article thumbnail

The Daily KPI Dashboard for CMOs

SmartBug Media

Simply put, a KPI dashboard is a group of related reports that visually display data for clear data-driven decision-making. Once you have defined your goals, you can create reports that show progress toward those and display them on one page—your dashboard—for easy visibility. What Is a KPI Dashboard?

article thumbnail

How to optimize e-commerce returns management for B2B customers

Sana Commerce

As more B2B businesses embrace e-commerce, having an optimized returns strategy becomes crucial in ensuring customer satisfaction and long-term profitability. For some businesses, it can seem counter-intuitive to invest more resources than necessary into returns management – why not prevent mistakes from occurring in the first place?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Future of DOOH: Predictions for 2024 and beyond

SmartBrief - Marketing

Digital out-of-home advertising has expanded rapidly over the past few years, advancing from traditional billboards to dynamic digital displays that captivate passersby with vibrant, interactive content. Predictions shaping the short-term future of DOOH include: 1. The growth is not just about size; it’s about sophistication.

article thumbnail

How to Add a WooCommerce Announcement Bar (the Easy Way)

Optinmonster

That’s because our easy campaign customization saves you time while our many targeting options give you the freedom to choose where your campaign is displayed. If you’ve never worked on an OptinMonster campaign in the past, check out this helpful resource on creating your first campaign. Let’s see how you can configure that.

article thumbnail

How to create an effective LinkedIn Business Page in 6 steps

Sprout Social

If you’re new to LinkedIn or want to optimize your LinkedIn business page, we’ve created this resource for you. On the navigation bar, click the “ For business ” dropdown to display multiple options. Advanced features like conditional logic and field rules are also applied to prevent people from choosing an existing name option.

Linkedin 110
article thumbnail

Supply chain management 101: A checklist for B2B businesses in Australia & New Zealand

Sana Commerce

Though COVID-19 is often blamed for the acceleration of the supply chain crisis, shifting geopolitical conditions, technological growth, and increased regulatory scrutiny have meant permanent changes have been a long time coming. More interesting resources. View all resources. Time to get supply chain ready. Download Now.

article thumbnail

Demand Generation vs. Lead Generation: Which Path Leads to Success?

Inbox Insight

In the realm of Account-Based Marketing (ABM), two terms frequently arise that B2B marketers often struggle to comprehend – demand generation and lead generation. It’s a long-term strategy that focuses on building brand awareness and positioning. Demand generation content aims to educate your audience and build brand awareness.