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  • MODERN B2B MARKETING  |  FRIDAY, MAY 3, 2013
    [Article, Blogger] Sales Intelligence with Google: Marrying What You Want to Say with What They Want to Hear
    We are excited to welcome Sam Richter as our guest blogger for today. ” Google will refresh the results and deliver recent news articles related to your search. What kind of impression do you think you’ll make when, upon meeting a new prospect, you reference an article in which the company or person was featured?
  • B2BBLOGGERS  |  WEDNESDAY, NOVEMBER 17, 2010
    [Article, Blogger] Three Views On The Future Of The CMO
    Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Technology Transcendence For kids today, technology is omnipresent. It’s just there, in everything they do. They are born digital natives. Technology is just a part of life (kinda like sliced bread is for us).
  • WRITTENT  |  MONDAY, FEBRUARY 3, 2014
    [Article, Blogger] 8 Outdated Blog Marketing Strategies You Should Stop Using
    Do you segment the topic into ten sub-topics and then come up with 1,000-word articles to be posted as a series on your blog? If you’re a shrewd modern blogger, you’d answer the latter, no contest. By and by, you should be able to prove your expertise in the niche and develop a relationship built on mutual respect with the bloggers.
  • VERTICAL RESPONSE  |  FRIDAY, DECEMBER 27, 2013
    [Article, Blogger] The Best Marketing Blog Posts of 2013
    Journalism 101 – What Bloggers Need to Know (this was technically published mid-December of 2012, but it was one of our most beloved articles well into 2013, so we added to the list. The end of year is a time for reflection, especially when it comes to your marketing tactics and campaigns. What worked well for you this year?
  • RADIUS  |  WEDNESDAY, NOVEMBER 9, 2016
    [Article, Blogger] Top Marketing Blogs You Should Be Reading
    Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. Their blog features the latest how-to articles spanning various B2B marketing topics including hands-on guides that help marketers implement best-in-class strategies for their business.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, MARCH 1, 2013
    [Article, Blogger] Sales Prospecting Perspective Weekly Recap - Week of February 25, 2013
    Full disclosure, I am quoted at the end of the article, but it is full of great content for anyone debating on the value of social prospecting and how it should co-exist with your outbound prospecting efforts. really enjoyed reading this post and Mike is fast becoming one of our more popular bloggers. Monday, February 25, 2013.
  • FEARLESS COMPETITOR  |  MONDAY, JUNE 3, 2013
    [Article, Blogger] Why Jeff Ogden of Find New Customers is now using BrandYourself.com for Personal Branding
    Blogger. Great article about you. “We believe everybody should be actively improving their own Google results without having to pay a company thousands of dollars to do it for them.” ” It took some time for Jeff Ogden to come around on this personal branding site, but I now have fully embraced BrandYourself.com.
  • WINDMILL NETWORKING  |  THURSDAY, AUGUST 18, 2011
    [Article, Blogger] 8 Insanely Simple Tips for Marketing your Blog and Increasing Subscribers
    Avoid choosing the most popular keywords as these will already be covered by high-ranking bloggers, and you are unlikely to achieve high search engine rankings with these. Brand your blog Customize the appearance of your blog with a logo and page template that separates you from other bloggers. Don’t forget to add a blog search bar! 4.
  • CMO ESSENTIALS  |  MONDAY, MARCH 30, 2015
    [Article, Blogger] What Life in Modern Marketing Looks Like: 13 Personal Stories
    find myself critiquing TV ads, or reading news articles or long form journalism out loud to my partner because it’s just damn great writing. I As a Social Media/ Blogger/ Digital marketer, there is no success without numbers. follow hundreds of industry experts on digital marketing and am constantly reading articles and breaking news.
  • VERTICAL RESPONSE  |  FRIDAY, MAY 17, 2013
    [Article, Blogger] Top 6 Social Media No-Nos to Avoid
    It’s A-okay to use other posts, websites, articles and studies as a source as reference in your own content, but they absolutely must be cited and attributed – no ifs, ands or buts about it. Check out our post, Journalism 101 – What Bloggers Need to Know for all the details. 6. Need more reviews on your Yelp page?
  • B2BBLOGGERS  |  THURSDAY, SEPTEMBER 9, 2010
    [Article, Blogger] Where In The World Is B2B Social Media ROI? | B2Bbloggers.com.
    Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. September 9th, 2010 | By Jeremy Victor Is this a familiar scene? Are you spending a lot of time talking about B2B social media and content marketing, only not acting because you can’t find ROI ? Way too late. Start small.
  • BIZNOLOGY  |  MONDAY, MAY 13, 2013
    [Article, Blogger] What’s Changed, What Hasn’t in Media Relations
    Everyone is doing everything: The ease of creating online content extends to journalists, who are now routinely writing articles, blogging and tweeting on the side, as well as creating videos and infographics. Photo credit: lierne. As you know, the news media is not dead. Now more than ever, you’ve got to do your homework.
  • WEBBIQUITY  |  MONDAY, APRIL 9, 2012
    [Article, Blogger] 38+ Cool Social Media and Web Tools and Reviews
    An outstanding article by Angela Alcorn which provides guidance on how to create an infographic, followed by helpful, illustrated reviews of 10 free tools to assist in infographic creation, such as Stat Planet , Hohli , Creately (which also supports collaboration and easy flow chart creation) and Inkscape. Back up your Gmail account? Buffer.
  • B2B MEMES  |  SATURDAY, JANUARY 29, 2011
    [Article, Blogger] No Monopoly on Lousy Content
    Are content farms just convenient whipping boys for bloggers and mainstream media alike? In a New Yorker article on Darryl Issa , author Ryan Lizza describes how Issa’s spokesman, Kurt Bardella, manages the congressman’s image. Increasingly the Internet is a gigantic content farm. That’s just embarrassing. But let’s not fool ourselves.
  • HUBSPOT  |  THURSDAY, JANUARY 16, 2014
    [Article, Blogger] Is Earned Media Becoming "Hacked" Media?
    Finally, earned media typically refers to the output of public relations -- articles placed in publications, commercial blogs, or analyst reports. Digital and social media kicked up quite a bit of dust when they first joyrode through marketers’ once-tidy offices. Significant Changes to Earned Media. Earned media is different. They did.
  • WEBBIQUITY  |  THURSDAY, FEBRUARY 23, 2012
    [Article, Blogger] 34 (of the) Best Google+ Tips, Tactics and Guides of 2011
    25 Google Plus Resources, Articles, and Reviews to Help You Get Started by Pamorama. In one of the first, if not THE first, Google+ directories, you can find people to follow and add to your circles across a broad range of topic areas from bloggers, journalists and tech entrepreneurs to scientists, filmmakers and foodies. ”).
  • WRITTENT  |  MONDAY, FEBRUARY 17, 2014
    [Article, Blogger] 11 Scientific Facts About Why You’re Doing Blog Titles All Wrong
    It’s certainly possible to achieve this effect without sending people running for the hills,like we did with our recent article, 7 Reasons to Believe Guest Blogging isn’t Dead. Regardless of how you choose to apply this blog title fact, use it sparingly, so you don’t develop the reputation of the creepiest blogger on the block. 7.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, FEBRUARY 12, 2015
    [Article, Blogger] The line between Media and Brands is blurring fast
    It’s rumored to deliver content discovery and amplification like Taboola and Outbrain currently do, while also creating a robust network that connects brands with publishers for sponsored article publication. Its purpose is to connect brands with popular bloggers for sponsored content opportunities. The media gap. Its stated mission “.
  • B2B MEMES  |  THURSDAY, DECEMBER 8, 2011
    [Article, Blogger] Adam Tinworth: Journalism in a Period of Continuous Change
    If I were asked to name one active blogger that every B2B journalist should follow, I would probably suggest Adam Tinworth. Related posts: Rethinking the Article as the Basic Unit of Journalism. Adam Tinworth. He learned last week that he will “most likely” be leaving RBI as part of a staff reduction. But it is. Yes and no.
  • WEBBIQUITY  |  SATURDAY, AUGUST 18, 2012
    [Article, Blogger] 79 Remarkable Social Media Marketing Facts and Statistics for 2012
    The most popular frequency for blog posting is weekly (60% of bloggers). The most popular content marketing tactics used by b2b marketers are article posting (used by 79% of b2b marketers), social media excluding blogs (74%), blogs (65%) and enewsletters (63%). And social media isn’t just about lead generation of course. Which U.S.
  • HUBSPOT  |  MONDAY, APRIL 14, 2014
    [Article, Blogger] Duane Reade's Social Media Mistake Might Cost Them $6 Million
    Here''s what they posted on Twitter (Facebook''s post was almost identical): The company''s tweet links to a entertainment blogger''s article on Heigl, not the Duane Reade website. Note to self: Never mention a celebrity on Twitter from a company account. Heigl''s knowledge or approval." It''s easy to assume this situation is isolated.
  • WRITTENT  |  TUESDAY, JULY 23, 2013
    [Article, Blogger] Blogging Metrics: How to Find and Apply Actionable Intelligence
    Page views are closely tied, and act as a measure of how many times each individual blog article and page on your website was engaged with. Emulate Success: Did your last article on chocolate cupcakes go viral , while your blog about baking techniques fizzled? Do blogging metrics really matter? Yes, they absolutely do. Pages per Visit.
  • SNAPAPP  |  THURSDAY, JANUARY 12, 2017
    [Article, Blogger] How to Create a Content Promotion Plan in 3 Steps
    While 38% of marketers publish content weekly , 91% of the best business bloggers publish weekly or more often. In this study of over 600 marketing professionals, 65% were blogging, 64% were producing case studies and/or white papers, 47% were creating videos, 45% were writing online articles, and 39% were creating infographics.
  • HUBSPOT  |  FRIDAY, MAY 23, 2014
    [Article, Blogger] Need Some B2B Blogging Inspiration? Check Out These 10 Companies
    This blog comes part and parcel with an active forum, and bloggers do a good job of seeding conversations to drive engagement on both sides of the site. Hot" discussions on the forum side are promoted on the blog, while blog articles are highlighted on the forum in story-specific threads. Blogs are timely, informative, and interactive.
  • WRITTENT  |  WEDNESDAY, JUNE 19, 2013
    [Article, Blogger] 7 Bright Ideas for Promoting Your B2B Content Marketing on Pinterest
    Creating an industry-specific group board can dramatically increase your following and exposure, and help you build brand advocates among other bloggers in your niche. Type of Content: Take a note from many B2B companies with a content-focused culture, and showcase your eBooks, blog articles , webinars, and templates on their own boards.
  • BIZNOLOGY  |  WEDNESDAY, AUGUST 8, 2012
    [Article, Blogger] Why Every Social Media Team Needs Millennials AND Boomers
    left for vacation right when the blogosphere was going nuts about Cathryn Sloane’s article in NextGen Journal:  Why Every Social Media Manager Should Be Under 25. This is the writer, blogger, podcaster, and videographer. I’d want someone who is very creative and committed to high-quality. Photo credit: Wikipedia. That’s right.
  • HUBSPOT  |  THURSDAY, JANUARY 23, 2014
    [Article, Blogger] 7 Deadly Blogging Myths: BUSTED
    Bonus: having in-depth articles on your blog can actually boost your search engine rankings. You don''t have to have an English degree to be a blogger -- trust me, my spelling is probably the worst at my whole company. Even though blogs have been around for years -- decades even -- people still have a ton of misconceptions about them.
  • B2BBLOGGERS  |  WEDNESDAY, JUNE 9, 2010
    [Article, Blogger] 7 Factors To Consider Before You Follow Someone On Twitter
    So in this article, as my aim has been with all of our Twitter for Business related posts thus far, I am sharing a how-to. Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. and “What should I look for when doing so?” The number of tweets that are promotional. 2.
  • WEBBIQUITY  |  TUESDAY, OCTOBER 16, 2012
    [Article, Blogger] 87 More Vital Social Media Marketing Facts and Stats for 2012
    The two most popular blogging platforms are WordPress (used for 43% of all blogs) and Blogger (35%). The most popular forms of content marketing for B2B companies are social media excluding blogs (79%) and article posting (78%). Should you include Pinterest in your mix? Increase use of video marketing? Marketing Pilgrim ). 2. But 3.1
  • KOMARKETING ASSOCIATES  |  TUESDAY, MAY 5, 2015
    [Article, Blogger] 5 Practical Content Marketing Tactics to Educate & Inform Your B2B Audience
    If you’re anything like me, when you hear the words “Cinco de Mayo,” your mind immediately veers in the direction of a margarita. But, of course, this holiday celebrated in the U.S. and Mexico is much more than just an excuse to celebrate with tequila. Now comes the part where I’ll draw a parallel between Cinco de Mayo and content marketing….
  • MARKETING ACTION  |  WEDNESDAY, FEBRUARY 13, 2013
    [Article, Blogger] 10 Simple Steps to Get Started with Content Marketing
    Content can include email newsletters, presentations, webinars, social media posts, blog articles, whitepapers, webinars, guides, podcasts, videos and many others. Post a new blog article at least once a week   to start, and promote your blog posts through your social media accounts and website. Be a guest blogger .
  • WRITTENT  |  MONDAY, JULY 29, 2013
    [Article, Blogger] 25 Secrets of Great Copywriting from Classic Literary Masters
    While it certainly seems that content marketing is here to stay, as 55% of companies plan to increase their spending on custom digital copy, it’s a mistake to believe that you can abandon the principles of great writing to publish fresh articles as often as possible. One day I will find the right words, and they will be simple.” ? Jack Grand.
  • KOMARKETING ASSOCIATES  |  MONDAY, MAY 19, 2014
    [Article, Blogger] How Helping Others Helps You …Get More Links
    Social Tagging – Many bloggers and publishers get intimidated with Open Graph, Twitter Card, and other social media tagging mechanisms. When it comes to high quality inbound links, that means you’re most likely going to have to write something; a blog post, article, byline, etc. Offer Free SEO Assistance.
  • MODERN B2B MARKETING  |  THURSDAY, OCTOBER 11, 2012
    [Article, Blogger] The Google + Impact
    by Dayna Rothman I am excited to introduce our guest blogger Phil Corbett. When logged into a Google account, a user can see who in their “circle” has previously given a page or article their +1 vote of confidence. In addition to his achievements in marketing, Phil also achieved a dual Bachelors from Purdue University. Improving CTR.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, AUGUST 23, 2012
    [Article, Blogger] Do we regulate social media or use it to stop hate speech?
    After my article this week on the tragic riots in India , purportedly fueled my social media and hate sites, my friend Prasant Naidu offered to write a post with a view from inside the country. Prasant Naidu is Founder and Blogger at Lighthouse Insights – a site that exclusively talks about Indian social media news. Tweet.
  • DELICIOUS B2BMARKETING  |  FRIDAY, FEBRUARY 15, 2013
    [Article, Blogger] B2B's Digital Evolution
    For some additional leads, you check out some well-respected voices in the corporate IT world: Bloggers, people youve seen at conferences. Click here to download this article as a PDF. Think with Google. Search. Featured Insights. Research Library. Planning Tools. Facts & Stats. Forum. Think Quarterly. Creative Inspiration. Success!
  • HUBSPOT  |  TUESDAY, JULY 1, 2014
    [Article, Blogger] Why Your Presentations Are Putting People to Sleep
    When we''re stuck writing a blog post, we look to bloggers we admire to get the wheels turning. Countless articles , blogs, and books use him as an example when sharing tips on giving an effective talk. We use presentations every single day to tell stories, pitch ideas, share data, and even connect with our audience. Literally.
  • VIEWPOINT  |  TUESDAY, JANUARY 21, 2014
    [Article, Blogger] Taking away a marketing manager’s excuses!
    Which brings me to the topic for this month’s article, which follows up on the December topic entitled: " Taking away a salesperson’s excuses ," in which I wrote about the lack of sales lead follow-up. I was sitting in a meeting of marketing and operations people when I worked at Inquiry Handling Services (long ago scooped up by Harte Hanks).
  • BIZNOLOGY  |  TUESDAY, DECEMBER 11, 2012
    [Article, Blogger] Vulnerability is essential to your social media marketing success
    used to say to my blogger engagement team “hugs not horns” which is OK but nothing as good as the sage words of Howard Rheingold , the Godfather of virtual online community, “ assume good intent.” Related articles. Until then, I am stiff and awkward. So, don’t worry. Recently, Adam Curry and John C.
  • WRITTENT  |  WEDNESDAY, DECEMBER 11, 2013
    [Article, Blogger] 10 Shortcuts for Writing a Blog Post in Record Time
    While we can’t help you convince your boss to hire another blogger, we can help you become as efficient as possible at writing a blog post. The world’s most brilliant bloggers don’t necessarily write faster than you or I, but they’ve mastered some seriously smart productivity hacks to avoid distractions. Well, you’re not alone.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 30, 2015
    [Article, Blogger] Personal business lessons from 2015 and what you can learn from them
    It had few to none comments, the same article styles from years ago, and worse, the site wasn’t even mobile-friendly in frigging ’15. About 3-4 years ago, I myself was a ‘mere’ blogger, before I shifted to online illustration and then upgraded to self-publishing, although I do both now. That made me think.
  • WINDMILL NETWORKING  |  TUESDAY, JULY 5, 2011
    [Article, Blogger] 4 Things Triberr Reminded Me about Twitter
    There has been a lot of talk in the blogosphere and Twitterville about a new automation tool for bloggers who tweet called Triberr. Many a blogger has wondered, “Why don’t I get as many views and/or retweets even though my content is better than [social media rockstar name]?&# No two bloggers are alike. Thank you.
  • LEANDATA  |  MONDAY, MAY 16, 2016
    [Article, Blogger] How LeanData Stacks Up
    Brinker is the chief technical officer at ion interactive and the influential blogger at chiefmartec.com. Too often, articles and presentations about marketing technologies speak only in vague generalities. At some point, Scott Brinker began to notice a familiar pattern at business conferences. That always got the audience’s interest.
  • SAVVY B2B MARKETING  |  WEDNESDAY, AUGUST 31, 2011
    [Article, Blogger] Savvy Speaks: Breaking Through the "Blogging Block"
    Here's what the Savvy Sisters do to break through bloggers block and keep the content coming: Jamie. Keep a list of post ideas and you will never have to worry about facing the terror of blogger's block again. If I'm truly stuck for writing an original blog post, I'll review the articles, Tweets, etc. Michele.
  • DELICIOUS B2BMARKETING  |  MONDAY, JUNE 15, 2009
    [Article, Blogger] How NOT to pitch a blog | Online Marketing Blog
    Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.
  • MARKETING ACTION  |  FRIDAY, DECEMBER 5, 2014
    [Article, Blogger] 3 Ways to Start Earning Links
    This article on Search Engine Land is a list of advanced link building queries you can try out. The article discusses automating your prospecting as well. 2. Journalists and online bloggers influence the masses and are great influencers to get to know. Do you know the real value of links today? Unlinked Brand Mentions.
  • HUBSPOT  |  THURSDAY, APRIL 21, 2016
    [Article, Blogger] 8 Creative Ways to Manage Your Tasks & Projects Effectively Using Trello Boards
    For all you bloggers out there, I use the drag-and-drop feature to track blog post ideas and progress. You can read the whole article here. 4) Brainstorm Ideas. You can see the larger version by opening the full article.). You can read the whole article here. 8) Organize a Scrum or Sprint. And why shouldn't we? Viola!
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Article, Blogger] eLearning 2.0 Technologies and Concepts: Start Pages as Environments for Self-Organized Learners
    So, I would like to thank the bloggers and you too for sharing the good ideas! Articles. skip to main | skip to sidebar. eLearning 2.0 Technologies and Concepts. eLearning, Learning Design, eLearning Standards, Knowledge Management, Active Learning, Blended Learning, Web 2.0, Microcontent, Social Software. Thursday, June 5, 2008.
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 27, 2012
    [Article, Blogger] Why the Year 2013 Will Belong to Influence Marketing
    After the “mommy bloggers” are the “professional aunts without children” (PANKs). After the “mommy bloggers” who have significantly influenced companies in recent years, there come the PANKs – independent, connected and wealthy. Share your thoughts and comment on this article. The beginning of Generation C’s reign.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 8, 2011
    [Article, Blogger] Maximize your SEO benefit on Google+ in 8 simple steps
    In the graphic above, you’ll see a blue box around Arsh S and Jenna Levy — I did that by adding a plus symbol (+) before each name while I am writing the article. G+ then populates a pull-down, offering pre-populated names of people I am connected to. Image by entertailion via Flickr. Here’s my Google+ public profile.
  • FEARLESS COMPETITOR  |  THURSDAY, NOVEMBER 3, 2011
    [Article, Blogger] How to Do Great Marketing with (Almost) Zero Money
    Sign up for a blogging platform like WordPress , Blogger or Typepad. Then write and publish articles. In our case, we turned a popular blog article, 7 Keys to Successful Lead Nurturing into a very slick looking Cheat Sheet. This post originally ran at SaneraPDC.com as part of March Marketing Madness. Or watch this Slideshare: _.
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 6, 2013
    [Article, Blogger] Content Marketing Writers: How’s Your Cognitive Fitness?
    What’s the most important thing you can do to improve your skills as a writer, blogger, or content marketer? I’m not sure there’s any one right answer, but my vote goes to working on your cognitive fitness. That’s a term we’re going to be hearing a lot about. Apply rules of logic. Comprehend relationships.
  • ACT-ON  |  THURSDAY, NOVEMBER 5, 2015
    [Article, Blogger] 17 Realistic Ways to Get More Website Traffic
    You may want to do a light rewrite of your articles before you republish on these sites, but it’s worth the effort. There’s no reason you can’t retweet or repost the same article once a month until it’s out of date. Traffic is to digital marketing like gasoline is to an engine. It’s what makes it go. 11) Advertise… frugally.
  • HINGE MARKETING  |  WEDNESDAY, MARCH 25, 2015
    [Article, Blogger] 7 Offline Marketing Strategies that Support Your Online Brand
    Include print opportunities as part of your blogger outreach strategy and keep an eye out for opportunities to appear in both an online and print version of a publication. For many professional services firms, online marketing has become front and center over the last five years, Why? On Google+ or LinkedIn? Branding Strategy
  • B2BBLOGGERS  |  THURSDAY, JULY 22, 2010
    [Article, Blogger] Content Marketers: How to Think and Act Like a Publisher
    side note before jumping in: this is an introductory article intended to provide marketers some insight into the discipline and business of publishing. For blog articles, of course Twitter , Facebook , LinkedIn , but look for other niche destinations too – BusinessWeek Exchange is great for B2B. Get all the articles via email.
  • WINDMILL NETWORKING  |  THURSDAY, JUNE 21, 2012
    [Article, Blogger] Lies My Content Marketing Expert Told Me
    There are many fine articles to read. There’s also often a numbing sameness in the Twitter stream, making it seem like we all went to the identical school of headline writing and use our prescribed tricks on our own content (if I don’t read one more “10 Ways to get your Content Read…” or similar article or tweet, I will be just fine).
  • MARKETING ACTION  |  THURSDAY, SEPTEMBER 10, 2015
    [Article, Blogger] How to Get More Leads from Your B2B Blog
    You can probably see the live box on this page, just to the right of this article. Many major bloggers and marketing experts, like Derek Halpern, Brian Dean, and others got their blogs off the ground with only a post a month. Here’s a graph from Curata’s 2015 survey of 428 B2B bloggers. Why does your company have a blog? Like….
  • HUBSPOT  |  FRIDAY, DECEMBER 2, 2016
    [Article, Blogger] How to Build a Memorable Personal Brand on Twitter
    If you do directly reach out, see what you can offer in return – a mention in a blog post or article for instance. Smith says she likes to spotlight up-and-coming bloggers and experts that not many people are tweeting about. “I want to give people a leg up and not just share the same super popular blog posts others were sharing,” she says.
  • FEARLESS COMPETITOR  |  MONDAY, FEBRUARY 6, 2012
    [Article, Blogger] Are You Alive? Why Your Blog is the Heartbeat of Your Business.
    Next, you can write a series of blog articles about that interview and attach the videos. P.S. In addition to being the President of Find New Customers , Jeff Ogden is a professional blogger who writes for companies such as Silverpop and Aprimo. find typically a Resource Page with eBooks, white papers, webinars, etc. Nice stuff. Bingo!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MARCH 29, 2016
    [Article, Blogger] Help. I’m enslaved by my smartphone.
    Sellas  is an in-the-trenches digital marketer & owner at  B Squared Media , blossoming blogger, and  a purveyor of psychographics. By Brooke B. Sellas, {grow} Contributing Columnist. I’m a terrible sleeper. It started when I was around 22; my anxiety would peak juuust as it was time to get in bed and I’d go over my list.
  • HUBSPOT  |  TUESDAY, MAY 15, 2012
    [Article, Blogger] Twitter Launches Weekly Email Digest to Aid Content Discovery
    In addition, marketers should make it as easy for their audience to share their content themselves by adding social media sharing links and buttons to every piece of content they publish, whether it's a blog article, a landing page, an email message, etc. Twitter's Digest Email: A Marketer's Take. See the first story in her digest?
  • B2BBLOGGERS  |  SUNDAY, MAY 9, 2010
    [Article, Blogger] Building Your Content Brand In The Content Marketing Arms Race
    Link to the best blogs, websites, articles, videos and books. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. But now everybody is in on the game. Soon, every vendor in just about every market will be offering eBooks, white papers, videos and hard-covers. Today, not having one is unthinkable.
  • RADIUS  |  WEDNESDAY, NOVEMBER 9, 2016
    [Article, Blogger] Top Marketing Blogs You Should Be Reading
    Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. Their blog features the latest how-to articles spanning various B2B marketing topics including hands-on guides that help marketers implement best-in-class strategies for their business.
  • OPENTOPIC  |  TUESDAY, JULY 7, 2015
    [Article, Blogger] How to Create Unique Content for Your Industry
    The first step you should take before even writing content for your industry is to make a list of influential media outlets and bloggers within your specific industry. See which of their articles gets the most attention and least, and which garners the most engagement. Do Your Research…Then Write. Use JARGON sparingly.
  • HUBSPOT  |  FRIDAY, NOVEMBER 20, 2015
    [Article, Blogger] 10 Time Wasters That Limit Your Blogging Productivity (And How to Avoid Them)
    There are a ton of great online resources for beginners and regular bloggers alike that discuss best practices for different types of blogs, too, including corporate/professional, personal, hobby/interest, community, etc. 4) Having a Disorganized Workspace. But the truth is, we’re not as great at it as we think. Content Blog
  • BIZNOLOGY  |  TUESDAY, JUNE 4, 2013
    [Article, Blogger] Tweet like Guy Kawasaki for Twitter success
    You may know that I am a proponent of long-tail blogger outreach , a theory of outreach and engagement that pushes well past the few top influencers and deep into the democratic world of everyone else.  Related articles. People love and hate my friend Guy Kawasaki.  Part I) , and others. Well, Well, I stand by Guy. Repeat your tweets.
  • BIZNOLOGY  |  WEDNESDAY, APRIL 3, 2013
    [Article, Blogger] Avoid the Pitfalls of Third-Party Content
    company blog or articles section on a website that is peppered with a variety of industry voices shows that you are interactive in your field and have a handle on the important issues and trends. Photo credit: trixie. Does allowing third-party content on your site make you nervous? The Necessity of Third-Party Content.
  • B2BBLOGGERS  |  WEDNESDAY, JANUARY 5, 2011
    [Article, Blogger] 50 Ways To Make 2011 Rock | B2Bbloggers.com - B2B Social Media and.
    Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. We’ve had to make difficult decisions; cut back on expenses, let good people go from jobs we knew they needed. There is no denying that times have been difficult. Put customers at the center of every decision.
  • PAUL GILLIN  |  FRIDAY, JULY 15, 2011
    [Article, Blogger] Recent Writings: Negativity, Social Gaffes and Farewell to Case Studies
    The article notes that Epson reported that  revenue per visitor nearly doubled  after it started including customer reviews on its site. Once the legal department gets involved in approvals, most meaningful content gets sucked out of the article. Here’s a sampling of what I’ve been talking about. Love Your Critics.
  • CONTENT STANDARD  |  TUESDAY, DECEMBER 13, 2016
    [Article, Blogger] Can Your Brand Monetize Web Content Without Serving Ads?
    Ceros blogger Ashley Taylor Anderson suggested that mature content programs share a few common characteristics. Maybe users get a certain number of articles or content resources for free before you start asking them to pay. A great content marketing strategy requires time, energy, and sometimes significant resources. What do you do?
  • SAVVY B2B MARKETING  |  THURSDAY, OCTOBER 18, 2012
    [Article, Blogger] 8 Questions to Ask When Guest Blogging
    On a related note, you also may want to find out if and how quickly you can republish your article on your blog or another source. If this is important to you, ask how your article will be shared on social networks and if it is automatically syndicated to other sites. Do you have any other advice for guest bloggers?
  • HINGE MARKETING  |  WEDNESDAY, DECEMBER 17, 2014
    [Article, Blogger] The Road to the Top: Personal Branding Examples in Professional Services
    Let’s get started. 1) Content Marketing – Blogs, Articles, and More. Baer is an active blogger and social media presence; he delivers webinars and co-hosts the podcast Social Pros. In this post, we’ll take a look at some personal branding examples from industries including finance, architecture, and marketing. Ready?
  • LEADERSHIP  |  TUESDAY, MARCH 24, 2015
    [Article, Blogger] Transform Your B2B Lead Generation with Storytelling
    More companies are starting to develop unique personalities, writing in the first person, allowing staff to write more personal accounts, articles, blog posts, social media updates, etc. It’s good to invite guest bloggers and writers to contribute to your site and blog from time to time. Go from BORING to ENGAGING  . Rejoice!
  • WINDMILL NETWORKING  |  MONDAY, JULY 23, 2012
    [Article, Blogger] Who are the Top 15 Thought Leaders in Social Media Today?
    Thought leaders often publish articles and blog posts on trends and topics influencing an industry. Wikipedia defines a thought leader as …an entity that is recognized by peers for having innovative ideas. often get asked who are the true “thought leaders” in social media. Aside from you of course Neal! So there you have it.
  • KOMARKETING ASSOCIATES  |  FRIDAY, NOVEMBER 15, 2013
    [Article, Blogger] 5 Must-Watch Google Webmaster Videos for the B2B Marketer
    Whether it’s Rand Fishkin from Moz, Wil Reynolds  from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger. For some great B2B content marketing resources, I recommend reading these articles: 10 Content Marketing Resources for the B2B Marketer. Underrated Content Marketing Assets for B2B SEO. Schema 101.
  • JUNTA 42  |  SATURDAY, JANUARY 2, 2016
    [Article, Blogger] This Week in Content Marketing: FTC in No-Win Situation with Native Advertising
    But the man who created Blogger, then Twitter, and now Medium says the web is on its way out, at least as a place to publish your thoughts. website shows a wealth of recent computing and gaming news, articles, videos, and other content. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher.
  • HUBSPOT  |  TUESDAY, JULY 23, 2013
    [Article, Blogger] ESPN May Well Be the Smartest Media Brand on the Internet
    very telling article is this one published by Margaret Sullivan, the public editor of the Times , who says that a lot of the big-name journalists at the Times disliked Silver and his work, and that “I don’t think Nate Silver ever really fit into the Times culture.”. Legacy Media. And yet, the Times still doesn’t get the internet.
  • HUBSPOT  |  MONDAY, SEPTEMBER 15, 2014
    [Article, Blogger] 6 Essential Social Media Lessons From Top Executives
    He’s an avid blogger who uses his posts to help populate his other social feeds. Padmasree Warrior’s bio page doesn’t just contain her full bio, but also her latest blog posts and tweets, as well as a few featured articles about her. What can they teach us? Ready? 1) Kill Multiple Birds With One Stone. And guess what?
  • B2BBLOGGERS  |  THURSDAY, APRIL 29, 2010
    [Article, Blogger] Overcoming the B2B Marcom Manager's Content Conundrum
    For example, when you’re monitoring your news feeds, copy one or two articles/posts and quickly post them to your social media status updates or your Facebook fan page, and then bookmark them on Delicious or Digg them.  Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The Ultimate Giving Tree 3.
  • BIZNOLOGY  |  TUESDAY, APRIL 1, 2014
    [Article, Blogger] Social Media is Like Riding a Bike
    hate to perpetuate the apocryphal myth that the average lifespan of a motorcyclist after he takes up riding is five years but it’s useful here: the average lifespan of a blogger after he takes up blogging is only six months. Related articles. Oh, and purple. Both riding motorcycles and managing online communities are dangerous.
  • B2BBLOGGERS  |  THURSDAY, DECEMBER 16, 2010
    [Article, Blogger] The Ultimate Giving Tree #theblogtree | B2Bbloggers.com - B2B.
    Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. It is one that I was very fond of as a child, The Giving Tree. The Giving Tree is a story about the relationship between a young boy and a tree in the forest. promise to always sit in your shade. Sign up. Or Does It? 5.
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 4, 2013
    [Article, Blogger] The 17 Best WordPress Plugins for Social Media, SEO, and Better Visitor Engagement in 2013
    Not all of their plugins work well, and they don’t support any and every feature that a blogger needs, but 2012 saw them evolve as a major force in the world of WordPress plugins. This plugin analyzes your articles and recommends past articles that are similar to it. People spend longer time on your site if it loads fast.
  • SNAPAPP  |  FRIDAY, JANUARY 13, 2017
    [Article, Blogger] How to Create a Content Promotion Plan in 3 Steps
    While 38% of marketers publish content weekly , 91% of the best business bloggers publish weekly or more often. In this study of over 600 marketing professionals, 65% were blogging, 64% were producing case studies and/or white papers, 47% were creating videos, 45% were writing online articles, and 39% were creating infographics.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 2, 2013
    [Article, Blogger] 10 Ways to Make Your Content More Fun to Read
    Perhaps you can be a little bit more subtle, sprinkling in a meme reference here and there to add a little fun to your content, like we did in our recent post about what the best bloggers do : 7) Incorporate Pop Culture References. For many of you in the B2B boat, this is probably an excuse you can easily relate to. And, hey -- whaddya know?
  • HUBSPOT  |  WEDNESDAY, JUNE 23, 2010
    [Article, Blogger] The Ultimate Glossary: 101 Social Media Marketing Terms Explained
    Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Digg - Digg is a social news website that allows members to submit and vote for articles. TypePad - TypePad is a free and paid blogging platform similar to Blogger.
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 25, 2013
    [Article, Blogger] Why Your Personal Brand Represents Your Career Insurance
    Blogger. Great article about you. If you lost  your job tomorrow, how would you and your family be affected? Undoubtedly it would be shocking and scary. You would have to apply for unemployment. You would have to update your resume. You would have to start looking for a new job. Are you ready for this? Paul Dunay. as well as LinkedIn.
  • B2B MARKETING INSIDER  |  THURSDAY, FEBRUARY 3, 2011
    [Article, Blogger] 10 Tips For Twitter Success From A B2B Twitterer Of The Year
    As a blogger I know that ReTweets and comments are gold and provide an opportunity to create what you could call “social equity.&#. As I said at the top of this article, the most important thing that has helped me is following in the footsteps of some amazing Tweeps that I admire. Now there’s some irony here. What else?
  • WRITTENT  |  MONDAY, JULY 15, 2013
    [Article, Blogger] Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic
    Digital marketing agency Couch does a great job of spreading their Tweets out: To power up your content promotion efforts, delve into our blog article on the Best Twitter Scheduling Tools. 3. Include several ideas for content that will add value to their website, and a short description of the concepts you hope to cover in each article.
  • B2BBLOGGERS  |  WEDNESDAY, JULY 7, 2010
    [Article, Blogger] Buyer Personas: Where (and How!) to Start | B2Bbloggers.com - B2B.
    Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. This is such an important step for any type of B2B marketing today. Forget social media and content marketing for a moment, the reason buyer personas matter so much is that B2B buyers and B2B buying has changed. Right?
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, SEPTEMBER 29, 2008
    [Article, Blogger] Six Steps to a Remarkably Powerful, Personal Network - Liz Strauss at Successful Blog - Thinking, writing, business ideas. You're only a stranger once.
    That was a very solid article and I think “It’s not who you know, it’s about who knows what you know&# is now among my favorite quotes. NEW BLOGGER PAGE. Library of Outstanding Articles. Blogger? Blogger (55). December 10, 2007. Six Steps to a Remarkably Powerful, Personal Network. Related. Karin!
  • B2BBLOGGERS  |  WEDNESDAY, SEPTEMBER 29, 2010
    [Article, Blogger] 10 Corporate Blogging Pitfalls To Avoid | B2Bbloggers.com - B2B.
    Sure there will be articles that you publish that will be super popular, but that is not the point. Not just for the publication dates of your articles, but all the additional dates and milestones in the the article writing and blog posting process. Get all the articles via email. Start off on the right foot. Have some.
  • WRITTENT  |  TUESDAY, JULY 16, 2013
    [Article, Blogger] 25 Compelling Reasons to Blog for Business Yesterday
    Creating quality blog articles allows your brand to score high search rankings, and connect with consumers who are already looking for your product. 2. The average marketer made 145 website updates in 2012 – assuming the majority of those changes are new blog articles , that’s around 4 fresh articles each week! It’s Easy ROI.
  • B2BBLOGGERS  |  FRIDAY, JUNE 4, 2010
    [Article, Blogger] Print Advertising's Fit Into Today's Marketing Mix #B2Bchat Recap.
    Ad in print goes to ad on site/ Article in print goes to article on site @janetdmiller: I think print (and other traditional media) do a nice job at driving awareness and brand searches. Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. b2bento: Nowhere!
  • WRITTENT  |  MONDAY, OCTOBER 20, 2014
    [Article, Blogger] 8 Ways What You Write Will Affect Your Bottom Line
    This is such a simple piece of advice, but so often bloggers forget they’re ultimately trying to generate leads and make sales. However, it’s crucial that you take the time to write an enticing call-to-action at the end of your articles. 99% of the time, the written word is the chosen medium for companies doing inbound marketing.
  • HUBSPOT  |  WEDNESDAY, MARCH 18, 2015
    [Article, Blogger] How to Easily Create Custom Pin It URLs for Pinterest
    Pinterest allows you to message other users directly, which is great for reaching out to bloggers and potential influencers. Unlike Pinterest’s Pin it buttons, custom URLs don’t guess at which data to pull from a webpage, meaning you can promote several items within the same article. Want more control of the Pinning experience?
  • HUBSPOT  |  FRIDAY, MAY 30, 2014
    [Article, Blogger] Dear HubSpot: My Mom Is the Only Person Reading My Blog
    Budding Blogger in Boulder. These should be about five different people who you have somewhat of a relationship with (which can mean they''re anyone from someone you''re connected with on Twitter to one of your most excited customers) who would also be genuinely interested in the article. Sound good? Is it just a time thing? Thanks!
  • WEBBIQUITY  |  THURSDAY, FEBRUARY 23, 2017
    [Article, Blogger] The 26 Best WordPress Plugins
    In its early days, the relative ease of use compared to technical power attracted bloggers to the platform, and its open source nature attracted a broad developer following. Make it easy for your readers to join your email list, share your articles and optimize with analytics. There are many reasons for this dominance. Pricing:  free.
  • WRITTENT  |  MONDAY, MAY 26, 2014
    [Article, Blogger] SEO & Blogging = a Match Made in Heaven?
    Companies with 51+ website pages get 48% more traffic, and those that publish 15+ blog posts monthly get 5x more traffic than non-bloggers. B2C (business to consumer) companies see a 59% increase in traffic once they grow their blog repertoire from 100 articles to 200. Have you heard the term? Learn it well. Content creation.
  • HUBSPOT  |  WEDNESDAY, APRIL 16, 2014
    [Article, Blogger] Setting Up Your Blog? Use This Checklist to Start Off on the Right Foot
    If you''re using the HubSpot COS blog, you can check a box to make sure your blog homepage shows a summary of each article. Whether you''re working with other bloggers at your company or working with guest bloggers, having author profiles set up is a great way to attribute your posts but also give some SEO value. Blogging
  • B2BBLOGGERS  |  FRIDAY, NOVEMBER 12, 2010
    [Article, Blogger] The Year Of The Real Time Enterprise | B2Bbloggers.com - B2B.
    Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. We could all suggest that mobile, apps, and b2b social media are high level trends that will continue into for 2011. They are no-brainers, right? This week enjoy the first two. In 2011, it is a requirement. Sign up.
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