Hinge Marketing

SEPTEMBER 10, 2020

In the study, we asked both job seekers and professional services recruiters what the top elements of an employer brand were. Leading recruiting and job board companies like Indeed.com encourage job seekers to check a company’s website for information on its culture, leadership team, and services in preparation for a job interview.

Marketing Websites 137

Marketing Websites Thought Leadership Case Studies Ideal Customer Profiles 137

BOP Design

DECEMBER 20, 2021

The website does a great job of giving a solid overview of the platform in a concise and user-friendly manner. Lastly, it does a good job of building credibility by touting the firm’s insurance providers and makes it easy to reach out with a chatbot. . While the website is good, its resource section is top-notch.

Design 112

Design B2B Thought Leadership B2B Case Study 112

Sprout Social

NOVEMBER 10, 2022

Facebook’s profile for business pages is a bit unique because its bio information is split up into different sections. The About section gives you limited space to briefly introduce your brand while the Additional Information section offers quite a bit more room to expand. About section statement. Website link.

Social Media 93

Social Media Branding Brand Identity Media 93

Vision Edge Marketing

MARCH 19, 2024

Drawing from personal experiences and cultural influences, Steve Jobs and Steven Wozniak crafted a distinctive mosaic that reshaped an industry and resulted in the invention of the first true personal computer. Use the information in the 5 ways section to ensure humans and AI are set up to successfully collaborate. We have answers.

Marketing AI 217

Marketing AI Ethics Creativity Marketing Automation Services 217

Buffer

MARCH 9, 2023

It’s difficult to get a remote job when there are many people, and it’s even harder when you’re outside the West. At a glance, you want to tell people exactly what they can expect from you, whether as a candidate for a job or a simple follow on LinkedIn. You can search for people by company, job title, or keyword.

Linkedin 110

Linkedin Personalization Branding Brand Identity 110

ClickZ

FEBRUARY 26, 2024

Lastly, it capitalizes on buyer intent, enabling sellers to reach out at the right moments based on signals and alerts of key moments such as organizational growth, job changes, and changes in strategy. Alerts about accounts showing intent are also included in the Homepage Highlights section, and a Buyer Intent filter in Search.

Buyer Intent 98

Buyer Intent Privacy Intent B2B Sales 98

Optinmonster

APRIL 8, 2024

Rent the Runway does an excellent job of going the extra mile to answer shopper’s potential questions. Bellroy does an amazing job of laying out each of their different wallet options. Best Buy does an excellent job of including both forms of scarcities on their product pages. But what if they have more questions?

Product 93

Product Lead Ranking Urgency Marketing Cross-Selling 93

Salesforce Marketing Cloud

DECEMBER 12, 2023

Get cozy with these 14 key admin skills Build your Salesforce Admin resume Map your skills and collect examples Final tips for your Salesforce Admin resume I’ll spare you the obligatory intro paragraph about how radically in-demand Salesforce Admins are in today’s job market. Yes, please. Instead, I’ll get right to the point.

Work Management 59

Work Management Peer-to-peer Analysis Marketing Management 59

EMagine B2B Blog

SEPTEMBER 15, 2021

For the careers section of your website to be effective, you will need to learn everything you can about your ideal candidate, what drives them and what information they’re looking for. Understanding Your Perfect Job Candidate. For example, studies show significant differences between Millennial and Gen-Z job seekers.

PPC 97

PPC Optimization Marketing Websites Social Media 97

EveryoneSocial

APRIL 12, 2021

Whether you are looking for a job, sprucing up your profile to participate in your company employee advocacy program , or want to be the next influencer — your LinkedIn profile is key to success. Your about section = your story. Make sure to update consistency, even current jobs when new goals or projects are completed.

Ideal Customer Profiles 125

Ideal Customer Profiles Profiling Linkedin Optimization 125

Sprout Social

FEBRUARY 24, 2022

In the last decade, jobs seeking people to fill this role have increased more than 1,000%. Job descriptions for social media professionals will include a mix of hard and soft skills, so look at job postings you’re interested in to identify which are most relevant. Use keywords from the job description. The takeaway?

Social Media 107

Social Media Template Media Cross-Selling 107

Hubspot

OCTOBER 16, 2023

This is especially useful if you have a large number of views or are using LinkedIn for a specific purpose like business development or job searching. By default, LinkedIn assigns your current job title and company as your headline. Combined with a headline and skills section update, he boosted his profile views by more than 25%.

Ideal Customer Profiles 71

Ideal Customer Profiles Profiling Linkedin Network Marketing 71

Sprout Social

MAY 4, 2023

Choose from Groups suggested by LinkedIn On the right side of your Groups Page you will find a section titled, “Groups you might be interested in.” This section will show you information such as how many members of the group went to your University, how many live in your city and how many are in your specific industry.

Linkedin 130

Linkedin Work Management Rules Marketing Management 130

Salesforce Marketing Cloud

AUGUST 1, 2023

Hands-on learning with Trailhead On Trailhead, after each bite-sized section of learning about a certain topic (we call these units or steps), you’ll come across an interactive challenge where you can test your understanding. Official rules apply. See the Trailhead Quests page for full details and restrictions.

Peer-to-peer 98

Peer-to-peer Communities Ideal Customer Profiles Rules 98

SocialPilot

MARCH 8, 2024

Overall, your task here is to tell prospects why you are the right fit for the job. What is their job profile? Further, add the following information about yourself: Your Name Your Company or Organization Phone Email Website Introduction In the introduction section, you give an overview of your social media proposal.

Social Media 80

Social Media Ideal Customer Profiles Template Marketing Proposals 80

Martech

APRIL 18, 2024

While it did an astounding job building a basic chart from text, I spent way too long tweaking it and the original output was likely more compelling, shown below. See the “Strategic approach” section above.) AdCreative.ai : This tool does a phenomenal job crafting visuals and text for digital ads.

Marketing AI 119

Marketing AI Paid Search Agency Generation Enterprise Management 119

Oktopost

NOVEMBER 12, 2020

Start with the About section where you can share a brief overview of your product (mind the 500-character limit). To define the target audience for your product, you can choose up to 10 job functions – it will impact how LinkedIn shows your page in search results, so be strategic about it. LinkedIn Customer Reviews.

Peer-to-peer 129

Peer-to-peer Linkedin Top of Funnel Product 129

Conductor

FEBRUARY 22, 2022

SEO job market, different types of roles, what employers are looking for in winning candidates, and how to craft a resume that will stand out. What Does The SEO Job Market Look Like Going Into 2022? To keep track of this evolving industry and guide you towards the right SEO job, we’ve created this SEO job market overview.

SEO 114

SEO Examples Paid Search Agency Ideal Customer Profiles 114

Salesforce Marketing Cloud

SEPTEMBER 19, 2023

The following resume skills for sales jobs will help you create an outstanding CV, one sure to impress prospective employers. You also want to keep this section of your resume tailored to the job description. As mentioned, keywords from the job description will optimize your resume to pass ATSs.

Impressions 59

Impressions Forecasting Stats Keywords 59

CoSchedule

FEBRUARY 13, 2023

There will likely come a time in your career when you’ll need to write a professional letter—whether to apply for a job, ask for a favor, or even politely resign. Using my own LinkedIn profile as an example, you can scroll down to the publications section to see if your prospect has recently published any articles. Dr. or a Title (e.g.,

Impressions 59

Impressions Paper Template Eye-Tracking 59

SocialPilot

JANUARY 11, 2024

Since its launch in 2002, LinkedIn has evolved from just a job-searching, resume-flaunting platform into a brand-building machine. Now, posting on these many time slots seems to be a tedious job. LinkedIn analytics also provides rich insights into audiences’ demographics with filters like job function, seniority, and company size.

Linkedin 52

Linkedin Best Practices Click Rate Case Studies 52

Martech

NOVEMBER 21, 2023

Eventually, you have to do less and it’s your job as a leader to figure out what goes. Conduct a thorough assessment of your team members’ skills, expertise and interests beyond their current job description and function. Yet, people believe they are still part of their job because no one told them to stop.

Allocation 108

Allocation Resources Work Management Marketing Management 108

ClearVoice

APRIL 17, 2023

Where do freelance jobs go on a resume? Resume templates typically cater to full-time employment job experiences. Where do freelance jobs go on a resume? Create a detailed “freelance projects” section that specifies your project’s name, year, and URL (if applicable). Why should you put freelance work on a resume?

Work Management 52

Work Management Ideal Customer Profiles Copywriting Network Marketing 52

ClearVoice

APRIL 17, 2023

Where do freelance jobs go on a resume? Resume templates typically cater to full-time employment job experiences. Where do freelance jobs go on a resume? Create a detailed “freelance projects” section that specifies your project’s name, year, and URL (if applicable). Why should you put freelance work on a resume?

Work Management 52

Work Management Ideal Customer Profiles Copywriting Network Marketing 52

Sprout Social

SEPTEMBER 24, 2020

It’s also one of the few places where you can repeatedly post about your job search or career wins without annoying your followers. Despite the shift in usage, it’s still a major network for finding new jobs and job candidates. When you’re creating your job history, don’t stop with your current one.

Paid Content 144

Paid Content Linkedin Tips Work Management 144

Brandwatch Marketing

OCTOBER 31, 2023

Elements to include in a buyer persona include: Background and responsibilities: including job title, career path, and their primary job responsibilities Demographics: gender, age, income, family, and location Communication: which channels do they prefer? What is their demeanor? Do they have an assistant?

Segmentation 98

Segmentation Analysis Ideal Customer Profiles Effectiveness 98

Martech

FEBRUARY 15, 2024

Prioritize and get alignment before you tackle each section — akin to the carpenter’s rule to “measure twice, cut once.” For example, sometimes, it’s better to wait for the acquisition dust to settle before rewriting the entire new product section. Everyone already has a full-time job, including you.

Work Management 93

Work Management Branding Brand Identity Marketing Management 93

RebelMouse

NOVEMBER 19, 2023

A Dedicated "MSN" Section MSN has a strict editorial policy, and they require only original content on MSN. To make sure you send them exactly what they need, you can easily create a new section on your site dedicated to MSN and manually choose which content goes to MSN. A custom MSN Category inside the RebelMouse Sections Dashboard.

Cost Per Thousand 52

Cost Per Thousand CPM Industry CMS RSS 52

Brandwatch Marketing

OCTOBER 31, 2023

Elements to include in a buyer persona include: Background and responsibilities: including job title, career path, and their primary job responsibilities Demographics: gender, age, income, family, and location Communication: which channels do they prefer? What is their demeanor? Do they have an assistant?

Segmentation 95

Segmentation Analysis Ideal Customer Profiles Effectiveness 95

Scoop.it

DECEMBER 9, 2021

Suppose you’re scheduled for a job interview. But even such a small percentage could land you on a negative end had you not been careful on your job hunt. Looking for a job? LinkedIn’s “open to” section lets you fulfill such a goal. So it’s safe to say headlines will dictate how likely you’ll get the job.

Ideal Customer Profiles 76

Ideal Customer Profiles Profiling Linkedin Optimization 76

FMG Suite

APRIL 25, 2024

Its job is to greet and inform visitors while guiding them to take action. You want to be sure to have a whole section introducing your hardworking employees. In the “People also ask” section, you will find related queries to better understand what someone searching for that specific term or phrase might be looking for.

Marketing Websites 52

Marketing Websites FAQ Work Management Marketing Management 52

Heinz Marketing

FEBRUARY 20, 2020

Job Focus Areas and Responsibilities. This area should be a brief synopsis of the persona’s main job focus areas and responsibilities within their role. Another idea is to think about it as a job description for a persona. Are they responsible for business operations, technology, people, revenue, etc.? Attitude and Reputation.

Buy 99

Buy Buyer Personas Trigger Marketing Validation 99

Sprout Social

NOVEMBER 22, 2022

If you’re looking to create an agency, this section is dedicated to you. If you already have an established agency, skip to the next section. Write relevant job descriptions. Crafting a job description that will attract ideal candidates and make your brand stand apart in the sea of applications. The hard part?

Paid Search Agency 99

Paid Search Agency Paid Social Agency Advertising Agencies Marketing Agencies 1 99

nDash

AUGUST 11, 2020

There are 5 things your writing portfolio should include (plus a bonus) to help you capture the interest of content marketers and earn more jobs now: 10-20 Writing Samples. SEO will play an increasingly critical role in any freelance writer’s ability to land content creation job moving forward. Keep this section brief though.

Ideal Customer Profiles 98

Ideal Customer Profiles Sample Profiling Lock-In 98

Sprout Social

JANUARY 24, 2022

Social media management and digital marketing is not a one-person job! Finding a great candidate starts with a great job description. Follow these 8 tips for writing a clear, effective social media manager job description, then download our social media manager job description templates to put what you learn into practice.

Social Media 101

Social Media Work Management Marketing Management Tips 101

Contently

JUNE 25, 2020

Well, at the start of the 2010s, just about every marketing automation and analytics platform claimed to have the intel that would make our jobs easy and our results foolproof. It nurtures leads, proves your brand’s worth, and makes your sales team’s job a hell of a lot easier. That promise was flawed.

Work Management 203

Work Management Marketing Management Marketing & Strategy Marketing Strategy 203

Buffer

JUNE 16, 2022

Without the use of social media, my clientele and job opportunities would really have been limited, especially given the size of my niche.” Most people just see it as the place to go when you want to get a new job, but it can do so much more for your career. Note: Keep this section brief and easy to skim for best results.

Social Media 129

Social Media Peer-to-peer Media Ad Building 129