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Active Listening for Agile Marketing Leaders

Marketing Insider Group

Our world is full of communication: people chatting to us, the relentless flow of new information to our email inbox, meetings, phone calls, television, WhatsApp, and more. This is referred to as “active” listening as a reminder that we need to do it intentionally. Agile marketers put the customer at the heart of their activity.

Planning 317
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Demand Generation Provider Activate Marketing Services Acquires Green Leads

Smashmouth Marketing

Acquisition Accelerates Activate's Full-Funnel Demand-to-Pipeline Demand Generation Services and Adds High-Value Sales Appointment Setting Capabilities. Activate MarketingServices (ACTIVATE), a high-growth provider of demand generation for B2B brands, announced today the acquisition of lead gen and appointment setting firm Green Leads.

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How Great Leaders Use Storytelling to Activate Empathy in Their Teams

Marketing Insider Group

Stories, after all, have been used to pass down information to new generations for thousands of years. Weaving short stories into our everyday interactions with people can help to activate their empathy so we can get the most out of them. This won’t be a surprise to anyone with a background in teaching.

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How Business Leaders Can Better Leverage Data to Make Informed Decisions

Vision Edge Marketing

It’s essential for all business leaders to make swift and informed data-derived decisions, more so now than ever before. To stay competitive, accelerate customer acquisition, and excel at customer-centricity, leaders need to be able to make informed decisions based on accurate data and actionable insights.

Business 158
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Build a Successful and Results-Driven Sales Culture

Speaker: Gary Galvin, CEO, Galvin Technologies

This often means motivating your team through everything from revenue targets, to sales funnel and forecasting, to activity management and collaboration. As a leader in your sales organization, it’s incredibly important to have an accurate picture of your team’s revenue, pipeline, and sales activities in order to deliver results.

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The Beginner’s Guide to Brand Activation

Zoominfo

A term like “brand activation” is almost guaranteed to inspire skepticism among modern marketers. In the age of information overload, marketers face the challenge of separating flash-in-the-pan trends from truly valuable business tactics. But, we’re here to tell you this: brand activation is much more than an industry buzzword.

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The Beginner’s Guide to Brand Activation

Zoominfo

A term like “brand activation” is almost guaranteed to inspire skepticism among modern marketers. In the age of information overload, marketers face the challenge of separating flash-in-the-pan trends from truly valuable business tactics. But, we’re here to tell you this: brand activation is much more than an industry buzzword.

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Win Sales Calls with Webinar Production

Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage

Which production secrets are key to transitioning webinar attendees to active sales prospects. Bring your favorite note-taking device to capture key information as we dive into this “webinar about webinars.” Send your questions ahead of time to make sure your voice gets heard in this interactive event.

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Loyalty Auctions: The Next Reward For B2B Markets

Or create a completely new currency like ‘auction credits’ which only have a value for tactical auctions activity (no liability). For a complete Guide to Loyalty Auction Best Practices complete the download form below and we’ll automatically send you the information. Going once, going twice, gone!