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On-Line Events on Twitter: Long-Live the Tweetchat

Marketing Insider Group

One thing that caught my attention recently was a discussion of the “ Tweetchat ” Event – using Twitter to conduct a conversation between participants with virtually no cost and not requiring an events platform. The “secret sauce” is a specific Twitter event hashtag. The Tweetchat Event. Long-Live the Tweetchat!

Twitter 363
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How Personalized Brand Experiences Help Drive Customer Loyalty

Webbiquity

A McKinsey report notes that 71% of customers expect brand personalization and 76% get frustrated if it’s not provided. Image credit: cottonbro studio on Pexels B2C brands (and B2B companies increasingly, as well) focus on personalizing their services to build recognition in a cutthroat market. Personalization can help.

Loyalty 257
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How to Effectively Use Twitter Influencer Marketing?

SocialPilot

Among this vast landscape of social media platforms, Twitter stands out prominently. With nearly 556 million monthly active users, Twitter influencer marketing has emerged as a focal point for connecting brands with their audience. This figure demonstrates the effectiveness of Twitter influencer marketing.

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Twitter Bans Sharing Photos Of Private Persons Without Consent via @sejournal, @MattGSouthern

Search Engine Journal

Twitter expands its private information policy to include "private media," which refers to photos and videos captured without a person's consent. The post Twitter Bans Sharing Photos Of Private Persons Without Consent appeared first on Search Engine Journal.

Twitter 114
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The Best Twitter Analytics Tools

Brandwatch Marketing

With so many Twitter analytics tools out there, it’s hard to know which ones to trust with your Twitter account. You can plenty of this with Twitter search. But if you’re looking for a free Twitter analytics tool that can do more, this list will come in handy. 1) Twitter Analytics – Boost your impact on Twitter.

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How to Convey Your Brand Personality Through Social Media

Marketing Insider Group

But, conveying your brand’s personality to your audience on social media isn’t always easy. But in addition to adjusting your messaging and tactics, how should you determine the personality and tone of voice of your brand? Define Your Target Persona’s Personality. Find out where (and how) they search for information.

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Rethinking Marketing Search and Promotion with Pinterest

Top Rank Marketing

Many consider it to be a search engine instead of a social media channel. The search aspect is the most important for most users, which is why the social platform’s about section calls it is a visual discovery engine. X/Twitter is only 15-20 minutes, and Facebook is 5-6 hours. Trendspotting What will we be searching for in 2024?