SmartBug Media

NOVEMBER 3, 2023

Closed-loop reporting, a strategic approach that integrates marketing and sales efforts, can provide valuable insights for growth. This article explores the power of closed-loop reporting and the pivotal role a HubSpot-Salesforce integration plays in driving the data. Siloed data can be detrimental to decision-making.

Hubspot 59

Hubspot Sales Qualified Leads Marketing Attribution Marketing Automation Services 59

SmartBug Media

SEPTEMBER 4, 2023

HubSpot and Salesforce have put significant effort into optimizing their platforms to support their clients’ diverse needs. Similar standard objects and seamless activity sync are just two of the numerous capabilities that make a HubSpot-Salesforce integration beneficial for your organization.

Hubspot 75

Hubspot Data Hygiene Work Management Marketing Management 75

Sprout Social

MAY 25, 2022

Have you test-driven the Sprout Social Salesforce integration yet? Our Salesforce integration empowers your social, sales and support teams alike. In this guide, we’ll break down exactly how the Sprout Social Salesforce integration works. Why you need to integrate your CRM with social media ASAP.

Work Management 111

Work Management Marketing Management Paid Search Agency Peer-to-peer 111

HG Data

OCTOBER 17, 2022

The HG Insights Salesforce Connector integration is an example of such a synergy, … The post HG Enhanced Salesforce Integration for More Precise Targeting appeared first on HG Insights. In other words, 1 + 1 = 3.

Act-On 97

Act-On Examples 97

Hannon Hill

APRIL 25, 2023

Over 100 of our customers currently use Clive, Hannon Hill’s web personalization tool that integrates seamlessly with Cascade CMS. Fast forward: you can now send data from Clive forms directly into Salesforce.

CRM 52

CRM Tools Product Personalization 52

Oktopost

APRIL 21, 2020

This week, we’ve released a major update to our Salesforce integration that features more advanced social attribution, lead syncing and reporting capabilities as well as the new Social Insights package. We’ve adjusted a few core concepts of the integration to improve your ability to attribute leads to social media in Salesforce.

Lead Gen 93

Lead Gen API Paid Search Agency Social Media 93

Delivra

OCTOBER 1, 2021

Connect Delivra with Salesforce to advance your business with flexible, powerful, and time-saving automations. Choose which Salesforce leads and contacts to sync to Delivra, and add new Delivra contacts to Salesforce. Use your Salesforce data to automate any process . Experience marketing and sales synergy.

Lead Scoring 52

Lead Scoring Lead Ranking Sales Qualified Leads High Quality Lead 52

Conversica

MARCH 30, 2023

The post Conversica Announces New Salesforce Automotive Cloud Integration appeared first on Conversica - Powerfully Human - Revenue Digital Assistants.

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NuSpark Consulting

OCTOBER 8, 2016

Google AdWords has recently integrated with Salesforce so that you can import Salesforce leads and opportunities into AdWords and thus measure the performance of your Salesforce campaigns within Google AdWords. Here is a real-world example: Your Salesforce account has the following Opportunity stages: 1.

Adwords 172

Adwords Top of Funnel Sales Qualified Leads Google 172

LeanData

JUNE 27, 2023

Discover the causes of dirty data, data cleansing methods using Salesforce tools, and the benefits of the LeanData-Cloudingo integration. Learn how the LeanData-Cloudingo integration improves speed to lead and maximizes your sales reps’ efficiency and effectiveness by creating data they can trust.

Leads 52

Leads Lead Marketing Qualified Leads Efficiency 52

HG Data

OCTOBER 6, 2022

HG Salesforce Connector bidirectional integration enables effective targeting by connecting selected company data to a Salesforce organization SANTA BARBARA, Calif.–(BUSINESS

Organization 52

Organization Effectiveness Companies Business 52

Valasys

DECEMBER 14, 2022

One such instrument that improves the value of your products is Salesforce Contract Management. Below we have mentioned benefits of Salesforce contract management solution. Below we have mentioned benefits of Salesforce contract management solution. Benefits of Salesforce Contract Management. 2) Automate Key Processes.

Best Practices 40

Best Practices Fulfillment Software Loyalty 40

Predictive Response

JULY 13, 2020

Integrating Zoom and Salesforce allow s you to have your webinar data in one central location. This requires you to manually move data from Zoom into Salesforce. Start by exporting attendee data from Zoom and then import it into Salesforce, preferably using the data loader. Pardot integrates the two platforms as well.

Webinar Metrics 59

Webinar Metrics API Statistics Email Campaigns 59

ActiveDEMAND

OCTOBER 23, 2019

ActiveDEMAND has recently updated to offer tighter integration options with Salesforce. While users were previously able to connect natively with Salesforce and transfer leads, we now offer additional and more granular Salesforce-specific actions like: Logging call activities directly in Salesforce. Setting fields.

Automation 48

Automation Activities Examples Process 48

6sense

SEPTEMBER 29, 2021

6sense, a leading Account Based Orchestration Platform, powered by AI, extends its relationship with Salesforce to include an all-new integration with Pardot, Salesforce’s marketing automation solution. Enable sales teams with account-level insights that bring the power of 6sense and Salesforce data together.

Account Based Marketing 62

Account Based Marketing ABM Lead Scoring Lead Ranking 62

Predictive Response

OCTOBER 28, 2020

Integrate Eventbrite and Zoom Webinar into Salesforce Predictive Response offers two event management software integrations for Salesforce: Eventbrite and Zoom Webinars. Eventbrite Fusion: Eventbrite and Salesforce Eventbrite Fusion automatically syncs your Eventbrite registrants’ data into Salesforce.

Marketing Management 40

Marketing Management Webinar Metrics CRM Software 40

Predictive Response

JULY 13, 2020

Integrating Zoom and Salesforce allow s you to have your webinar data in one central location. This requires you to manually move data from Zoom into Salesforce. Start by exporting attendee data from Zoom and then import it into Salesforce, preferably using the data loader. Pardot integrates Zoom and Salesforce as well.

Webinar Metrics 52

Webinar Metrics API Statistics Email Campaigns 52

Customer Experience Matrix

APRIL 15, 2024

Normal 0 false false false EN-US X-NONE X-NONE Last weekend brought the intriguing rumor that Salesforce is in late stage talks to acquire data integration vendor Informatica. Viewed in this light, Informatica helps Salesforce to compete by strengthening its ties with IT and data teams. I don’t know the answer.

Enterprise Management 136

Enterprise Management Work Management Marketing Management Marketing AI 136

Delivra

DECEMBER 10, 2018

Deliver more personal, relevant email marketing to your Salesforce contacts with Delivra. Delivra & Salesforce: A perfect fit to your marketing tech stack. Perfectly sync your Salesforce leads and contacts into your email marketing list. Add Delivra contacts to Salesforce as a Lead or Contact.

Enterprise Management 69

Enterprise Management Marketing Automation Services Lead Scoring Lead Ranking 69

Predictive Response

AUGUST 12, 2019

When you add your Evntbrite data into Salesforce you get access to a simpler and more efficient way to analyze and use your event data. With the data in Salesforce you can now start to improve the number of repeat attendees and increase the number of new attendees. Here are 5 different ways to integrate: 1. Manual Import.

Ad Frequency 45

Ad Frequency API Paid Search Agency Segmentation 45

Aberdeen

OCTOBER 24, 2019

And what better place to do that than in your Salesforce instance? In this post, we’ll talk about how marketers can integrate with Salesforce to deliver better data to sales and improve engagement at every stage of the buyer’s journey. Salesforce Integration. Intent Qualified Opportunities. Take Opportunity Action.

Top of Funnel 40

Top of Funnel Marketing Management Intent Data Sales Qualified Leads 40

Salesforce Marketing Cloud

APRIL 24, 2024

It’s not possible (yet) in the physical world, but with zero copy integration, that’s how you can handle your customer data. Using zero copy integration, users can get the benefits of a CDP – like data harmonization, identity management, built-in analytics and activation – without the downside of physical data movement.

Enterprise Management 111

Enterprise Management Ideal Customer Profiles Work Management Marketing Management 111

Predictive Response

AUGUST 12, 2019

Integrate Eventbrite and Salesforce so that you can access your data where you need it the most. Having all your data in Salesforce will give you a simpler and more effective way to analyze and use your event data. Salesforce Eventbrite Sync. Secondly, import into Salesforce. Salesforce Eventbrite Sync.

API 45

API Paid Search Agency Segmentation Contacts 45

SmartBug Media

JULY 6, 2023

One way to achieve this is through application programming interface (API) integrations. In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. What Are API Integrations?

Marketing Automation Services 52

Marketing Automation Services Hubspot Work Management Marketing Management 52

ANNUITAS

OCTOBER 27, 2023

It’s no surprise that Salesforce’s Dreamforce event in San Francisco this year was all about artificial intelligence (AI), specifically generative AI. Also not surprising, nearly every facet of the Salesforce portfolio received an injection of GenAI – with the Marketing Cloud platform perhaps receiving the most generous dose.

Marketing AI 130

Marketing AI Marketing Analytics Tools Enterprise Management Marketing Automation Services 130

ActiveDEMAND

NOVEMBER 22, 2018

Salesforce is the most popular CRM and they also pioneered the SaaS (Software as a Service) model that we all love today. There are a lot of businesses out there that have really improved their sales process by using Salesforce to increase rigor and transparency. Filter Leads Before they get to Salesforce.

Marketing Automation Services 40

Marketing Automation Services Marketing Automation Work Management Marketing Management 40

Martech

MARCH 7, 2024

Draft smarter promotions fast Harnessing the power of Einstein AI and trusted data from the Salesforce Platform, this feature allows users to draft promotions effortlessly. This capability allows the creation of orders from various channels, such as ERP orders or EDI orders, directly within Salesforce. Let’s dig into it. Get MarTech!

Features 112

Features API Customer Satisfaction User-Generated Content 112

Salesforce Marketing Cloud

DECEMBER 7, 2023

We’re sharing concrete examples of ways organizations can quickly integrate AI into their operations. Get more value out of your Salesforce investment Learn how Salesforce Professional Services can help your business accelerate time to value with Data + AI + CRM + Trust. Data-driven analysis: Analyze data and market trends.

Transparency 119

Transparency Trust Marketing Paid Search Agency Analysis 119

ANNUITAS

JANUARY 30, 2024

Overview During the National Retail Federation’s NFR 24 conference, Salesforce and Google released a slew of AI-powered tools aimed at reducing go-to-market (GTM) friction. GTM Innovation For Salesforce the innovations announced at NRF 24 center on three topic areas.

Marketing Analytics Tools 130

Marketing Analytics Tools Marketing Automation Services Google Tools 130

Sprout Social

FEBRUARY 6, 2024

Throughout 2023, we were heads down expanding our integrations with industry-leading partners like Salesforce , making strategic investments in AI and delivering innovative functionality to users through our Tagger and Repustate acquisitions. Sprout’s Service Cloud integration is a big reason for that.

Work Management 116

Work Management Marketing Management Software Product 116

HG Data

SEPTEMBER 12, 2023

HG Salesforce Connector: Salesforce Integration In Support Of Sales And Marketing Teams! Integrating the Salesforce organization with the HG Insights platform … The post HG Use Case: Operationalize Technology Intelligence In Salesforce appeared first on HG Insights.

Paid Search Agency 109

Paid Search Agency Video Marketing Organization Effectiveness 109

ANNUITAS

MAY 2, 2023

I recently had a few deep dive briefings with Salesforce to dig into their Marketing Cloud and related technologies. What I discovered, not to my surprise, is that Salesforce has been very busy building what looks like a top-down Converged Growth tech stack to support the orchestration of engagement across the entire customer journey.

Lead Ranking 130

Lead Ranking Paid Search Agency Multi-Channel Aggregators 130

Salesforce Marketing Cloud

DECEMBER 5, 2023

But are you prepared to build AI apps that your business is asking for or are your teams’ hands tied with systems integrations? This free video on Salesforce+ breaks it down so you can get started today. From generative AI to LLMs, we break it all down on Trailhead, the free online learning platform from Salesforce.

Work Management 122

Work Management Marketing Management Ad Building Ethics 122

Salesforce Marketing Cloud

APRIL 9, 2024

Andy Cotgreave, senior data evangelist, Salesforce Link Copied Big data grew so fast and became so unwieldy that an entire industry emerged to help companies parse and analyze it. Owning lots of data doesn’t solve the big data problem,” said Andy Cotgreave, senior data evangelist at Salesforce. But major challenges remain.

Marketing AI 110

Marketing AI Enterprise Management Work Management Lead Ranking 110

Salesforce Marketing Cloud

SEPTEMBER 7, 2023

If you’re ready to learn more about integrating data and systems, automating workflows and processes, and creating incredible digital experiences, the Build Great APIs and Integrations with MuleSoft trail is the perfect place to start. Explore practical how-to guidance, authentic peer perspectives, and inspiring Trailblazer stories.

Automation 142

Automation API Peer-to-peer Ideal Customer Profiles 142

Salesforce Marketing Cloud

SEPTEMBER 26, 2023

Check out the Main Keynote recap on Salesforce+ to get in on the action, from big product announcements to inspiring customer stories and more. The Einstein Trust Layer is how Salesforce is making our generative AI the most secure in the industry. Dreamforce ’23 was all about Data + AI + CRM + Trust.

CRM 122

CRM Ethics Communities Automation 122

Martech

FEBRUARY 15, 2024

Now here are this week’s AI-powered integrations, solutions and upgrades. Movable Ink has new integrations with Salesforce Marketing, Data, and Commerce Clouds. Well, to steal someone else’s tagline: We report, you decide.

Marketing AI 104

Marketing AI Enterprise Management CPC Cost Per Click 104