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Business Blogging: Boosting Your Financial Institution's Organic Traffic

SmartBug Media

Is business blogging a part of your financial institution’s marketing strategy? If the answer is no, keep reading to learn how blogging can help drive traffic to your website. The History of Blogging. The concept of blogging was introduced in 1994, when a college student wanted to publish his writing online.

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20+ Content Marketing Statistics to Help You Make the Most of 2021

ClearVoice

Audiences have come to expect and want useful, valuable information about real solutions to their actual problems. Here are the current data points that help you make the most of your content marketing strategy. A HubSpot survey on content trends supports this general trend, reporting that 54% of consumers in the U.S.,

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Why Your Sales Funnel May Run Dry Without a Business Blog

Industrial Marketing Today

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. Source: HubSpot ).

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Is Blogging Right for my Business? The Benefits of a Business Blog

NuSpark Consulting

People prefer to buy from businesses that seem active online and produce helpful, quality content—not just sales messages. That being said, blogging once a month won’t help you all that much. Offering helpful, regular content via a blog doesn’t have to be a giant obstacle. Blogs Help You Get Found.

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Do Blog Posts Actually Lead to Purchases [New Data]

Hubspot

In our 2021 Executive Marketing Leadership Survey , 20% of marketing leaders described company blogs as one of their "most important channels" for hitting goals. The enduring importance placed on blogging isn't shocking. But, starting and running an effective, traffic-generating blog requires a lot of time and energy.

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Why Business Blogging Works

Hubspot

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks. why does blogging work to grow your business?

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Are Blogs Dead in 2021? We Asked 10 Marketing Experts

Hubspot

Ross Simmonds , a B2B marketer and the founder of the content marketing agency Foundation, says blogging has helped his clients triple their traffic and accelerate their sales close rates. "At At Foundation, blogging with intent has helped us generate millions of dollars in the pipeline for both us and our clients," says Simmonds.