KoMarketing Associates

FEBRUARY 25, 2013

SMX (Search Marketing Expo) is one of the largest search marketing conferences in the country and features three days of sessions on topics ranging from SEO to PPC to Social media, Analytics, and more. Here’s a preview of some of the sessions she will be covering: Essential SEO Analytics: The Performance Metrics That Truly Count.

PPC 120

PPC Conference Link Building Mobile Marketing 120

B2B Marketing Traction

JANUARY 15, 2013

I’m not the only one talking about the importance of implementing mobile marketing. More people are browsing your website on their mobile device. I wrote about this in a blog post last month, 6 New Ideas for Your 2013 Marketing Plan. provide a custom solution for mobile users. Choose a strategy.

Mobile Marketing 100

Mobile Marketing Marketing Websites Marketing Analytics Tools Planning 100

Biznology

AUGUST 20, 2014

With B2B and B2C customers increasingly using their smartphones to browse for, shop for, and buy the products and services they need , marketers have increasingly turned to mobile search as a major component of their pay-per-click ad campaigns. Which begs the question: does mobile search work? The answer unequivocally is yes.

Paid Search Agency 80

Paid Search Agency Mobile Advertising POS Business 80

Customer Experience Matrix

AUGUST 31, 2017

to support streaming inputs, machine learning, real time queries, ad hoc analytics, SQL access, and other things that don’t come naturally to Hadoop. In other ways, though, AgilOne is still similar to the system I reviewed in 2013. AgilOne now supports Web, mobile, and social channels and offers more options for email delivery.

Elasticity 0

Elasticity Multi-Channel Paid Search Agency Analytics 0

Webbiquity

JUNE 13, 2012

You’ve seen the statistics: mobile browsing (e.g., browsing the web using a smart phone or other mobile device) will eclipse desktop web browsing sometime in 2013. More than half of my website traffic coming from mobile phones? But even this simple research is becoming increasingly mobile.

Marketing Websites 100

Marketing Websites B2B Mobile Marketing Marketing Analytics Tools 100

Schubert B2B

FEBRUARY 18, 2022

At the Mobile World Congress in 2010, then-Google executive Eric Schmidt announced that the company would be developing its new ideas and technology for mobile devices first and desktop technology second. So, they were a main driver in pushing us towards a mobile-first society. Do you have a clear target audience?

Google 127

Google Lead Scoring Lead Ranking Marketing Analytics Tools 127

Litmus

MARCH 11, 2016

February market share saw mobile email opens climb back to their highest levels yet—55%. Use Litmus Email Analytics to discover which email clients are most popular with your subscribers. February ended with mobile representing 55% of opens, webmail with 26% of opens, and desktop with 19% of opens. DIGGING INTO MOBILE OPENS.

Mobile Marketing 64

Mobile Marketing Email Marketing Paid Search Agency Stats 64

Webbiquity

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Adobe Experience Cloud Blog

OCTOBER 1, 2013

Author: Eric Kim The race to mobile has become a stampede. The rate of mobile adoption has eclipsed that of all previous technology change waves: by 2014, more than 25% of all global internet traffic will be mobile (up from less than 1% in 2009), and more people will be accessing the internet on mobile devices than on traditional PCs.

Mobile Marketing 48

Mobile Marketing Marketing Automation Services Practices Optimization 48

Convince & Convert

JANUARY 22, 2014

We are spending much of that digital time in mobile devices. Most of that mobile time is spent in apps. Recent data from eMarketer (chronicled here by AdAge) finds that Americans spent more time in 2013 on digital than on any other media , including television. This should ring the “mobile first” bell in your head.

Emarketing 167

Emarketing Marketing Websites Television marketing Mobile Marketing 167

Tomorrow People

NOVEMBER 21, 2017

It’s a logical step when you consider our fast-moving, mobile-first world, and the instantaneous nature of news, entertainment and communication. Reacting in real time to an emerging news story or event makes you look active, on-the-ball and smart (see the famous Oreo example from the 2013 Super Bowl blackout). Dun & Bradstreet.

Marketing & Strategy 315

Marketing & Strategy Marketing Strategy Content Marketing Planning 315

Industrial Marketing Today

MAY 22, 2011

The current buzz about mobile marketing is probably second only to the hype surrounding social media. There is a good reason for industrial marketers to seriously consider and/or revisit their mobile marketing strategies. A total of 70% of the American workforce will be mobile by 2012. Here’s how: Log into your Google Analytics.

Mobile Marketing 60

Mobile Marketing Paid Search Agency Marketing Analytics Tools Planning 60

Envy

NOVEMBER 29, 2017

Darktrace Twitter: @Darktrace Founded: 2013 Based : Cambridge, UK Funding : Series D, $179 million. Ultrahaptics Twitter: @ultrahaptics Founded: 2013 Based : Bristol, UK Funding : Series B, $28,6 million. Field and innovation : Ravelin are hitting the sweet spot in fraud analytics by utilizing machine learning.

Startups 98

Startups Marketing AI Enterprise Management Work Management 98

Martech

MAY 11, 2022

Google will be sunsetting Google Analytics 3 (Universal Analytics) for free customers in July 2023 and frr paid customers in October 2023. The biggest takeaway for marketers is that Universal Analytics (UA) is not compatible with GA4. Google rocked the boat for marketers last month with its latest announcement. What we know.

Marketing Analytics Tools 68

Marketing Analytics Tools Allocation Privacy Marketing Automation Services 68

KoMarketing Associates

DECEMBER 9, 2013

Moz’s 2013 Search Engine Ranking Factors. In the 2013 survey, Moz interviewed more than 120 search marketers who offered their opinions on more than 80 ranking factors. In the 2013 survey, Moz interviewed more than 120 search marketers who offered their opinions on more than 80 ranking factors. View the full report.

Marketing Report 120

Marketing Report B2B Marketing Research Advertising Agencies 120

KoMarketing Associates

SEPTEMBER 9, 2013

Discover 2013 – September 16th-18th – Raleigh, NC. Commercial Service marketing partner, several members of the KoMarketing team will be traveling to Raleigh next week to participate in Discover 2013. Commercial Services department: “DISCOVER 2013 is the premier conference for U.S. According to the U.S Headed to the DMA?

Conference 120

Conference SEM Search Engine Marketing Marketing Automation Services 120

markempa

JULY 15, 2013

Mobile is bigger than social media. My attention was drawn to mobile marketing designated in the social media circle. I believe mobile is bigger than just social media and could have a significant impact on the performance of campaigns in the future. Igor Mateski, Owner, WebMaxFormance. Very true, Joseph.

Lead Generation 120

Lead Generation Tactics Effectiveness Generation 120

Martech

MARCH 30, 2022

First we sort of chased email testing technologies, and then it was web and mobile analytics, and then it became journey orchestration and personalization and recommendation technologies and then multi-touch attribution.”. Biopharmaceutical company AbbVie was spun off from Abbott Laboratories in 2013.

A/B testing 112

A/B testing Work Management Multi-Touch Attribution Marketing Management 112

SocialPilot

MARCH 12, 2024

Be more dog by O2 This diverse campaign released in 2013 included outdoor and digital applications, such as geo-specific mobile advertising, in addition to television and theatrical releases. But don’t you worry, we have just the right tool for you to get your social media marketing affairs in order.

Paid Content 83

Paid Content Campaigns Examples Advertising Agencies 83

Contently

MAY 10, 2016

Earlier this month, comScore, a media analytics company, released its annual report on cross-platform media usage. Amazingly, desktop usage didn’t just drop from last year—it also fell below 2013 levels of usage. As you can see in this graph below, mobile has exploded in the past few years while desktop has stagnated.

Emarketing 60

Emarketing Paid Search Agency Spending Media 60

Marketing Insider Group

DECEMBER 13, 2012

The businesses that can harvest and take advantage of big data will prosper and win in today’s hyper-competitive, social-driven and mobile-accessed economy. That is why, as part of my 2013 marketing predictions , I identified data scientists in marketing as one of the emerging roles. Is this possible?

Keywords 100

Keywords Mobile Marketing Analytics Search Marketing 100

Brandwatch Marketing

JANUARY 7, 2019

Instagram introduced advertising for select brands in October 2013 , but didn’t open up advertising for all until September 2015. In 2015, Instagram was forecasted to bring in $10.87bn in mobile ad revenue. . At the time, Instagram had only 30 million users. There are now over 1m advertisers on the platform. bw_banner_cta].

Statistics 111

Statistics Mobile Advertising Stats Social Networks 111

KoMarketing Associates

JANUARY 23, 2014

B2B Email Marketing – 2013 Statistics. B2B Email Marketing – 2013 Statistics. Position2′s infographic on email marketing including it’s integration into a B2B brand’s marketing strategy, the most important reasons most B2B brands use email for, and how prominently does mobile figure for B2B email.

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

Buzz Marketing for Technology

MAY 15, 2013

And mobile, which can seem like an entirely different universe, looms ever larger. The modern day merchant must have an intimate understanding of the importance of online and mobile commerce, access to a vast array of customer data, and a strategy for transforming this analytical data into winning online experiences. If the $42.3

eCommerce 100

eCommerce Multivariate analysis CMO Merchandising 100

Hubspot

JANUARY 15, 2014

You know that panicked feeling you get when your mobile device isn''t immediately nearby? Some of these mobile apps are old favorites, some, like Signals , are brand new. Let''s start this list off with a brand new mobile app. I''ve been a desktop Signals user for awhile, and was pleased to see it translate to neatly to mobile.

Lead Scoring 28

Lead Scoring Lead Ranking Mobile Marketing Hubspot 28

Customer Experience Matrix

NOVEMBER 5, 2015

Users can do analytics and build segments using Iterable’s own tools or export selected elements to other systems in a file. Iterative’s B2C focus is further clarified by its prebuilt integration with Magento for ecommerce and with Mixpanel and Google Analytics for mobile and Web analytics.

Marketing Analytics Tools 120

Marketing Analytics Tools Advertising Channels Marketing Automation Services Work Management 120

Digital B2B Marketing

DECEMBER 22, 2011

It will not be the year of mobile (again). Mobile adoption will increase and marketers will progress. However, many B2B marketers will not have mobile websites or apps that are core to their business and few will make mobile a key consideration in the design of their corporate sites. Marketing Analytics 12.

B2B Marketing 100

B2B Marketing Mobile Advertising Paid Search Agency Marketing Automation Services 100

Hubspot

JANUARY 1, 2013

A decade from now, when the next John Battelle writes the definitive retrospective on the mobile-local internet, my guess is that 2012 will be viewed as the tipping point for local search. It’ll be tough for 2013 to top a year that saw: The acceleration of local search volumes due to unprecedented smartphone adoption.

Adwords 28

Adwords Mobile Advertising Mobile Marketing Terms and Conditions 28

Digital B2B Marketing

DECEMBER 2, 2011

It will not be the year of mobile (again). Mobile adoption will increase and marketers will progress. However, many B2B marketers will not have mobile websites or apps that are core to their business and few will make mobile a key consideration in the design of their corporate sites. Marketing Analytics 12.

B2B Marketing 100

B2B Marketing Mobile Advertising Paid Search Agency Marketing Automation Services 100

Hubspot

JANUARY 4, 2021

Mobile Optimization. In 2015, Google announced that mobile optimization would become a contributing factor to SEO rankings. Half of all searches originate on mobile devices, after all. Previously, Google featured seven businesses there, but the number has since been reduced to maintain a mobile-friendly layout.

Lead Scoring 101

Lead Scoring Lead Ranking Dwell SEO 101

Hubspot

DECEMBER 19, 2013

So as you add the final touches to your last pieces of content for 2013, why not take a minute to review some of the best pieces of content to come out in 2013? 7) Google Analytics in Real Life. The content really grabbed my attention, and brought together the perfect marriage of online and offline, including a focus on mobile.

Brand Identity 28

Brand Identity Branding Marketing Analytics Tools Paid Search Agency 28

KEO Marketing

JUNE 22, 2016

Some of KEO Marketing’s recent achievements highlighted in the article include earning the: Top 10 Social Media and Top Web Design Firms, Phoenix Business Journal, 2013-2016. Top 25 Interactive Marketing Firms, Phoenix Business Journal, 2013-2016. Business Marketing Association International B2 Awards in multiple categories, 2013-2015.

Paid Search Agency 48

Paid Search Agency Advertising Agencies Mobile Advertising Features 48

Adobe Experience Cloud Blog

NOVEMBER 16, 2012

M: Do you think that marketers are paying enough attention to mobile in their social strategies? . Jason: Mobile in social strategies is very interesting because most of the social networks aren’t really even getting it right yet. M: What is your focus for the rest of 2012 and what can we expect from Social Fresh in 2013?

Social Networks 48

Social Networks Social Media Conference Curation 48

SpotMe Blog

MAY 11, 2023

And 30+ of them use our fully compliant life science event platform and mobile event app to help pharma companies deliver engaging events. It comprises award-winning creative directors, clinical trial designers, accomplished data scientists, media specialists, behavioral science innovators, and analytics practitioners.

Paid Search Agency 98

Paid Search Agency Enterprise Management Work Management Marketing Management 98

Litmus

MARCH 1, 2016

Whether it was the replacement of Outlook.com with Office 365, the introduction of the Apple Watch, or a continuous increase in mobile opens, email client market share stats have seen plenty of shifts. Over the course of 2015, mobile opens increased 17% and now represent 55% of opens. 55% of emails are now opened on mobile.

Mobile Marketing 75

Mobile Marketing Stats Email Marketing Verticals 75

KoMarketing Associates

DECEMBER 27, 2016

One of our client’s blogs was being particularly impacted by traffic losses on the weekends when users most commonly turn to their mobile devices. By adding AMP functionality (and Analytics tracking) to their blog, we saw an immediate uptick in mobile traffic. Our Favorite Posts & Articles from 2013.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

SocialPilot

FEBRUARY 5, 2024

Twitter does not show the number of impressions, so you can try SocialPilot’s Twitter Analytics Tool. Don’t ignore mobile optimization for Twitter. Collectively Established in 2013 in California, USA, Collectively is a well-known Twitter influencer marketing agency. Don’t change the brand’s campaign last minute.

Twitter 96

Twitter Marketing AI Advertising Agencies Effectiveness 96