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The Marketing Book Podcast: “B2B Social Selling Strategy” by Julie Atherton

The Forward Observer

Her books are widely used by PR, marketing, and sales professionals, and universities. And, interesting fact – she is not the Julie Atherton who is the British actress, singer and director!

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The Marketing Book Podcast: “Social Media Strategy” by Julie Atherton

The Forward Observer

Integrated marketing and PR strategies are a requirement for all businesses. She is also the author of B2B Social Selling Strategy: Connect with Customers, Build Relationships, and Drive Sales , and her books are widely used by PR, marketing, and sales professionals, and universities.

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Effective B2B eCommerce Marketing Tactics: From SEO to Social Media and Beyond

Webbiquity

While consumer ecommerce sites like Amazon, Etsy, and eBay get more media coverage, B2B e-commerce—the direct online marketing and selling of products or services between two companies, such as a wholesale supplier and retailer—is three and half times larger than B2C. What are B2B eCommerce Marketing Tactics?

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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

ZoomInfo CEO Henry Schuck highlighted on LinkedIn how valuable this information would be to those working in M&A. Amazon Layoffs On Nov. 16, 2022, Amazon confirmed that it was laying off thousands of employees. T-Mobile Data Breaches On Jan.

Zoominfo 130
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Top Eight B2B Marketing Strategies You Probably Shouldn’t Ignore

Webbiquity

So, when it comes to launching your business, it’s vital to be strategic about how you handle PR and media relations. Integrate your PR plan with a blog or other content that can help drive credibility and trust among visitors. You can connect with him via LinkedIn and Twitter.

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Why Your Content Marketing Team Needs to Act Like a Rock Band

Convince & Convert

Jason Miller is the Senior Content Marketing Manager at LinkedIn , where he leads the global content marketing and social efforts for LinkedIn Marketing Solutions. He is also the author of the Amazon #1 Best Selling Book, Welcome to the Funnel. Doc McGhee (band manager) = PR. It’s more relevant content.

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Uncommon Thinking for B2B Authors

B2B Digital Marketer

10:05 – About Bookstar PR and Booky Call. 18:21 – Becoming a best seller in Amazon. Bookstar PR website: [link]. Jim Knight’s LinkedIn: [link]. Podcast Timestamps/Outline. 01:43 – Introduction. 02:26 – About Jim Knight. 03:38 – What is uncommon thinking and how it can add value.

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