Trending Sources

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook. Digg this!

Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Share this on LinkedIn. Social media has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach.

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How to Optimize LinkedIn Profile Website Links

B2B Marketing Traction

Here’s a video that show you how to optimize your LinkedIn Profile website links with keywords. Making this easy change will help make your links more compelling so that visitors to your profile will be more apt to click on them and help optimize your profile so that you will come up higher on LinkedIn search results when users search for what you do. Tweet. Congratulations!

Why LinkedIn Is Now Such a Powerful Content Marketing Tool

ScribbleLive

In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. This would be all rather depressing if it were still 2010, the year Evans launched his blog, but in recent years several major social platforms have risen to solve this distribution problem. And then there’s LinkedIn.

The State of the Blogosphere 2010

delicious b2bmarketing

Brian Solis Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About The State of the Blogosphere 2010 December 13, 2010 View Comments The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty? If drinking from the glass, it is then half empty. startups.

The 15 Best LinkedIn Pulse Articles On Marketing

B2B Marketing Insider

started publishing on Slideshare in July of 2010. Earlier this year, I took advantage of the opportunity to join the LinkedIn Pulse program. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing. The 15 Best LinkedIn Pulse Articles On Marketing. 1. ” And the author’s profile mentions paid LinkedIn promotion.

What was Linkedin Thinking?

MI6 Marketing Agency

Audience: Linkedin Group Managers, Linkedin Product Managers, Community Managers. The primary tool and channel for our launch and to build the community was our Linkedin Group. Since the beginning we’ve used the Linkedin group for new member welcomes and introductions , for discussions, conversations and to make connections. So What Should Linkedin Do?

LinkedIn Account Restricted? You May Have Been Too Active on LinkedIn!

WindMill Networking

Why has my LinkedIn account been restricted? This person is also not a LinkedIn LION and only has a few hundred connections. Here’s how: The official response given by LinkedIn on why my friend’s account was suddenly suspended was: “ We have recently noticed a large number of page searches and profile views through your LinkedIn account. Thank you.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. Which Profile Aspects Should Be Emphasized on Twitter, Facebook and LinkedIn? 11 Practical Business Uses for LinkedIn, Facebook and Twitter by GigaOM. Share this on LinkedIn. Adoption soared. 85% of Inc. Magazine.

LinkedIn for lead generation - Are You the Missing Link?

B2B Lead Generation Blog

It takes time and commitment, but LinkedIn has become ideal venue to nurture relationships and generate new leads, especially for sales people involved in a complex sale. On that topic, I wrote an guest article for MarketingProfs, titled " 10 Tips for Using LinkedIn to Generate Leads." Related Posts: Lessons on Using LinkedIn for Lead Generation 5 steps for using LinkedIn as lead generation tool. MarketingProfs decided to make it a "premium article" so it's available only to paid subscribers. Read Are You the Missing Link?

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Best Twitter Guides, Tips and Tools of 2010

Webbiquity

Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Best of 2010: 14 Ways Every Business Should Be Using Twitter by Inkling Media. All You Need to Know About Twitter in 2010 [Infographic] by Mediabistro. Share this on LinkedIn. How can I get more retweets? Digg this!

Best Website Design Guides and Tips of 2010

Webbiquity

Things That Websites Need in 2010! Share this on LinkedIn. Website design standards continue to evolve and grow more sophisticated. Tables are out; CSS is in. Flash is out (or should at least be used sparingly): HTML5 is (almost) in. Screen sizes now range from small smartphone screens to large, widescreen desktop monitors. How can you add life to a standard signup form? Digg this!

LinkedIn B2B Lead Generation Roundtable Group Turns One

B2B Lead Generation Blog

Last year, I launched the B2B Lead Gen Roundtable Group on LinkedIn. Join the B2B Lead Gen Roundtable on LinkedIn It started with a simple goal: to create a group to discuss and share ideas that focus on the many aspects of B2B lead generation such as lead nurturing, lead management, teleprospecting, social media and more. We didn’t start the group to become the biggest; we just wanted it to be the best. Amazingly, in less than a year, the group has grown to over 5,062 members with hundreds of discussions and thousands of helpful comments.

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

10 Free Social Media Tools Every PR Pro Should Master In 2010 by the COMMS corner. Share this on LinkedIn. With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. s, 50?s,

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Microsoft Buys LinkedIn for $26.2 Billion: Get Ready for Software Vendors as Data Owners

Customer Experience Matrix

billion acquisition of LinkedIn. This is fascinating since Microsoft intersects with LinkedIn in several areas: Dynamics CRM software, Office productivity software, and Bing online advertising. LinkedIn is primarily a social network with revenue from subscriptions, recruiting services, and advertising. But Microsoft’s announcement suggests it is primarily interested in using LinkedIn’s data for other purposes, such as enhancing the effectiveness of Office and CRM users by showing information about their contacts and potential contacts.

How to Produce and Promote Webinars Successfully [#B2Bchat Recap]

B2Bbloggers

Use social media to promote via Twitter, LinkedIn and Facebook. Technology Naughty Vs. Nice In 2010 2. What advice do marketers have when it comes to producing, promoting, and following up on webinars? We put this question to our #B2Bchat audience in our latest session. Here is what the experts had to say: Q. What are innovative ideas of promoting webinars? If a rep. Pacific).

Is It Time to Upgrade to a Paid LinkedIn Account?

WindMill Networking

After recently publishing blog posts on two of LinkedIn’s newest features, LinkedIn Profile Stats Pro as well as LinkedIn Signal , I have received a few comments and questions from my readers like the one below: I have yet to make the leap to a paid account, and as new features like this come available it makes the thought more enticing but not enticing enough.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Economic conditions may have been tough in 2010, but there was no shortage of online innovation. Most Popular Free Windows Downloads of 2010 by Lifehacker. ** 5 Stars. Share this on LinkedIn. Looking for an easy way to create a cool graphical email signature with trackable interactive buttons? Supplement your email list with your contacts’ social network info? Flowtown.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Social media and the big conversation “fail” - grow - Practical Marketing Solutions , September 26, 2010 I am feeling sad and a bit ashamed of myself. Savvy B2B Marketing , September 1, 2010 The other week I had a post on the Content Marketing Institute about how to develop an editorial calendar for content marketing. Here are the top items based on social signals.

A fascinating “hardcore” B2B social media success

grow - Practical Marketing Solutions

378 members in the ShipServ Maritime Network group on LinkedIn. LinkedIn and Twitter have gone from zero to the top 20 traffic sources. The case exemplifies an integrated approach to CRM, customer research, SEO, web design, content development, and social media marketing that I think you’ll enjoy! BACKGROUND. Limited marketing budget and employee resources. STRATEGY. RESULTS.

20 LinkedIn Groups Every Marketer Should Join

Hubspot

What these marketing pros may not realize, though, is they can easily access the latest marketing news and insights from well-known names in the field -- and even join in on interesting marketing conversations -- through LinkedIn groups. If you’re a nonprofit marketer, this is the largest and most active nonprofit marketing group on LinkedIn! Created: April 20, 2010.

LinkedIn: Building Your B2B Social Capital

B2B Ideas @ Work

As B2B marketers, we all know we should be constantly engaging with social media outlets like LinkedIn , but many of us just don’t do it; and since we’ve all read numerous reasons why social media is an important part of any B2B marketing strategy, I’m not going to discuss another one in an attempt to get you to start. So use LinkedIn, and engage with it often.

How PR and Social Media Can Work Together

Webbiquity

The social media release also links back to the company’s LinkedIn and Twitter accounts. When a blogger publishes a guest post from the company, that post gets linked in the company’s LinkedIn groups, Facebook page, Twitter and social bookmarking sites. Share this on LinkedIn. Social media and PR would seem to be natural allies. Since many (most?) Share this on Bebo. Digg this!

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Top 25 Articles and 8 Topics in B2B Marketing for March 2010

B2B Marketing Zone Posts

March  2010. Great stuff in the world of B2B Marketing for March 2010.  Best Social Media Stats and Market Research of 2009 - Webbiquity , March 31, 2010 Whether you need data to back up a proposal for investing in social media marketing for CFO, want to understand which online tactics work best for engaging with customers and prospects, or are just an analytics data junky, you’ll find a treasure trove of key insights and happy hour trivia in this collection of the best articles and blog posts on social media and other marketing research of the past year. March 5, 2010.

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Seven Ways to Use Social Media for Business

Webbiquity

Twitter, Facebook and LinkedIn groups, community sites (e.g. The social media “big four&# –Facebook, LinkedIn, Twitter and blogs–as well as specialized social event tools like Lanyrd , Meetup.com , Eventbrite and Amiando can all help with arranging and promoting offline opportunities to meet in-person with your online social acquaintances. Share this on LinkedIn.

15 things marketers should stop doing and thinking in 2011

Chris Koch

Latest Post Marketing Strategy Mobile Marketing Social Media B2B marketing Business Facebook ITSMA Research LinkedIn Marketing ROI Rate of return Smartphones Social network TwitterHere’s a list of things I wish we would stop doing and thinking as of December 31 st : Social media. Social media cause people to waste time at work. Companies have a long and pointless history of resisting new forms of communication. Dude, this stuff isn’t heroin, okay? Guess what companies, people wasted time at work long before Facebook came along. Social media relationships are shallow and meaningless.

The 4 C’s of B2B Marketing

Buzz Marketing for Technology

Share this on Linkedin. We’ve all heard about the four P’s of marketing. Product. Price. Placement. Promotion. The four P’s were created mainly to describe the ideal “marketing mix&#. The term “marketing mix&# became popularized after Neil H. Borden published his 1964 article, Concept of the Marketing Mix. Share this on Facebook. Share this on del.icio.us.

33 (of the) Best Marketing Strategy Guides and Insights of 2010

Webbiquity

Big Ed’s Top 10 B2B Marketing Trends For 2010 by Marketing-Gimbal. C. Edward Brice pretty much nailed the significant b2b marketing developments for 2010 (e.g. 2010: Social Network Advertising and Marketing Outlook by Brian Solis. Share this on LinkedIn. What are our key objectives for social media marketing? Which emerging trends do we need to keep an eye on? Digg this!

Report: Blogs Are An Important Part Of The Marketing Mix

B2B Marketing Insider

Related Posts: Top Takeaways From Blogwell Philly 2010 Tweet Chats: Organized Chaos or Untapped Marketing Opportunity The Future of B2B Marketing: It’s Social Social Media: The Journey Begins With You The Role of B2B Marketing About Michael Brenner Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP. Who Blogs?

Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Among her findings: “While most agencies didn’t link to their social media channels on their website in 2009, 83% included this on their home page in 2010. Best Social PR Guides and Tips of 2010 (So Far). Share this on LinkedIn. Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? Optimize company news for SEO benefit? Which online tools are most helpful for PR pros? ‘Loser.

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10 Things B2B Marketers Should be Doing on LinkedIn

Marketing Action

It’s no secret that LinkedIn is the world’s largest professional network on the Internet. With over 313 million members in over 200 countries, LinkedIn is a vital tool in conveying brand identity and increasing reach. Your company is likely one of the more than three million with a LinkedIn brand page, but – do you really know how to capitalize on this willing audience?

Top 10 LinkedIn Tips for Lead Generation

Anything Goes Marketing

Here is a snippet from that post: If you haven’t logged into LinkedIn these days, it’s time to get back in there and see some of the cool stuff that is now available. This post will provide tips for sales professionals and marketers to get the most out of LinkedIn so you can stay on top of your customers and prospects and I had the pleasure of guest blogging on the “It’s all About Revenue Blog”.

LinkedIn Tip 4: Building Connections (Part Two) | Marketri

Marketri

Internet Trends From The Web 2.0 Summit

B2B Marketing Insider

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0 Internet Leadership: Mary shows a chart of leading Internet companies in 2004 and 2010. Holy Cow!

The New Marketing Accountability

B2B Marketing Insider

Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. Late last week, I responded to a post by my new friend Adam Needles, VP Marketing of Left Brain Marketing. He also asks us to be accountable to results. All rights reserved

Marketing, Death and Taxes

B2B Marketing Insider

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy October 26, 2010 1 Subscribe Marketing, Death and Taxes Share So Marketing may not be as unavoidable as death and taxes , but  lately it is becoming harder and harder to escape.

4 Unique Ways to Get Traffic to Your Blog from LinkedIn Answers

Hubspot

LinkedIn is a great social network for small and large businesses to reach out to relevant prospective customers. LinkedIn Answers in particular allows you to find people publicly stating that they have a specific problem or need that your product or service would solve. Click on the question title you’d like to answer to read the full question on LinkedIn. 2.

How To Focus On Your Marketing Plan

B2B Marketing Insider

Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. And while we all try to avoid these topics, the best way to deal with them is straight on. The best approach to dealing with uncertainty is to be prepared and to have a plan.

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Top 15 Recommended Social Media Books of 2010

WindMill Networking

It seems like only yesterday when I was blogging about the top 15 recommended social media books of 2009 , but here we are ending out 2010.  With the growing use of social media by both businesses and professionals, there was another influx of excellent books regarding its various uses that were published in 2010.  Not to mention the ever-growing importance of social strategy.

Creating Engagement in B2B Marketing

Buzz Marketing for Technology

Their platform is good up to 20,000 people and we had 24,000 signed up for our January 19, 2010 virtual event. Share this on Linkedin. A recent Cone Inc.’s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Creating Engagement. Measuring Engagement. Tweet This! Share this on Facebook. Digg this!