Anything Goes Marketing

AUGUST 19, 2006

In my first search rankings tip I discussed how you can adjust the TITLE tag of your blog to help improve the strength of your keywords. Do a search on Google for a topic that you're focusing on, see which popular sites come back, go to the site/blog and ask the site for a link to your blog. Simply ask for it.

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Tips Blogger Tagging Traffic 100

Anything Goes Marketing

AUGUST 29, 2006

In my quest to drive traffic to my blog and to help others generate web traffic for their online campaigns , I've looked the the top keywords as defined by Wordtracker and listed them in my blog title as well as throughout this blog post. While these don't have too much to do with my blog, the concept does.

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Google Digg Keywords Tagging 100

Anything Goes Marketing

APRIL 10, 2006

After reading a good article on how to attract people to your blog , I thought I would do the opposite as this seems to be working for me! Here are my top 10 ways to lose traffic on your blog in 10 days: Don't add any new content. Let your blog just "chill". Remove yourself from any blog tracking sites such as technorati etc.

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Traffic Tagging SEO Google 100

Anything Goes Marketing

SEPTEMBER 6, 2006

You may be saying to yourself, what should I blog about today? You would be surprised (perhaps shocked) at all of the great content that you already have on your blog that you can reuse. Here are some tips on recycling your blog content: Come up with a topic and then search your blog and see what posts already exist.

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Tips Content Trade Show Lead Generation 100

Anything Goes Marketing

SEPTEMBER 30, 2006

When you're designing a website, blog or email template do you ever think about how your users will actually see it? When I wrote a post on How to convert blog traffic into loyal readers I mentioned that it's important to make it easy for your readers to subscribe to your blog. What does it all mean?

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Youtube Case Study Case Studies Click Rate 100

Anything Goes Marketing

AUGUST 1, 2006

As I'm about to embark on creating a more professional blog, I'm facing a big question - do I add the blog as a subdomain to my website or do I create a new domain all together for my blog. I guess it all depends on the goals of your blog. Many companies use blogs to blog about their industry rather then their company.

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Domain Business Blogging Eloqua Business 100

Anything Goes Marketing

DECEMBER 12, 2006

You may like to monitor your site traffic to see which keywords and referrers are bringing traffic to your blog or who is on your blog right now (hey - I see that you're reading this and I thank you from the bottom of my keyboard). It's also cool to see which countries are reading your blog. You need to jump in with two feet.

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Analytics Marketing Analytics Tools Blogger Stats 100

Anything Goes Marketing

FEBRUARY 13, 2008

Although I`ve slowed down my blogging (too many things going on and I have a new project brewing - more details soon) I`m getting some attention from around the marketing universe. I also just found out that my post on Google Customized search was selected as one of BtoB Magazine’s Blog Posts of the Week. Thanks Bulldog!

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Bulldog Solutions BtoB Eloqua RSS 100

Anything Goes Marketing

NOVEMBER 16, 2008

During my research, I stumbled upon a great article by the Canadian Marketing Blog called " 2009 B-to-B Demand Creation Trends " eh (Canadian joke). You should even consider creating a blog and reposting your newsletter articles on it. I would recommend to post in on your website and even create an RSS feed.

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Lead Ranking Top of Funnel RSS Lead Nurturing 100

Anything Goes Marketing

JULY 30, 2006

Thinking about switching your blog platform? You'll need to consider many factors such as your blogging goals as well as your technical abilities. When I first started blogging I wanted to jump in with both feet and not look back. Besides Blogger, I've used Wordpress.com and MSN Spaces (my fun blog).

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Blogger Adsense Paid Search Agency Template 100

Anything Goes Marketing

AUGUST 23, 2006

A simple little ^%$# stack overflow error I found on my blog when it's viewed in IE lead to me migrating my blog to Blogger Beta, a new template, a headache, 3 cups of coffee, 4 hours of sleep, and a pissed off wife. I was half expecting to see a blue screen of death or one that has the Google colours. The system hangs.

Blogger 100

Blogger Adsense Web 2.0 Template 100

Anything Goes Marketing

FEBRUARY 24, 2008

We'll see if this site brings about the desired objectives but I think it's a step in the right direction on how to use video and user generated content (of course the fact that I'm blogging about this probably helps. They don't seem to have any Google AdWords that are specific to this campaign. You can thank me later Kraft).

Paid Search Agency 100

Paid Search Agency Long Tail Marketing Microsite Budget Programs 100

Anything Goes Marketing

SEPTEMBER 7, 2006

Why not consider doing a video that could be used as a TV ad, website video, posted on YouTube , added to your business blog, linked to from emails and advertised in magazines and print material. Wait for Google AdVideo. Tags: business blog integrated marketing anything goes marketing youtube. Sounds difficult eh?

Youtube 100

Youtube Campaigns Planning Tagging 100

Anything Goes Marketing

JANUARY 23, 2007

Are you thinking about different ways to build demand for your products or services or just to attract more people to your website or blog? A friend of his who did a Google search came back with this video in the search results. Bloggers have accepted this and even embraced companies that have started blogging. It's that simple.

Youtube 100

Youtube Web 2.0 User-Generated Content Blogger 100

Anything Goes Marketing

AUGUST 19, 2006

If you have already setup Yahoo and Google paid search ads, change the caption so that instead of the typical text that would entice people to click on the ad, it reads "Why go to this website? The business blog to end all business blogs. Add one last post that says "Stop reading this blog and go to www.yourcompany.com".

Paid Search Agency 100

Paid Search Agency Planning Blast Campaigns Banner Ads 100

Anything Goes Marketing

SEPTEMBER 16, 2006

It allows you to announce your blog to the rest of the world, and easily find information that other blogs have blogged about. It also lets you know where your blog stands in comparison to other blogs - i.e. how popular it is. I can't afford to have a service like this not spider my blog. So what do I do?

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FAQ Blogger Tagging Ideal Customer Profiles 100

Anything Goes Marketing

MARCH 18, 2007

Here are some quick tips from the experts - Google that is - on how to improve your landing pages. Check out the Top 7 Landing Page Strategies on the Google Analytics blog. Google recommends that you should add certain requirements such as "A minimum order is required" etc. What type of lead qualification do you do?

Lead Qualification 100

Lead Qualification Landing Pages Sales Qualified Leads Lead Scoring 100

Anything Goes Marketing

AUGUST 1, 2006

At the heart of blogging is what some people may call " user generated content " (UGC). You could say that Blogger is a massive user generated content platform that provides Google with a tremendous amount of marketshare in the blog space. That is providing the ability for every day people to have their say.

User-Generated Content 100

User-Generated Content Generation Best Practices Content 100

Anything Goes Marketing

AUGUST 16, 2006

If you have people that have found you from say Google or Yahoo, I would ask the least amount of information possible to access a key whitepaper when they first land on your site. On this follow up email, you can ask for additional information to see if the prospect is truly interested and qualified Blogging is very similar.

Marketing Websites 100

Marketing Websites B2B RSS Ideal Customer Profiles 100

Anything Goes Marketing

SEPTEMBER 20, 2008

I'm not going to reinvent the wheel here so check out Brian Carroll's blog post for a more in depth explanation. For example, pick a specific segment such as a key vertical and choose leads generated from a specific channel such as Google Adwords.

Lead Nurturing 100

Lead Nurturing ROI Sales Qualified Leads Leads 100

Anything Goes Marketing

NOVEMBER 27, 2006

Lycos Top 50 : Get an idea of which keywords are hot Google Keyword Tool : Makes recommendations on additional popular keywords. Google Conversion Tracking : This is a newer feature that allows you to track your conversion rate (sales or form submissions) for all of your paid search campaigns. Shows your competition and search volume.

Paid Search Agency 100

Paid Search Agency Online Marketing Cost Per Click Tools 100

Anything Goes Marketing

OCTOBER 8, 2006

PS - Hey Revivio - if you see this, I'll take a free stereo (Let's see how well Google works!). PPS - While were at it Revivio (assuming that you happen on my wee little blog), why not add a blog to your marketing mix?

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Case Study Case Studies B2B Marketing BtoB 100

Anything Goes Marketing

MAY 28, 2006

I've also started to catch up on some of my millions of email newsletters and blog feeds that I get. Keep Google in Mind: As we all know, search engines are key. Keep Google in Mind 2: Home pages are not what they used to be. Web users used to start off at your home page and then drill in from there.

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Tips SMB Consulting Newsletter 100