Remove form-layouts
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Create B2B Content Your Audience Actually Wants to Read

Marketing Insider Group

Content creation is the cornerstone of a successful inbound marketing strategy. With so much content inundating customers today—from short ads on social media to longer form blogs, eBooks, white papers, and articles—you need to carve out your content niche by asking yourself: What type of content will my target audience actually want to read?

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Inbox Influence: Mastering Email Marketing for Brand Success

Stevens & Tate

Getting your email marketing strategy right can be a game-changer for your business and your brand. Email stands as the cornerstone of direct marketing tactics, offering a personal touch that many other platforms struggle to emulate. Testing and Optimization An effective email marketing strategy is not static; it evolves.

Insiders

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Have You Got Your Website UX Right in 2024?

Marketing Insider Group

Clear navigation, concise content, and a clean layout are your best friends. Dive into Analytics: Marketing tools like Google Analytics can be your best friend. A cluttered, confusing layout can turn visitors away. Simplify Forms and Calls-to-Action Keep forms short and straightforward. Ready to master website UX?

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Top 4 Enterprise Email Marketing Software [With Pricing & Features]

SendX

There are 450+ email marketing platforms in the world right now. When you are looking for an email marketing software for your enterprise, you should consider the level of automation, ease of use, data you can get to make decisions that can have a considerable impact, quality of customer support, and of course, your budget, etc.

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Top 4 Enterprise Email Marketing Software [With Pricing & Features]

SendX

There are 450+ email marketing platforms in the world right now. When you are looking for an email marketing software for your enterprise, you should consider the level of automation, ease of use, data you can get to make decisions that can have a considerable impact, quality of customer support, and of course, your budget, etc.

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What Are Google’s Core Web Vitals and Why Should B2B Marketers Care?

Circle Studio

Cumulative Layout Shift (CLS). Cumulative Layout Shift (CLS) is a user-centric metric for measuring the visual stability of a web page, as it helps to quantify how often a visitor experiences unexpected layout shift while a web page is still loading. Why Should B2B Marketers Be Concerned About Core Web Vitals?

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B2B Lead Generation Form Tactics for High-Quality Leads

The Lead Agency

Website lead generation forms are one of the most critical touchpoints in the B2B landscape. Combining B2B and B2C statistics, the average conversion rate from lead generation forms is 1.7%. This information becomes the bedrock upon which successful marketing strategies are built. But what comes first is the lead.