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The Top 10 Free Content Analytics Tools

Contently

Analytics tools are key to today’s marketing success , and of all the choices out there, 10 stand above the rest as particularly useful for content strategists. Google Analytics. Each time a goal is completed, Google logs the conversion in your analytics report. Let’s take a look.

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Video Tech Company Leverages SEM to Drive Enterprise Leads

The Point

Started in 2008 as the world’s first open source video player, JW Player pioneered video on the Web and today has customers in 193 countries, ranging from Fortune 500 companies to individual bloggers. The company’s flagship product, JW Player, is live on more than 2 million sites with more than 1.3 billion unique monthly views.

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Book Review: Smart Brevity

Webbiquity

Who It’s For This book is a valuable guide for: Journalists PR professionals Marketers Bloggers Executives Speakers Non-fiction authors Basically, it will improve effectiveness for anyone whose job is to communicate to audiences, particularly anyone who writes for a living.

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Trying GroupHigh for Blogger Outreach Campaigns

Biznology

I am hereby making the jump from humans to robots for all my blogger research. In the last decade I have seen social media marketing and digital PR mature as a practice, I have seen social media metrics and analytics evolve by leaps-and-bounds. I was comparing them to the cost of hiring a team of people to do all of the work by hand.

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How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

It’s up to the SEO strategist or marketing professionals heading up the SEO efforts for each company to make sure they’ve done adequate research before proceeding. B2B search is a little different in that there’s still a relatively large desktop presence (since they often use company laptops and computers to conduct searches).

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The Small Business Owner's Guide to Data Analytics

GreenRope

The Small Business Owner's Guide to Data Analytics. Big Data refers to the massive volumes of information about all aspects of the business operation of a certain company. Thus, the earlier you’ll implement Big Data analytics into your business, the faster you’ll gain a competitive advantage. What Is Big Data?

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The 20 Best Growth Hacking Strategies to Skyrocket Your User Base

Optinmonster

Gamify Your Onboarding A tried and true growth hacking tactic many companies use is rewarding users both for using the product and for bringing in new users. And it’s likely part of the reasons why using an invite-only system for your company or for new feature releases is so effective. FOMO is the fear of missing out.