Contently

JULY 7, 2016

If you really like ad parodies and disturbing sci-fi, then boy do I have the YouTube video for you. In 2013, it released “Dove Real Beauty Sketches: #Balls,” which lampooned Dove’s mega-viral advertising experiment. Portal A’s parody chops are well known in the advertising world.

Paid Search Agency 82

Paid Search Agency Ads Viral Marketing Youtube 82

Hubspot

JUNE 30, 2014

In a given day, we send 400 million tweets , upload 144,000 hours of YouTube video, and publish 4.75 Sure, a merely informative or interesting piece can get a couple hundred social engagements, but viral isn’t just informative: It’s an emotional experience. The Most Viral Emotions. Gas Pump Karaoke.

Viral Marketing 28

Viral Marketing Content Advertising Mediums Trigger Marketing 28

Magisto

JANUARY 13, 2020

The story format emerged on Snapchat in 2013. Podcasts are not as searchable and discoverable as a YouTube video, for instance. From a one hour podcast episode, you can film it and have three or four 5 to 10 minutes video for YouTube, around ten 59 seconds clips for Instagram, Twitter and Facebook, and some quotes for your Twitter.

Trends 84

Trends Planning Lead Scoring Lead Ranking 84

Marketing Insider Group

NOVEMBER 21, 2013

Thanks to Amanda Maksymiw , Joe Pulizzi , Ann Handley , Tim Washer , Todd Wheatland , Joe Chernov , Rob Yoegel and Jesse Noyes for sending me their ideas on the top content of 2013. They provided some amazing suggestions and mostly agreement (see below) on what was the best branded content of 2013.

Video Marketing 100

Video Marketing Brand Identity Branding Training 100

Biznology

NOVEMBER 4, 2015

An app he developed called Yo briefly became a viral phenomenon in 2014. We have an entrepreneurial culture that gives people responsibility to create something they’ve built and own,” said Stacey Ferreira, who started a YouTube-focused ad agency after selling her Branson-funded venture in 2013. “My

Peer-to-peer 80

Peer-to-peer Startups Paid Search Agency Ad Exchange 80

Convince & Convert

AUGUST 23, 2013

They also have an amazing free report on the top 50 retail brands’ social media use in 2013. “It’s not about going viral; it’s about being useful.” The intention isn’t for these videos to go viral; it’s just to create value for someone who is looking for an answer to a question.

Inbound Marketing 132

Inbound Marketing Advertisements Advertising Paid Search Agency 132

Chris Koch

MAY 19, 2014

Viral How-Tos. Indeed, when he began uploading the videos to the internet (this was pre-YouTube days), they got tens of thousands of views. In 2013, the company launched a program called MakerBot Academy, in which teachers can request a 3D printer for their classrooms through DonorsChoose.org, a crowdfunding site for educators.

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Conference Education Viral Marketing Class 100

Digilant

JANUARY 22, 2019

The unofficial national holiday includes music, lots and lots of food, what has become an internationally famous halftime concert (after the wardrobe incident that went viral), and what some might regard as the most important and most iconic television advertisements of the year. Advertisements become more memorable and elaborate each year.

Paid Search Agency 45

Paid Search Agency Advertising Agencies Television marketing Marketing Budget Creation 45

Convince & Convert

MAY 1, 2015

Karlijn has seen great success with things like Facebook’s advanced targeting and the viral Sherlock, the lost and found dog video by embracing the fact that mistakes will be made. To do that, they use Facebook and YouTube for videos, Instagram for photos, and Snapchat for goofy, fun one-on-one interactions with fans who reach out.

Social Media 160

Social Media CMS Development Media Thought Leadership 160

Hubspot

APRIL 12, 2018

This direct relationship can occur through methods like social media, YouTube, or podcasts, but not through TV, billboards, or magazine advertisements. The company also pays YouTube influencers to post videos of themselves trying different Warby Parker glasses on. No one can guarantee that a video will go viral.

eCommerce 74

eCommerce Brand Identity Branding Advertising Agencies 74

Content Standard

DECEMBER 8, 2014

Targeting super-sharers on the first day of launch could “maximize the viral peak and slow viral decay,” the study says, since those first 24 hours after content is published is vital to its success. YouTube Isn’t the Only Effective Channel. And whereas 22.3 According to Unruly, Facebook accounts for 58.4

Video Marketing 40

Video Marketing Ads Tips Viral Marketing 40

Vidyard

OCTOBER 19, 2016

YouTube and Vine personality Zach King headlines an impressive speakers list featuring industry analysts, video experts, marketing innovators and other business leaders. In September 2013, he opened a Vine account and challenged himself to create one Vine video a day for one month. Since that moment, he’s had the film bug in his blood.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Vidyard

OCTOBER 19, 2016

YouTube and Vine star Zach King, Forrester analysts Nick Barber and Laura Ramos, Solarwinds video director René Lego join top voices in video, marketing, content and customer success. In September 2013, he opened a Vine account and challenged himself to create one Vine video a day for one month.

Enterprise Management 50

Enterprise Management Video Marketing B2B Thought Leadership Forrester 50

Vidyard

MARCH 25, 2014

She knows that posting videos to YouTube isn’t really a content strategy , and that a total view count on YouTube doesn’t really help her marketing team pass qualified leads over to sales. Sue, on the other hand, works in a department where tracking ROI is serious business.

Video Marketing 50

Video Marketing Optimization Work Management Lead Scoring 50

Biznology

NOVEMBER 11, 2013

Or that in 2013, digital media spending surpassed all form of print media spending (e.g. MARKETERS REQUIRE A “LIQUID MINDSET”: According to Coca Cola, who practices this mindset, it is the job of marketers to discover small bits of content that are so interesting and viral, they beg to be shared. WANT VIRAL VIDEOS?

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Course Planning Work Management Peer-to-peer 80

KoMarketing Associates

SEPTEMBER 18, 2012

Only 18 percent of those polled would have “little to no” involvement in social media initiatives by 2013 (3 percent indicated absolutely no involvement). YouTube launched full availability of a paid search service for video that works similar to Google AdWords. Define Social Media Goals.

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BtoB Social Media Paid Search Agency Media 120

Content Standard

JUNE 17, 2015

The brand’s YouTube channel offers hundreds of videos on beauty tips and tricks, giving users a wealth of information worthy of a proper beauty magazine. If you haven’t yet viewed a video from GoPro, visit their YouTube channel —or just give this a watch and you’ll understand. <!–

Video Marketing 40

Video Marketing Campaigns Brand Identity Branding 40

Hubspot

JUNE 18, 2013

This video about gay marriage in France is going viral and I’m warning you, it could make you cry. The weddings were broadcast live on YouTube. Basically, before gay marriage was legal in France, a group called “Tous Unis Pour l’Egalite” made it possible for French couples to get married by a mayor in Belgium, via Google+ Hangouts.

Emarketing 28

Emarketing Mobile Marketing Broadcasting Viral Marketing 28

Scoop.it

OCTOBER 29, 2020

We have all been on the internet for most of our lives, and inevitably we had to ask ourselves a question – why is this viral and this is not. Virality is like alchemy. Most of the viral videos appeared randomly, creators were not expecting them to be so successful. You can not treat it like a science. Be Genuine.

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

Hubspot

DECEMBER 17, 2015

From scarcity marketing to viral marketing, there are a ton of different options for businesses to explore. ConAgra’s award-winning "Unleash the Joy" campaign was the 2013 predecessor to 2015’s "Share the Joy." In the world of marketing, there's no shortage of new strategies designed to engage audiences and inspire purchases.

Examples 28

Examples Campaigns Planning Paid Search Agency 28

Biznology

JANUARY 29, 2013

Do some research and you’ll find out, to your astonishment, that a majority of those viral videos with over a million views were not “upload it to YouTube and they will come.” 5 Social Media Predictions for 2013 (blogs.constantcontact.com). Be the catalyst of your natural social media success. Related articles.

Allocation 80

Allocation Social Media Outreach Long Tail Marketing 80

Hinge Marketing

MARCH 24, 2015

While going viral may be the Holy Grail of social media marketing, it’s also elusive and unpredictable. According to Social Media Examiner’s 2014 Social Media Marketing Industry Report , 92% of marketers acknowledge its value (up from 86% in 2013). Your technology firm needs to be in the social media race for the long run.

Social Media 48

Social Media Planning Marketing Budget Creation Social Marketing 48

Hubspot

NOVEMBER 17, 2016

Content marketing continues to dominate as a key component of a successful marketing strategy , but to see strong results, you need to regularly produce content -- specifically content with a high-viral potential. Consider UN Women’s “ Auto-Complete Truth ” campaign from 2013. The result? 3) Offer a unique perspective.

Viral Marketing 28

Viral Marketing Content Paid Search Agency Ideal Customer Profiles 28

LeadSquared

MAY 20, 2015

In which case, it would go viral. And, they don’t do anything special either – they just record their online training sessions, and put up the snippets on YouTube to get attention of the searchers. a) Just upload your sessions on public websites, like YouTube and DailyMotion , and you would be getting free views in no time.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

LeadSquared

OCTOBER 23, 2016

For a webcasting service, it would be better if you run ads on video platforms like YouTube. For more insights on viral video marketing, watch this webinar.). Our designer, Rajat, talks about what worked best for him and how he made his content viral, in this post.). You can also try Facebook depending on your audience.

Webinar Metrics 52

Webinar Metrics Paid Content FAQ Social Media 52

LeadSquared

FEBRUARY 2, 2016

2013-2015 practically belonged to social media, but there seems to be a shift already. Facebook is hell-bent on becoming a strong YouTube competitor, Vines and Periscopes are already generating buzz, 3G has moved to 4G and smart phones are becoming smarter. To help you get started, check out this webinar on viral video marketing. .

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Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Hubspot

NOVEMBER 11, 2015

The company's CEO, Tom Dickson, became a YouTube icon back in 2006 with the introduction of his Will it Blend? Six days later, we had six million views on YouTube. has been named as the number one viral marketing campaign of all time [by Ad Age].". million views (and counting) on YouTube. The video earned 2.8

Marketing Budget 28

Marketing Budget Promotion Video Marketing Buy 28

Hubspot

AUGUST 21, 2013

In case anyone isn''t familiar with them, Upworthy is a BuzzFeed-esque website that revolves around circulating viral videos. so it''s kind of perfect that it has a SlideShare about how to go viral. Besides having great advice about going viral, Upworthy does a great job of making its presentation interactive using clickable links.

Marketing Management 28

Marketing Management Advertising Agencies Viral Marketing Stats 28

Hubspot

FEBRUARY 19, 2018

The video of his speech went viral, encouraging McRaven to write a book based on those same principles, as well as additional stories from his naval career. You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life by Jen Sincero (2013). The Big Takeaway : This book isn’t a “get-rich-quick” scheme.

Positioning 77

Positioning Work Management Viral Marketing Fulfillment 77

Hubspot

MAY 29, 2015

Today, the YouTube series boasts an impressive 799,332 subscribers and 259,503,120 views. Virality isn’t born, it’s made. In his book, Berger fuses the concepts of virality, social influence, and interpersonal communication with research and stories around what makes an idea not only stick, but also spread. How did this happen?

PR 28

PR Trigger Marketing Viral Marketing Storytelling 28

Hubspot

JANUARY 17, 2014

If you read this blog, you know you''ll frequently hear us talking about remarkable campaigns that have both inspired and impressed us: from Old Spice going viral with personalized videos, to Elf Yourself entertaining us for yet another holiday season. million views on YouTube. 4) Apple''s Mac vs. PC Commercials.

Paid Search Agency 28

Paid Search Agency Campaigns Advertising Agencies Planning 28

BuzzSumo

FEBRUARY 21, 2017

We can see that older content in 2013 and 2014 has gained many more links. For example, in 2013 just 14 posts drove 44,839 shares. Viral Marketing Case Study: How a Brand New Blog Generated 17,584 Visitors In One Day. Viral Marketing Case Study: How a Brand New Blog Generated 17,584 Visitors In One Day. Average Shares.

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Webinar Metrics Marketing & Strategy Case Study Case Studies 111

Adobe Experience Cloud Blog

OCTOBER 11, 2013

Author: Dayna Rothman Back in May I posted a blog on 5 of the Most Innovative and Unique Marketing Campaigns So Far in 2013. Since then, I have come across many more awesome marketing campaigns in 2013 that I wanted to highlight and give some love to. Just check out some of the YouTube comments. 3) Sungard Zombie Survival Kit.

Campaigns 48

Campaigns Planning B2B Thought Leadership Multi-Channel 48

Content Standard

FEBRUARY 7, 2015

In the social and mobile world, content is king—and viral content is the holy grail. Bathroom spray Poo-Pourri became a viral sensation by embracing toilet humor in the YouTube video “ Girls Don’t Poop.” The video debuted in 2013, and in just a few weeks it generated 6 million views and nearly 300,000 shares.

Viral Marketing 40

Viral Marketing Mobile Marketing Content Barriers 40

ConvertKit

APRIL 14, 2020

She started Every-Tuesday.com in October 2013 and shared her art along with written tutorials so others could create every Tuesday along with her. Then, that Christmas, her fiancé bought her a USB microphone, and in January 2014, she shot her first YouTube video using the mic and sharing her screen. It felt like a million dollars.

Advertising Agencies 101

Advertising Agencies Youtube Course Paid Search Agency 101

seo.co

DECEMBER 8, 2021

Around 2013, the rise of organic content marketing further complicated matters. Yes, video content has a tendency to go viral. Publishers rarely give the proper attribution and simply embed the first link they can find from YouTube. In the world of social media and viral content, a week-old story might as well be six months old.

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Link Building Campaigns Ad Building Lead Scoring 98

Biznology

JANUARY 1, 2013

I am in the midst of setting up my New Year’s resolutions for 2013. If you’re one of them and you can’t come up with some digital markeing resolutions for 2013, I have some suggested resolutions for you. And, please do engage me as I am very keen to help you in any way I can to embrace social media in 2013!

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Paid Search Agency Facebook Twitter Viral Marketing 80