. Forrester conducted a “buyer’s survey” in the years 2017, 2019 and 2021. Each survey polled at least 800 people making B2B purchases. The comparison over time illustrates how the buying process in B2B is changing.

Sales Cycle 74

Sales Cycle B2B Sales Studies Marketing Management 74

Optinmonster

JUNE 4, 2021

In this post, we’ll share the best time to send emails based on recent marketing statistics. There’s a ton of data and statistics out there to tell you when you should be sending out emails. There’s a ton of data and statistics out there to tell you when you should be sending out emails. HubSpot Statistics.

Best Practices 131

Best Practices Click Rate Open Rate Trigger Marketing 131

SalesGrape

OCTOBER 9, 2023

Example: A recent study conducted by SalesStaff revealed that 80% of decision-makers are more likely to engage with a company if they receive personalized communication rather than generic mass emails or automated messages. This real-time interaction helps determine whether a lead is genuinely interested or just casually browsing.

Telemarketing 87

Telemarketing B2B Marketing Budget Programs B2B 87

Animalz blog

NOVEMBER 28, 2023

But this chore is unavoidable if you want to understand: A topic’s fundamentals What others have already said How you can add to the conversation (what we call information gain ) AI tools let you survey the current content landscape instantly, so you have more time to uncover nuance and a unique point of view.

Marketing AI 78

Marketing AI Research Tactics SME 78

Outgrow

APRIL 29, 2024

Numbers: Statistics like “X people use this product” or “Y customers satisfied” create a sense of popularity and validation. Case Studies and Success Stories : Detailed accounts of real-life success stories and case studies provide evidence of value and effectiveness, helping to overcome skepticism and objections.

Outgrow 52

Outgrow Customer Satisfaction Case Studies Advertising Agencies 52

Marketing Insider Group

JANUARY 21, 2021

percent implementing employee advocacy programs , according to a survey from the Hinge Research Institute. The short answer is yes, based on these statistics: Employees in social employee advocacy programs organically grow their network by 10 percent or more each year. Who Uses Employee Advocacy? Image: Hinge Research Institute.

Ideal Customer Profiles 286

Ideal Customer Profiles Social Media Trust Marketing Tagging 286

Marketing Insider Group

MARCH 24, 2021

It’s actually part science, as human brains react to narratives in a more complex way than just reading a list of statistics. A study found that 90% of buyers believe authenticity is important. Case studies and customer stories are some of the easiest content formats to turn into stories.

Storytelling 363

Storytelling Effectiveness Brand Identity Branding 363

SalesGrape

OCTOBER 16, 2023

Whether it’s case studies showcasing similar challenges faced by the account or thought leadership pieces addressing industry-specific concerns, personalized content demonstrates a deep understanding of the account’s needs and positions your organization as a trusted advisor.

Account Based Marketing 94

Account Based Marketing Sales Cycle Ideal Customer Profiles Work Management 94

Zoominfo

JULY 9, 2019

Consider these statistics: 89 percent of marketers say that customer testimonials and case studies are the most effective content forms for influencing purchases ( source ). Because customer-created content is an effective way to convince an audience of a product’s value and thus, convert more prospects into paying customers.

Zoominfo 180

Zoominfo B2B Word of Mouth B2B Sales 180

Martech

AUGUST 15, 2022

According to many surveys, this milestone means I’m on borrowed time – and have been for some time. While some question whether these statistics paint the real or full story, these numbers should serve as motivation for CMOs to make some long-needed changes and take charge of their rapidly evolving role.

Enterprise Management 98

Enterprise Management Business CMO Digital Transformation 98

Sword and the Script | B2B

JANUARY 23, 2024

The study had a range of B2B statistics that ought to resonate with anyone who’s spent time in B2B marketing or sales. Narrative case studies , rather than the formulaic problem-solution-results format, are a solid and entertaining way to do this. Here are some useful links: about | services.

B2B Thought Leadership 68

B2B Thought Leadership B2B Sales Studies Thought Leadership 68

BOP Design

APRIL 13, 2020

The statistics on video speak for themselves: 84% of consumers surveyed were convinced to buy a product or service after watching a brand’s video. WellAware’s use of a video case study allows viewers to make an emotional connection with the brand. This interaction creates a lasting connection and deep brand loyalty.

Design 127

Design B2B Case Study Case Studies 127

Genroe

JANUARY 24, 2017

While there are many advanced statistical packages out there you don’t need them to perform a detailed and comprehensive analysis of your survey data. You can use the same techniques and approaches in Excel and in this post, I’ll take you through how to analyze survey data in Excel. Excel is a very good tool […].

Customer Surveys 53

Customer Surveys Video Marketing Statistics Analysis 53