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What Inbound Marketing Looks Like Today And How To Deploy It In 2022

Square 2 Marketing

It began to show up in tiny blips and bleeps on the internet in 2007 before really starting to grow in 2012. The concept of inbound marketing wasn’t born until 2005 when Brian Halligan, HubSpot’s co-founder, coined the phrase. But 10 years later, inbound marketing has changed dramatically.

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5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

Moz cofounder Rand Fishkin launched Whiteboard Friday in 2007, when the company was still in its infancy and looking for any means to grow. Here’s two examples, one of their early videos from 2012 on keyword targeting, and one of their most recent from 2021 on the ROI of SEO.

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How Facebook Ads Have Evolved [+What This Means for Marketers]

Hubspot

2007: Facebook officially launches its Facebook Ads platform. At Facebook Ads' official launch — 2007's Facebook Social Advertising Event — Zuckerberg summed up his vision for the program, "Facebook Ads represent a completely new way of advertising online. 2012: Facebook launches its mobile ads program. Image Source: CNN.

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11 inspiring case studies of digital transformation

Biznology

AUDI : Changed the way in which companies sell vehicles, with the introduction of an innovative showroom concept launched in 2012 named Audi City. in 2014, an increase of 15% since 2007. Amazon Business launched in April 2015, with over 250 million products and a more holistic marketplace for B2B companies.

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The First-Mover Advantage, Explained

Hubspot

When I started selling HubSpot software in 2007, no one had ever heard of inbound sales and marketing. When Apple unveiled the first iPhone in 2007, they changed the mobile phone landscape for the first time -- and they changed it for good. Debuting in 2012, Lyft became Uber’s most ferocious competitor. million riders.

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How to Run an Effective Agile Marketing Organization (with Vittorio Viarengo, MobileIron’s VP Marketing & Products)

Crimson Marketing

Vittorio Viarengo has been running Products and Marketing at MobileIron since 2012. MobileIron is a mobile security company founded in 2007. He started his career in Italy, building his software startup, ViVi Software. He sold it to Object Design in 1997, a then public company.

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A Content Marketing Love Letter

Content Marketing Institute

The content marketing blog I started in April 2007 was really taking off, and the audience was anything but shy. The @cmicontent blog I started in April 2007 was taking off & the audience anything but shy. Then, for whatever reason, I started going through all the emails I’d received from subscribers over the years.