Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Plan content production. To put that in perspective, that’s 25 whole days.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

Martech

APRIL 18, 2024

The market was relatively stable for years, and one of the tools I wrote about in 2013 is still around today. Cost : OpenAI offers subscription plans through the ChatGPT Plus service, which costs $20 per month. I have used this tool to help create my AI Marketing Revolution Challenge on YouTube, which has saved many editing hours.

Marketing AI 138

Marketing AI Paid Search Agency Generation Enterprise Management 138

Webbiquity

DECEMBER 11, 2013

Writing that “A sound strategic planning process is based on consistently applied business objectives that flow through functional areas and support each other,” John Gregory Olson presents a helpful model for planning, and makes a case for the one element that’s more important than strategy. by GO Marketing.

Marketing Strategy 100

Marketing Strategy Marketing & Strategy Content Marketing Planning 100

Webbiquity

JANUARY 2, 2013

21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Furthermore, half of all Google+ users are under 25 years old.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Convince & Convert

FEBRUARY 27, 2015

In fact, 43 percent more videos were watched online from 2013 to 2014. It’s pretty commonplace for companies to use YouTube or Vimeo as a starting point to host and stream online video. Put simply, there needs to be a clear plan for video to strategically align with the classic sales funnel. billion videos in 365 days.

Video Marketing 167

Video Marketing Rules Marketing Automation Services Planning 167

Convince & Convert

FEBRUARY 24, 2013

— New York Life (@NewYorkLife) February 25, 2013. — New York Life (@NewYorkLife) February 25, 2013. — Samsung Mobile US (@SamsungMobileUS) February 25, 2013. Samsung was pushing (via promoted Tweets) their long form commercial on YouTube, and tying back to their TV spots during the telecast.

Branding 165

Branding Brand Identity Paid Search Agency Advertising Agencies 165

Convince & Convert

DECEMBER 4, 2014

Yet, when I look at the activities in 2013 that brought the biggest boost to my email list, webinars were hands-down the most successful. You don’t have a limit on how many people can view your Hangout On Air, unlike webinar plans which generally have limits and require more money for more viewers. Which brings me to webinars.

Webinar Metrics 165

Webinar Metrics Google Autoresponders Youtube 165

Contently

SEPTEMBER 24, 2021

In October 2013, a hot social media startup, started by a trio of Stanford students, released a feature that would alter the course of social media: Stories. This is why Instagram copied TikTok with its Reels feature last August, and why it’s planning to make a video feed the app’s central experience in the future.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Magisto

FEBRUARY 18, 2019

One is a 3-point guide of how to upload videos to the 2016 version of PowerPoint, the second is how to upload YouTube videos on Power Point and the third is how to upload videos on PowerPoint’s more consequential competitor Google Slide. How to embed a YouTube in PowerPoint, 4-point tutorial. Here are 3 easy to follow tutorials.

Video Marketing 56

Video Marketing Youtube Press Google 56

Brandwatch Marketing

JULY 4, 2022

in 2013 to 32.3% Quintly also covers Facebook, Twitter, Google+, LinkedIn, and YouTube. Paid plans then start from €129/month. If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. There is a free tool for Facebook analytics and a 14-day free trial for Instagram and others.

Analytics 95

Analytics Tools Best Practices Tagging 95

Optinmonster

JANUARY 13, 2020

Ever taken a road trip with no plan or goals in mind? The latter requires a concrete plan. That’s why we’re going to show you exactly how to make an editorial calendar so you can create a plan of action for your team and reach your marketing goals. Editorial calendars are planned quarterly, bi-annually, or annually.

Conversion 97

Conversion Youtube Hubspot Planning 97

Marketing Insider Group

MAY 19, 2014

I had gotten married, spent almost a whole day on a plan to fly half-way around the world. YouTube launched in 2005. National Library of Medicine, the average attention span of a human being has dropped from 12 seconds in 2000 to 8 seconds in 2013. Content on the internet tripled between 2010 and 2013. This was 1999.

Social Media 100

Social Media Mobile Advertising Media Stats 100

Hinge Marketing

MARCH 24, 2015

That requires a game plan that’s achievable and, above all, avoids social media burnout. According to Social Media Examiner’s 2014 Social Media Marketing Industry Report , 92% of marketers acknowledge its value (up from 86% in 2013). You need a game plan that focuses on objectives, content and management.

Social Media 48

Social Media Planning Marketing Budget Creation Social Marketing 48

SmartBug Media

MARCH 19, 2020

Although you by no means want to copy what your competition is doing in video marketing, any good plan includes research. If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Buffer

SEPTEMBER 26, 2018

Since Snapchat debuted the Stories format back in 2013, it has taken over the social media landscape. Data from Facebook IQ found that 68 percent of people say they use stories on at least three apps regularly, and 63 percent plan to use stories more in the future. And the format is still growing across the board.

Paid Search Agency 99

Paid Search Agency Facebook Advertising Agencies Ads 99

Contently

JANUARY 12, 2017

According to reports, Facebook is planning to offer a 55 percent revenue share—exactly in line with what YouTube offers its creators. That means that video businesses can see immediate returns, just like on YouTube. But it’s worth noting that YouTube’s revenue sharing appears to have cut into its profit margins.

Facebook 60

Facebook Video Marketing Advertising Agencies Mobile Advertising 60

KoMarketing Associates

MAY 1, 2013

Last month, Content Marketing Institute (CMI) released its report , “B2B Software Content Marketing: 2013 Benchmarks, Budgets, and Trends – North America,” sponsored by the International Data Group (IDG). We hope you will use these highlights to help shape your content marketing strategies in 2013 and beyond. YouTube (69% vs. 61%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

SocialPilot

FEBRUARY 9, 2024

She posts on productivity hacks, content marketing, brand building and will convince you to deploy an influencer marketing plan. George Stenitzer George was named the ‘Content Marketer of the Year’ by the Content Marketing Institute in 2013. Forbes listed him as one of the “Top 50 Social Media Power Influencers” in 2013.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Hubspot

DECEMBER 4, 2012

2013 is on the horizon, so whip out your crystal balls, marketers -- it's time to make some predictions about what's in store for next year. We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook’s 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube.

Work Management 28

Work Management Marketing Management Marketing Automation Services Paid Search Agency 28

Hubspot

DECEMBER 31, 2012

This is your chance to reboot and decide what changes you'll make in 2013. We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning. It’s worth the investment to take some time to figure out what will be different for you and your marketing in 2013.

Planning 28

Planning Work Management Landing Pages Paid Search Agency 28

SnapApp

MARCH 21, 2017

Mouthwash company Scope took April Fools to a whole new level with their 2013 bacon mouthwash campaign. If the video views on the Toms’ YouTube channel were any indication, this campaign was a runaway success. . Honda unveiled plans to introduce emoji license plates in the UK. Too bad it wasn’t real. . Scope Bacon Mouthwash.

Campaigns 107

Campaigns Paper User-Generated Content Youtube 107

Crimson Marketing

JANUARY 16, 2014

Video’s reach is essentially limitless: “YouTube receives more than one billion unique visitors every month – that’s more than any other channel, apart from Facebook.” ” How are you planning to incorporate video into your content strategy this year? Share your thoughts below! ( The Guardian/CMO.com ).

Video Marketing 100

Video Marketing Planning Content Marketing Content 100

Hubspot

DECEMBER 19, 2013

So as you add the final touches to your last pieces of content for 2013, why not take a minute to review some of the best pieces of content to come out in 2013? If anyone asks what you''re up to, tell them it''s all part of your content planning process for 2014. 6) AirBnB''s Annual Report.

Branding 28

Branding Brand Identity Marketing Analytics Tools Paid Search Agency 28

Magisto

JANUARY 13, 2020

The story format emerged on Snapchat in 2013. Podcasts are not as searchable and discoverable as a YouTube video, for instance. From a one hour podcast episode, you can film it and have three or four 5 to 10 minutes video for YouTube, around ten 59 seconds clips for Instagram, Twitter and Facebook, and some quotes for your Twitter.

Trends 84

Trends Planning Lead Scoring Lead Ranking 84

Sprout Social

JUNE 17, 2019

And, most importantly, it encourages accountability — which is important, considering that around half of marketers are making up their social media plans on the fly. Once your content is off and running, reap the benefits of planning while also saving time by using Sprout to automatically schedule posts during the most optimal times.

Social Media 111

Social Media Trends Personalization Branding 111

Webbiquity

JUNE 11, 2013

Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013. With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell.

Allocation 100

Allocation Optimization Peer-to-peer Social Networks 100

Hubspot

AUGUST 25, 2022

Make a plan to schedule a certain amount of sales activities each day. By opening up about your sales slump, you and your team can collaborate on an action plan or swap outreach tactics, and you might even learn a few things you haven’t tried before. Make sure you’re always ready to close a sale by setting goals and sticking to them.

Work Management 79

Work Management Cold Calling Marketing Management Cross-Selling 79

Chris Koch

MAY 19, 2014

Indeed, when he began uploading the videos to the internet (this was pre-YouTube days), they got tens of thousands of views. In 2013, the company launched a program called MakerBot Academy, in which teachers can request a 3D printer for their classrooms through DonorsChoose.org, a crowdfunding site for educators. Viral How-Tos.

Conference 100

Conference Education Viral Marketing Class 100

Brandwatch Marketing

FEBRUARY 15, 2019

in 2013 to 32.3% Quintly also covers Facebook, Twitter, Google+, LinkedIn, and YouTube. Paid plans then start from €129/month. If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. There is a free tool for Facebook analytics and a 14-day free trial for Instagram and others.

Analytics 85

Analytics Tools Best Practices Tagging 85

Convince & Convert

APRIL 16, 2013

That explosion has meant that few communications plans are being developed without this sort of media factored into the program. People upload approximately 72 hours of video to YouTube every minute, and Google receives over two million search queries every minute. A lot of planning and thought go into creating such a team.

Analytics 139

Analytics Practices Ad Building Best Practices 139

Contently

JULY 8, 2016

Snapchat announced plans to roll out Memories , a new feature that lets users save photos and videos taken on Snapchat directly to the app. Facebook faced a similar tension back in 2013, when the platform began a purposeful effort to attract more brands and a more diverse user base. Snapchat is the complete opposite.”

Features 97

Features Ad Exchange Differentiation Social Networks 97

Convince & Convert

NOVEMBER 8, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. They have also added a Pinterest page and are active on YouTube : all the usual suspects. We would be having an entirely different conversation if they had gone through with the original plan. Listen Now. The RSS feed is: [link].

Curation 139

Curation Skype Web 2.0 Paid Search Agency 139

Hubspot

FEBRUARY 12, 2020

If you don't have a marketing campaign planned for the 14th, maybe some of these will inspire you to get in on some last-minute Valentine's Day action. February 9, 2013. 2013, but was updated for comprehensiveness on January 30, 2020. whatever) that Valentine's Day instills in people. Pun totally intended. Pretty impressive.

Campaigns 101

Campaigns Planning Paid Search Agency Sample 101

Digilant

FEBRUARY 14, 2019

If you need to figure out how to set-up your email campaign or debug a platform issue there’s a YouTube video for that. Retain your existing agency partner to handle media planning and buying, so the internal team can concentrate investments on the transition to in-housing. If we have a doubt or a question there’s always Google.

Advertising Agencies 56

Advertising Agencies Marketing Automation Services Branding Brand Identity 56

ConvertKit

MARCH 9, 2020

Home alone at night, she watched YouTube beauty tutorials. But Chaitra craved her own creative outlet and started a beauty blog as a hobby in 2013. She tried to plan everything out perfectly – reduce the risk – trying to make sure that everything she tried “would definitely work” before taking the next step.

Blogger 105

Blogger Course Pricing Price 105

Contently

MAY 3, 2017

In a 2006 blog post , Musk revealed his secret plan to “Build a sports car/ Use that money to build an affordable car / Use that money to build an even more affordable car.” Elon Musk regularly conducts interviews about his personal background , innovation , and his plans for colonizing Mars.

Media 93

Media Ad brokers Lead Ranking Marketing Budget 93

Vidyard

OCTOBER 19, 2016

YouTube and Vine personality Zach King headlines an impressive speakers list featuring industry analysts, video experts, marketing innovators and other business leaders. In September 2013, he opened a Vine account and challenged himself to create one Vine video a day for one month. Since that moment, he’s had the film bug in his blood.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50