KoMarketing Associates

DECEMBER 21, 2017

Luckily for us, we work in an industry where there is lots of great content and smart people creating it. Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. What’s the Value of a Like? 40 Technical SEO Mistakes — SEMrush Study.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Marketing Insider Group

APRIL 11, 2023

There’s no better way to optimize your website than to work with digital marketing experts. Luckily, perfecting your website design, content creation, and other marketing tactics is simple when you work with digital marketing experts. The best way to ensure smooth sailing is to work with digital marketing experts. Distribution.

Marketing Automation Services 322

Marketing Automation Services Marketing Budget Paid Search Agency Service 322

ClearVoice

DECEMBER 26, 2018

If you kept up with the bevy of brilliant blog posts we published this year, then we’d venture to say you learned a lot. let us introduce you to 11 of this year’s top blog posts. 11 ClearVoice blog posts you loved in 2018 (and we’ll take them as hints for more). We’re not offended.), We feel your pain.

Paid Search Agency 89

Paid Search Agency Customer Surveys Advertising Agencies Budget Programs 89

Biznology

OCTOBER 11, 2017

Here’s an easy way to round out your content marketing strategy with videos that that increase engagement at lots of different spots on the customer journey map. Convert articles and blog posts to video. Your blog reflects your content marketing strategy—right down to the keywords. Beef up your video content.

Top of Funnel 112

Top of Funnel Work Management Video Marketing Marketing Management 112

Webbiquity

MAY 18, 2021

And if it is, can Twitter hold onto that spot? ” And according to Sprout Social , after LinkedIn, Twitter is second among a “select few channels that are ‘best’ when it comes to B2B social media…a prime place to spot trends and interact with customers and business influencers alike.” Maybe not.

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Marketing Insider Group

AUGUST 28, 2023

SEO not working can be a major roadblock for any business. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore.

SEO 205

SEO Lead Ranking Lead Scoring SERP 205

Biznology

APRIL 28, 2017

Is it blogging? It just works. Instead of focusing your efforts on the thing that works, your efforts get scattered. For instance: I once worked with a brilliant consultant. Yes, my client tried to blog. No, I didn’t say, “hire a freelancer to blog for you,” or “blog less frequently.”.

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

Webbiquity

AUGUST 30, 2022

Next, work on improving your ranking page content to compete for a page-one position. Be sure to include your target keyword phrase in all relevant spots using the interactive on-page SEO guide. The post Three Advanced SEO Keyword Tactics appeared first on B2B Marketing Blog | Webbiquity.

Keywords 346

Keywords Tactics SEO Tagging 346

Marketing Insider Group

MARCH 11, 2024

How to Determine Why New Leads Aren’t Coming In But what if you aren’t seeing enough new leads online to give you something to work with? No longer can you just smatter the right keywords throughout a webpage or blog post and get noticed. Keep pages uncluttered so it’s easy for visitors to spot what they’re looking for.

Top of Funnel 269

Top of Funnel Sales Qualified Leads Leads Lead 269

Marketing Insider Group

OCTOBER 18, 2023

Then, you should work with your marketing team on adding more journalistic content to your mix. You probably don’t have anyone pressing you on a deadline for your blog post or newsletter, but content marketing is only effective when it’s consistent. Short, easy-to-read sentences also work best for holding attention.

Top of Funnel 279

Top of Funnel Tips Content High Quality Lead 279

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blog Pros and Cons.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Marketing Insider Group

FEBRUARY 14, 2023

Add an element of scarcity (only 3 spots left!) The vocabulary you use here matters, remember you only have a handful of characters to work with. Only 4 spots left for our content marketing workshop… Don’t miss your chance for XYZ 2. Work smarter, not harder, right? If you need help with your blog page, look no further.

Creativity 323

Creativity Examples Marketing Budget Urgency Marketing 323

Moz

JULY 20, 2020

Posted by DaisyQ I hate to tell you, but Googling “blog topic ideas” is not going to give you the content you should be creating. Letting the internet tell you what to blog about leads to mediocrity. Meanwhile, you’re lucky to get a blog post out once a month. Forget the 50 handy tools and blog topic lists. Don’t do that.

Keywords 68

Keywords Domain Lead Scoring Lead Ranking 68

Moz

JULY 20, 2020

Posted by DaisyQ I hate to tell you, but Googling “blog topic ideas” is not going to give you the content you should be creating. Letting the internet tell you what to blog about leads to mediocrity. Meanwhile, you’re lucky to get a blog post out once a month. Forget the 50 handy tools and blog topic lists. Don’t do that.

Keywords 68

Keywords Domain Lead Scoring Lead Ranking 68

Hubspot

NOVEMBER 11, 2020

But how do you get people to fall in love with your blog in the first place? Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Beautiful Blog Examples to Inspire You. Check 'em out, below. Help Scout.

Design 101

Design Examples Best Practices Microsite 101

BenchmarkONE

SEPTEMBER 17, 2019

Writing a blog post is easy. Writing a blog post that performs well in Google rankings, though? Your goal with all marketing blog posts is to get them in front of as many people as possible. Getting your marketing blog ranking on Google isn’t rocket science, but it does require some forethought and research.

Lead Ranking 77

Lead Ranking Lead Scoring Google Eye-Tracking 77

seo.co

APRIL 6, 2021

Ads have the stigma of being seen as pushy or salesy, so instead, producing blogs, social media posts , and emails that engage with users on a real level are becoming more prevalent. Trying to fit a blog into an Instagram post won’t have much success. Blogs tend to be their own unique animal when it comes to content marketing.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

Top Rank Marketing

APRIL 22, 2024

AI and machine learning algorithms are very good at spotting trends in large data sets. Put these insights to work in a timely fashion. Then, AI-powered tools can dynamically generate personalized content and deliver it automatically when a trigger is spotted. Where AI really shines in marketing is in data analysis.

Lead Ranking 84

Lead Ranking Generation Ideal Customer Profiles Lead Scoring 84

Golden Spiral

DECEMBER 30, 2021

There is a hard truth in digital marketing: if your blog article doesn’t make it on the first page of search results for your prospects, they won’t see it. The #1 organic result is ten times more likely to receive a click compared to a page in the #10 spot. How are your blog articles ranking? The issue grows even more acute.

Lead Scoring 62

Lead Scoring Lead Ranking Keywords Paid Search Agency 62

Vision Edge Marketing

DECEMBER 5, 2023

Moore said, “In a business ecosystem, companies co-evolve capabilities around a new innovation: they work cooperatively and competitively to support new products, satisfy customer needs, and eventually incorporate the next round of innovations.” Choose a corner and steadily work out methodically from that corner. Spot Opportunities.

Jigsaw 197

Jigsaw Lead Ranking Allocation Advertising Agencies 197

Writing on the Web

OCTOBER 1, 2014

How do you create quality content that attracts online readers and yet works to promote the growth of your business? Creating great content for your business blog is a what and how issue, as in what constitutes “good” content , and how does one produce that content so that it brings in the readers that a business blogger wants.

Blogger 100

Blogger Trigger Marketing Business Blogging Opinions 100

BOP Design

JUNE 5, 2018

It’s not surprising that many B2B marketing professionals have a tough time coming up with interesting ideas for content pieces and blog posts. As a B2B web design agency working with firms in a variety of industries, we believe there are a ton of fascinating ideas just waiting to be covered. Your Inbox. Your Competitors. We get that.

Paid Search Agency 49

Paid Search Agency B2B Sales B2B Marketing Design 49

DAGMAR Marketing

DECEMBER 31, 2019

We hope you’ve all had a great 2019 and we’re grateful for your interest in our blog and newsletters. We kicked off 2019 with our SEO predictions and looking back, I think we were pretty much spot on. Here’s some of our favorite blog posts from other marketers this past year. Using Strong Internal Links for SEO.

Lead Ranking 64

Lead Ranking Lead Scoring Peer-to-peer PPC 64

Webbiquity

JANUARY 21, 2020

Your daily to-do list likely includes an array of tasks, from producing video marketing to working out ways to drive more traffic to your website. You may think you know what a phishing email looks like, and it’s true that some are easy to spot. Remote Working. Less publicized are the dangers of remote working.

Small Business Marketing 270

Small Business Marketing Phishing Budget Programs Tips 270

BuzzSumo

MAY 9, 2019

Blog engagement is a fickle metric. Sometimes it’s hard to quantify why it happens for some types of blog posts but not others – especially if your posts and articles are pretty consistent, quality-wise. Guesswork will NOT work. These data-backed content types have earned us killer engagement, and may just work for you, too.

Thought Leadership 111

Thought Leadership Case Studies Case Study Top of Funnel 111

Trade Press Services Newsletter

NOVEMBER 2, 2023

Whether you earned a spot on a “Best of the Best” industry list or “Top Professionals” directory, awards are a can’t-miss opportunity to build your thought leadership platform, strengthen your brand, demonstrate credibility, and highlight your expertise. Write a Blog Post. Congratulations—you just received an award!

Thought Leadership 130

Thought Leadership Peer-to-peer Press Trade Show 130

Webbiquity

JUNE 11, 2022

As a business owner or leader, your job is to spot and eradicate those problems before they take a toll on the business. Micromanaging every last decision will disrupt you from your work, as well as driving away your best people. Human interaction remains at the heart of all modern business matters, even when working in digital spaces.

Work Management 136

Work Management Marketing Management Phishing Terms and Conditions 136

Writing on the Web

MAY 22, 2014

Content marketing through blogging is like playing tennis. Is your blog like my tennis, a hit or a miss? As my playing improved through the week, I thought of how it applies to content marketing – specifically, blogging. I know people who blog like that. Blogging for your business doesn’t work that way.

Content Marketing 100

Content Marketing Thought Leadership Work Management Content 100

Webbiquity

MARCH 17, 2021

In 2021, the PR world will become more active in spotting false information and making moves to correct and clarify it. Influencer marketing: With the right influencer marketing campaigns, PR experts can enhance reputation management strategies, creating positive buzz around the brands they work with.

PR 271

PR Trends Ethics Public Relations 271

Optinmonster

DECEMBER 20, 2023

It’s like having a map where X marks the spot for SEO treasure. If you’re working on a VPN blog, start with something broad like “unblocking” or “anonymity.” Finally, there are a few other places where you can start identifying keywords, including: Blog comments, making note of when people ask about certain topics.

Keywords 92

Keywords Paid Content SEO Lead Scoring 92

Contently

OCTOBER 5, 2020

Contently’s marketing team recently placed some banners on our site as an experiment, and they actually worked. Along the way, we also mix in social posts on Facebook, Twitter, and LinkedIn that link to the registration page and dedicate a spot to it in our weekly newsletter. But what if we were thinking about them the wrong way?

Webinar Metrics 177

Webinar Metrics Banner Ads Advertisements Advertising 177

Heinz Marketing

NOVEMBER 14, 2023

Marketing generates leads and builds brand awareness, while sales is responsible for closing deals and driving revenue—working together to create a customer feedback loop that fuels growth. What’s more, they allow you to spot any disconnects between teams. Thanks for reading! Or, check out this guide if you’d like to learn more.

Top of Funnel 121

Top of Funnel Work Management Marketing Management Marketing Automation Services 121

Brandpoint

JULY 11, 2022

We created a list of podcasts, email newsletters, websites, blogs and social channels that we’ve been loving that help keep us up-to-date on all things marketing. From technical skills to more trendy, interesting points, CMI has your back with their blog posts. Check them out to add some new resources to your list!

Resources 106

Resources Advertising Agencies Paid Search Agency Newsletter 106

Martech

OCTOBER 13, 2023

These platforms only work if you take the time to plan and execute based on your complete understanding of the convergence of your marketing goals and your user’s needs. Dig deeper: AI marketing automation: How it works and why marketers should care PPC: Paid search and social AI is also used in automated bidding for paid campaigns.

Marketing AI 133

Marketing AI Paid Content Paid Search Agency Automation 133

SmartBrief - Marketing

SEPTEMBER 15, 2023

In her AI Weirdness blog and her book, “ You Look Like a Thing and I Love You: How Artificial Intelligence Works and Why It’s Making the World a Weirder Place ,” she showcases the blind spots AI still has and digs into the strange situations they can produce. Janelle describes one such amusing case on her blog.

Marketing AI 52

Marketing AI Lead Ranking Lead Scoring Creativity 52

Content Marketing Institute

MARCH 1, 2018

What would you do with a blog that averaged 150,000 monthly views? Up until that point, we merely invited readers to consume our blog content, which focused on the latest social media trends. We published lengthier e-books, practical templates , and how-to guides ; we also posted blog content pointing to those premium assets.

Planning 97

Planning Top of Funnel Allocation Brand Identity 97

nDash

SEPTEMBER 24, 2020

Mastering the art of blog headline copywriting can make all the difference between growing your traffic and no one reading your content. Your blog post titles are your first (often only) opportunity to capture your audience’s attention. Sure, you need great copy to promote the blog post and meta descriptions are important.

Copywriting 52

Copywriting Case Studies Keywords Case Study 52