Zoominfo

APRIL 8, 2018

If content is king, consider your blog its throne. In the B2B space, consistent blogging can have a huge impact on the success of your business—i.e. If your company isn’t blogging—it’s time to start. Check out these numbers: 33 Business Blogging Statistics. General B2B Blogging Statistics: 1. Not convinced?

Business Blogging 201

Business Blogging Statistics Business Lead Scoring 201

Launch Marketing

JUNE 8, 2022

Marketers spend much of their time developing content for materials ranging from tweets and Facebook posts to email campaigns and white papers. You might be asking questions such as “How long should a blog post be?” How Long Should a Blog Post Be? What Are the Recommended Character Limits for SEO Metadata Information?

Content Marketing 127

Content Marketing Paper Content SEO 127

KoMarketing Associates

MAY 11, 2012

Earlier this week, Seth Godin wrote a catchy blog post about how to make money online. “ SEO is filled with the notion that there are shortcuts. They forgot the time element that factored into the cost of “good SEO” Examples of SEO shortcuts: Trying to optimize pages without a keyword and marketing strategy in mind.

Budget Programs 120

Budget Programs SEO Tools Campaigns 120

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

KoMarketing Associates

DECEMBER 21, 2017

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. With some good segmentation, as well as ads and landing pages personalization, you can create what will likely be very engaging campaigns. 40 Technical SEO Mistakes — SEMrush Study.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Contently

MAY 11, 2024

As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses. Is Local Search Important for SEO? Here’s what to know in 2024.

SEO 146

SEO Effectiveness Marketing & Strategy Content 146

Moz

APRIL 26, 2021

In this blog, we’ll examine some of the technical SEO strategies you can use for your site before, during, and after your link building campaigns in order to optimize the performance and long-term impact of each campaign.

Link Building 58

Link Building SEO Campaigns Ad Building 58

ClearVoice

JULY 12, 2023

Is writing blog headlines and fine-tuning them worth it? The Power of Blog Headlines Using powerful blog headlines will benefit you in many ways: You get more clicks. You get SEO value. Inserting your target keywords in your headlines helps search engines understand what your blog post is about.

Viral Marketing 52

Viral Marketing Urgency Marketing Keywords Traffic 52

seo.co

APRIL 17, 2022

More specifically, you should zero in on blog & content writing. And we’re going to walk you through exactly how you can generate tangible, long-lasting results that propel your lawyer SEO for years to come. That said, your success in content marketing depends on your ability to write compelling blog posts.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Launch Marketing

DECEMBER 14, 2022

When it comes to blogs, the writing process can take up quite a bit of time, but it can often feel like a waste if no one reads the blog once it is published. Blogging remains an important and effective B2B content marketing tactic, but with so many competitors, it is difficult to stand out. What Has Worked in the Past?

Paid Search Agency 110

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 110

Marketing Insider Group

OCTOBER 16, 2023

In this blog post, we explore some of the top content marketing research tools that have not only revolutionized the way we work, but are also part of our own toolkit. It’s widely used by digital marketers, SEO professionals, and businesses (including us) to optimize their online presence. Site audit. Competitor analysis.

Paid Content 245

Paid Content Budget Programs Research Marketing Analytics Tools 245

seo.co

FEBRUARY 15, 2022

How would you like to gain at least 100 readers for your blog every day? There’s really no cap to how many readers your blog could attract on a daily basis, as long as you provide unique, interesting, useful, timely, and relevant content. However, it’s not enough just to set up a blog to attract readership. How about 200?

Paid Content 117

Paid Content Traffic RSS Blogger 117

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). But if you’re like me, then chances are you’re pretty selective with your blog subscriptions and visits. That’s exactly why we share a list of the top marketing blogs each year.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Marketing Insider Group

SEPTEMBER 12, 2023

Human experts are essential if you want to meet the high standards of modern SEO requirements, like Google’s E-E-A-T. We can create reports, summaries, and basic blog posts in seconds. Now, let’s consider a key aspect of modern SEO : Google’s E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) requirements.

Marketing AI 261

Marketing AI Distribution Content Marketing Content 261

Webbiquity

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” CPM) compared to brand awareness campaigns ($0.34 CPM) or sales ($2.39

Social Media 311

Social Media Stats Marketing Report Paid Search Agency 311

Webbiquity

OCTOBER 11, 2022

Hanging onto outdated blog posts and announcements of events long past make your site harder to navigate and make it appear neglected. Improve Your SEO. Search Engine Optimization (SEO) is, of course, a set of techniques that improve the visibility of your website and other digital assets in search results.

Digital Asset Management 273

Digital Asset Management Product Brand Identity Branding 273

Optinmonster

MARCH 9, 2020

Are your blog posts not converting as well as you’d like them to? Want to know the secrets of how to write a blog post that converts? In this article, we’ll share 7 tips that will help you write a blog post that converts. Here’s a killer article that will help get your blog started in 7 easy steps.

Tips 145

Tips Lead Scoring Lead Ranking SEO 145

Webbiquity

FEBRUARY 6, 2024

Consequently, creating high-quality images is quickly turning into one of the marketing priorities for a conversion-driven image SEO strategy. Image thumbnails scattered around Google’s search results are changing the SEO game. How to Create a Conversion-Driven Image SEO Strategy 1. And you’d better deliver.

SEO 163

SEO SERP Conversion Eye-Tracking 163

Marketing Insider Group

MARCH 11, 2024

Quick Takeaways In 2024, the significant increase in spending on video ad campaigns underscores the critical role of video in marketing strategies. To make video content more effective, it’s crucial to know your audience, set clear objectives, focus on quality, optimize for SEO, encourage engagement, and analyze performance.

Fulfillment 222

Fulfillment Video Marketing Content CTR 222

Zoominfo

JULY 5, 2018

Welcome—or, welcome back—to our monthly blog post round-up. Our round-up blog posts are a series in which we highlight the best work our writers have contributed to outside publications. We cover topics related to sales, marketing, recruiting, and business—just as we do on our own B2B blog. Let’s get into it! Let’s get into it.

Data Hygiene 113

Data Hygiene B2B Zoominfo Storytelling 113

Marketing Insider Group

JANUARY 24, 2022

Two SaaS brands that have done this exceptionally well are Moz and Ahrefs, two of the industry’s leading SEO software tools. Here’s two examples, one of their early videos from 2012 on keyword targeting, and one of their most recent from 2021 on the ROI of SEO. The videos provide high value with simple, low-cost, no-frills production.

Paid Search Agency 315

Paid Search Agency Content Marketing Companies Case Study 315

Marketing Insider Group

FEBRUARY 5, 2024

When combined with the targeted advertising power of Zemanta and the comprehensive SEO insights from SEMrush, you get a well-rounded, data-driven marketing strategy. By feeding GA4’s rich audience data into Zemanta, you can create more targeted and effective advertising campaigns. Ready to master GA4 for future-proof marketing?

Marketing Analytics Tools 241

Marketing Analytics Tools Privacy Lead Ranking Multi-Channel 241

Marketing Insider Group

APRIL 11, 2023

Whether it’s your latest blog post or a viral TikTok, your company’s content creation is essential to engaging your audience. Creating blog posts , videos, articles, Ebooks, case studies, white papers, etc. Creating blog posts , videos, articles, Ebooks, case studies, white papers, etc. Content Creation. Distribution.

Marketing Automation Services 308

Marketing Automation Services Marketing Budget Paid Search Agency Service 308

Optinmonster

JULY 12, 2021

Are you looking for the best blogging tools to make more money from your WordPress site? Blogging has risen in popularity over the last 2 decades, and it’s proven to be one of the best ways to connect with your audience, improve user experience (UX), and attract new leads. 9 Blogging Tools to Make More Money. OptinMonster.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

Hubspot

FEBRUARY 23, 2021

Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? In all fairness, this question surrounding blogs is not without reason. Blogs vs. Other Marketing Channels.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Brandpoint

APRIL 16, 2019

Writing a perfect blog post is not always the easiest task. However, publishing unique content on an external site — aka guest blogging — is a key component to any content marketing strategy that can generate high-value results while gaining traffic and, ultimately, generating leads. The Benefits of Guest Blogging.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Paid Search Agency Lead Scoring 117

Top Rank Marketing

DECEMBER 11, 2023

There are two competing questions in search marketing that may not have obvious answers: Why spend money on a Google Ads campaign if I can just rank organically? Why try to rank organically if I can just run a Google Ads campaign? What is the difference between Google Ads and SEO? Advantages of SEO Cumulative effects of success.

Paid Search Agency 135

Paid Search Agency SEO Allocation Google 135

Optinmonster

MAY 2, 2022

Have you ever looked at successful bloggers, YouTubers, and influencers and wondered, “How can I make money from my WordPress blog?” Blogs have been around for over 20 years. But even in the age of social media and video, blogging is still a great strategy for making money. You can also monetize your blog audience.

Paid Content 95

Paid Content Adsense Merchandising Conference 95

Hubspot

APRIL 12, 2019

As a baseball player turned blogger, my blogging platform is just as important to me as my bat was to me. Similarly, when blogging eventually replaced baseball in my life, I discovered using a blogging platform I was comfortable with and liked enabled me to produce better work and, in turn, results. Best Blogging Platforms.

CMS Development 101

CMS Development Best Practices Lead Ranking Template 101

ClearVoice

DECEMBER 26, 2018

If you kept up with the bevy of brilliant blog posts we published this year, then we’d venture to say you learned a lot. let us introduce you to 11 of this year’s top blog posts. 11 ClearVoice blog posts you loved in 2018 (and we’ll take them as hints for more). We’re not offended.), We feel your pain.

Paid Search Agency 89

Paid Search Agency Customer Surveys Advertising Agencies Budget Programs 89

Top Rank Marketing

FEBRUARY 5, 2024

Just about everyone knows what SEO is these days, and nearly every professional brand has at least a basic content strategy in place to rank for relevant keywords and attract organic attention. Gone are the days when keyword stuffing and writing consistent blogs once a week were enough to get your website noticed.

SEO 125

SEO Marketing & Strategy Content Lead Scoring 125

Excelsior Research

DECEMBER 5, 2021

Digital Campaign Overview: A blog about digital campaign. What are the Digital Campaigns and how they will benefit business owners? You may have noticed that there are times when you watch campaign ads relevant to the search terms. These ads are a part of Digital marketing campaigns. CONTENT SYNDICATION.

Campaigns 52

Campaigns Demand Generation Agencies Privacy Policies Terms and Conditions 52

Biznology

APRIL 28, 2017

Is it blogging? Because without knowing the answer, you’re putting your campaign at risk. Yes, my client tried to blog. No, I didn’t say, “hire a freelancer to blog for you,” or “blog less frequently.”. What I did say was, “stop blogging.” And in this case, it wasn’t blogging. Sound familiar?).

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

Valasys

JANUARY 9, 2023

The best MarTech solutions will allow marketers to apply analytics not only during campaign setup but also throughout a campaign’s lifetime. This helps in getting a real-time look at how campaigns are performing and where adjustments potentially need to be made. Guide To Start a MarTech Blog In 2023. Increase ROI.

Marketing Automation Services 40

Marketing Automation Services Marketing Management Blogger Customer Satisfaction 40

SmartBug Media

FEBRUARY 25, 2020

You’ve heard this before and will continue to hear it: When it comes to blogging, quality content is key. In order for a company’s blog to be successful, marketers must consistently generate new, compelling, and informative posts. One source for blog content creation that you might not have thought of is public relations.

Public Relations 93

Public Relations PR Blogger Thought Leadership 93

Contently

MARCH 14, 2023

Search engine optimization (SEO) is one of the keys to online success. That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. Some people think SEO is an elusive “unicorn,” available only to the marketing elite. SEO is not a unicorn.

SEO 190

SEO Content Marketing Tips Long Tail Marketing 190

MKT1

JULY 19, 2022

If the main goal of your content strategy is “producing 10 blog posts” you’re doing it wrong. Good content marketing isn’t just writing blog post after blog post and creating boring formulaic case studies. Even when creating SEO content, make sure it adds value. Do it better.

Planning 52

Planning Content Marketing Work Management Top of Funnel 52