Zoominfo

DECEMBER 16, 2020

Without question, the functionality within CRMs, particularly Salesforce, can create a 360 degree view of the prospects and customers alike. ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management. Let’s start with a reminder: CRMs have a purpose.

Zoominfo 219

Zoominfo Marketing Management Peer-to-peer Opt-out 219

Martech

NOVEMBER 28, 2023

Salesforce and AWS are expanding their integration and now many of Salesforce’s core products can be purchased through the AWS Marketplace. This will provide joint customers with a streamlined purchasing experience and enable them to leverage AWS credits for Salesforce purchases.

Marketing Management 104

Marketing Management Lock-In Amazon Lead Ranking 104

ANNUITAS

OCTOBER 5, 2023

Salesforce recently made some big announcements about its AI Cloud and how it was going to augment the capabilities of each of its other clouds, especially its Sales, Marketing, Service and Commerce clouds. A point not to be missed is what Salesforce calls “Grounded Prompts.” This allows for improved and more usable results.

Marketing Analytics Tools 130

Marketing Analytics Tools Product Marketing Automation Services User-Generated Content 130

Salesforce Marketing Cloud

APRIL 22, 2024

You’re learning Salesforce skills every day. Keep reading to learn how and why you should consider building an online portfolio of your Salesforce skills on the Salesforce platform. Build your own online portfolio of Salesforce skills What is an online portfolio of Salesforce Skills ?

Ad Building 52

Ad Building Ideal Customer Profiles Acquisitions Creativity 52

Martech

SEPTEMBER 20, 2023

There was a huge outage of Salesforce services today following an internal permission change. This is about our public cloud access service,” Shanmugam Chinnasamy, SVP of Salesforce Sales Cloud Engineering, said during a video call with customers. Wide effects on Salesforce cloud services. In your inbox.

Service 119

Service Amazon Social Networks Paid Search Agency 119

HG Data

SEPTEMBER 12, 2023

HG Salesforce Connector: Salesforce Integration In Support Of Sales And Marketing Teams! Integrating the Salesforce organization with the HG Insights platform … The post HG Use Case: Operationalize Technology Intelligence In Salesforce appeared first on HG Insights.

Paid Search Agency 109

Paid Search Agency Video Marketing Organization Effectiveness 109

HG Data

OCTOBER 6, 2022

Download Our Latest Solutions Brief: Salesforce Connector HG Insights’ Salesforce Connector solution enables you to review customized technology insights alongside your existing Salesforce account information. By adding … The post Salesforce Connector appeared first on HG Insights.

Paid Search Agency 97

Paid Search Agency Ads Organization Effectiveness 97

ANNUITAS

OCTOBER 27, 2023

It’s no surprise that Salesforce’s Dreamforce event in San Francisco this year was all about artificial intelligence (AI), specifically generative AI. Also not surprising, nearly every facet of the Salesforce portfolio received an injection of GenAI – with the Marketing Cloud platform perhaps receiving the most generous dose.

Marketing AI 130

Marketing AI Marketing Analytics Tools Enterprise Management Marketing Automation Services 130

Salesforce Marketing Cloud

DECEMBER 6, 2023

Salesforce Admins have the power to deliver success for their companies. Here are my four Salesforce Admin tips to deliver success for your organization. Hone your skills To be a great Salesforce Admin, it’s not just about having great technical skills. Despite what you might think, I wasn’t born knowing Salesforce.

Paid Search Agency 110

Paid Search Agency Tips Companies Work Management 110

Martech

JULY 12, 2023

Salesforce is increasing its prices by an average of 9% next month, the company announced yesterday. Dig deeper: Salesforce: AI is the new UI The new pricing will go into effect globally for new customers and existing customers purchasing new clouds in August 2023. This is the company’s first price hike in seven years. Why we care.

Pricing 98

Pricing Price Enterprise Management Lock-In 98

Salesforce Marketing Cloud

OCTOBER 30, 2023

I’m a passionate Salesforce Certified Marketing Cloud Instructor and for the past few years I’ve taught people from all backgrounds, from complete novices to experienced Salesforce Admins, all about Marketing Cloud, how to become a Marketing Cloud Administrator, and even how to pass the Marketing Cloud Administrator Certification Exam.

Paid Search Agency 130

Paid Search Agency Class Communities Studies 130

Martech

JUNE 8, 2023

“AI is the new UI,” said Salesforce President Sarah Franklin at the Salesforce Connections marketing and commerce event in Chicago this week. There will be an additional cost for Salesforce customers adopting these generative AI features. ” Franklin believes this vision will become a reality very soon.

Marketing AI 106

Marketing AI Enterprise Management Paid Search Agency Work Management 106

Customer Experience Matrix

FEBRUARY 3, 2020

Careful readers will have already noticed that this chart includes one other deal: acquisition of Evergage by Salesforce , announced on Monday. But the purchase is otherwise atypical because Salesforce has stressed that they are primarily interested in Everage for real time interaction management and personalization.

Buy 240

Buy Work Management Marketing Management Acquisitions 240

The Daily Egg

JULY 27, 2022

Salesforce is dependable CRM (customer relationship management) software that thousands of businesses use everyday. The post Salesforce Alternatives appeared first on The Daily Egg. They offer unique reporting features and automations that.

CRM 114

CRM Software Automation Features 114

Martech

JULY 25, 2023

Salesforce today announced a series of embedded apps and integrations aimed at spreading Commerce Cloud across marketing, sales and service channels. Dig deeper: Salesforce: AI is the new UI The new capabilities. The post Salesforce announces new Commerce Cloud integrations appeared first on MarTech. Why we care. Get MarTech!

Touchpoints 98

Touchpoints Paid Search Agency Advertising Channels Purchase 98

Martech

MARCH 7, 2023

Today, Salesforce unveiled Einstein GPT, a generative AI tool that creates personalized content across every Salesforce cloud CRM. The partnership will also make other “out-of-the-box” integrations between Salesforce tools and ChatGPT. Here are all the Einstein GPT tools Salesforce announced: Einstein GPT for Sales.

Marketing AI 107

Marketing AI Customer Satisfaction CRM API 107

Martech

DECEMBER 14, 2023

Today, Salesforce announced significant updates to its Einstein 1 Platform that will unify business data to help inform AI prompts for those who use the Einstein Copilot AI assistant. This year, Salesforce began introducing its generative AI chatbot, Einstein GPT, to Marketing and Commerce clouds. Why we care. Einstein Copilot Search.

Marketing AI 110

Marketing AI Business Paid Search Agency Marketing Management 110

Martech

NOVEMBER 21, 2023

Salesforce CEO Mark Benioff is hoping to turn OpenAI’s chaos to his advantage, offering to at least match the compensation of any AI experts willing to join the CRM giant. Other companies have undoubtedly been trying to poach OpenAI’s employees, but Salesforce is the first to try to do it at the wholesale level. Why we care.

Marketing AI 107

Marketing AI SME Salesforce.com PR 107

Salesforce Marketing Cloud

OCTOBER 10, 2023

Every day, thousands of developers around the world work with Salesforce technologies to solve complex problems and build innovative solutions for our customers and partners. For most, the global Salesforce Developers Community serves as a critical hub for networking, learning, professional development, and opportunity.

Peer-to-peer 115

Peer-to-peer Communities Blogger Youtube 115

Salesforce Marketing Cloud

MARCH 7, 2023

What is a Salesforce Administrator? What does a Salesforce Administrator do? The Salesforce Administrator in any of these organizations is critical for success. What is a Salesforce Administrator? A Salesforce Administrator solves business problems by customizing the Salesforce Platform.

Work Management 98

Work Management Marketing Management Peer-to-peer Customer Satisfaction 98

LeanData

FEBRUARY 22, 2024

The post 5 Salesforce Deduping Actions You Didn’t Know LeanData Could Do appeared first on LeanData. Dirty data in your CRM isn’t just annoying. It’s impacting your company’s revenue. Learn how to automate deduping actions with LeanData.

CRM 105

CRM Automation Data Hygiene Process 105

Martech

JUNE 2, 2023

Admin and CRM enhancements Whether you’re a seasoned pro or a first-time user of Salesforce, these admin and CRM enhancement enable you to customize the experience and find things faster. Before the latest layout updates, that’s how Salesforce used to feel for many users — especially first-timers. Data Cloud. Get MarTech!

Business 112

Business Ideal Customer Profiles Trigger Marketing Touchpoints 112

Zoominfo

JANUARY 5, 2021

And for many companies, Salesforce serves as their CRM and ‘system of record’ for interactions with prospects and customers. That’s where Salesforce Sync comes in. Salesforce Sync is a new integration from ZoomInfo that pulls crucial information about Accounts, Contacts, and Leads from Salesforce right into the ZoomInfo platform.

Zoominfo 173

Zoominfo Data Hygiene Paid Search Agency Lead Scoring 173

Martech

APRIL 16, 2024

Learn why Gartner named Salesforce a Leader, placing highest in ability to execute and furthest in completeness in vision. Let’s look at the concept of real-time marketing and show some ways leading brands use it to win customers. Don’t follow the pack — be a leader Read the 2024 Gartner® Magic Quadrant for Customer Data Platforms.

Enterprise Management 114

Enterprise Management Paid Search Agency Planning Marketing Management 114

Martech

JANUARY 17, 2024

Kirsten Schlau, director and Salesforce Marketing Cloud practice lead at martech consultancy Sercante, saw one such implementation go up in smoke when a client she advised acquired a new company. The post Salesforce experts share tips for ensuring a smooth implementation appeared first on MarTech. What happens after the sale?

Tips 110

Tips Lead Ranking Paid Search Agency Urgency Marketing 110

Martech

SEPTEMBER 7, 2023

Salesforce has announced that it has begun executing on earlier promises to add AI-powered capabilities to the collaboration platform Slack which it acquired just over two years ago. Salesforce also announced Slack Lists and Slack Workflow Builder. The headline announcement, Slack AI, will be in pilot this winter. Why we care.

Automation 122

Automation User-Generated Content Template Training 122

Salesforce Marketing Cloud

FEBRUARY 21, 2023

Who are Salesforce MVPs? Salesforce MVP renewal process Meet our new 2023 Salesforce MVPs! Connect with Salesforce MVPs We’re thrilled to officially announce the new members of the 2023 class of Salesforce MVPs and congratulate the returning Salesforce MVPs. Who are Salesforce MVPs?

Peer-to-peer 98

Peer-to-peer Class Communities Ideal Customer Profiles 98

Martech

NOVEMBER 15, 2023

Google Analytics 4 properties can now be connected to Salesforce Marketing Cloud using the Sales Marketing Cloud interface. GA4 integrated with Salesforce Marketing Cloud allows you to sync audiences from Analytics to Marketing Cloud. Why we care. Synchronize audiences with Marketing Cloud. Get MarTech! Requirements.

Marketing Analytics Tools 110

Marketing Analytics Tools Analytics Google SMS 110

Martech

MARCH 24, 2023

Salesforce has announced an integration between Salesforce Commerce Cloud and Google Merchant Center to help merchants highlight the availability of products in stores. The Salesforce data that supports the move can be found here. The post Salesforce, Google partner on local commerce appeared first on MarTech.

Advertising Agencies 110

Advertising Agencies Google Demographics Paid Search Agency 110

Full Circle Insights

DECEMBER 8, 2023

Navigating the Salesforce Campaign Attribution Landscape Trends to Watch in 2024: Part 1 Today’s marketers have more ways than ever before to get in front of customers. This blog post will delve into the evolving landscape of Salesforce campaign attribution, explore trends, and highlight how to take control of your attribution models.

Marketing Attribution 52

Marketing Attribution Full Circle Insights Campaigns Allocation 52