Webbiquity

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Why UX Design Shouldn’t Go on the Back Burner for B2B Companies

Webbiquity

To move customers from awareness to conversion, B2B business sites must be designed with a clear information architecture; provide compelling messaging and details about products and services; and establish the company’s credibility. Site navigation that makes it easy for potential customers to find the information they need.

Design 269
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The 10 Best Webinar and Webcasting Tools

Webbiquity

Probably the most important is content: are you giving attendees useful, actionable information—not just a thinly veiled sales pitch? Is your information unique? Pricing: $79/$159/$299 per month; enterprise pricing by quote. Pricing: free; $33/$104 per host per month; enterprise pricing by quote.

Webcast 363
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Millennials Take Over B2B Tech Buying — Here’s How (and How Not) to Reach Them

Webbiquity

And today’s buyers rely on five primary sources of information to make decisions. But they value straightforward responses and fair pricing. “One of the only times millennials interact with vendor reps is to confirm product limitations and negotiate pricing. Millennials are changing the B2B tech market.

Buy 298
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Big Data: What It Is, Why We Need It, and How to Use It

Webbiquity

Using advanced software systems, analysis of big data can uncover patterns, correlations, and insights that can inform big business decisions quickly, helping companies stay lean and agile. Ever booked an Uber and had to pay twice the price you were expecting to? Uber uses big data to formulate its surge price strategies.

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B2B vs B2C Marketing: 10 Key Differences Every Marketer Should Know

Webbiquity

The amount of research and comparison done before making a purchase decision is also often much greater in business contexts due to a need to make an informed choice with long-term implications. It is relatively easy for these customers to switch from one provider to another based on price alone.

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The Best Email Marketing Tools to Increase Sales

Webbiquity

Check out their different pricing plans to see which best fits your needs. Segment your audience so that you can send information and emails based on subscriber demographics. The price varies depending on your number of contacts, so keep that in mind. Informing them about new deals. Reminding them about abandoned carts.

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How to Choose the Right Digital Asset Management Software for Your Business Needs

Webbiquity

Demos will help you understand the features, capabilities, and pricing of different systems and see how they align with your needs and goals. By evaluating the ROI of a DAM solution, you can ensure that you are making an informed decision that aligns with your organization’s goals and objectives.