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SaaS Subscription Checklist: Pricing, Agreements, Models & More

Roketto

Convoluted subscription models, weird terms of service, and sketchy pricing is not something you want to wrap up in sparkly paper and place under the tree for a customer to open. Why would they do this? The cardinal rule is to make your product easy to buy, not harder.

Pricing 83
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8 Pricing Mistakes That Can Seriously Stifle Sales

Hubspot

For many companies, pricing strategy essentially amounts to guesswork — shooting in the dark and hoping they land on prices that customers are willing and happy to pay. That said, pinning down an optimal price for a product or service is admittedly easier said than done. Pricing Based Solely on Undercutting Your Competition.

Pricing 80
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The High Price of Dirty Data for Microsoft Dynamics 365 Users and How to Clean it Up

ClickDimensions

In our newest white paper, we explore the high price of dirty data for Microsoft Dynamics users and how to go from just thinking about cleaning up your data to making it a priority today.

Pricing 40
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The 4 Best Responses to "I Need a Better Price"

Hubspot

When a buyer and seller don’t align on price, you might guess the sale won’t go through. In the 1970s, researchers studied the effect of seller ability to deviate from list price. They suspected sellers with higher pricing authority would close better deals. Sellers setting a precedent for price concessions.

Pricing 82
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Why Conversational AI Is Key to Customer Service in the Customer Experience Era

Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy. In today’s hyper-competitive market, every business must become a customer experience-first business.

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A Quick Refresher on Price Elasticity (& How It Impacts Your Strategy)

Hubspot

I know what you woke up thinking this morning: “ I sure could use a quick refresher on price elasticity. ” Understanding the price elasticity of your product/service and how it impacts your sales and business strategy is crucial to building a responsive, successful company. Price Elasticity of Demand. PN = New price ($150).

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Book Review: Smart Brevity

Webbiquity

We’re victims of bad incentives, such as: Professors who ask us to write 10-page papers (when two pages would do). ” Unfortunately, it’s not practical for individuals or small businesses, with an starting price of $15,000 per year according to GetApp. It’s not our fault.