Hubspot

FEBRUARY 23, 2017

After all, these networks laid the groundwork for the social media giants we use today. From Six Degrees to Snapchat: A Brief History of Social Media. This was the first social platform that allowed users to create and curate profiles and laid the groundwork for online networking.

Social Networks 101

Social Networks Social Media Network Marketing Facebook 101

SalesIntel

FEBRUARY 20, 2023

In our webinar transcript below, we share advice from two experienced, SaaS CEOs on how you can put data and intelligence into the sales motion to give them efficiency, generate a consistent sales pipeline, and make the go-to-market team efficient. I am the marketing director here at SalesIntel, and also your MC for the day.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Bombora 52

SalesIntel

FEBRUARY 20, 2023

In our webinar transcript below, we explain how you can put data and intelligence into the sales motion to give them efficiency, generate a consistent sales pipeline, and make the go-to-market team efficient. I am the marketing director here at SalesIntel, and also your MC for the day.

Intent Data 52

Intent Data Marketing Analytics Tools Ideal Customer Profiles Intent 52

Sprout Social

FEBRUARY 7, 2024

In this post, we’ll introduce you to 12 of the best competitive intelligence tools for marketers. These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. Do you need to post more engaging content? Could your customer service be better?

Budget Programs 88

Budget Programs Tools Eye-Tracking Enterprise Management 88

ClearVoice

MAY 20, 2024

The most effective content distribution maximizes ROI by ensuring your message reaches your target audience across platforms where they’re most active. In this article, we’ll explore the various content distributors that could play a pivotal role in your content strategy. The top three Google search results get 54.4%

Advertising Channels 52

Advertising Channels Distribution Content Advertising Agencies 52

seo.co

JUNE 13, 2021

Entrepreneurs have a wealth of tools and technologies at their disposal to help them dominate search results. Around 90% of people use Google for searches made via desktop. At the same time, Google now rules 95% of the mobile search engine market. But one of the most potent tools is Google itself. Did you know?

Paid Content 111

Paid Content Trends Traffic Google 111

Hubspot

OCTOBER 10, 2012

You’ve heard so much about inbound marketing and the need to produce content that I’m guessing you’re probably blogging, curating, aggregating, and filtering all manner of content. That’s the power of customer-generated content when done right, and that’s why you need to routinely find ways to acquire it.

Communities 28

Communities Peer-to-peer Generation Skype 28

Scoop.it

JUNE 8, 2023

In fact, with over 70 million new posts being published on WordPress each month alone , is it any wonder that blogging, content and digital marketing have become core tenets of the modern marketer’s strategy? Submitting your site to search engine directories like Google, Bing and Yahoo!

Promotion 86

Promotion Marketing Websites Effectiveness Marketing Analytics Tools 86

Sprout Social

MAY 4, 2017

Social Media Managers are a special breed. Social Media Managers spend their days engaging with a wide variety of stakeholders and are expected to be world-class multi-taskers. Social Media Managers spend their days engaging with a wide variety of stakeholders and are expected to be world-class multi-taskers.

Social Media 95

Social Media Social Marketing Product Planning 95

Buffer

JULY 25, 2019

What if the most valuable data person on your team is your social media manager ? When you think of all the many data roles on a team, social media rarely bubbles to the top. Growth marketers. Regardless, teams with social media managers are sitting on a goldmine of data and information. Well, on social media, guess what?

Social Media 68

Social Media Cost Per Thousand Media Cost Per Click 68

Martech Advisor

NOVEMBER 8, 2019

Content automation is defined as a digital marketing technique that predefines workflows to reduce human effort for certain marketing tasks. Content marketing automation can be applied to activities such as email marketing, content curation, proofreading, social media sharing, etc.

Marketing Automation Services 56

Marketing Automation Services Automation Enterprise Management Work Management 56

Convince & Convert

MARCH 18, 2016

This is episode two of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. Marketing Marvels viewers get a two week free trial.

Top of Funnel 93

Top of Funnel Content Marketing CMS Development Ad Building 93

Hubspot

AUGUST 9, 2018

If someone were to ask you, “Do you know what marketing is?” But when asked to define marketing, you might struggle. Marketing is a seemingly simple concept on the surface, but it becomes more complex as you break it down. What do marketers do every day? How has technology expanded the marketing field?

Paid Content 95

Paid Content Marketing Budget Creation Work Management Planning 95

Magisto

AUGUST 31, 2018

If you are here it’s because this title got you and because you need some real-life social media marketing help. I am the Social Media Manager + Head of Community here at Magisto. Why I like it: When my husband (who is also a social media manager BTW) recommended this app to me I really didn’t get it.

Social Media 55

Social Media Tools Media Best Practices 55

QuanticMind

MAY 30, 2023

A whole lot of effort that not every advertising professional knows they need to put forth. In a fast-growing multibillion dollar industry, it’s increasingly challenging to discern truth from the carefully crafted narratives propagated by ad solution providers. What does it take to uncover what’s really going on in adtech?

Paid Content 52

Paid Content Marketing AI Work Management Paid Search Agency 52

EveryoneSocial

FEBRUARY 26, 2018

We think so, but the reality is that it’s still the minority of early adopters and market leaders that have invested in employee advocacy. That said, more attention is being paid to employee advocacy as shown by the search volume graph included below. Dell, Disney, Coca-Cola, etc.).

Paid Content 75

Paid Content Work Management Marketing Management Paid Search Agency 75

Magisto

AUGUST 31, 2018

If you are here it’s because this title got you and because you need some real-life social media marketing help. I am the Social Media Manager + Head of Community here at Magisto. Why I like it: When my husband (who is also a social media manager BTW) recommended this app to me I really didn’t get it.

Social Media 40

Social Media Tools Media Best Practices 40

Magisto

AUGUST 31, 2018

If you are here it’s because this title got you and because you need some real-life social media marketing help. I am the Social Media Manager + Head of Community here at Magisto. Why I like it: When my husband (who is also a social media manager BTW) recommended this app to me I really didn’t get it.

Social Media 40

Social Media Tools Media Best Practices 40

SnapApp

AUGUST 31, 2017

Though this shift might seem minor, it greatly impacts how marketing teams operate, sales teams engage, and how purchase decisions are ultimately made. . For B2B marketing and sales teams to continue finding success, they must be able to identify, acknowledge, and respond to the generational differences of today’s new buying committees. .

Sales Management 112

Sales Management Paid Content Buy Top of Funnel 112

Martech Advisor

FEBRUARY 20, 2020

A data management platform (DMP) is defined as a software that helps build sophisticated audience/ customer segments to run highly targeted advertising and marketing campaigns. Table of Contents. Data Management Platforms house and organize data in segments, giving marketers the flexibility to use data as they please.

Enterprise Management 87

Enterprise Management Work Management Marketing Automation Services Marketing Management 87

Buffer

JUNE 14, 2022

This new feature would be the first time we'd venture beyond focusing on purely social media tools in our 11-year history. The features we've added 🧑‍🚀 A lot has happened these past seven months. We knew some creators were using Start Page as a link aggregator, while other used it as a microsite.

Transparency 79

Transparency Product Paid Search Agency CAN-SPAM 79

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B Sales and Marketing terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. Affiliates commonly use organic search rank and PPC marketing.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B marketing and sales terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. Affiliates commonly use organic search rank and PPC marketing.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

QuanticMind

OCTOBER 25, 2017

Day 2 of #SMX East offers new insights on paid search trends, what Amazon is doing in search engine marketing, and SEM automation. Day 2 Keynote: “Search Marketers Are The Trailblazers In The Emerging Martech Era “ by Scott Brinker. SMX East 2017, Day 2. Why Should I Care?”

Paid Content 40

Paid Content Paid Search Agency Amazon Enterprise Management 40

ClearVoice

JUNE 20, 2022

What do content marketing and inbound marketing have in common? Both rely on great content to work. Content is an umbrella term encompassing the various ways people share written, audio, and visual communications. Defining inbound marketing and the role of content.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52

Convince & Convert

JUNE 21, 2012

This is Episode 21 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). This episode features Joe Stupp of Chipotle. Listen Now.

Work Management 119

Work Management Marketing Management Stats Social Media 119

Marketing Insider Group

OCTOBER 19, 2015

Last week I ran my own content marketing prediction : A Correction In The Advertising Market. The leading marketing trend of 2016 will be the maturing of the age of ad blocking. I think we’ll see a massive correction in the advertising market. Ads we are willing to pay an ad blocker to avoid.

Top of Funnel 150

Top of Funnel Work Management Marketing Management Content Marketing 150

Hubspot

DECEMBER 8, 2016

Perhaps you get absorbed in updates on social media, or maybe you click through Wikipedia trying to determine what exactly Gina Rodriguez’s first TV role was (it was on Law & Order ). We’ve broken them down into different categories if you want to jump ahead: Social Media , SEO , Content Sourcing , Blogging , Productivity.

Product 36

Product SEO Enterprise Management Work Management 36

Webbiquity

JULY 17, 2018

As a B2B marketer, you navigate a long purchase cycle to get buy-in from decision-makers at every touch point. You work with sales, content, SEO, and customer care champions to promote targeted messaging. As a result, measuring ROI on your marketing spend is getting tricky. Image credit: Marketing Charts.

PR 183

PR Paid Content B2B Thought Leadership B2B Marketing 183