Cintell

APRIL 30, 2019

Targeting sales activity from a series of alerts powered by key financial data, news, and events can be used to predict future buying activity by your customers in the early stages of their journey. Another important consideration is how much content you create versus how much you curate through others.

Ideal Customer Profiles 181

Ideal Customer Profiles Buyer Personas Social Networks Curation 181

Liveintent

AUGUST 27, 2020

Can the trends I’m seeing be used to create aggregate reader profiles based on behavior? Here are some examples of these curated packages. Capitalize on the calendar with packages aligned to events like Black Friday, Back-to-School, and Valentine’s Day. Packages can be activated at scale as a curated deal.

Advertising Agencies 62

Advertising Agencies Curation Bundling Custom Publishing 62

Hubspot

OCTOBER 22, 2019

Digg is a news aggregator site that features articles in science, technology, and current events. Additionally, Digg curates content by top stories, so you can see what’s trending online. Users enjoy Pinterest because they can save content and ideas for parties, events, recipes and gifts. Content Curation.

Digg 85

Digg Curation Ideal Customer Profiles Advertising Mediums 85

KoMarketing Associates

MARCH 13, 2018

Submit blog posts and articles to popular news aggregation and bookmarking sites such as Pocket , Digg , or even Reddit , if applicable. Run a contest or promotional event. Sponsor an event or conference your organization is attending, presenting, or exhibiting with.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

TrustRadius Marketing

NOVEMBER 9, 2022

For example, many solutions offer feature sets that overlap, such as displaying the curated data on a centralized dashboard. Features: New Relic provides notable instantaneous anomaly detection, alert and event correlation, and automatic root cause analysis. However, some solutions let you customize that dashboard more than others.

Small Business Marketing 98

Small Business Marketing Enterprise Management Work Management Allocation 98

Webbiquity

JANUARY 5, 2021

CEO @NomicsFinance, the transparent crypto price aggregator & non-sketchy alt to *you know who.* Black Tech Talent aims to increase the talent pool of Black technologists by curating culturally specific content, resources and job opportunities! Instructor, Virtual Event and Meeting Management at ELI. Following: 435.

Twitter 261

Twitter Startups Work Management Marketing Management 261

Contify

OCTOBER 19, 2020

It requires extensive internet crawling infrastructure to detect changes and aggregate updates across hundreds of thousands of websites. This trigger event initiates the best-in-class competitive intelligence workflow. At the end of the investigation of the trigger event, there will be new inputs for the next round of the process flow.

Work Management 52

Work Management Marketing AI Marketing Management Research 52

Leadspace

APRIL 5, 2023

Branded terms (like your company name or a competitor’s name), product categories, event signals (headquarters move or business milestone), competitive categories (competing or adjacent categories sold against or with your product) are all words that can be chosen to identify a product or region-specific intent signal.

Lead Ranking 62

Lead Ranking Lead Scoring Intent Paid Search Agency 62

KoMarketing Associates

JUNE 28, 2018

The virtue of curation is you can test how your audience responds to other peoples’ content, but without having to create it yourself. And how those curated articles perform with your audience can give you valuable insights into what they care about – and what they don’t care about. Or partner with one. Or to do webinars.

Webinar Metrics 130

Webinar Metrics Enterprise Management B2B Marketing Budget 130

EveryoneSocial

FEBRUARY 22, 2022

In our field, we frequently speak about research groups , co -authors, and networking events at conferences. For example, if you’re attending a conference and want to talk to someone on the list of speakers, you can send that person a connection request and ask them to meet with you for 5-10 minutes during the event. Start engaging.

Brand Identity 56

Brand Identity Branding Aggregators Paper 56

Online Marketing Institute

NOVEMBER 7, 2010

Within the field of content marketing, content curation blends a mix of new content with the filtering and management of useful information streams from blogs and other RSS resources. Pure automation of content aggregation doesn’t foster interaction. For B2B marketers, content curation provides the best of both worlds.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. Whether it’s a catchy jingle, a mascot (think: the Gerber baby), exclusive behind-the-scene footage or curated in-store interactions, an immersive brand experience establishes a distinct and memorable identity for your brand.

Work Management 110

Work Management Marketing AI Brand Identity Branding 110

The Customer

OCTOBER 1, 2021

We used Google Keyword Planner to curate a list of 100 of the biggest global brands according to search volume. Red Bull seems to be a victim of its success: branding partnerships with multiple teams and events mean the energy drink’s name tends to get mentioned in curses and insults aimed at Red Bull’s partners.

Brand Identity 97

Brand Identity Branding Opinions Amazon 97

Biznology

MAY 5, 2016

Historically, clients have used traditional means—event sponsorships, ads in advertising-trade journals, and so forth—to drive business. All sources are curated. That is, data is aggregated, normalized, and reconciled at the individual and company levels. This is where M2M comes in. Q: B2B data degrades so fast.

Database Marketing 80

Database Marketing Paid Search Agency Advertising Agencies B2B Marketing 80

Hubspot

AUGUST 29, 2019

I also recommend (and personally subscribe to) their weekly email subscription, The Skinny , which offers a thoughtfully curated rundown of the latest PR, marketing, and communications news and trends. This blog aggregates the best content for PR and comms professionals across the web into one convenient, easy-to-navigate location.

PR 77

PR Paid Content Public Relations Paid Search Agency 77

markempa

MARCH 2, 2017

They only have the aggregate experience of what they see, hear, and feel from us. Let’s say you just did a webinar or an online event. If you are doing live events, record the event and convert that video into another content asset. Curate and leverage third-party content. Let me explain. Was it helpful?

Lead Nurturing 120

Lead Nurturing Top of Funnel Sales Qualified Leads Tactics 120

Binary Demand

JUNE 29, 2023

Step 4: Providing tailored content to address specific pain points The next step is gaining familiarity with the company’s industry and curating the most suitable content for it. Additionally, these vendors analyze billions of online browsing events as prospects research products and solutions.

Intent Data 52

Intent Data Intent ROI B2B 52

Binary Demand

JUNE 29, 2023

Step 4: Providing tailored content to address specific pain points The next step is gaining familiarity with the company’s industry and curating the most suitable content for it. Additionally, these vendors analyze billions of online browsing events as prospects research products and solutions.

Intent Data 52

Intent Data Intent ROI B2B 52

The Customer

JUNE 15, 2021

Other data-related challenges cited include: Struggling to aggregate large amounts of data into ROI proof points (47%). TheCustomer is planning a series of events in the next few months to address this and several of the other major themes that have come out of those discussions. Too many data sources to easily make sense of it (41%).

Ethics 52

Ethics Privacy Loyalty Urgency Marketing 52

ClearVoice

MARCH 22, 2019

“When I’m planning to visit a city or country, I immediately turn to Facebook, Instagram, Eventbrite and Meetup looking for events that are happening locally, people who I may know from other places who now live there,” she continues. “I

Tips 70

Tips Blogger Aggregators Barriers 70

Brandpoint

SEPTEMBER 11, 2019

This was my first official marketing conference that I’ve gone to solely as an attendee, and I’m glad my inaugural convention was the mother of all content marketing events. Go through and refresh as you see fit, then redistribute your document and curate fresh examples of your brand publishing something, well… on brand!

Conference 79

Conference Sales Management Top of Funnel Content Marketing 79

B2B Memes

SEPTEMBER 9, 2010

Thackray describes its method as combining “the latest technology and good old-fashioned market knowledge” to create a mix of aggregated, curated, and original content, organized by semantic algorithms and overseen by an editor. Similarly, I think they’re wise to match their curated third-party content with original work.

Media 100

Media Lead Ranking B2B Thought Leadership Verticals 100

Content Standard

JANUARY 29, 2015

If you want to stay on top of what’s happening in digital marketing, read articles and books, attend courses, conferences, and speaking events, and listen to industry leaders to keep learning more. When I’m at my desk, I check my news aggregators. I also go to a lot of marketing industry conferences. Jay Acunzo, @Jay_zo.

Trends 41

Trends Peer-to-peer Work Management Aggregators 41

Content Standard

MARCH 17, 2016

Nearly every brand has a newsletter, promotional cycle, or event calendar that it disseminates regularly, frequently winning nothing more than a moment’s visibility in a viewer’s inbox (or usually, straight to spam box). To accomplish this, every month BSG acts as an aggregate of research going on in its industry.

Newsletter 40

Newsletter Email Marketing Marketing Strategy Marketing & Strategy 40

Convince & Convert

AUGUST 18, 2011

It also results in companies evaluating the success of a particular channel (Twitter and Facebook, in particular), based on aggregate fans or followers , which has almost zero analytical or prescriptive value. The ability to easily curate content using the browser bookmarklet.

Social Media 130

Social Media Optimization Media Paper 130

Content4Demand

SEPTEMBER 21, 2018

The revered newspaper has doubled down on its investigative reporting and is focused on developing a steady stream of breaking news reports and editorials around current events. . I also really like that it has a curation element to it.

Storytelling 41

Storytelling Lead Ranking Aggregators Buzz 41

Engagio

JULY 8, 2017

As each team member sent numerous custom campaigns, they received reminders about the status of each one, all while leads and contacts were aggregated in Salesforce. We are pursuing general outreach in our email campaigns, events, travel, retargeting and any other marketing effort. The best part? 4) Our Target Could Change.

Account Based Marketing 78

Account Based Marketing ABM Demand Generation Marketing Analytics Tools 78

Adobe Experience Cloud Blog

MAY 18, 2011

Led by Lee Odden of TopRank Marketing and Rand Fishkin of SEOmoz, this webinar discusses the best ways to harness social media, SEO and other ways to curate content and optimize its marketing potential. Follow good content aggregators, then distill and share that content with others.

Tactics 48

Tactics Marketo Aggregators Social Media 48

Adobe Experience Cloud Blog

JANUARY 28, 2015

I recently did a live webinar event with Marketo about The Art of Social Media, and we’d like to share the takeaways from the presentation and a few of the follow-up questions that we answered: Curate yourself. Every curated post should contain a picture or video, and this applies to your own posts too. Add your blog to Alltop.

Social Media 48

Social Media Media B2B Thought Leadership RSS 48

Biznology

APRIL 6, 2012

Today it’s OK to aggregate and curate content and ideas without truly discussing the application of the concepts. Some people react very quickly and change their approach on a dime based on these events, but that’s just chasing the wind. The Internet industry, like any industry really, loves money.

Internet Marketing 80

Internet Marketing Aggregators Social Media Lead Scoring 80

Content Standard

NOVEMBER 7, 2017

Their pages are shared liberally across social platforms and recipe aggregators who validate them as valuable content. Technically, these blogs have every right to be at the top of my Google searches: They provide accurate and useful information, loads of images, keyworded writing, and even video.

Paid Content 43

Paid Content SEO Blogger Click Rate 43

Convince & Convert

DECEMBER 14, 2015

What about the campaign you nearly forgot to create for the event on Monday —but it’s Friday right now? When are there specific events in your industry, region, or company? This is when you actually dive into the details to break down your events and topics into the actual content you’ll create. And it sucks.

Planning 110

Planning Content Work Management Custom Publishing 110

Hubspot

FEBRUARY 23, 2017

This was the first social platform that allowed users to create and curate profiles and laid the groundwork for online networking. In the late 2000s and early 2010s came Twitter, Tumblr, Pinterest, and Google+, which experimented with short-form and visual content, as well as aggregating and saving content for later consumption.

Social Networks 101

Social Networks Social Media Network Marketing Facebook 101

SalesIntel

FEBRUARY 20, 2023

From a high level, Bombora has gone out and handcrafted one-to-one relationships with media companies, event companies, lead generation firms, even brands themselves and effectively created a proxy for the B2B research web. We have then, our data pipeline, that is based on AI as well as NLP engines to curate it based on a signal of the data.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Bombora 52

SalesIntel

FEBRUARY 20, 2023

From a high level, Bombora has gone out and handcrafted one-to-one relationships with media companies, event companies, lead generation firms, even brands themselves and effectively created a proxy for the B2B research web. We have then, our data pipeline, that is based on AI as well as NLP engines to curate it based on a signal of the data.

Intent Data 52

Intent Data Marketing Analytics Tools Ideal Customer Profiles Intent 52

Huptech Web

OCTOBER 6, 2023

However, it wasn’t used for advertising at that point—it was used for aggregating information. It’s not just the expertly composed product descriptions or the carefully curated images from the brand. GoPro hosts events and competitions where users can flex their content skills. – Scott Cook.

User-Generated Content 52

User-Generated Content eCommerce Trends Generation 52

Hubspot

OCTOBER 10, 2012

You’ve heard so much about inbound marketing and the need to produce content that I’m guessing you’re probably blogging, curating, aggregating, and filtering all manner of content. Once a year or so, hold a client appreciation event to say thanks and create a networking event for your clients and prospects.

Communities 28

Communities Peer-to-peer Generation Skype 28