Salesforce Marketing Cloud

NOVEMBER 15, 2023

Explore long-tail keywords Longer, more specific keywords often indicate searchers who are closer to taking an action. This could consist of traffic loss or a drop in form completes and leads. Check out our SEO Best Practices blog for more guidance on how to write and optimize SEO content for your site.

Keywords 105

Keywords Research Traffic Lead Scoring 105

Marketing Insider Group

JANUARY 2, 2024

. “Unlike B2C SEO, which often targets high-volume, broad keywords, B2B SEO strategies frequently focus on lower-volume, longer-tail keywords,” Marcel Digital explains. While B2C transactions might be more transactional, B2B interactions often involve nurturing long-term partnerships.

SEO 243

SEO B2B Work Management Long Tail Marketing 243

FunnelEnvy

FEBRUARY 5, 2024

From this point on, it will be all the more essential to acknowledge Google’s changes and the role of AI in powering on-page search engine optimization (SEO) and Pay-per-click (PPC) ads to boost SaaS website traffic. Content creation should include blog posts, guides, webinars, and a case study of your ideal client’s success.

Paid Content 62

Paid Content PPC Traffic SEO 62

Webbiquity

OCTOBER 21, 2022

Because organic search is typically one of the top traffic sources for B2B websites, driving organic visits is often the ultimate goal of marketing and copywriting agencies. Smart SEO strategies used in blog posts and the proper implementation of both off-page and on-page SEO are the true formula for success. Pick the Correct Keywords.

Copywriting 334

Copywriting Rules SEO Lead Scoring 334

Launch Marketing

DECEMBER 14, 2022

When it comes to blogs, the writing process can take up quite a bit of time, but it can often feel like a waste if no one reads the blog once it is published. Blogging remains an important and effective B2B content marketing tactic, but with so many competitors, it is difficult to stand out. What Has Worked in the Past?

Paid Search Agency 113

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 113

seo.co

JANUARY 25, 2021

If you end up on the positive side of a Google update, you may very well see substantial traffic and keyword ranking gains in a very condensed period. If you’re the unfortunate beneficiary of a Google algorithmic update that doesn’t go your way, you’re likely to see significant Google ranking drops and traffic declines.

Lead Scoring 64

Lead Scoring Lead Ranking Keywords Traffic 64

Launch Marketing

SEPTEMBER 13, 2023

These can be intimidating at first, but when planned and executed correctly, can yield some impressive results, such as boosting brand awareness by nearly 80% and doubling website traffic. Utilize Long-Tail Keywords While generic keywords might have high search volumes, they are often overcrowded, vague and not optimized in PPC campaigns.

Conversion Rate 127

Conversion Rate PPC Paid Search Agency Cost Per Click 127

ClearVoice

SEPTEMBER 29, 2022

That’s why it’s essential to learn how to get your blog to rank on google — preferably in the top ten results. Ranking your blog on Google’s first page can seem daunting, but it doesn’t have to be. In this blog post, we will go over the steps you need to take to compete for those top spots.

Lead Ranking 52

Lead Ranking Lead Scoring Long Tail Marketing FAQ 52

Cortex

MAY 8, 2019

Start with and focus on 1-2 long tail keywords. Reproducing regular and relevant blog posts gives you opportunities keeps people engaged and on your website longer, and to target a large number of long-tail keywords. Long-tail keywords are still important to search engine optimization.

Long Tail Marketing 74

Long Tail Marketing Optimization Keywords Content 74

Scoop.it

MARCH 14, 2024

These influencer campaigns not only showcase the benefits of opting for an RV rental but also help build valuable backlinks from travel blogs and influencer platforms (aka people who have niche authority), thereby boosting SEO. Image Source Another example to consider is LeatherCult, a brand specializing in genuine leather jackets.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Spiralytics

AUGUST 31, 2023

Low-competition keywords play a crucial role in search engine optimization (SEO), as they provide an opportunity to quickly attract organic traffic by ranking on the first page. If you have just started a blog or business website, creating valuable content based on low-competition keywords is a great way to begin ranking quickly.

Keywords 62

Keywords Long Tail Marketing Lead Scoring Lead Ranking 62

Marketing Insider Group

JULY 3, 2023

Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience. The software shares the site’s domain rating, traffic value, page traffic, and referring domains in the Ahrefs dashboard. You can use that intel to help you build a content calendar for the year.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

RebelMouse

JUNE 20, 2023

This article was originally posted on the Chartbeat blog. In an age where readers receive real-time notifications every time news breaks, how long can we expect a given article to hold an audience’s attention, and does it differ depending on what the story’s about or the time of day that it’s published? Here’s what the data shows.

Traffic 52

Traffic Long Tail Marketing Loyalty Stats 52

Hubspot

MARCH 19, 2020

Of course, every marketer should consider more than organic traffic when analyzing success metrics. But SEO efforts don't just help you reach organic traffic goals — they can also help you achieve your brand awareness and lead generation goals, as well. You can include short-tail (e.g., "AI") AI") and long-tail (e.g.,

Lead Ranking 100

Lead Ranking Traffic SEO Lead Scoring 100

Marketing Insider Group

FEBRUARY 22, 2021

For most brands, organic search traffic is paramount. Content helps you meet every ranking factor including topic authority, backlinks, traffic, user engagement, brand signals, trustworthiness, pages to index, and more. Increased Traffic to Your Website. Content plays the long game. Traffic alone isn’t enough.

Domain 334

Domain Long Tail Marketing Content Keywords 334

Webbiquity

APRIL 13, 2022

Regardless of your sector, search engine optimization (SEO) efforts are incredibly valuable, as organic search traffic typically converts at much higher levels than visits from other sources. Search rankings, organic traffic, and click-through rates are the most popular KPIs to track, but you can go further. Guest post by Dylan Berger.

SEO 292

SEO Marketing Websites B2B Marketing & Strategy 292

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

ClearVoice

JUNE 6, 2022

Congratulations on working consistently on your blog — but are your posts getting you the most traction for all that hard work? There are many benefits to having a library of posts on your blog, including greater trust with your audience and increased search engine rankings. blogging Click To Tweet.

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

seo.co

APRIL 17, 2022

More specifically, you should zero in on blog & content writing. That said, your success in content marketing depends on your ability to write compelling blog posts. Why Your Law Firm Needs a Blog. Blogging isn’t something you do to fill your time and hear yourself talk. Establishes linkable assets.

Practices 107

Practices Best Practices Lead Scoring Lead Ranking 107

Adobe Experience Cloud Blog

JANUARY 9, 2020

Overall, this helps increase traffic to your page. Most voice searches are long-tail keywords, and therefore contain more specifics to what people are searching. By creating conversational content targeting these keywords, you have a better chance of reaching targeted customers and generating the right traffic to your site.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

The Lead Agency

AUGUST 8, 2019

Blogs are becoming an increasingly common component of many B2B content marketing strategies. Reaching prospects in new and exciting ways has never been so important, so why are B2B businesses turning to blogs? Reaching prospects in new and exciting ways has never been so important, so why are B2B businesses turning to blogs?

Marketing Websites 63

Marketing Websites Long Tail Marketing Lead Scoring Lead Ranking 63

Biznology

APRIL 28, 2017

Is it blogging? Yes, my client tried to blog. No, I didn’t say, “hire a freelancer to blog for you,” or “blog less frequently.”. What I did say was, “stop blogging.” Instead of blogging, we transcribed the podcasts and posted them on his site. And in this case, it wasn’t blogging. Sound familiar?).

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

Marketing Insider Group

NOVEMBER 22, 2021

As a result, some brands only do the bare minimum when it comes to analytics (like only tracking basic web traffic numbers) or don’t use it at all. Web analytics can help you optimize your best-performing and underperforming content to drive more traffic and higher conversions from both. 9 percent?! Quick Takeaways.

Analytics 271

Analytics Marketing Analytics Tools Content Marketing Advertising Agencies 271

Contently

FEBRUARY 3, 2022

These are the main approaches they take when producing and promoting organic content to win traffic and leads: Create super-long, keyword-dense, information-packed articles with tables, images, and external high domain authority links. Make sure to place the contact form above the fold.

Lead Generation 205

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 205

ClearVoice

SEPTEMBER 12, 2022

Number of keywords driving traffic. You should already be tracking traffic. As your keywords in the top 20 go up, so should your traffic. There are two categories of keywords: short-tail and long-tail, and each will propel you forward in unique ways. Short tail keywords. Long tail keywords.

Advertising Benchmark 97

Advertising Benchmark Keywords SEO Long Tail Marketing 97

Valasys

DECEMBER 5, 2022

Because our main goal is getting traffic and sales from the content. Hence, getting high traffic and sales is not possible without optimizing your content. And is there any technique or rule to follow for boosting traffic and sales through SEO-optimized content? Top-ranking websites or content tends to get high traffic.

Traffic 52

Traffic Optimization SEO SERP 52

Brightedge

MARCH 31, 2022

Knowing what not to do is just as important as having an effective positive approach for driving traffic from organic search. And recognizing them for what they are will give you a distinct competitive advantage when driving organic traffic to your site. More technical blogs like SEO by the Sea are also worth keeping up to date with.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Top Rank Marketing

OCTOBER 30, 2023

Organic Traffic: The traffic that comes to your website from search engines without any paid advertising. Paid Traffic: The visitors who come to a website through paid advertising efforts rather than through organic search results. SEO plays a vital role in content marketing by driving organic traffic to your content.

Search Marketing 117

Search Marketing SEO Mobile Advertising Long Tail Marketing 117

Brandpoint

MARCH 13, 2023

Search engine optimization (SEO) of your site and its content is your tactical plan to boost quality traffic and direct leads into the sales funnel. Find the highest-ranking keywords for your site : Discover which landing pages or blog posts are already resonating with your audience. They make great titles for headers.

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

Contently

MARCH 14, 2023

Then there’s Amazon, which captures 60% of all traffic when consumers begin their product searches online. How Featured Snippets Help Readers and Your Rankings When you come across a word or phrase that needs some explanation, that’s an excellent opportunity to land your blog post in Google’s featured snippets section.

SEO 137

SEO Content Marketing Tips Long Tail Marketing 137

Webbiquity

MARCH 30, 2021

Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns. With the help of user analytics, you can generate insights about trends in traffic volume, sources, and visitor engagement.

Lead Generation 257

Lead Generation Marketing Automation Services Trends Marketing AI 257

Optinmonster

DECEMBER 20, 2023

If you’re working on a VPN blog, start with something broad like “unblocking” or “anonymity.” Finding Keywords You Already Rank For You can also find out which search queries are already bringing organic traffic to your site as a starting point for generating new and related keyword. Let’s chat about long-tail keywords.

Keywords 93

Keywords Paid Content SEO Lead Scoring 93

Valasys

OCTOBER 2, 2023

Local SEO helps your business get noticed by potential customers in your area, driving more foot traffic and online engagement. Utilizing Long-Tail Keywords Long-tail keywords are specific phrases that potential customers might use in their searches. So, let’s dive in!

Small Business Marketing 52

Small Business Marketing SEO Tips Long Tail Marketing 52

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blog Pros and Cons.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Bluetext

APRIL 2, 2024

In this blog post, we’ll explore the importance of VSO, the strategies involved, and how you can leverage it to enhance your digital marketing efforts. Unlike traditional text-based searches, voice searches tend to be more conversational and long-tail in nature, meaning they often contain natural language queries or questions.

Search Marketing 30

Search Marketing Long Tail Marketing Optimization FAQ 30

Top Rank Marketing

FEBRUARY 5, 2024

Gone are the days when keyword stuffing and writing consistent blogs once a week were enough to get your website noticed. Advanced: Topical clusters and intent-driven long-tails An advanced strategic approach for targeting keywords involves more nuance. Both technically true! Ready to build an advanced SEO content strategy?

SEO 98

SEO Marketing & Strategy Content Lead Scoring 98

Brightedge

JANUARY 25, 2021

It helps you identify the blog topics that attract your target audience and when you should publish those topics to drive your business growth. Identify your blog topics’ target keywords. As such, these general blog categories need to be broken down to the keyword cluster level. Assign seasonality to your keyword clusters.

Keywords 64

Keywords Long Tail Marketing Research Content 64