Biznology

AUGUST 27, 2021

Scripts vs Storyboards for Technology Videos. When I talk with clients about the look and feel they want in a video, their answer often includes the expression “not cartoon-y.” Either way, before you see any moving pictures, you should be clear on the look of each scene and how the video will get from one scene to the next.

Video Marketing 171

Video Marketing Guidelines Advertising Mediums Training 171

Scoop.it

SEPTEMBER 2, 2021

In addition, there is one more tool that is mostly overlooked by marketers, i.e., marketing presentations. Marketing presentations can do wonders when it comes to pitching ideas to management/clients, proposing a new marketing campaign, and launching a new product. Begin Your Presentation with a Bang. Here we go!

Tips 96

Tips Paid Search Agency Marketing Management High Quality Lead 96

Biznology

JANUARY 4, 2021

The most influential tool for sales success in 2020 was video conferencing. In the same article, a spokesman for Zoom assures us that video is 34X as effective! Anyway, we can all agree that video is effective. In 2021, the most successful presenters will add more show-and-tell — beyond PowerPoint — to the mix.

Video Marketing 171

Video Marketing FAQ Work Management Marketing Management 171

Webbiquity

MARCH 10, 2020

Explainer Videos. Video marketing is valuable throughout the sales funnel. Among the different types of marketing videos , well-made explainer videos can be effective at multiple stages. Ideally, each video takes your prospects on a brief, fun, and entertaining journey. eBooks and Downloadable Written Material.

Sales Qualified Leads 305

Sales Qualified Leads Video Marketing Lead Scoring Lead Ranking 305

Vidyard

AUGUST 14, 2020

Accessibility is important for many reasons, especially when it comes to video. It enables people of all abilities to connect with and enjoy video experiences. How Do You Make Videos Accessible? Video Captions 1.1.1 What Are the Benefits of Video Captions? Video Captions for SEO 1.2 Video Transcripts 1.2.1

Video Marketing 162

Video Marketing SEO Guidelines Paid Search Agency 162

Biznology

AUGUST 5, 2020

Findings from a recent report on lead-gen strategies from Ascend2: Most marketers think their social media tactics are increasing the quality of leads Most marketers are spending more on social media because of COVID-19 Most marketers regard video as the most effective type of content for lead-gen, followed by webinars, and live events/webinars.

Webinar Metrics 177

Webinar Metrics Video Marketing Lead Gen Paid Search Agency 177

SmartBrief - Marketing

FEBRUARY 27, 2024

While I generally think of this as evidence that the guy’s awesome – he also beat “The Hitchhiker’s Guide to the Galaxy” text adventure without a hint book – it’s also evidence of how far video game technology has come since the days when people would make a special trip to the arcade to play Asteroids, or even since the Console Wars of my youth. (16

Video Marketing 76

Video Marketing Paid Search Agency Bandwidth Advertising Mediums 76

Litmus

JUNE 15, 2022

We’re looking for email pros with presentation experience to share insights, top tips and answer live questions from the email community at Litmus Live 2022. Litmus Live presenters come from every facet of email marketing—including email designers, developers, marketing strategists and leaders, senior marketing leadership, and consultants.

Marketing Proposals 88

Marketing Proposals Work Management Deliverability Thought Leadership 88

Hubspot

FEBRUARY 24, 2021

Then, you have situations where the presenter is late, or the attendees are having a little too much fun in the chatroom.It So let's find out how presenters and attendees can contribute to more productive webinars. For example, some are education-based, with the presenter only engaging with the audience for questions.

Webinar Metrics 100

Webinar Metrics Tips Marketing Automation Services Click Rate 100

Crimson Marketing

JANUARY 10, 2014

Video: Courtesy of Mashable. The post #BADMarketing presented by Crimson Marketing [Video] appeared first on. What about this isn’t painfully uncomfortable? BADMarketing. BADMarketing'

Video Marketing 100

Video Marketing Marketing 100

Crimson Marketing

JANUARY 24, 2014

Video: Courtesy of SWITCHED/Palm. The post #BADMarketing presented by Crimson Marketing [Video] appeared first on. Sometimes it really pays off to make an artsy ad. Other times you get this, #BADMarketing. Does this ad do anything to entice you to purchase the Palm Pre? Image: Courtesy of Engadget. BADMarketing'

Video Marketing 100

Video Marketing Marketing Purchase Ads 100

Pam Didner

JULY 21, 2020

Delivering compelling face-to-face presentations to senior managers is hard. It’s even harder to present the same presentation online when everyone calls in via Zoom, Microsoft Teams, WebEx or other virtual meeting tools. The key to delivering a solid online presentation is to focus on what you can control: Your Presentation.

Work Management 120

Work Management Marketing Management Account Based Marketing Allocation 120

Heinz Marketing

MAY 22, 2023

By Cameron Katoozi , Marketing Consultant at Heinz Marketing In today’s fast-paced digital landscape, video marketing has emerged as a dynamic and engaging medium for businesses to connect with their target audience as opposed to traditional methods. The main objective is to drive immediate sales and create brand loyalty.

B2B Marketing 104

B2B Marketing Video Marketing B2B Thought Leadership B2B 104

KoMarketing Associates

MAY 30, 2017

Here are ten presentations and accounts that we recommend viewing and “favoriting” for B2B marketing knowledge. Coupled with their global digital overview , these presentations arm B2B marketers with a significant amount of information designed to guide mobile and social media tactics, in specific countries and regions, and across the globe.

B2B Marketing 121

B2B Marketing Account Based Marketing B2B Thought Leadership B2B 121

Martech

MAY 2, 2023

digital video ad spend grew at almost twice the rate of overall digital media in 2022, 21% versus 11% overall, according to the IAB. Younger viewers who never watched TV regularly are also spending time viewing short-from video content and playing games on their TVs and phones. There is a lot at stake and a lot up for grabs.”

Paid Search Agency 117

Paid Search Agency Advertising Agencies Video Marketing Budget Programs 117

Top Rank Marketing

SEPTEMBER 27, 2023

Our founder Lee Odden took the opportunity to ask these questions and many others to five exceptional B2B marketers who will be speaking during #MPB2B next week, which we’ve gathered together here in our “Feeling B2B” video interview series. when she’ll present “ Plain Language Is Preferred… Even by PhDs.”

B2B Marketing 116

B2B Marketing B2B Video Marketing Marketing Analytics Tools 116

The Daily Egg

JULY 15, 2020

With more people working from home than ever before, video conferencing software has become necessary to run businesses effectively. Video conferencing software makes this possible. For basic meetings to client presentations, team collaboration, and educational purposes, video […]. Remote work is the future.

Software 144

Software Video Marketing Best Practices Education 144

Biznology

JANUARY 31, 2020

Here’s a list of 30 things that, in my experience, are all-too-easily overlooked in the process of making videos to support technology solution selling. Presents a compelling reason why viewer should care about what you’re saying in the first 15 seconds. ? Presents a true-to-life situation facing the target customer. ?

Video Marketing 138

Video Marketing Product Trade Show Differentiation 138

SmartBug Media

MAY 6, 2021

In today’s world, most businesses can and should include a video marketing strategy in their overall marketing plan. In fact, if you consider content marketing as the cornerstone to reaching your marketing and business goals, you should be including video in your overall content strategy. Video Marketing Strategy #1: Demo Requests.

Video Marketing 132

Video Marketing Webinar Metrics Marketing Strategy Marketing & Strategy 132

Biznology

APRIL 1, 2020

We hope this series is a valuable resource to you and your organization as you tackle the challenges presented by this global public health crisis. Looking to raise the level of your working-from-home game with video, videoconferencing, video production, virtual classrooms, interactive video, and more? Video messaging.

Work Management 151

Work Management Resources CMS Development Enterprise Management 151

Biznology

DECEMBER 6, 2019

Video to the rescue. Video is the best way to explain — at a high level — how something works. Video animation can make the differentiation story simple and compelling, highlighting the unique attributes that form your solution’s personality. Speeding up the conversation.

Differentiation 151

Differentiation Video Marketing Gartner Vendors 151

Vidyard

MAY 19, 2022

KITCHENER, Ontario – May 19, 2022 – The easing of pandemic-related constraints on in-person meetings and events did not slow rapid growth in the use of video for sales, marketing and other business communications, according to the fifth annual Video in Business Benchmark Report from Vidyard.

Advertising Benchmark 103

Advertising Benchmark Video Marketing Business User-Generated Content 103

Outgrow

NOVEMBER 30, 2022

How to Develop and Launch a Successful Video Marketing Strategy. Building a robust video marketing strategy is a powerful way for businesses to engage their audience through visual storytelling. But don’t take our word for it— 69% of businesses increased their video marketing budget. . What Is Video Marketing?

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

Kaon

JANUARY 8, 2016

Here is an “inconvenient truth” that all sales and marketing professionals need to understand immediately: No-one wants to sit through a presentation on your products and services. No more sales presentations – these have gone the way of the printed brochure. Just stop doing that.

Differentiation 100

Differentiation Trade Show Interactive Marketing CMO 100

Biznology

MARCH 4, 2020

It’s always been sort of axiomatic that the main reason people watch digital videos like explainers and tutorials is to avoid reading text. “ 59% of executives prefer video to text ” is every sales and marketing video producer’s favorite statistic. Here are a few ways to use text to advantage in video. Fast typography.

Video Marketing 129

Video Marketing Statistics Display Impressions 129

Hubspot

NOVEMBER 3, 2020

Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable , actionable information — and that was very intimidating. Glad you asked.

Peer-to-peer 100

Peer-to-peer Case Studies Hubspot Interactive Marketing 100

Hubspot

DECEMBER 7, 2020

I can distinctly remember being extremely excited to attend a presentation from a speaker whose book I had read and loved in class. This is true regardless of the marketing medium, from advertisements to presentations. Therefore, creating interactive presentations means using strategies that will capture and hold audience attention.

Hubspot 93

Hubspot Interactive Marketing Comparison Impressions 93

ClearVoice

FEBRUARY 6, 2021

What is a presentation? Why should you think of presentations as content? Although the length of a presentation in terms of time can depend on the overall approach (Are you talking a lot? consider the number of informational content slides when tallying the overall presentation length. The post What Is a Presentation?

Fulfillment 52

Fulfillment Creativity High Quality Lead Examples 52

Biznology

SEPTEMBER 6, 2017

Tech companies don’t need a “video strategy.” They need tactical videos that support their sales and marketing content strategy. Tactical videos have specific objectives: establish a value proposition in the prospect’s mind, put across a memorable product differentiator, describe a new use case.

Tactics 150

Tactics RFP Top of Funnel Video Marketing 150

Sprout Social

MARCH 16, 2022

“Have you seen this video?” People share video with friends twice as much as any other content. And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. But video creation requires work. Facebook video metrics to watch.

Video Marketing 125

Video Marketing Youtube Click Rate Allocation 125

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. The video sharing site isn’t just for creators. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Unboxing” the top 15 ideas for YouTube videos.

Youtube 131

Youtube Advertising Channels Video Marketing Paid Search Agency 131

Vidyard

JULY 28, 2021

When you’re presenting a piece of content, you always want to include a compelling CTA that drives the next step. But are you using video calls to action the right way? Just adding a CTA to the video’s webpage often isn’t enough. When you finish watching a video, how often do you pore over the rest of the page to find the CTA?

Video Marketing 160

Video Marketing Top of Funnel Banners Marketing Automation Services 160

Valasys

JANUARY 25, 2024

Are you aware that businesses that utilise video content grow revenue 49% faster than those that don’t? If you want to stay ahead of the competition and maximise the potential of your video production services projects, it’s time to embrace the power of video storyboards.

Video Marketing 40

Video Marketing Template Planning Webinar Metrics 40

Brandpoint

APRIL 13, 2023

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. Here are some of the stand-out factoids from HubSpot and Vidyard’s 2022 Video Benchmark Report : Video creation increased 178% from 2020 to 2021. I gotta do more of it.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Biznology

MARCH 6, 2020

We hope this series is a valuable resource to you and your organization as you tackle the challenges presented by this global public health crisis. If so, you’re probably up against the fact that B2B sales presentations and interactions on the small screen are pretty low-energy compared to what happens in convention venues.

CMS Development 129

CMS Development Conference Paid Search Agency Work Management 129

Biznology

JUNE 4, 2018

The need for mid- and late-funnel video for sales enablement. In the course of arguing the need for mid- and late-funnel content, Berkowitz recommends emphasizing case studies, white papers, implementation and how-to guides because “you can only create so many eBooks and videos.” Building a business case with video.

Top of Funnel 173

Top of Funnel Video Marketing Case Studies Gartner 173

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics. Blood-sucking villains.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142