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How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. Why Twitter is a Good Start for Socializing Executives.

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An Introduction to Twitter Lead Generation with Lead Generation Cards

NuSpark Consulting

How to Use Twitter’s Lead Generation Cards to Actually Generate Leads. On August 28, 2013, Twitter officially rolled out their new Lead Generation Card. This card is available to any company with a Twitter Ads account. Keep Using Twitter Outside of Your Lead Generation Card. Retweet relevant news stories to your business.

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How B2B brands approach Twitter

Savanta

Analysing the number of Twitter followers reported in this study reveals five types of corporate account based on success: Most (43 per cent) are Dabblers (<250 followers). Analysing the Twitter activity of the top two hundred B2B Super Brands reveals some useful quality related benchmarks for us mere mortals. The Chameleons.

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How to Increase Blog Traffic (in 10 Steps)

seo.co

There’s really no cap to how many readers your blog could attract on a daily basis, as long as you provide unique, interesting, useful, timely, and relevant content. Sure, Facebook-ing and micro-blogging with Twitter are hot, but a lot of people still prefer the meatier stuff that only blogging can deliver. Preparing your blog for RSS.

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Should B2B Companies Invest in Content Marketing Tools?

Launch Marketing

Feedly – RSS feeds are still one of the best ways to monitor your industry for news and content. Feedly is a news aggregator application that has emerged as one of the best ways to subscribe to RSS feeds. Following Spaces that are relevant to your business can be sources of inspiration for new content ideas.

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Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

I recently wrote two articles relevant to the show, The Implications for PR if Twitter Goes Away and The Secret to Mastodon’s Success is Mastering the Hyperlocal , both of which were foci of the podcast. The only reason this occurred to me is because I went back in time to when I was a Twitter baby, via my experience on Mastodon.

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7 Social Selling Tools Your Team Should Utilize This Year

EveryoneSocial

The tool allows users to find and target the most relevant prospects and recommends the right people to connect with at target accounts. The EveryoneSocial platform is a top social selling tool that can save teams time on knowing what to post and getting content to the most relevant social platforms.

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