KoMarketing Associates

SEPTEMBER 11, 2014

As a content marketer, I often times have to switch my brain from news writing (journalism) to blogging, and vice versa. For those that don’t write news or blog posts (or both) on a daily or weekly basis, the fine line that separates these two writing processes can easily become blurred. While I’m not calling blogging the Chuck E.

Blogger 120

Blogger Guidelines Copywriting Buzz 120

Webbiquity

MARCH 26, 2019

And not only has Tech Dump succeeded in providing an innovative solution to for the growing global problem of e-waste, as a social enterprise it provides the dignity of a steady job, reliable income, resources, and training for adults who faced barriers to employment. Previous Posts in This Series. The Company.

Barriers 239

Barriers Multi-Channel Training Fulfillment 239

Convince & Convert

JUNE 4, 2014

It’s something that comes up again and again: Your business has a blog, and a team of people responsible for the strategy, content creation, execution, and overall success of that blog. The team of people is actually one or two people partially allocated to the blog. They are the creatives behind the blog. Tweet this. )

Allocation 160

Allocation Storytelling Barriers Hubspot 160

Valasys

APRIL 15, 2024

This blog post will delve into drip marketing campaigns, their importance, how to craft personalized messages, and selecting the right email automation tools. Drip marketing campaigns are automated series of emails strategically delivered over time.

Email Marketing 40

Email Marketing Automation Campaigns Top of Funnel 40

Sana Commerce

JUNE 8, 2022

How to make your e-commerce project successful. Catch up on this 30-minute session with Sana Commerce’s Armand van den Bos who shares their knowledge and expertise on how to make your e-commerce project successful. More interesting resources. View all resources. Tech Talk Series: Sana Commerce and K-Rain Manufacturing.

Webinar Metrics 52

Webinar Metrics Paper Demand Resources 52

Sana Commerce

JULY 16, 2023

In this blog, we will explore what composable commerce is, how it relates to MACH architecture, and how you can use it to put your B2B business ahead of the curve. Composable commerce is closely aligned with the MACH architecture (Microservices, API-First, Cloud-Native, and Headless) and offers a transformative approach to B2B e-commerce.

Case Study 52

Case Study Case Studies Work Management Enterprise Management 52

Sana Commerce

JUNE 8, 2022

B2B e-commerce analytics – Turning data into strategies. More interesting resources. View all resources. What is international e-commerce and why does it matter for your business? Tech Talk Series: Sana Commerce and K-Rain Manufacturing. On-demand webinar. How to achieve results with analytics in B2b space.

Analytics 52

Analytics Webinar Metrics B2B Paper 52

Sana Commerce

SEPTEMBER 22, 2021

As B2B e-commerce is growing and looking to replicate B2C online store shopping experiences for its clients, e-marketplaces are also expanding to target audiences that include B2B buyers as potential customers. Are there really benefits to owning your own e-commerce channel? Get to know which e-commerce solution works for you.

Amazon 98

Amazon Work Management Marketing Management B2B Sales 98

Sana Commerce

NOVEMBER 28, 2023

The quest for e-commerce optimization is about making those subtle yet impactful tweaks that can boost your online store’s performance, enhance the user experience , and ultimately lead to higher conversion rates. At its core, e-commerce optimization is all about refining your online store to maximize its efficiency and profitability.

Optimization 52

Optimization B2B Business Conversion Rate 52

Sana Commerce

JUNE 7, 2022

More interesting resources. View all resources. What is international e-commerce and why does it matter for your business? Tech Talk Series: Sana Commerce and K-Rain Manufacturing. The post B2B E-commerce Connect: The Offer You Can’t Refuse appeared first on Sana Commerce. Steven van Belleghem. White paper.

B2B 52

B2B Paper Webinar Metrics Demand 52

Sana Commerce

APRIL 28, 2022

E-commerce without borders. Additionally, have the great opportunity to hear from Rob Hoogendijk, the European E-Commerce Manager at Diversey, who has firsthand experience in how to expand e-commerce internationally. During this session, our speakers cover: Why you should consider international e-commerce. Rob Hoogendijk.

Enterprise Management 52

Enterprise Management Work Management B2B Sales Webinar Metrics 52

TrustRadius Marketing

OCTOBER 1, 2018

In an age where inbound marketing has taken over, it is almost impossible to find a software or influencer who does not have a blog. When blogs abound, it can be difficult to sort through blogs that are merely throwing keywords at you and the gems that can actually inspire an ‘ah-ha’ moment. B2B Personal and Consulting Blogs.

Paid Content 69

Paid Content Marketing Automation Services Work Management B2B Thought Leadership 69

Biznology

DECEMBER 27, 2019

As soon as a client registers online for a free trial, you should automate a series of emails for onboarding to give them information in a way that’s not overwhelming: demo videos, links to useful resources, and anything else that will help them use your product easily. The Lead Nurturing Email. The Email to Re-Engage Clients.

Marketing Automation Services 171

Marketing Automation Services Marketing Automation Email Marketing Automation 171

Sana Commerce

MARCH 15, 2023

For businesses in the region, Brexit was just the beginning in a series of unpredictable events, including a global pandemic, supply chain roadblocks, and a renewed focus on the importance of efficient e-commerce. In this blog, we run through everything you need to know.

Allocation 52

Allocation Business Marketing Management B2B Sales 52

Hubspot

NOVEMBER 12, 2018

Retail blogs can keep you updated on the industry’s latest stories and prepare you for the upcoming trends that will transform the industry in 2019 and beyond. Below, we’ll list the best retail blogs on the internet right now. 8 of the Best Retail Blogs Every Retailer Should Be Reading. Shopify Plus.

Enterprise Management 74

Enterprise Management Forrester eCommerce Best Practices 74

Content4Demand

DECEMBER 17, 2019

It’s taken awhile for blogs to gain the respect they deserve in B2B marketing, but now that this versatile content platform has caught fire, B2B buyers and marketers can’t get enough of them. Each year we produce more blog posts for our clients than the last. Because it turns out blogs are great for a lot of different marketing needs.

Peer-to-peer 53

Peer-to-peer Conference Digital Marketing Funnels Webinar Metrics 53

Brandpoint

MARCH 30, 2020

Creating frequent, short and readable blogs is much more effective than irregularly publishing long blogs. Blog and website content conveys important information for potential customers Go beyond the basic information about your brand and what you do. Stay on top of your website and keep the pages current and fresh.

Personalization 114

Personalization Branding Brand Identity Content Marketing 114

Sana Commerce

SEPTEMBER 15, 2022

The good news is, you can — with an e-commerce feature called Lookbook. Lookbook is a content element available on Sana Commerce Cloud — our e-commerce solution. Here are three great examples of how you can use Lookbook to elevate your e-commerce experience. B2B e-commerce made easy. View all resources.

Customer Satisfaction 52

Customer Satisfaction Curation Order Buyer's Journey 52

Top Rank Marketing

SEPTEMBER 11, 2023

Welcome back to our captivating journey through the full range of emotions in B2B marketing featured in our “Feeling B2B” series with MarketingProfs. Our series has been nothing short of enlightening, featuring thought leaders like Joe Pulizzi , Pam Didner , and Ahava Leibtag. Lee: Awesome. Wil: I love nurturing.

B2B Marketing 98

B2B Marketing B2B Lead Ranking Marketing Qualified Leads 98

SocialPilot

JANUARY 31, 2024

This blog will walk you through the Top 9 influencer marketing case studies to understand their planning, execution, and outcome. Shopify (#POCGo): Shopify is a B2B SaaS e-commerce platform that works as a catalyst to empower entrepreneurs. With the multi-platform influencer campaign (blogs, videos, giveaways, website features, etc.),

Case Study 90

Case Study Case Studies Work Management Studies 90

Moz

DECEMBER 16, 2020

We'll go through what's changed — and what hasn't — for our readership since our last survey in 2017, and detail what those insights mean for the Moz Blog in 2021. The survey was shared on the blog, through email blasts, and on our social media accounts. How often do you read posts on the Moz Blog? Methodology.

Customer Surveys 57

Customer Surveys Industry CMS SEO Social Media 57

Content4Demand

OCTOBER 27, 2020

B e fore Twitter, Facebook and Instagram, we largely took brand messaging as gospel or waited until we could get feedback from a trusted friend or family member. E ven with B2B purchases, we now have one-click access to peer reviews and insights. Reuse audio for a podcast series focused on “in the trenches” stories and lessons.

Top of Funnel 85

Top of Funnel Communities Peer-to-peer B2B Thought Leadership 85

ClearVoice

JANUARY 26, 2024

For example: Company A spends a tremendous amount of resources running Google pay-per-click campaigns to drive in potential new customers. Quality content engages readers by providing valuable information, establishing your brand as a trusted resource. Can you immediately tie those into the core metrics of the business? Read more here.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

SmartBug Media

MARCH 1, 2023

Although some of ChatGPT’s luster as a marketing resource has worn off, the HubSpot App Marketplace now includes a third-party ChatGPT integration that allows users to access the tool from HubSpot. Responsibly using ChatGPT means plenty of due diligence—and time and resources—just to ensure copy meets your standards. or it might not.

Marketing AI 98

Marketing AI Trust Marketing Lead Ranking Lead Scoring 98

Circle Studio

DECEMBER 6, 2018

Creating new, quality content is a big investment of time, resources and even budget. Create an eBook from a series of blog posts and vice versa . Create an eBook from a series of blog posts and vice versa . But leveraging content that already exists in the form of blog posts can jumpstart the process.

B2B Marketing 88

B2B Marketing B2B Thought Leadership Content Marketing Marketing Proposals 88

Content4Demand

FEBRUARY 9, 2021

Not everyone is going to discover your podcast series organically. Build awareness and connect people to the series by spotlighting key takeaways from your episodes in your blog or article section. If you want to make it even easier for your audience, embed the episode audio in the blog. Extract Key Quotes for Promos.

B2B Thought Leadership 59

B2B Thought Leadership Multi-Channel Bundling Thought Leadership 59

Brandpoint

MARCH 15, 2023

Until they’re ready to discuss quotes and contracts, drip campaigns and e-newsletters will keep your brand in their field of awareness. Second email goes out a week later, with a high-level reminder of your value, while also enticing them to click over to a blog or video that reinforces the main message.

Email Marketing 62

Email Marketing Planning Trade Show Newsletter 62

Hubspot

JULY 6, 2021

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. I'd recommend brands find other topics to email their audience about (blog posts, free ebooks, etc.)," she said. Use tools, applications, and other digital resources.

Email Marketing 101

Email Marketing Marketing & Strategy Marketing Strategy Planning 101

Brightedge

AUGUST 2, 2022

The previous two weeks have seen a number of interesting and important changes from Google, with particular relevance for marketers and e-commerce merchants. That said, it doesn’t look like this update will carry the weight of previous installments for this series on product reviews, and only minor algorithm modifications are anticipated.

SEO 52

SEO Guidelines FAQ Ad Frequency 52

Content Marketing Institute

APRIL 24, 2018

Your mountaintop is a resource-driven pillar page, which serves as a library to showcase your top-performing content on a specific topic. Climb the mountain of Google search backwards step by step by creating a resource page, says @JustinRChampion. Colgate features products related to gum disease at the bottom of its resource page.

Google 111

Google Content Paid Search Agency Keywords 111

Content4Demand

JULY 10, 2020

Let’s use an example of an enterprise resource planning (ERP) system. In another possibility, an E-book targeting a business decision maker could include one or a series of sidebars that specifically address IT’s concerns. 5: Persona Focus with Tentacles. 6: Turn Customers Into Influencers. There are many more out there.

Account Based Marketing 66

Account Based Marketing ABM Tactics Digital Asset Management 66

Content4Demand

APRIL 2, 2020

On Tuesday, we participated in #Repost: How to Make Events Evergreen Digital Experiences , a panel discussion in ON24’s Insight50 Series. The Insight50 series itself is a great model that transforms online events into the evergreen digital experiences we’re discussing. or “I can expand this into a valuable blog post!”

Planning 52

Planning Top of Funnel Digital Marketing Funnels Peer-to-peer 52

KoMarketing Associates

MARCH 26, 2015

To this end, we’ve identified guest blogging goals and tactical initiatives specific to each individual client and are executing these strategies on a monthly basis. don’t be afraid to use your client as a resource! In fact, they may be one of the best resources you have. Content Marketing & Social Media Coordination.

Content Marketing 120

Content Marketing B2B Thought Leadership Content Curation 120

Sana Commerce

MARCH 16, 2022

Or do you read your favorite blog on the internet? Whether newspapers, radio, blogs, social media, emails or private messaging — we use several channels every day, even during work. B2B e-commerce not only has advantages for your potential B2B customers but can also relieve your sales department from their heavy workload.

B2B 52

B2B Work Management B2B Sales Act-On 52

Buzz Marketing for Technology

OCTOBER 14, 2008

The Bamboo Project Blog. « More on Learning Through Blogging: What Readers Think | Main. Blogging for Learning: Blog Challenges » Blogging for Learning--Using Quotes. Today we're going to talk about how we could use quotes as a springboard to learning through blogs. Photo via Mr. Bren.

Web 2.0 100

Web 2.0 Wiki Class Thought Leadership 100

Porch Group Media

JANUARY 14, 2023

But, email personalization takes time and effort to perfect – especially if your resources are spread thinly on a small marketing team. Consider deploying a series of welcome emails, designed to establish a relationship with newcomers and introduce them to your products and services.

Email Campaigns 98

Email Campaigns Personalization Campaigns Marketing & Strategy 98

Parse.ly

NOVEMBER 5, 2021

A few years ago, I was working with a very large technology company that had one blog where they created six posts a day. I identified their problem when I found out that they were targeting 18 different audiences with that one blog. In this case, this company needed to create 10 or 12 specialized blogs, instead of just one.

Webinar Metrics 80

Webinar Metrics Media Advertising Agencies Lead Ranking 80