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  • CONFLUENT FORMS  |  WEDNESDAY, FEBRUARY 17, 2010
    [Article, Blogger] Blog tip #4: Gain insights into your visitors using Analytics
    Upon submitting, Analytics will provide you with a block of Javascript code that you'll need to highlight, copy (Ctrl+C), then paste (Ctrl+V) into your Blogger template. After copying the code, head back to the Blogger site. Previous article: Blog tip #3: Interesting designs are widely available for your Blog.
  • HUBSPOT  |  FRIDAY, DECEMBER 30, 2011
    [Article, Blogger] The Ultimate Glossary: 120 Social Media Marketing Terms Explained
    Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Digg - Digg is a social news website that allows members to submit and vote for articles. TypePad - TypePad is a free and paid blogging platform similar to Blogger.
  • WRITTENT  |  THURSDAY, SEPTEMBER 11, 2014
    [Article, Blogger] 9 Magnetic Headline Formulas to Grow CTR
    Offensive or controversial headlines can be a boon for bloggers. Explain how beneficial the article will be to their lives or livelihoods and they will feel foolish for not clicking the headline. 9. Despite a massive influx of interactive multimedia, writing still rules the web. Tell Them How To. How To __. Use Powerful Action Words.
  • WRITTENT  |  MONDAY, MAY 26, 2014
    [Article, Blogger] SEO & Blogging = a Match Made in Heaven?
    Companies with 51+ website pages get 48% more traffic, and those that publish 15+ blog posts monthly get 5x more traffic than non-bloggers. B2C (business to consumer) companies see a 59% increase in traffic once they grow their blog repertoire from 100 articles to 200. Have you heard the term? Learn it well. Content creation.
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 31, 2012
    [Article, Blogger] The Top 20 Twitter Clients being Used in 2012
    Twitterfeed  is a utility that allows bloggers to “feed” their blog posts or other RSS content to Twitter, Facebook and other platforms thereby enabling publishers to reach a wider audience and while receiving real-time data. asked my 2,500 group members: What Twitter client do you use for business ? SproutSocial. Thanks! Echofon.
  • HUBSPOT  |  TUESDAY, OCTOBER 11, 2011
    [Article, Blogger] 8 Guaranteed Ways to Increase Social Media Reach
    Share on Facebook" "Tweet This," etc.) to all of your content -- on individual blog articles, in email messages, on landing pages for ebook and webinar downloads, within the pages of your ebooks, etc. Find and follow other influential bloggers and retweet their content. But first things first. Add social sharing buttons (e.g.
  • HUBSPOT  |  FRIDAY, JUNE 29, 2012
    [Article, Blogger] 21 Internet Marketing Stats That Will Blow Your Mind
    19) About 1 in 3 bloggers are moms. Source: Nielsen ) When looking for blogging expertise, look no further than the mommy bloggers. Make sure that content you're sharing on social networks -- like your blog articles and landing pages -- are optimized for mobile devices. Just want to sound smart in board meetings? Take a gander!
  • DELICIOUS B2BMARKETING  |  TUESDAY, JANUARY 4, 2011
    [Article, Blogger] How I Achieved Blogging Success In 30 Days
    Apparently, for the short time that my blog has been online, the traffic and interactions on it have been called impressive by some other bloggers. Hopefully bloggers new and old will be able to take something away from this. wrote a post, “ 11 Things I’ve Learned as a Blogger “, where I reasoned why that was.
  • HUBSPOT  |  MONDAY, MAY 3, 2010
    [Article, Blogger] Social Search: How to Use Social Media to Rank on Google
    When you perform a Google search, there is a very good chance that the most recent and relevant blog articles, news, and social media conversations related to the search query will show up in Google's SERPS (Search Engine Results Pages). Late last year, Google launched real-time search into its algorithm. What do they like?
  • HUBSPOT  |  FRIDAY, JUNE 10, 2011
    [Article, Blogger] 5 Reasons Why Deleting Your Blog Posts Is Stupid
    As a popular blogger and PR firm Edelman's EVP of digital strategy, if Steve does something radical on the web, people will take notice. If you're a regular blogger, you like understand and value the SEO benefits of blogging frequently. This 24-page ebook features tips and ticks from some of the world's best bloggers. Um.what?
  • FEARLESS COMPETITOR  |  THURSDAY, APRIL 26, 2012
    [Article, Blogger] How to Do Great Marketing with (Almost) Zero Money
    Sign up for a blogging platform like  WordPress ,  Blogger  or  Typepad. Then write and publish articles. Embed your buyer keywords into your articles too. In our case, we turned a popular blog article,  7 Keys to Successful Lead Nurturing  into a very slick looking Cheat Sheet. They cannot buy booths at trade shows.
  • ENGAGE  |  TUESDAY, JUNE 21, 2011
    [Article, Blogger] How to Avoid Awkward Silence in Your Comment Section
    T here are a lot of lurkers on the web. You know, those people who visit websites, consume content, and move along. We’ve all done it. You’re probably doing it right now!) People may Retweet and Like your stuff, but they aren’t depositing their two cents in the comments section as often as we might like. Forget global, start local.
  • PWB MARKETING BLOG  |  FRIDAY, MARCH 16, 2012
    [Article, Blogger] Are You Pinterest-ed in Social Media? [Infographic]
    As a blogger, I can say that I have two images pinned from my blog, and those two pins have spread quickly to make Pinterest the fourth largest “search engine” traffic to my blog. I’ll admit it; the last couple of months I have been engrossed in Pinterest somewhat – Shhh don’t tell my family, they think I have been “working”.
  • HUBSPOT  |  WEDNESDAY, MARCH 18, 2015
    [Article, Blogger] How to Easily Create Custom Pin It URLs for Pinterest
    Pinterest allows you to message other users directly, which is great for reaching out to bloggers and potential influencers. Unlike Pinterest’s Pin it buttons, custom URLs don’t guess at which data to pull from a webpage, meaning you can promote several items within the same article. Want more control of the Pinning experience?
  • INDUSTRIAL MARKETING TODAY  |  WEDNESDAY, DECEMBER 22, 2010
    [Article, Blogger] 5 Most Popular Industrial Marketing Blog Posts from 2010
    December is also a popular time for bands and musicians to release their “Best of” compilations, bloggers like to summarize their best posts and publishers publish their own “Top XX” lists. hope you’ll get some value and practical help from reading or rereading these articles. Read full article…. Read full article….
  • HUBSPOT  |  SUNDAY, DECEMBER 23, 2012
    [Article, Blogger] Instagram Responds to Privacy Policy Backlash, and Other Marketing Stories of the Week
    So Come All Ye Bloggers ! Savvy business bloggers know that consistent, frequent blogging is critical to online marketing success. Happy Holidays, marketers! :-). Are you enjoying your cozy, festive weekend with family and friends? It's time to deck the halls with the top marketing stories of the week. Not bad! Uh oh.
  • HUBSPOT  |  TUESDAY, APRIL 17, 2012
    [Article, Blogger] 10 Ways to Instantly Amplify the Social Proof of Your Marketing
    In an article about social proof , TechCrunch clearly identified 5 different categories of social proof: Expert Social Proof: Approval from a credible expert, such as an industry blogger or other authority. To learn how to ramp up your media and blogger relations efforts to get more coverage, check out this blog post.
  • HUBSPOT  |  THURSDAY, JUNE 20, 2013
    [Article, Blogger] Why the Inverted Pyramid Doesn't Work for Business Blogs
    As a blogger, I try to follow the motto that “you are what you eat.” (No, I don’t go around eating computers parts or snacking on pieces of paper.) I firmly believe that if you want to be a great writer, you should read amazing content by writers you admire. To make sure I’m at the top of my writing game, I read. A lot. Like, a lot a lot.
  • B2BBLOGGERS  |  WEDNESDAY, JUNE 9, 2010
    [Article, Blogger] 7 Factors To Consider Before You Follow Someone On Twitter
    So in this article, as my aim has been with all of our Twitter for Business related posts thus far, I am sharing a how-to. Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. and “What should I look for when doing so?” The number of tweets that are promotional. 2.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 20, 2012
    [Article, Blogger] Social Recruiting Leaders: 10 To Watch
    In the third in our series of Social Recruiting articles, I want to help speed you on your path to becoming a knowledgeable recruiter in the #socialrecruiting space. Most Connected Woman on LinkedIn, social media recruiter / trainer, entrepreneur, techie, blogger, career / job search tips… Why follow? andyheadworth. ianmcleary.
  • WRITTENT  |  MONDAY, JULY 15, 2013
    [Article, Blogger] Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic
    Digital marketing agency Couch does a great job of spreading their Tweets out: To power up your content promotion efforts, delve into our blog article on the Best Twitter Scheduling Tools. 3. Include several ideas for content that will add value to their website, and a short description of the concepts you hope to cover in each article.
  • HUBSPOT  |  TUESDAY, JUNE 1, 2010
    [Article, Blogger] 10 Simple Strategies for Business Blog Content
    As a blogger, a great way to put together a powerful blog post is to compile popular industry statistics, images, videos, etc. into one article that makes it easily accessible for your readers. Think about other experts and leaders in your industry and approach them about contributing a guest article to your blog.
  • WINDMILL NETWORKING  |  FRIDAY, JANUARY 4, 2013
    [Article, Blogger] The 17 Best WordPress Plugins for Social Media, SEO, and Better Visitor Engagement in 2013
    Not all of their plugins work well, and they don’t support any and every feature that a blogger needs, but 2012 saw them evolve as a major force in the world of WordPress plugins. This plugin analyzes your articles and recommends past articles that are similar to it. People spend longer time on your site if it loads fast.
  • HUBSPOT  |  TUESDAY, JANUARY 8, 2013
    [Article, Blogger] 7 Real Marketing Interview Questions From HubSpot's CMO
    In this article, I'll reveal in detail the questions I use when interviewing candidates for inbound marketing positions. For someone with a more specific role on a larger inbound marketing team -- a blogger , perhaps -- you could focus only on the questions about blogging and content creation. My Interview Approach. Next Steps.
  • CONFLUENT FORMS  |  TUESDAY, MARCH 9, 2010
    [Article, Blogger] Blog tip #5: Burn your feed and distribute it widely
    Lets be honest; when we write blog articles we do so because we want people to read them. and in combination with other services such as Ping.fm , you can also announce new articles to Facebook, MySpace, and many more. Keep in mind that you want to hit "Next" in Feedburner before changing your feed address in Blogger!
  • WRITING ON THE WEB  |  WEDNESDAY, DECEMBER 15, 2010
    [Article, Blogger] What Are Your Target Audience’s 5 Top Web Sites?
    What are your online reading habits, blogs, websites, articles, videos, podcasts? Blog this on Blogger. If you want to create content that engages readers, you have to know their online habits and interests. Yet how many of us scramble to post on a blog or upload a  video to YouTube without taking time to survey our target audience ?
  • WRITING ON THE WEB  |  FRIDAY, SEPTEMBER 3, 2010
    [Article, Blogger] Compelling Content: Pushing Readers’ Hot Buttons
    This is the job of good content marketing and the challenge for online professionals who write blogs, articles, and  web pages. Blog this on Blogger. How do you write compelling content that attracts and engages readers? Ahhh, that question again…(followed usually by how do you turn readers into buyers ?) The desire for control.
  • SAZBEAN  |  FRIDAY, JUNE 22, 2012
    [Article, Blogger] Set Up Social Media to Give You Great Post Ideas
    Finding articles and ideas for blog posts is an important skill for bloggers to master—and one that can now be leveraged through the power of social media. High-quality content is tweeted, liked, bookmarked, and shared around. Twitter. Even better, Twitter allows you to subscribe to other people’s Lists. News & Notes
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JULY 5, 2011
    [Article, Blogger] A quick look at MS365, Kyoo and Triberr
    And while many of us are using networks like Twitter and Facebook, in addition to blog posts and news articles to follow what people are saying about it, it’s historically been hard to follow the buzz around a topic across a variety of social platforms and news sources without having to visit each website individually.  Microsoft 365.
  • DELICIOUS B2BMARKETING  |  THURSDAY, DECEMBER 23, 2010
    [Article, Blogger] B2B Social Media Marketing -- Does It Work?
    Kaila is also the editor of the SEO & Link Building Best Practices Blog and is a frequent industry guest blogger. What is a reasonable conversion expectation from click to form fi. Why dont some of my keywords show, even though we bid very high? Why do my Bing adgroups show a DRAFT status? how do I set up for ecommerce tracking?
  • WRITTENT  |  WEDNESDAY, FEBRUARY 26, 2014
    [Article, Blogger] Do You Make These Mistakes When Writing Content for the Web?
    There is only a 16% chance someone will actually read your entire blog article. Formatting your articles appropriately is key to success at business blogging. Still, you need to avoid mistakes under review in this article at any cost. Your Next Steps to a SEO-Rich Blog Article. Staggering, isn’t it? The “Wall of Text”.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JUNE 28, 2011
    [Article, Blogger] Dead Man Blogging
    think this makes sense … as much as an emotional issue like this can make sense.  I think it would bring closure for all of us, although from my position, it won’t really be on my mind unless I turn into a blogger spirit who can’t rest until somebody publishes the last post! Articles. What happens with this community?
  • HUBSPOT  |  THURSDAY, JANUARY 23, 2014
    [Article, Blogger] 7 Deadly Blogging Myths: BUSTED
    Bonus: having in-depth articles on your blog can actually boost your search engine rankings. You don''t have to have an English degree to be a blogger -- trust me, my spelling is probably the worst at my whole company. Even though blogs have been around for years -- decades even -- people still have a ton of misconceptions about them.
  • WRITTENT  |  THURSDAY, JUNE 13, 2013
    [Article, Blogger] 6 Experts’ Proven Tips for Creating a Successful Blog
    Or material they care about, but their target audience won’t (for example, a demographic mismatch where young bloggers make pop culture references that their target audience won’t understand or care about). WordPress.com and Blogger are good for getting started, but you want to have complete control of your content. 2. Good luck!”
  • SYNECORE  |  WEDNESDAY, APRIL 2, 2014
    [Article, Blogger] You’re Blogging It Wrong: 5 Common Content Mistakes
    And as a result, many bloggers are making easily avoided mistakes on a daily basis. Writers want to be the first ones to report on a certain trend or new technology, but with a digital space that is full of bloggers in every niche imaginable it is hard to find topics that haven’t already been covered. You’re busy. Takeaway.
  • HUBSPOT  |  THURSDAY, APRIL 18, 2013
    [Article, Blogger] Why I've Left the Media Business
    Some companies have a blogger or two; others are building full-fledged news organizations. Today is my first day as a marketing fellow at HubSpot. In my last job, I was the editor in chief of a technology news site called ReadWrite. In the end it was a pretty simple decision. But so far nobody has come up with anything. Why HubSpot?
  • HUBSPOT  |  TUESDAY, NOVEMBER 22, 2011
    [Article, Blogger] 6 Brilliant Tips to Boost Blog Conversion
    Smart business bloggers understand that conversion rate is a very important metric for measuring the success of blogging efforts. Could they be better aligned with the content of your specific blog articles? Take a look at your analytics to determine which blog articles are ranking well in search and still generating a lot of traffic.
  • B2B MEMES  |  THURSDAY, DECEMBER 8, 2011
    [Article, Blogger] Adam Tinworth: Journalism in a Period of Continuous Change
    If I were asked to name one active blogger that every B2B journalist should follow, I would probably suggest Adam Tinworth. Related posts: Rethinking the Article as the Basic Unit of Journalism. Adam Tinworth. He learned last week that he will “most likely” be leaving RBI as part of a staff reduction. But it is. Yes and no.
  • WRITING ON THE WEB  |  THURSDAY, DECEMBER 16, 2010
    [Article, Blogger] 3 Online Marketing Tasks: Get Found, Get Known, Get Clients
    Social sites, web, blog, articles, videos, etc. Blog this on Blogger. Get Found, Get Known, Get Clients" alt=" 3 Online Marketing Tasks: Get Found, Get Known, Get Clients" />. Get Found, Get Known, Get Clients" width="110" height="110" />. Here’s my quick and easy end-of-year check up for your business. Seriously. What about you?
  • HUBSPOT  |  WEDNESDAY, OCTOBER 12, 2011
    [Article, Blogger] 12 Reasons Your Business Blog Is Failing
    So many new bloggers adopt the simple "if you build it, they will come" mentality. So in order to use your blog to generate leads, you need to be adding relevant calls-to-action (CTAs) for these offers to every blog article you create. Has another blogger in your industry written about a topic with which you disagree?
  • INBLURBS  |  WEDNESDAY, DECEMBER 15, 2010
    [Article, Blogger] Identify your buyer persona first, and then start marketing
    This article describes a few tips of identifying buyer personal first and use marketing strategies to generate business leads. Buyer personas are profiles on the distinct market segments (for example customers, prospects, mainstream media, bloggers) where you plan to reach and influence. Send article as PDF.
  • HUBSPOT  |  WEDNESDAY, JUNE 23, 2010
    [Article, Blogger] The Ultimate Glossary: 101 Social Media Marketing Terms Explained
    Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Digg - Digg is a social news website that allows members to submit and vote for articles. TypePad - TypePad is a free and paid blogging platform similar to Blogger.
  • B2B MEMES  |  TUESDAY, MARCH 6, 2012
    [Article, Blogger] What Is the Lifespan of an Error?
    In a compelling article yesterday, Ars Technica writer Nate Anderson told the story of how the owner of a Spanish campground has struggled to get Google to de-emphasize search results for the camp. There has been much coverage lately of a new book by John D’Agata and Jim Fingal called The Lifespan of a Fact. No one seems to think so. But no.
  • WRITTENT  |  MONDAY, JULY 1, 2013
    [Article, Blogger] 23 Terrible Blog Marketing Tips You Should Ignore
    Trying to squeeze 7 blog articles a week into your already-full schedule probably won’t result in the type of content people or search engines want to recognize. In fact, Google’s quality guidelines state that your web articles should be as high quality as print publications. Exchange Links with Other Bloggers. Article Spinning.
  • HUBSPOT  |  TUESDAY, AUGUST 24, 2010
    [Article, Blogger] 23 Awesome SEO Blogs Everyone Should Read
    SEOmoz Blog - SEOmoz has become the gold standard for SEO information and how-to articles. Its team of contributors offers an article per day to help expand your SEO knowledge. 2. aimClear - The aimClear blog includes articles about a wide range of search marketing topics, including SEO and PPC. Connect with HubSpot
  • BLOG MY CALLS  |  THURSDAY, JANUARY 9, 2014
    [Article, Blogger] Content Marketing: A Study of Quality vs. Quantity
    Earlier this week we wrote an article about the paradox of content marketing: that Google says longer articles are better but, at least on our site, shorter articles get more visitors. There are some bloggers and content marketing experts who argue that quality is all that is needed to get Google to take notice.
  • HUBSPOT  |  TUESDAY, JULY 23, 2013
    [Article, Blogger] ESPN May Well Be the Smartest Media Brand on the Internet
    very telling article is this one published by Margaret Sullivan, the public editor of the Times , who says that a lot of the big-name journalists at the Times disliked Silver and his work, and that “I don’t think Nate Silver ever really fit into the Times culture.”. Legacy Media. And yet, the Times still doesn’t get the internet.
  • WRITING ON THE WEB  |  MONDAY, MAY 2, 2011
    [Article, Blogger] 4 Content Marketing Goals for a Coach Website
    Blog this on Blogger. Content Marketing Tip: Use Ready-to-Publish Articles. How should content marketing be used on the home page of your website? What makes good website copy? No matter what business you’re in, your content must achieve 4 things. Answer questions and educate (by suggesting solutions). This is just the home page.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, FEBRUARY 21, 2014
    [Article, Blogger] Sales Prospecting Perspectives Weekly Recap - Week of February 21, 2014
    With that said, here are our favorite sales and marketing articles this week: Geoffrey James shared 12 easy ways to increase sales at Salesforce''s blog. Wednesday: On Wednesday, guest blogger Damian Davila of idaconcpts.com shared his advice for building a trusted network in his post, The Value of Connections for the Inside Sales Rep.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, MARCH 1, 2013
    [Article, Blogger] Sales Prospecting Perspective Weekly Recap - Week of February 25, 2013
    Full disclosure, I am quoted at the end of the article, but it is full of great content for anyone debating on the value of social prospecting and how it should co-exist with your outbound prospecting efforts. really enjoyed reading this post and Mike is fast becoming one of our more popular bloggers. Monday, February 25, 2013.
  • CONTENT MARKETING TODAY  |  WEDNESDAY, DECEMBER 16, 2009
    [Article, Blogger] 10 Most Popular Content Marketing Posts of 2009
    Here is the Cliff’s Notes bullet point version with more detail and links to the full articles following: How To Create the All-Important Elevator Speech For Your Presentations and for Your Content Marketing. more detailed look at the top 10 with links to each complete article is just below. Want to Attract and Retain Great Customers?
  • HUBSPOT  |  FRIDAY, MAY 30, 2014
    [Article, Blogger] Dear HubSpot: My Mom Is the Only Person Reading My Blog
    Budding Blogger in Boulder. These should be about five different people who you have somewhat of a relationship with (which can mean they''re anyone from someone you''re connected with on Twitter to one of your most excited customers) who would also be genuinely interested in the article. Sound good? Is it just a time thing? Thanks!
  • B2B MEMES  |  TUESDAY, SEPTEMBER 6, 2011
    [Article, Blogger] Should Journalism Schools Rethink Magazines? (Or Even Journalism Itself?)
    Rethinking the Article as the Basic Unit of Journalism Last week, Susan Currie Sivek wrote about how magazine programs within journalism schools are increasingly giving up on traditional magazines—or as she less cynically puts it, how they are teaching beyond the magazine. It’s the right direction for J schools to take.
  • B2B MEMES  |  FRIDAY, DECEMBER 10, 2010
    [Article, Blogger] Do You Need a Personal Ethics Statement?
    Or should writers, whether journalists, bloggers, or content marketers, go on the record with a preemptive announcement of their ethical beliefs and possible biases? In that statement, the writer discloses potential conflicts of interest and how he or she deals with them. Gahran recommends this approach to others. Why is it critical?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 29, 2010
    [Article, Blogger] Ten blog posts that made a difference
    Since I posted more than 220 articles, the top 10 represents less than 5 percent of my output for the year. And here are few of the best articles you won’t want to miss: #10 — Ten reasons to blog – even if nobody reads it. Malcom Gladwell’s controversial New Yorker article was among the most talked-about of the year.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Article, Blogger] How I Came in Second to Bill Gates: The Brilliance of the LinkedIn Influencer Program
    This article originally appeared on LinkedIn Today. You write an article. Within 48 hours your post has received over 1 million page views -- and from that one article, over 500K people decide to follow you so they can read subsequent posts. More on some of the other influencers later in the article; first some background.
  • WINDMILL NETWORKING  |  THURSDAY, AUGUST 30, 2012
    [Article, Blogger] Journalist Byte: Five Suggestions for PR 2.0 Relationship Building
    Additionally, i) Regarding relationships with journalists or bloggers, if you have in your Bio that you work in any area of communication, there is no valid reason or advantage to having a “private” account. Forbes.com was relaunched with hundreds of blogger contributors who are paid per visitor. My Five Suggestions. 1.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 12, 2012
    [Article, Blogger] Social Media: 3 Things Teenagers Can Teach Business About Getting It Right
    Mix it up with links to cool articles or prompts for followers. Social Media for Busy Business Bloggers. It seems that the younger the employee, the more frequently they use social media. Tougher still is finding a teenager who is not connected on  Facebook and Twitter. Image: freedigitalphotos.net ). Overshare and mix it up.
  • WRITING ON THE WEB  |  THURSDAY, SEPTEMBER 2, 2010
    [Article, Blogger] Blogging Services: Content Marketing for Coaches
    In between, there are two articles a month to be created for ContentforCoachesandConsultants.com for my loyal subscribers, all busy executive coaches and consultants. I’ve noticed my own blog writing has slipped from five days a week to four, but it’s better to provide quality posts you can use, rather than post every day.
  • ENGAGE  |  TUESDAY, JANUARY 17, 2012
    [Article, Blogger] 10 Better Ideas Than Looking at a Top 10 List For Advice
    Identify the articles which are ranking for these terms and tweak them to more strongly target the keyphrase. Then, find opportunities in your own relevant content to link to these articles and consider sharing them in social media (if they are still relevant, of course). T op 10 lists are like new year’s resolutions. It’s a win-win.
  • HUBSPOT  |  FRIDAY, JULY 1, 2011
    [Article, Blogger] How to Write the Best Blog Post EVER
    Actionable - Whether they found the blog post through a search engine , an email, or a social network share, the core reason people click through to an article is to solve a problem. Urgent - Journalists write articles based on who, what, when, why, and how. As a blogger, answering the "why" isn't enough. That ends today.
  • HUBSPOT  |  MONDAY, JANUARY 14, 2013
    [Article, Blogger] When Press Releases Do (and Don't) Help Your Marketing
    According to an article by Search Engine Watch , there is tremendous synergy between SEO and PR -- and hey, we believe it, too. recent article quotes Matt Cutts of Google verifying that your SEO ranking in Google will not increase after a press release is posted. years ago. But how do you really get some attention with this tactic?
  • BIZNOLOGY  |  MONDAY, DECEMBER 23, 2013
    [Article, Blogger] Covering your bases: content marketing components
    Here are some great content ideas : Pull an article from your blog. Share your infographic with bloggers in your field to spread it around the Internet. Despite the many trends that have popped up over the past few years in the realm of marketing, one fact remains constant: content marketing is here to stay. Social Media. Blogging.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, OCTOBER 4, 2013
    [Article, Blogger] Sales Prospecting Perspectives Weekly Recap - Week of October 4, 2013
    We’d like to share with you 5 great articles we read this week and shared on Twitter: From good to great: Why the key to success is in the data. The article includes tables with suggested messaging for call scripts. Thursday: Finally, on Thursday, a new blogger posted. Happy Friday Sales Prospecting Perspectives readers!
  • WEBBIQUITY  |  SATURDAY, AUGUST 18, 2012
    [Article, Blogger] 79 Remarkable Social Media Marketing Facts and Statistics for 2012
    The most popular frequency for blog posting is weekly (60% of bloggers). The most popular content marketing tactics used by b2b marketers are article posting (used by 79% of b2b marketers), social media excluding blogs (74%), blogs (65%) and enewsletters (63%). And social media isn’t just about lead generation of course. Which U.S.
  • MODERN B2B MARKETING  |  THURSDAY, OCTOBER 11, 2012
    [Article, Blogger] The Google + Impact
    by Dayna Rothman I am excited to introduce our guest blogger Phil Corbett. When logged into a Google account, a user can see who in their “circle” has previously given a page or article their +1 vote of confidence. In addition to his achievements in marketing, Phil also achieved a dual Bachelors from Purdue University. Improving CTR.
  • HUBSPOT  |  WEDNESDAY, APRIL 13, 2011
    [Article, Blogger] 7 Steps to an Even Better Business Blog
    They tell humans and search engines what your article is about when they see it in search results, on Twitter, on Facebook, on LinkedIn, or in email. The simpler your article, the more it will spread. 2. First, it tells search engines what that particular article is about. While blogging is important, it can also be challenging.
  • B2B MARKETING INSIDER  |  TUESDAY, SEPTEMBER 13, 2011
    [Article, Blogger] Twitter By The Numbers: Are You Listening to 100 Million Voices?
    also use Triberr to share posts from some of the best bloggers on the web. Last week, Twitter announced it had reached  One hundred million voices  or active users. But what do these numbers really mean? recently changed some of my Twitter habits and would like to hear if you think I am making a mistake… By The Numbers. 40% just listen.
  • WEBBIQUITY  |  TUESDAY, OCTOBER 16, 2012
    [Article, Blogger] 87 More Vital Social Media Marketing Facts and Stats for 2012
    The two most popular blogging platforms are WordPress (used for 43% of all blogs) and Blogger (35%). The most popular forms of content marketing for B2B companies are social media excluding blogs (79%) and article posting (78%). Should you include Pinterest in your mix? Increase use of video marketing? Marketing Pilgrim ). 2. But 3.1
  • WRITING ON THE WEB  |  MONDAY, AUGUST 30, 2010
    [Article, Blogger] Brain-Based Blogging: The 4 F’s of Action
    You’re reading the NY Times online , there’s a picture of food accompanying an article about food prices. Blog this on Blogger. How is blogging and online content marketing like psychotherapy ? One of the things I like about blog writing and publishing content on the Web is the connection to people. We feel, we act.
  • BLUE FOCUS MARKETING  |  MONDAY, MAY 23, 2011
    [Article, Blogger] 2011 #Nifty50 Top Twitter Men
    Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical).  Award-winning marketing and social media blogger.
  • HUBSPOT  |  MONDAY, FEBRUARY 10, 2014
    [Article, Blogger] 13 Widgets, Plugins, and Add-Ons to Enhance Your Blog's Performance
    Make sure you have one in the sidebar (or somewhere else highly visible) in every article you publish. Do you publish content from guest bloggers from time to time? With real estate above, below, and to the side of your blog posts themselves, y our blog is a lot more than just the content you publish to it. Choices, choices. Blogging
  • HUBSPOT  |  FRIDAY, MAY 23, 2014
    [Article, Blogger] Need Some B2B Blogging Inspiration? Check Out These 10 Companies
    This blog comes part and parcel with an active forum, and bloggers do a good job of seeding conversations to drive engagement on both sides of the site. Hot" discussions on the forum side are promoted on the blog, while blog articles are highlighted on the forum in story-specific threads. Blogs are timely, informative, and interactive.
  • THE EFFECTIVE MARKETER  |  WEDNESDAY, FEBRUARY 16, 2011
    [Article, Blogger] Marketing Automation Catching On Fire
    Very helpful article. Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Interesting to note that the majority of the players only came to existence not even 5 years ago. What do you think ?
  • B2BBLOGGERS  |  THURSDAY, JULY 22, 2010
    [Article, Blogger] Content Marketers: How to Think and Act Like a Publisher
    side note before jumping in: this is an introductory article intended to provide marketers some insight into the discipline and business of publishing. For blog articles, of course Twitter , Facebook , LinkedIn , but look for other niche destinations too – BusinessWeek Exchange is great for B2B. Get all the articles via email.
  • MARKETING INTERACTIONS  |  WEDNESDAY, JUNE 23, 2010
    [Article, Blogger] Webinar Q&A Part 2: How to Build an eMarketing Strategy to Drive Sales
    For example, share a great article about a topic of interest. Along with it, showcase an offer for a series of articles on the X Things you need to know to do it, or X Factors to consider when… The X number indicates the number of articles they’ll receive – or perhaps the resource is a white paper.   Articles
  • MODERN B2B MARKETING  |  THURSDAY, MAY 21, 2015
    [Article, Blogger] Dot Your I’s and Cross Your T’s: Don’t Let Copyright Law Be Used Against Your Content Marketing
    After the post received some unwanted attention, the group’s press officer, Nick Steiner, asked Hotham to take down the article, but Hotham refused. But a win is a win, and that’s great news for the blogger, right? Author: David Lizerbram Imagine you’re a marketer at GMO-free Food Co, a company that sells organic, GMO-free snacks.
  • BIZNOLOGY  |  FRIDAY, JANUARY 31, 2014
    [Article, Blogger] Should guest blogging still be part of your SEO strategy?
    For instance, I’ve stopped accepting guest bloggers at my blog altogether unless they’re people I’ve explicitly invited to post. Spending lots of time trying to get lots of articles accepted at lots of sites is a pretty good way to waste time and money (at least in cost of labor), for little return going forward.
  • GREAT B2B MARKETING  |  TUESDAY, AUGUST 14, 2012
    [Article, Blogger] Applying the Olympic Model to Marketing and Sales Alignment
    There are a lot of bloggers currently using the Olympics topic as “linkbait” For a good explanation of what the term linkbait means, read the excellent blog post by Olivier Blanchard titled 10 Digital Content Strategy Lessons from the Olympic Games. The way Blanchard sees it, the big problem is that people use a hot topic (e.g.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JUNE 16, 2010
    [Article, Blogger] Cleaning house on Twitter: A drama in 10 tweets
    There was a brouhaha on the Twitterstream recently when Spike Jones , a blogger and SVP at Fleishmann-Hilliard, challenged some people by name to delete their huge Twitter accounts and start over.  The original (excellent) article sparking the discussion by Leah Jones can be found HERE and a follow-up post by Spike, HERE.  Part ONE. 
  • HUBSPOT  |  TUESDAY, MAY 15, 2012
    [Article, Blogger] Twitter Launches Weekly Email Digest to Aid Content Discovery
    In addition, marketers should make it as easy for their audience to share their content themselves by adding social media sharing links and buttons to every piece of content they publish, whether it's a blog article, a landing page, an email message, etc. Twitter's Digest Email: A Marketer's Take. See the first story in her digest?
  • B2B MEMES  |  SATURDAY, JANUARY 29, 2011
    [Article, Blogger] No Monopoly on Lousy Content
    Are content farms just convenient whipping boys for bloggers and mainstream media alike? In a New Yorker article on Darryl Issa , author Ryan Lizza describes how Issa’s spokesman, Kurt Bardella, manages the congressman’s image. Increasingly the Internet is a gigantic content farm. That’s just embarrassing. But let’s not fool ourselves.
  • WRITTENT  |  FRIDAY, APRIL 18, 2014
    [Article, Blogger] 25+ Resources To Teach You How To Write Killer Headlines for Your Blog
    This article features an amazing two-step formula for how to write killer headlines. This informative article provides a great easy-to-understand outline for designing the best blog post headlines. 9.  For bloggers who are ready to take their blog to the next level, this is a great guide for SEO blogging headlines that work.
  • WRITTENT  |  TUESDAY, JULY 2, 2013
    [Article, Blogger] Creative Marketing Ideas From 10 Great Thought Leaders
    He’s authored some of the best-regarded thought on search engine-friendly copywriting , frequently speaks on the topic, and yet advises new bloggers to avoid focusing too hard on the topic. Without the advances of bold thought leaders, there would be a lot fewer creative marketing ideas floating around. Gary Vaynerchuk -  @GaryVee. Real time.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, APRIL 30, 2012
    [Article, Blogger] Blog Topics For Inside Sales Audiences Are Easier Than You Think
    Google an inside sales topic that is of interest to you, reference an existing blog/article, and write your perspective on the topic. For example, you could go to Google, type in a phrase like, “Blog Topic Definition of Qualified Sales Leads” and find a blog or article from there.
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 2, 2014
    [Article, Blogger] Google is a lying liar that lies
    It’s their secret sauce and whether they’ve developed a new formulation there is still some sort of Google Rank (Grank?) or Google Klout (Glout) going on — this Very Big Lie that backlinks no longer matter is the source of this article, Google is a lying liar that lies, as that’s one hell of a Big Lie. Do it! Do it!
  • MARKETING EDGE  |  SATURDAY, FEBRUARY 28, 2009
    [Article, Blogger] Get a Reporter’s Mentality in Your Marketing Department, Social Media Will Reward You
    recent article I wrote for Upsize Magazine, a business publication in Minnesota, received some traction yesterday on Twitter thanks to a few re-tweets, thank you for that Twitter readers. Let’s connect some dots. DOT 1 - Social media recognizes, even rewards candor and honesty. will respond favorably. said affordable, not free.
  • WRITTENT  |  TUESDAY, JULY 23, 2013
    [Article, Blogger] Blogging Metrics: How to Find and Apply Actionable Intelligence
    Page views are closely tied, and act as a measure of how many times each individual blog article and page on your website was engaged with. Emulate Success: Did your last article on chocolate cupcakes go viral , while your blog about baking techniques fizzled? Do blogging metrics really matter? Yes, they absolutely do. Pages per Visit.
  • LEADERSHIP  |  TUESDAY, MARCH 24, 2015
    [Article, Blogger] Transform Your B2B Lead Generation with Storytelling
    More companies are starting to develop unique personalities, writing in the first person, allowing staff to write more personal accounts, articles, blog posts, social media updates, etc. It’s good to invite guest bloggers and writers to contribute to your site and blog from time to time. Go from BORING to ENGAGING  . Rejoice!
  • B2BBLOGGERS  |  SUNDAY, MAY 9, 2010
    [Article, Blogger] Building Your Content Brand In The Content Marketing Arms Race
    Link to the best blogs, websites, articles, videos and books. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. But now everybody is in on the game. Soon, every vendor in just about every market will be offering eBooks, white papers, videos and hard-covers. Today, not having one is unthinkable.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 2, 2010
    [Article, Blogger] Social media was the engine for America’s Tea Party “revolution”
    The content caught the attention of influential blogger and political commentator Michelle Malkin who started to write about the rallies.  Does this amazing success discredit the much-discussed Malcom Gladwell article claiming that the weak links and lack of hierarchy could not promote such dramatic social change? Social networking.
  • HUBSPOT  |  MONDAY, JUNE 27, 2011
    [Article, Blogger] 10 Blogging Tactics That Increased One Business' Traffic by 300%
    But what were the decisions that RPS made that set themselves up as successful business bloggers ? The company prioritized the questions it received most frequently and considered often-used keywords in prominent components of the blog article--like the headline! 5) Optimized for long-tail keywords. Have you had similar success?
  • BIZNOLOGY  |  THURSDAY, JUNE 20, 2013
    [Article, Blogger] The Human Approach to Link Building Outreach
    Typically the webmasters/bloggers that respond to stock emails are low-hanging fruit, and any site worth its salt is going to need extra effort. In fact, my original pitch was rejected but the editor suggested an even better article idea that was published in a matter of weeks with a great link back to the client’s site.
  • HUBSPOT  |  THURSDAY, NOVEMBER 11, 2010
    [Article, Blogger] 5 Items to Delete From Your Blog NOW
    Mention thought-leaders and link to their blogs in your articles and delete that boring blogroll from your sidebar. At HubSpot we use a separate blog for company news and have a press room for bloggers and journalists. 4. The internet is creating "marketing junk". On the web, we essentially have “unlimited” space.
  • SMALL MANUFACTURER BLOG  |  TUESDAY, MARCH 27, 2012
    [Article, Blogger] MarCom Strategist QuickTip: Instill Some Quiet in Your Work Life
    began asking myself questions such as: “Why was I trying to maintain four social media platforms and a blog – in addition to running a business and raising my son?” “Why did I feel like I needed to be an expert in everything?” “Did I really need to be a top blogger or have thousands of followers to be effective?”. The result? also got lucky.
  • HUBSPOT  |  TUESDAY, JUNE 8, 2010
    [Article, Blogger] 21 Firefox Extensions Every Marketer Needs
    This can help protect you from spammers and stop you from clicking on an article that you may have already read. As bloggers, marketers need extensions that can help save time while creating content. News Reading -- Do you use an RSS reader to read articles from blogs and websites? These extensions are add- ons. An SEO.
  • WEBBIQUITY  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Article, Blogger] Best Social Media Stats and Market Research of 2010 (So Far)
    Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. 48% of bloggers are US-based, 2/3 are male, and 75% are college graduates. How many journalists also maintain blogs? Indonesia.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, FEBRUARY 12, 2015
    [Article, Blogger] The line between Media and Brands is blurring fast
    It’s rumored to deliver content discovery and amplification like Taboola and Outbrain currently do, while also creating a robust network that connects brands with publishers for sponsored article publication. Its purpose is to connect brands with popular bloggers for sponsored content opportunities. The media gap. Its stated mission “.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 21, 2009
    [Article, Blogger] Your chance to help a {grow} friend!
    Jamie Wallace (@suddenlyjamie) has been an important contributor to {grow} as a guest blogger and commenter. You might recall an article she wrote, “Why measuring social media ROI is like being a great bartender&# which became  an Internet sensation! P.S.  Tweeting this article will help Jamie, too. That’s right.
  • HUBSPOT  |  THURSDAY, DECEMBER 6, 2012
    [Article, Blogger] 6 Tips for Creating Content That Spreads Naturally
    recent study of 7,500 New York Times articles completed by the Wharton Business School tried to identify factors that made content viral. For example, PBfingers , a fitness blogger, does this with her posts, always including her blog's brand name somewhere on the visual. That means there's a lot of content. and also, a ton of noise.
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