Unbounce

JUNE 15, 2023

This could spell trouble for those of us who rely on how search currently works to rank our content and drive organic traffic to our site. Here’s the skinny: What AI-driven search means for SEO experts and marketers For years, marketers have focused on creating search-optimized content to generate organic traffic to our websites.

Marketing AI 98

Marketing AI Paid Content Traffic Organization 98

Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Hinge Marketing

MARCH 17, 2021

We know the benefits of frequent blogging: more online traffic, credibility building, differentiation, and conversions, to name a few. But what about guest blogging? Increasing referral traffic. The last two benefits make a guest blogging strategy indispensable to a firm’s SEO performance.

SEO 123

SEO Marketing & Strategy Domain Peer-to-peer 123

ClearVoice

SEPTEMBER 20, 2022

If you’ve been publishing content on your website or blog for a while, it may seem like you’ve covered every topic under the sun. Instead of sticking to an internal perspective, guest blogging allows your business to work with an external writer or industry expert who can bring a new and fresh approach to your blog.

Marketing & Strategy 52

Marketing & Strategy Blogger Custom Publishing SERP 52

Moz

OCTOBER 6, 2019

Posted by DaisyQ As a digital content marketer, your job is to grow traffic that converts into leads and sales. Some of us in this field are lucky to work with companies that sell sexy products. This post is for the other marketers that work in the not-so-sexy fields. Grow blog traffic, stat. The blog was not.

Traffic 54

Traffic Organization Paid Search Agency Custom Publishing 54

ClearVoice

APRIL 1, 2022

While these entrepreneurs and their companies may aptly handle business operations, it’s not uncommon for smaller things to fall through the cracks… even if those seemingly small things — like building a blog — can help grow their business in a big way. Businesses that push out 16 or more blog pieces per month receive 3.5

Advertising Agencies 104

Advertising Agencies Paid Search Agency Content Ad Frequency 104

Exo B2B

MARCH 6, 2024

But also about blog, search engine optimization (SEO) and artificial intelligence. And are we increasingly turning to artificial intelligence (the ChatGPTs of this world) to write our blog posts, as a way of wasting less time, making our lives easier, taking shortcuts? Optimize your blog’s loading speed.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

Trade Press Services Newsletter

APRIL 4, 2024

This approach not only captivates your audience but also solidifies your authority in your field.” Use the content for social media posts, blogs, email newsletters, webinars, slide decks, and how-to guides. Show gratitude. It’s hard work to create a successful podcast.

Impressions 297

Impressions Practices Best Practices Thought Leadership 297

ClearVoice

JUNE 7, 2022

This is why FAQs make excellent blog content, especially during the content ideation process. Here’s how you can turn FAQs into compelling blog content and how they can play a primary role in topic clustering. Here’s how you can turn FAQs into compelling blog content and how they can play a primary role in topic clustering.

FAQ 98

FAQ Content Education Trust Marketing 98

Outgrow

DECEMBER 6, 2022

You can now set up a file upload field with your lead generation form. To access the feature, select ‘Others’ in your field type and further select ‘File Upload’. This will let you analyze the traffic and engagement your content drives through these individual links and gauge the performance of all your campaigns. .

Outgrow 98

Outgrow Features Product Lead Ranking 98

ClearVoice

JUNE 7, 2021

Writing for a blog isn’t the same as other types of writing. Whether you’re writing for your first blog or are an experienced blogger, you also need to focus on the quality and style of your blog writing. Good blog posts should be persuasive, well-written, properly formatted, and adequately sourced.

Tips 105

Tips Blogger Thought Leadership Guidelines 105

seo.co

APRIL 17, 2022

More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. Why Your Law Firm Needs a Blog. Blogging isn’t something you do to fill your time and hear yourself talk. Establishes linkable assets.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Act-On

APRIL 26, 2024

Blog Learn More Know your persona First things first: make sure your sales, marketing, and other relevant teams (like product) are in agreement on what your ideal customer looks like. Missing key data points If a lead leaves important fields blank, like a phone number or company name, they likely aren’t ready for a conversation.

Lead Ranking 193

Lead Ranking Lead Scoring Marketing Qualified Leads Ideal Customer Profiles 193

Writing on the Web

OCTOBER 22, 2014

Have you created a list of your top 10 blogs? It’s easy, smart and can help your business blog get inbound links. Engage with other blog authors, build relationships. Provide an opportunity for the blogs on your list to link to your blog ( inbound links ). This part requires a little recon work on your part.

Aggregators 100

Aggregators Content Marketing Content Traffic 100

Content4Demand

AUGUST 13, 2020

Blogs are no longer optional in a comprehensive marketing strategy. They demonstrate thought leadership in your industry, drive traffic to your website and build trust with your customers. Blogs Contribute to Key KPIs. Blogs Boost Traffic & Improve SEO. Frequent posting supports organic traffic.

Buy 83

Buy B2B Thought Leadership Thought Leadership Custom Publishing 83

Scoop.it

SEPTEMBER 30, 2022

It is well-known as it allows you to start your blog without the complicated coding work. With that out of the way, bloggers can focus on making content and growing their blogs. You can write about anything from a personal diary style blog to discussing the best website development proposal tips. Competing blogs.

Tips 84

Tips CMS Development Blogger AIO 84

Marketing Insider Group

DECEMBER 4, 2023

Human-authored content outperforms AI and hybrid content in keyword rankings and web traffic. Image Source: Blogging Guide Experts in the field echo this sentiment. Web Traffic In terms of attracting web traffic , human-authored content was the clear winner. However, this advantage was not sustained over time.

Marketing AI 262

Marketing AI Lead Ranking Research Guidelines 262

Marketing Insider Group

AUGUST 15, 2023

Updating and republishing outdated blog posts with new information and images can increase organic traffic by as much as 106%. This not only helps to establish your brand as a trusted authority in your field but also improves your search engine rankings. times the traffic compared to companies publishing only once per week.

SEO 235

SEO Marketing Agencies 2 Lead Scoring Lead Ranking 235

Writing on the Web

JULY 27, 2010

What are you doing or not doing on your blog that screws up your traffic? Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. I’m posting twice a week, but I’m still not getting comments, and my traffic stats stink.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Sharpspring

JULY 8, 2020

Discover how one business resurrected lost deals & increased site traffic more than 200%. Resurrecting previously cold leads and boosting site traffic significantly. Using SharpSpring’s CRM migration tool, Authenteq found themselves able to quickly map fields and upload 1,000+ contacts and their relevant deals from HubSpot.

Traffic 62

Traffic Lead Scoring Lead Ranking Sales Qualified Leads 62

ClearVoice

JUNE 14, 2023

Niche hashtags: Specific to your field of work. Look at accounts in your field that are smaller than yours and bigger than yours for inspiration. Look at successful accounts in your field not to copy, but for inspiration. The post Are You Missing Out On Traffic With Your Haphazard Hashtag Strategy?

Traffic 52

Traffic Marketing & Strategy Twitter Profiling 52

Marketing Insider Group

SEPTEMBER 12, 2023

We can create reports, summaries, and basic blog posts in seconds. And who better to showcase expertise and authoritativeness than professionals with hands-on experience in their fields? But what does this mean for us, the marketers and content creators? First, let’s acknowledge the undeniable benefits of AI-driven content creation.

Marketing AI 274

Marketing AI Distribution Content Marketing Content 274

seo.co

JANUARY 27, 2022

Blog posts come in all shapes and sizes and are written for varying types of search intent. The intent of your content (as well as the quality of your writer) is the tail that wags the dog when it comes to determining the cost of an individual blog post. The Intent of Your Blog Posts. agency, contractor, etc.).

Marketing Budget 98

Marketing Budget Work Management Paid Search Agency Marketing Management 98

Webbiquity

OCTOBER 17, 2023

Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” Brand awareness runs 12 cents per click, on average, while traffic campaigns are least costly at just four cents per click. Lead gen campaigns have the most expensive cost per click, at $0.20.

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Biznology

APRIL 28, 2017

Is it blogging? He was well-known in his field, consulted with top brands, and was popular on the lecture circuit. Yes, my client tried to blog. No, I didn’t say, “hire a freelancer to blog for you,” or “blog less frequently.”. What I did say was, “stop blogging.” And in this case, it wasn’t blogging.

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

Writing on the Web

NOVEMBER 27, 2013

Top 25 Content Marketing Blogs" src="[link] width="300" height="300" title="Smart Business Blog Linking: Top 25 Content Marketing Blogs" /> If your business blog needs to get inbound links , here’s a prime example of how to do it. Engage with other blog authors, build relationships.

Business Blogging 100

Business Blogging Content Marketing Business Content 100

seo.co

APRIL 6, 2021

When we speak about social timing, we’re not talking about the optimal time to bust a move, but rather, when the best time to post content to attract the most traffic. We’re not saying that you should abandon ads, but your strategy needs to employ timely, engaging, and thoughtful content that attracts traffic and attention.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

Marketing Insider Group

OCTOBER 16, 2023

In this blog post, we explore some of the top content marketing research tools that have not only revolutionized the way we work, but are also part of our own toolkit. BuzzSumo helps you identify and connect with leading influencers in your field. Traffic analytics. Influencer outreach. Networking is crucial. Content alerts.

Paid Content 258

Paid Content Budget Programs Research Marketing Analytics Tools 258

Brandpoint

APRIL 16, 2019

Writing a perfect blog post is not always the easiest task. However, publishing unique content on an external site — aka guest blogging — is a key component to any content marketing strategy that can generate high-value results while gaining traffic and, ultimately, generating leads. The Benefits of Guest Blogging.

Marketing & Strategy 117

Marketing & Strategy Marketing Strategy Paid Search Agency Lead Scoring 117

Marketing Insider Group

FEBRUARY 3, 2021

In content marketing, we measure effectiveness by the amount of organic search traffic and rankings we deliver for our clients. We measure our success in quantifiable ways: search traffic, rankings, subscribers, leads, and new customers. Research shows that the more content you publish, the more your web traffic and conversions rise.

Marketing Agencies 2 271

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 271

SmartBug Media

FEBRUARY 25, 2020

You’ve heard this before and will continue to hear it: When it comes to blogging, quality content is key. In order for a company’s blog to be successful, marketers must consistently generate new, compelling, and informative posts. One source for blog content creation that you might not have thought of is public relations.

Public Relations 93

Public Relations PR Blogger Thought Leadership 93

ClearVoice

MAY 20, 2022

That’s why some of the biggest law firms have the best legal blogs to attract prospects and engage existing clients. Read on to find out the benefits of having a blog for your law firm and some of the best legal content ideas to get started. Why Do Law Firms Have Blogs? Reason #1: Improved Ranking in Search Engine Results.

Peer-to-peer 52

Peer-to-peer High Quality Lead Case Studies Work Management 52

Marketing Insider Group

MAY 18, 2020

Your organization can benefit from using thought leadership, including boosting traffic and lead generation efforts. In the 2020 Thought Leadership Research Report , 68% of respondents said they consider thought leaders to be experts in the field. What Is Thought Leadership? And titles aren’t as important as we might think.

Thought Leadership 355

Thought Leadership B2B Thought Leadership Research Practices 355

Marketing Craftmanship

AUGUST 29, 2017

All of the hours devoted to blogging, at some of the nation’s largest and smartest companies, does not appear to be time well spent…if the goal of a blog and other forms of content marketing is to generate new business. With a few seconds to grab a potential reader’s attention, headlines are the most critical element of a blog post.

Ideal Customer Profiles 100

Ideal Customer Profiles Opinions Linkedin ROI 100

Buffer

MAY 4, 2022

Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

seo.co

APRIL 5, 2021

Blog posts are a great way to expand your footprint on the web and increase your content generation as well as provide relevant information to your users. The first step to understanding how much you should pay for a blog post is understanding exactly what you need. The Intent of Your Blog Posts. agency, contractor, etc.).

Work Management 85

Work Management Paid Search Agency Click Rate Advertising Agencies 85

Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? Over 80% of blogs stagnate with no traffic and few readers but, like Jillian’s birthday party, the problem often lies with how people are invited to participate.

SEO 159

SEO Keywords RSS Adwords 159