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  • HUBSPOT  |  WEDNESDAY, MAY 13, 2015
    [Help] 10 Resources to Help You Teach Inbound Marketing
    To help make this transition easier, below are some free resources you can use when you're teaching your class and even some tools you can pass on to your students. 1) Digital Marketing Syllabus. Especially when you're teaching tactical, "real-world" concepts, it can help to bring in outside talent. HubSpot Academy Group. 7) Canva.
  • BIZNOLOGY  |  MONDAY, MARCH 28, 2016
    [Help] Lead generating machine: is your website actively helping your business grow?
    If you’re not already using a CRM, it’s a good idea to choose one that integrates with as many of your systems and tools as possible, including your website. A CRM with web forms can help automate your lead management process. The post Lead generating machine: is your website actively helping your business grow? Cut to the Chase.
  • MODERN B2B MARKETING  |  TUESDAY, JULY 7, 2015
    [Help] Marketers: 3 Bulletproof Tips to Help You Build Your Professional Network
    So, here are three bulletproof networking tips to help marketers (and penguinologists alike): 1. Keeping others in the loop of new ventures, responsibilities, and skills can help you stay ahead of the competition by increasing your credibility and career. Yes, you read that correctly.) Otherwise, you won’t be memorable. Really, it is!
  • GREAT B2B MARKETING  |  THURSDAY, MAY 8, 2014
    [Help] Would Writing a Book Help You and Your Business?
    I just published my fifth book, Winning B2B Marketing.  Being a glutton for punishment, I seem to get the urge to do this every five years or so. So let’s start with the reasons why you may not want to write a book: It takes a lot of time. However much time you think it will take to bring your book to fruition, double that. You won’t make money.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 24, 2014
    [Help] 8 Quick Tips to Help Increase Your Landing Page Conversion Rate
    For instance, if your site says you’ve helped 300+ clients on your landing page, but says 250+ clients on your actual site, your credibility will immediately shrink. Your business can always benefit from high converting landing pages. Higher conversion rates means more customers, and more customers means more profit potential. Again.
  • B2B LEAD GENERATION BLOG  |  MONDAY, DECEMBER 2, 2013
    [Help] B2B Marketing: 6 essentials for testing your teleprospecting
    MECLABS has its own leads generation group working with clients to help them drive more revenue through teleprospecting. If they appreciate their purpose and are involved in creating the test, they’ll be more engaged and excited to help. Engage your call center. Build a simple structure. secondary metric – Number of sales handoffs.
  • SAZBEAN  |  FRIDAY, FEBRUARY 27, 2015
    [Help] Must-Have Tools to Help Monitor Your Business Remotely
    The post Must-Have Tools to Help Monitor Your Business Remotely appeared first on Sazbean. Owners need the flexibility to monitor their business while they are on the go. How can you be hands-on when you are away? Skype for conducting meetings remotely. Do you want to have a meeting with your managers or certain employees while traveling?
  • BIZNOLOGY  |  MONDAY, MARCH 24, 2014
    [Help] Competitor analysis: get link building help from your competitors
    Although manual link building does take more work, there are worthwhile tactics and strategies that can help with your link building efforts. You can use this information to help determine the appropriate scope and size of your own link building project. Photo credit: RambergMediaImages. Basic Backlink Analysis. SEO SpyGlass. Ahrefs.
  • B2B LEAD BLOG  |  WEDNESDAY, JANUARY 13, 2016
    [Help] Marketing Automation Is Helpful, Not Scary
    According to Forbes Magazine, only 10 percent of all businesses are currently using marketing automation. Some of the most successful businesses rely on automated marketing campaigns to streamline their marketing and enhance lead generation. Industry experts are predicting that marketing automation will be the future of marketing.
  • MARKETING ACTION  |  THURSDAY, JANUARY 17, 2013
    [Help] Let Big Data Help You Make Better Decisions
    You need these skills in your department (or available to you) to help you justify your investments and interpret your results. The post Let Big Data Help You Make Better Decisions appeared first on Marketing Action Blog - Act-On. Big data” has a lot of blurry definitions. You’re not just getting more data.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 20, 2013
    [Help] 50 Call-to-Action Templates to Help You Convert Leads in Style [Free Download]
    Sometimes you just need a quick and clean button that helps drive conversion. Data from Dan Zarrella shows that specific diction in your social calls-to-action help drive engagement, but another great way to drive social engagement is through social CTAs on other assets of your website, landing pages, blog posts, and so on. Enjoy!
  • HUBSPOT  |  FRIDAY, JULY 11, 2014
    [Help] 20 Conversation Starters to Help Break the Ice at Networking Events
    It helps me get a conversation going even when every fiber of my being is telling me to go back to my hotel room. If you''re both interested in meeting the same people or seeing the same sessions, this question will help you establish that common ground. I''m going to the Sales 2.0 But if I''m not in that frame of mind? What is it?
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  TUESDAY, JUNE 26, 2012
    [Help] Help! I Can't Close Sales: 5 Ideas to Increase Your Close Ratio
    can't tell you how many times salespeople have asked me to help them get better at closing. Share examples of how you've helped other customer improve. This helps you/them determine if your offering makes sense for them. Instead, focus on helping your prospect determine if it makes good business sense to change.
  • HUBSPOT  |  TUESDAY, OCTOBER 23, 2012
    [Help] 12 Revealing Charts to Help You Benchmark Your Business Blogging Performance [NEW DATA]
    You're in luck, my friend, considering HubSpot just released its Marketing Benchmarks From 7,000 Businesses report, which provides helpful benchmarking data gathered from HubSpot's more than 7,000 customers who do inbound marketing every day. Furthermore, how does that vary between B2B and B2C companies, and smaller and larger businesses?
  • WRITING ON THE WEB  |  TUESDAY, JULY 19, 2011
    [Help] Blog Writing Tips for Business Clarity: A Helpful Diagram
    A Helpful Diagram" alt=" Blog Writing Tips for Business Clarity: A Helpful Diagram" />. Helpful Diagram" width="110" height="73" /> Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. Helpful Diagram" />. What do you think, is this helpful?
  • SALESFUSION  |  WEDNESDAY, MAY 13, 2015
    [Help] Salesfusion Helps Marketers Drive Inbound Traffic with Built-In SEO Optimization Tools
    The post Salesfusion Helps Marketers Drive Inbound Traffic with Built-In SEO Optimization Tools appeared first on Salesfusion.
  • WINDMILL NETWORKING  |  FRIDAY, OCTOBER 10, 2014
    [Help] 3 Social Media Functions SEO Tools Can Help With
    The Founder and Editor-In-Chief of Maximize Social Business, Neal Schaffer is a leader in helping businesses and professional strategically maximize their use of social media. Social Media Functions SEO Tools Can Help With by Neal Schaffer - Maximize Social Business. This is a sponsored post written by me on behalf of UpCity.
  • HUBSPOT  |  TUESDAY, APRIL 28, 2015
    [Help] 14 Helpful Tips for Getting the Most Out of a Conference
    You’re armed with a goal and a plan -- there are only a few additional things to keep in mind to help you make the most of your time. 6) Register early. Listen to their anxieties and concerns, and demonstrate how your product can help address those issues and bring their business to the next level. So you’re going to a conference.
  • B2B LEAD BLOG  |  SATURDAY, AUGUST 15, 2015
    [Help] What is Attribution Modeling and How Can it Help Your Lead Generation?
    Every great marketer is always on the lookout for new tips and techniques to improve lead generation and other marketing endeavors. Here’s your next installation! Attribution modeling is all the rage. It’s in the magazines, on the blogs, and making its rounds via the trade shows. Marketing Tips Big Data Marketing
  • WINDMILL NETWORKING  |  MONDAY, AUGUST 4, 2014
    [Help] 6 Super Quick Social Media Productivity Tips + 23 Tools to Help!
    Super Quick Social Media Productivity Tips + 23 Tools to Help! Tammy Kahn Fennel recently wrote a great post here on Maximize Social Business about having a social media productivity plan with plenty of advice on how to build your own. But at the same … Continue Reading. by Neal Schaffer - Maximize Social Business. Comments My pleasure!
  • B2B MARKETING INSIDER  |  SATURDAY, FEBRUARY 6, 2016
    [Help] Three Actionable Tactics That Can Help You Make Six Figures As A Freelancer
    The post Three Actionable Tactics That Can Help You Make Six Figures As A Freelancer appeared first on Marketing Insider Group. Today I’m going to show you some of the tactics I used to build a freelance business that last year did more than $250k in revenue. But before I get into that, let me give you a bit […]. Content Marketing
  • 3D2B  |  TUESDAY, MAY 24, 2016
    [Help] B2B Sales Acceleration: How to Help Buyers Buy
    It turns out that to help buyers buy, which is what you have to do to sell faster, you actually have to talk to them. In virtual meetings via the web or teleconference, you can educate buyers, helping them find the solution that fits their needs. In other words, they are ready, willing and able to help buyers buy.
  • MARKETING ACTION  |  THURSDAY, OCTOBER 2, 2014
    [Help] 3 Steps to Help You Find the Best Time to Send Email Messages
    The “who” will help inform the “when” as well as the “how often.”. Get the jump on it with this free toolkit: The post 3 Steps to Help You Find the Best Time to Send Email Messages appeared first on Marketing Action Blog - Act-On. When it comes to email marketing, timing really is everything. Friday? Forget it. The results? Vampires?
  • WINDMILL NETWORKING  |  MONDAY, SEPTEMBER 22, 2014
    [Help] 9 Tools to Help Fix the Customer Experience Gap
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. My wife and I decided it was time to replace our washer and dryer. Customer Experience Marketing
  • MARKETING ACTION  |  TUESDAY, FEBRUARY 18, 2014
    [Help] 5 Helpful Tips for Sales and Marketing Cooperation
    The post 5 Helpful Tips for Sales and Marketing Cooperation appeared first on Marketing Action Blog - Act-On. As long as people will be people, and as long as sales and marketing have different goals, we will have conflicts of interest between the two. Sounds a bit like the grade school playground, yes?). Experience a 31.6% Get CEO buy-in.
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 1, 2015
    [Help] Why Nonprofit Content Marketing Should Help; Not Sell
    He says the difference between “helping” and “selling’ is only two letters. Help someone and you create a customer for life. Her passion is instilling an institution-wide culture of philanthropy to help organizations build constituencies and drive increased income to sustain and expand missions. Author information.
  • VIDYARD  |  TUESDAY, SEPTEMBER 13, 2016
    [Help] Forrester Shows Marketing Needs to be More Helpful, Handy, and Human
    Is your marketing truly helping customers and prospects, or simply yelling about features? To help marketers understand how to approach this shift in mindset, Forrester has created a Playbook, with four easy steps to guide you towards becoming a customer-obsessed marketing team. How technology can help you think like your customers.
  • MARKETING ACTION  |  WEDNESDAY, AUGUST 5, 2015
    [Help] Gmail’s New Postmaster Tool for Email Marketing Helps Senders
    In typical Google fashion, without much notice or fanfare, the Gmail team has unveiled an innovative new tool that will help further improve the inbox experience- the Gmail Postmaster Tool. The Act-On Deliverability Team is up to speed on this exciting new Gmail tool and we want to help. The Setup. The Stats. The Importance  .
  • WINDMILL NETWORKING  |  TUESDAY, JULY 28, 2015
    [Help] 7 Questions to Help Create Healthy Employee Engagement
    When he’s not helping business-makers navigate through complex marketing challenges, Joseph enjoys reading, working out and traveling just about anywhere…anywhere you can get a digital signal, that is. Questions to Help Create Healthy Employee Engagement by Joe Ruiz - Maximize Social Business. decided to pursue the topic […].
  • B2B LEAD BLOG  |  TUESDAY, APRIL 21, 2015
    [Help] Expert Interview with Douglas Karr on Marketing with the Help of Big Data
    We asked Douglas Karr, CEO of DK New Media and founder of the Marketing Technology Blog, about the biggest challenges facing CMOs when it comes to harnessing all the data now available to them. “Talent is harder to find than tools,” he says. “Having marketing analysts that are able to properly test, measure and make […].
  • WINDMILL NETWORKING  |  FRIDAY, MAY 16, 2014
    [Help] 3 Questions to Help Create a Seamless Customer Experience
    Questions to Help Create a Seamless Customer Experience by Sofie De Beule - Maximize Social Business. The boom in tablet and smartphone usage has fueled the explosion of social customer service. This is why seamless customer experience is becoming more anticipated, meaning that customers seek … Continue Reading.
  • HUBSPOT  |  THURSDAY, OCTOBER 18, 2012
    [Help] Google Launches New 'Disavow' Tool to Help Protect You From Bad Inbound Links
    Here's what your final document might look like according to Google: In this example, the three pound signs are simply comments that Google ignores, but might help you with your record keeping. You know, despite the fact that it was a really high-quality link. mean, most people jump for joy when they naturally acquire inbound links. Whatever.
  • HUBSPOT  |  TUESDAY, AUGUST 30, 2016
    [Help] How to Get Caught Up on Email After Vacation: 9 Helpful Tips
    How to Get Caught Up on Email After Vacation: 9 Helpful Tips. 1) Set up a filtering system before you even leave. Not only does this help set expectations, but it'll mean the most important emails will be at the top of your inbox when you get back. That's where a free tool like Boomerang for Gmail can be really, really helpful.
  • FEARLESS COMPETITOR  |  THURSDAY, APRIL 18, 2013
    [Help] Help ITSMA with its Annual Marketing Performance Survey
    Our friends at ITSMA are doing  their annual survey on Marketing Performance Management and they need your help. ITSMA is partnered with VisionEdge Marketing and Forrester, By completing the study below, you will help in this research and get a copy of the final results.  A Survey on Marketing Performance Management. ITSMA MPM Survey.
  • HUBSPOT  |  THURSDAY, AUGUST 15, 2013
    [Help] 25 Helpful Sales Blogs You Don't Want to Miss Out On
    Some awesome recent posts: Ten Ways to Increase a Sales Rep’s Productivity. A B2B Sales Strategy to Help You Ask for More Money. I don''t know if you know this, but we here at HubSpot kind of like blogging. So, we scoured the internet looking for the best writers and thought leaders in sales. while some may be fresh new voices for you.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Help] 6 Lessons to Help You Launch a Product Like Apple
    As usual with Apple, this was an event that went off pretty much perfectly, ran for 90 minutes, and was capped off with a concert by Elvis Costello. What lessons can we learn? Here are six things that spring to mind. Rehearse, rehearse, rehearse. Then rehearse some more. And the whole thing feels effortless. How do they do it? They practice. A lot.
  • HUBSPOT  |  MONDAY, AUGUST 3, 2015
    [Help] 5 Easy Ways to Help Reduce Your Website’s Page Loading Speed
    The adage “patience is a virtue” doesn’t apply online. Even a one-second delay can drastically reduce pageviews, customer satisfaction and drop conversions. The speed of your site even affects your organic search rankings. Since 2010, Google has been accounting for a site speed in its algorithm. It can take a while to download all that data. Apache.
  • HUBSPOT  |  THURSDAY, MAY 8, 2014
    [Help] 4 Simple Metrics That'll Help You Assess Your Facebook Marketing Performance
    Having this information at our fingertips helps us improve engagement on our Page because we can start to post more of the content that our fans really want to see. At the end of the day, we do social media marketing to help our businesses achieve their goals. What is it? How do I calculate it? 36 / 5,057 * 100 = 0.7% What is it?
  • CUSTOMER EXPERIENCE MATRIX   |  MONDAY, DECEMBER 19, 2011
    [Help] Influitive Helps Marketers Build an Army of Advocates
    Marketers recognize the potential reach of social media, but are rightly frightened that they can’t control the message. Most social marketing applications sidestep the issue by focusing on creating communities ( Jive , Lithium ), monitoring conversations (Radian6 , Trackur ) and running promotions ( CrowdFactory , Nextbee ).
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  MONDAY, JUNE 24, 2013
    [Help] [Video] This Will Help You Win Highly Profitable Sales
    How can two sellers from the same company calling on the same types of customers have such different perceptions? Here''s an example of how two sellers, Kim and Jack, priced their consulting services projects at opposite ends of the spectrum. One had highly profitable sales, the other did not. Their typical project ranged from $60,000 to $80,000.
  • HUBSPOT  |  WEDNESDAY, APRIL 27, 2016
    [Help] How to Become a Better Public Speaker: The Unlikely Exercise That Helped Unlock My Potential
    This is incredibly helpful, but the execution is what matters most. In the early days of HubSpot, I wore a lot of different hats -- some of which fit me pretty well. How did I know this? Well, I started getting more and more offers for speaking engagements. People wanted to hear from me. But I’d never bombed. That's what I set out to uncover.
  • FEARLESS COMPETITOR  |  THURSDAY, JANUARY 27, 2011
    [Help] How can we help you?
    Let us help. Is your company too quiet? We write a popular sales blog for OneSource This blog has almost 40,000 readers today We get a score of 100 out of 100 in Twitter and are social media experts We … Continue reading → Demand Generation
  • INFER  |  THURSDAY, AUGUST 18, 2016
    [Help] Infer Grows Partner Ecosystem to Help Marketers Build Best-In-Class Programs
    The ABM Cloud for Salesforce partner program is helping marketers understand the MarTech software product landscape and select best-in-class tools across functional categories to implement account-based marketing programs at scale. We believe that predictive intelligence serves as the brain of the sales and marketing stack.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JANUARY 1, 2014
    [Help] How to avoid the self-help blahs and blast off in 2014
    It makes us feel good in the moment, that’s why I call it self-help porn. learned so much about disgruntled customers, it can only help me. The post How to avoid the self-help blahs and blast off in 2014 appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. No more. ” You know the classics.
  • VERTICAL RESPONSE  |  THURSDAY, APRIL 18, 2013
    [Help] Help Your Employees Get More Done
    One simple question you can ask to help identify potential roadblocks is, “What can I do to help you get your stuff done?” Is there something newer that could help employees get work done more efficiently? So, what can you do to help your team get stuff done? What can you do to ensure the former?
  • VERTICAL RESPONSE  |  THURSDAY, DECEMBER 18, 2014
    [Help] Email Marketing Helps S&S Brand Whet Its Customers’ Appetites
    The post Email Marketing Helps S&S Brand Whet Its Customers’ Appetites appeared first on VerticalResponse Blog. From reality TV (“BBQ Pitmasters”) to cooking shows (“Barbecue U with Steve Raichlan”), to say America is a bit obsessed with barbecue might be an understatement. Check out the video below!).
  • HUBSPOT  |  FRIDAY, JANUARY 11, 2013
    [Help] How the Net Promoter Score Helps You Benchmark Customer Loyalty [INFOGRAPHIC]
    Luckily, there's a pretty simple survey method to help you determine how loyal your customers are. Check out the helpful infographic from referral marketing software company Ambassador below for more information, including some industry NPS averages, how some big brands fare, as well as the benefits of building a loyal customer base.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, SEPTEMBER 1, 2013
    [Help] Celebrate Labor Day, Sans Labor: 3 Ways Marketing Automation Helps You Work Smarter, Not Harder
    Here are 3 ways automation technology helps you work around different global holidays to present united, engaging communications that help you keep your reporting burning strong — even while you’re watching the embers of the season’s last campfire burn out. 1. Automation helps you keep building relationships. 
  • HUBSPOT  |  FRIDAY, MAY 23, 2014
    [Help] Dear HubSpot: My Blog Isn't Generating Leads. Please Help?
    You need someone to help you. So we decided to start a little advice column on the blog to help you figure out these tricky situations. Or can you ask for certain pieces later on to help qualify leads later in the buying process? Got a boss who''s asking you to balance a billion tasks? budget that got slashed in half? confidant.
  • VERTICAL RESPONSE  |  TUESDAY, FEBRUARY 2, 2016
    [Help] Get Moving: How Mobile Marketing Can Help Your Restaurant
    To help check if your website will meet their search engine requirements, use their mobile-friendly website test. Need help? The post Get Moving: How Mobile Marketing Can Help Your Restaurant appeared first on Vertical Response Blog. How can mobile change your business? Take your mobile phone for example. What now?
  • FEARLESS COMPETITOR  |  THURSDAY, AUGUST 8, 2013
    [Help] YOUTility – Why Smart Marketing is About Help not Hype: @jaybaer on Marketing Made Simple TV
    In this Marketing Made Simple TV show, marketing expert, keynote speaker and best-selling author Jay Baer ( @jaybaer ) sits down with host Jeff Ogden  ( @fearlesscomp ) for a fun and engaging chat about Jay’s new book, YOUTility : Why Smart Marketing is About Help not Hype. Help and you win a customer for life. Jay Baer.
  • EARNEST ABOUT B2B  |  FRIDAY, MARCH 6, 2015
    [Help] Novice to Social Media Smarty Pants in 4 Helpful Tips
    It’s a crucial step in the process which will help you understand the right channels to apply your allocated marketing funds to and also where to prioritise your time better. Here are some great suggestions to help you with your content plan. Taking the smoke and mirrors out of becoming a social media pro. Content Planning. Check.
  • B2B LEAD GENERATION BLOG  |  MONDAY, JANUARY 28, 2013
    [Help] 3 Steps that Helped Skyline Exhibits Increase New Product Sales by 18%
    Competitors’ products perform. “By thoroughly understanding customers’ problems – and they may not even realize they have a problem – we can provide a solution that helps them exhibit more successfully than ever,” she explains. Increased sales from new products from 6% to 24%. Total sales in 2012 grew 6% compared to the 2.1% Risk involved.
  • HUBSPOT  |  TUESDAY, DECEMBER 15, 2015
    [Help] How to Keep Your Computer's Desktop Clean & Organized: 7 Helpful Tips
    To help you keep your desktop tidy, we've come up with a few helpful tips. From creating a folder system to trying out a new desktop design, these suggestions are designed to help you unbury yourself and stay productive in the process. Tips for Keeping Your Computer's Desktop Clean & Organized. 1) Create a folder system.
  • CONTENT MARKETING TODAY  |  FRIDAY, JANUARY 13, 2012
    [Help] Content Marketing Books to Help Sell the C-Level
    10 amazing content marketing books that will help persuade your boss (CXO) to give you more budget for content marketing in your company… The New Rules of Marketing & PR. Written by Joe Pulizzi. consider this David Meerman Scott book mandatory reading for all marketers. Get Content Get Customers. Content Rules. Chapman.
  • SAZBEAN  |  FRIDAY, SEPTEMBER 16, 2011
    [Help] Help Yourself to Help Your Clients
    frosty relationship with the media, Cruise implores, “Help me to help you.” It’s a pivotal moment in the movie for both characters – and it’s one that should be used more in the PR industry. So how can you help yourself to help your clients? – Help Yourself to Help Your Clients. News & Notes
  • B2B LEAD BLOG  |  WEDNESDAY, DECEMBER 30, 2015
    [Help] 8 Ways You’re Failing at Email Marketing: Marketing Automation Can Help
    Email marketing has the potential to fuel sales and website traffic, while increasing brand loyalty to your company. However, in today’s competitive marketplace, effective marketing has become more challenging than ever. Marketing Automation marketing automation
  • CONTENT STANDARD  |  TUESDAY, OCTOBER 27, 2015
    [Help] 5 Insights to Help You Navigate the Inbound Marketing Job Market
    Here, we’ll take a look at five key insights from the study to help both recruiters and job seekers maintain a competitive edge. The post 5 Insights to Help You Navigate the Inbound Marketing Job Market appeared first on The Content Standard by Skyword. Companies are filling their marketing departments to reflect this change.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MARCH 10, 2013
    [Help] 10 marketing tips to help your start-up stand out at SXSW
    If I feel like you are trying to help me instead of use me, then I am more likely to want to reciprocate and help you back. They really did have depth — why resort to tired gimmicks that are just going to offend people, frankly? 9) Budget for professional help. Budget for professional marketing help. Stand up.
  • HUBSPOT  |  THURSDAY, AUGUST 29, 2013
    [Help] Screw Sexy, Be Helpful: Creating Compelling Content in a Snoozeworthy Industry
    Be helpful. Be Helpful,” tweeted during Inbound. As Jay says, helping can replace selling, or at least reduce the friction in the sales process. Helpful beats viral in the marketing long run. Your marketing team must become a newsroom, telling engaging and helpful stories. Bored yet? Screw sexy. Image credit: gi.
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 4, 2014
    [Help] 4 Tips To Help Make Your Video Work For You
    For the most part, companies understand the power of YouTube and know that they … Continue Reading 4 Tips To Help Make Your Video Work For You by Jayson Duncan - Maximize Social Business. They fail to establish goals and objectives that will make their videos successful.
  • NUSPARK  |  SATURDAY, MAY 24, 2014
    [Help] The Secret to B2B Marketing Content That Helps Win More Clients; Buyer Personas
    Producing content that answers buyers’ questions in the formats they prefer helps to shorten your sales cycle and bring more buyers in the door.  . If possible, it’s also helpful to talk with prospects who decided not to buy from you, either because they opted for a competitor’s product or decided not to take action. It’s not.  .
  • B2B MARKETING UNPLUGGED  |  MONDAY, MAY 25, 2015
    [Help] The Agony of Defeat: Why Lost Business Reporting Isn’t Helpful
    Now that’s all fine and dandy but really doesn’t help us down in the pit mines of marketing. Next week, we’ll look at how to mine the Win column for helpful marketing information. If you’ve been handed the thankless chore of managing the customer referral list, here is a helpful post from the good people at Hubspot’s agency blog.
  • HUBSPOT  |  MONDAY, DECEMBER 16, 2013
    [Help] 6 Content Challenges Facing Enterprise Marketers (Plus Some Helpful Solutions)
    Value can be translated into something that is educational, entertaining, helpful, unique, brilliant, visual, inspirational, informative, or even emotional. Cross-department alignment -- How the marketing team works with Sales, IT, Executive Management, and other functions to help achieve all of the above. This is called context.
  • FATHOM  |  THURSDAY, MAY 1, 2014
    [Help] 6 Tips to Help Your Hospital Succeed on Pinterest
    Taking your own pictures of hospital staff and patients, creating infographics and adding a text overlay to existing images will help your pins stand out. On April 24, Pinterest announced its new Guided Search update , which will help pinners better find what they’re looking for. Pinterest, at heart, is a visual platform. Why pin it?
  • WEBBIQUITY  |  TUESDAY, MARCH 11, 2014
    [Help] 11 Thought-Provoking Guides to Content Marketing for 2014
    Find those answers and many more here in almost a dozen helpful content marketing guides. Sarah Arrow writes that too many business blogs contain helpful content, but lack purpose: “what’s the thing you would like the reader to do after reading your post?” What impact are blogs having on corporate website traffic in search?
  • HUBSPOT  |  THURSDAY, SEPTEMBER 17, 2015
    [Help] 5 Marketing Campaign Improvements to Help Uncover More Donor Revenue
    Modern marketing tools and tactics help nonprofits engage with donors, build trust, inspire support and, ultimately, turn one-time donors into charity advocates. People donate because they feel a connection to a cause and are inspired to help. Thus far, the initiative has helped raise $9 million. Bonus Tip! Census Bureau. 1989).
  • FATHOM  |  THURSDAY, AUGUST 7, 2014
    [Help] How Microdata Can Help Your E-commerce Site
    Microdata (a form of structured data) is a type of HTML language (HTML5) that helps search engines better understand the content of your site and what it means. Although it’s not mandatory, the fact that microdata is so helpful and simple to integrate into a site makes it an absolute must for e-commerce sites. What Is Microdata? Image.
  • HUBSPOT  |  TUESDAY, MAY 19, 2015
    [Help] Sick of Dealing With a Messy Office? 10 Free Posters & Badges to Help You Fight Back
    We need your help, and with it, there is no toaster too toxic, no fridge too full, and no stench too significant for the strength of our efforts. Whoever said “cleanliness is next to godliness” hasn’t spent much time in office kitchens lately. HubSpot, for all of its charms, is not immune to the messy office kitchen either. The Posters.
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 29, 2016
    [Help] This One Tip Can Help You Achieve Ten Times The Success Of Your Peers
    The post This One Tip Can Help You Achieve Ten Times The Success Of Your Peers appeared first on Marketing Insider Group. The average Harvard MBA graduate earns a starting salary of $115K with a $20K signing bonus. Why is that? The simple answer is that the 3% had […]. Content Marketing
  • BIZNOLOGY  |  TUESDAY, MAY 29, 2012
    [Help] Keep blogging even after you resent your blog
    Blogging Social Media Marketing AdSense Advertising Blog faqs help and tutorials Google Mike Moran search Search EnginesThere’s no reason to ever let your blog go fallow. Unlike leaving farmland unsown for a period in order to restore its fertility as part of a crop rotation, there’s no benefit in ignoring your blog.
  • FEARLESS COMPETITOR  |  TUESDAY, JULY 5, 2011
    [Help] Always Be Helping vs. Self-Promotion
    hope you don’t feel this way, as our mantra is “Always Be Helping&# (without asking anything in return.). want to learn about how I might help you.&# We talked about her company. “ Find New Customers can certainly help your business dramatically improve the flow of sales-ready leads to salespeople.&#
  • B2B LEAD GENERATION BLOG  |  THURSDAY, OCTOBER 15, 2009
    [Help] Podcast: Why sellers don’t have the right tools to help buyers buy
    wanted to speak with Morgen because I was intrigued with the advice she lends to help with B2B’s major dilemma: How can we successfully work with people from the time they express interest until they decide to buy? think you’ll find Morgen’s insight helpful and her book more than a little tempting. Morgen has some great suggestions.
  • HUBSPOT  |  THURSDAY, JANUARY 14, 2016
    [Help] Are Your Employees Happy? Here Are 10 Feedback Tools to Help You Find Out
    Check them out to see which one might help you make improvements in your own office. The app also has a section for goals and accomplishments so that employees can list out the important tasks they plan to accomplish by next week, helping to keep people accountable. 2) Culture Amp. This post originally appeared on Agency Post.
  • HUBSPOT  |  FRIDAY, SEPTEMBER 12, 2014
    [Help] 6 Handy Resources to Help Solve Your Biggest Content Creation Problems
    To help you overcome those obstacles, here’s a quick round-up of recent blog posts by HubSpot Partners about solving the most common content creation challenges that inbound marketers face. Fictional representations of your ideal customers can help you nail down key details about your company’s perfect customer. Try this.
  • B2B LEAD GENERATION BLOG  |  MONDAY, DECEMBER 16, 2013
    [Help] 3 Important Lessons for Lead Gen and Life
    have to confess: I began 2013 feeling behind. I’m charged with helping MECLABS attain Research Partnerships. Reflecting on it 12 months later, I realize that smart, effective people do, because that’s when they discover the solutions to help them accomplish their goals. Tweet This year, more than ever, has been humbling for me.
  • MARKETING ACTION  |  THURSDAY, MAY 14, 2015
    [Help] 5 Ways to Help B2B Marketers Come Up With New Content Ideas
    and I thought, “I’m guessing the answer is yes.” It made me think that it might be helpful to other marketing content creators if I wrote a blog post about the ways I keep the ideas coming. Tools like BuzzSumo’s Top Content search can also help you find the most shared content for any topic or domain. Take heart… you’re not alone.
  • HINGE MARKETING  |  TUESDAY, APRIL 7, 2015
    [Help] Developing Differentiators: How Research Can Help You Pass the Test
    To find more information about how research can help grow your firm, download our free Professional Services Guide to Research below. A differentiator, often times dubbed a “competitive advantage,” separates your firm from the rest of the herd. Why use a cookie cutter when there’s hand made pastries available to you?
  • HALEY MARKETING  |  MONDAY, AUGUST 15, 2016
    [Help] Tips to Help Your Team Make Time for Social Media
    If you’re still unsure of how to incorporate social media into your daily workday routine, we want to help! Consider these ideas to help you get started: Make it fun. If you need help, check out this social sharing checklist for ideas. Looking for help with social media? Be accountable. Schedule time on your calendar.
  • CLIENT BRIDGE  |  TUESDAY, JANUARY 15, 2013
    [Help] VIDEO: Getting Free Marketing Help
    In this video from Entrepreneur.com, entrepreneur Ray Madronio explains how to get free marketing help for your startup from big players in your industry, and advisor Frank Rimalovski provides tips on how to use social media and sweepstakes to build your brand. View Original Article
  • CONTENT STANDARD  |  WEDNESDAY, JUNE 29, 2016
    [Help] Will a Co-Marketing Partnership Help Your Brand Strategy?
    The post Will a Co-Marketing Partnership Help Your Brand Strategy? Back in 1998, in a small middle school just beyond the outskirts of Philadelphia, a small civil war was being waged during after-school basketball games. On the one side of the field, dedicated parents stood behind folding tables selling school-sanctioned refreshments.
  • SALES INTELLIGENCE VIEW  |  MONDAY, DECEMBER 10, 2012
    [Help] How Client Testimonials Can Help You Close Deals
    You might see references to professional, approachable and helpful salespeople, or immediately accessible customer service. Most of us make it a habit to know why our customers buy our products and services. A lot of us have entire teams dedicated to curating and marketing customer success stories and rave reviews. Uncover Customer Needs.
  • CUSTOMER EXPERIENCE MATRIX   |  MONDAY, APRIL 1, 2013
    [Help] InfusionCon 2013: InfusionSoft Keeps Its Focus on Helping Entrepreneurs
    This consistency is no accident: Infusionsoft managers are quite vocal on their very conscious efforts to build a culture that is committed to helping entrepreneurs and is itself entrepreneurial. I spent part of last week at Infusionsoft ’s annual conference, InfusionCon, drinking the Kool-Aid and soaking up the Arizona sun.
  • KEO MARKETING  |  MONDAY, MAY 4, 2015
    [Help] Lead Generation: Conversion Goals Help Evaluate ROI
    This helps you identify places where you are dropping the ball, which in turn tells you where you must dedicate more efforts and resources so you can improve. At the same time, knowing the metrics for each specific part of the journey helps you evaluate your return on investment for specific tactics or efforts.
  • PUREB2B  |  MONDAY, JULY 4, 2016
    [Help] 5 Tips to Help Close That Sale
    The right CRM software can aid you in keeping your loyal customers by helping you to manage the sales funnel, effectively qualify leads, track customer touch points, and provide data for analysis. Know the ins and outs of your product, and do your research about a prospect to help tailor your approach. Personalize Your Approach.
  • 3D2B  |  TUESDAY, SEPTEMBER 13, 2016
    [Help] B2B Lead Generation: Help Your Prospects Climb the Sales and Marketing Pyramid
    The image of a sales and marketing pyramid helps you understand that you need to be more responsive to buyers’ needs throughout the sales process. Distractions Third-party reviews, customers’ referrals and comments, competitors’ promotions and your own content are all helping to disrupt and distract buyers’ already short attention spans. 
  • FATHOM  |  FRIDAY, OCTOBER 17, 2014
    [Help] How Permission Based Marketing Can Help Your Company’s Digital Efforts
    The post How Permission Based Marketing Can Help Your Company’s Digital Efforts appeared first on Fathom. Is your company interrupting potential clients with your digital marketing initiatives, or are you seeking their permission to share useful content with them? Interruption marketing is present online, too. Digital Marketing
  • HUBSPOT  |  FRIDAY, OCTOBER 25, 2013
    [Help] Google Glass for Nonprofits: 7 Ways It Could Help Your Organization
    It''s a great way to give your supporters the feeling of being there with you, helping to make a difference. 2) Have a volunteer walk through a project site or an event over a Google Hangout. But imagine if the donors and fundraisers that helped one specific village could virtually hangout with the people they''ve helped?
  • B2B MARKETING INSIDER  |  TUESDAY, AUGUST 25, 2015
    [Help] The Best Way To Convert New Buyers Is To Help Them First
    successful content marketing strategy starts with a commitment by the business to shift budget from the promotional messages they create and start focusing focus on helpful consumer-focused content. The best way to get someone to do something is to help them first. We are helping brands like Pepsi, ConAgra and many others.
  • SAVVY B2B MARKETING  |  WEDNESDAY, AUGUST 17, 2011
    [Help] How The Whole Organization Can Help Sales Management Increase Productivity!
    Do you have other suggestions for how organizations can help better allocate their resources to make their sales staff more effective We are pleased once again to be participating in the DeFinis Communications blog carnival. This time around the topic of increasing sales productivity. Take collaboration to a lower level.
  • MARKETING ACTION  |  TUESDAY, MARCH 4, 2014
    [Help] Cybersecurity Help for Small and Mid-Sized Businesses
    The information in this document is applicable to all businesses everywhere, not just in California, and it offers cybersecurity help for SMBs. The post Cybersecurity Help for Small and Mid-Sized Businesses appeared first on Marketing Action Blog - Act-On. small business guide to cybersecurity issues. 10 cybersecurity truths. license.
  • HUBSPOT  |  SATURDAY, AUGUST 23, 2014
    [Help] How Marketing Can Help Sales Follow Up With Consideration-Stage Leads
    But not every new lead is destined to make a beeline to the bottom of your marketing funnel and request follow-up with a helpful, appreciative salesperson. Lets help Sales get the most out of consideration stage leads! Ask Questions to Identify How They Think You Can Help Them. How can inbound marketers help? Smarketing
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 29, 2016
    [Help] How Automation Is Helping You Relate Better To Customers, Not Worse
    The post How Automation Is Helping You Relate Better To Customers, Not Worse appeared first on Marketing Insider Group. Robots now perform 10 percent of manufacturing tasks, and that’s projected to reach 25 percent by 2025 according to a recent study by the Boston Consulting Group. Content Marketing
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JUNE 28, 2011
    [Help] 8 Steps to help you reach the marketing gold
    Help clients implement the items they never thought they could. It’s Guest post by Jeremy Floyd. Something magical happens when I set foot in a house that I want to buy. But something odd happens after I take possession of the home. Now, obviously, I am no Holmes on Homes , and this post has to eventually talk about business right?
  • HUBSPOT  |  TUESDAY, DECEMBER 17, 2013
    [Help] Could Your Content Go Further? How Paid Distribution Can Help
    An ability to tap into this will help you broaden your paid strategy and lower cost-per-click, as you will be able to target your same audience but in less competitive niches. It means diving into Facebook’s treasure trove of data, and while API access certainly helps, it can be done manually via the Power Editor. Confused?
  • HALEY MARKETING  |  SATURDAY, JUNE 11, 2016
    [Help] Busy Schedule? We Can Help.
    Consider these tips to help you make social media an important part of your schedule without investing your entire day into creating interesting content to share. We can help. Reach out today for help finding answers to your social media questions or to find out how our team can help you manage your social media strategy.
  • SAZBEAN  |  MONDAY, JANUARY 24, 2011
    [Help] Small Business Help from The Visa Business Network
    Visa recently created a network and website, The Visa Business Network , to help small business owners get the answers they need so they can get back to work. I was asked to take a look at the network and give some feedback (I have not received any compensation or guidelines/requirements for this feedback). think the Goals idea is a good one.
  • BLUE FOCUS MARKETING  |  WEDNESDAY, NOVEMBER 20, 2013
    [Help] Boost Your @Klout Score With Help from @Gina_Carr and @TerryBrock #SocBiz #SocialSelling
    Each chapter of Klout Matters  takes readers through a different element of social media management, helping readers build a proven skill set for social marketing success. Perhaps a short analogy might be helpful here: Our body temperatures are all more or less tuned to a constant 98.6 What’s your Klout score? Engagement matters.
  • BIZNOLOGY  |  THURSDAY, OCTOBER 24, 2013
    [Help] 3 Tips to Help Content Marketers Understand Sales Cycles
    Photo credit: Wikipedia. Content marketing takes time and effort. When marketers don’t see results, determining the return on investment isn’t easy. If you’re constantly struggling with your business blog and exasperated with the lack of qualified leads, you may be missing key points in your content strategy. Mid-market. Webinars.
  • HUBSPOT  |  TUESDAY, DECEMBER 14, 2010
    [Help] Marketing Counterpoint: Why PR Does Help Sales
    If you need their input for strategy, my advice is include one of them in your annual strategic marketing meetings, incorporate PR into your marketing plan, and then discuss with your PR agency how they are going to help you meet your goals. 3. This blog post is written in reaction to an earlier post “Why PR Doesn’t Drive Sales.”
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