Huptech Web

JULY 14, 2023

How to Write Product Descriptions That Converts? Some Examples of Outstanding Product Descriptions Want to learn how to effectively address the pain points of your customers? In this guide, we’ll explore the art of writing persuasive and engaging product descriptions that connect with your target audience.

Product 52

Product Tips eCommerce Cross-Selling 52

Hubspot

AUGUST 21, 2023

You've started a new business, and your customer base is starting to expand. Here, we'll take a look at the various kinds of business proposals and go over how to write one. Instead of assisting your search for investors to fund your business, a proposal helps you seek new customers. It's finally happened. Propose a solution.

Template 69

Template CMS Development Examples Marketing Proposals 69

Martech

JULY 14, 2023

For example, Verified Market Research estimates the AI content writing market will grow eightfold over the decade and be worth nearly $6.5 Avoid copyright and ethical issues by using AI as an assistant, not as your sole writer and editor. Consider your motivation and goals and pick an AI writing tool that meets your needs.

Marketing AI 89

Marketing AI Practices Tools Copyright 89

ClearVoice

FEBRUARY 5, 2024

For instance, modern social media management tools offer auto-publishing features that allow users to schedule content to post automatically across multiple platforms. The tools can imitate human-like writing styles while adapting to diverse topics. Implement ethical AI training. Content distribution automation.

Marketing AI 52

Marketing AI Enterprise Management Automation Ethics 52

Marketing Insider Group

JANUARY 14, 2015

Ann Handley – writing in her “Tiny Little House” A few years ago I went to a MarketingProfs event and met someone who literally changed my life. Why did you write it? Other books on writing already exist. Ann Handley’s Tiny Writing House. You’re right. Which is always my bias. I like (need?)

Rules 100

Rules Ethics Custom Publishing Work Management 100

ClearVoice

SEPTEMBER 22, 2023

To satisfy client demands, healthcare companies bolster their content marketing initiatives, doubling down on publishing interesting, value-packed content. Leverage AI-driven content from chatbots and intelligent virtual health assistants to provide timely and relevant information and 24/7 support to patients and customers.

Planning 97

Planning Paid Search Agency Content Custom Publishing 97

Martech

JULY 10, 2023

As a society, we need to collectively hit the pause button and work out how to harness this technology ethically and responsibly. We must understand, embrace and learn how to incorporate these tools into our work ethically. I’ve been writing about these tools in my monthly XR/AI Marketing Brief.

Marketing AI 133

Marketing AI Paid Search Agency Trends Copyright 133

Contently

FEBRUARY 16, 2023

After all, what is content worth if you don’t access the readers who would most benefit from your writing? Conduct thorough SEO research before publishing content and handpick a small set of keyword clusters to focus on. A content marketer’s job is to create quality content that gets in front of readers organically.

Lead Ranking 154

Lead Ranking Marketing AI Process SEO 154

Martech

MAY 8, 2023

AI writing tools. AI writing tools aim to create customized texts on demand. I can write a hundred rules (algorithms) and train my website to execute them. “If In 1950, Turing published a landmark paper, “Computing machinery and intelligence.” To write email subject lines. To write advertising copy.

Marketing AI 103

Marketing AI Enterprise Management Work Management Marketing Management 103

Unbounce

JULY 5, 2023

By leveraging the sophisticated pattern recognition and predictive capabilities of AI, marketers can now anticipate customer behaviors, trends, and preferences with unprecedented accuracy. When customers land on your website, they want you to already know what they want. Additionally, AI helps track campaign performance in real time.

Marketing AI 98

Marketing AI Analytics Marketing Analytics Tools Planning 98

Salesforce Marketing Cloud

DECEMBER 6, 2023

Treat AI as a new class of user Today, Trailblazers apply their Salesforce User Experience (UX) Designer certification to thoughtfully crafting these customer journeys for human users. Increasingly, it will be about AI’s customer journey and UX designers can lead that charge. Yet the age of autonomous agents is on the horizon.

Design 72

Design Trends Guidelines Class 72

ClearVoice

AUGUST 14, 2023

For instance, increased brand awareness, new leads or prospects, more sales, and improved customer loyalty. That’s because content marketing has several moving parts: Content strategy Keyword research Writing Editing Publishing Promoting And that’s just for written content. But there’s a problem.

Advertising Agencies 97

Advertising Agencies Paid Search Agency Marketing Agencies 2 Content Marketing 97

Animalz blog

MAY 15, 2023

Reviewing and proofreading all content will also help content creators avoid ethical problems like biased content and plagiarism. Deep dive: The Content Cyborg: How to Use AI Writing Tools in Content Marketing How to Build Your AI Tool Stack In my experience, testing tools is the most time-consuming part of working with AI.

Marketing AI 127

Marketing AI Generation Content Marketing SERP 127

ClearVoice

SEPTEMBER 22, 2023

The hunger from customers is palpable, their thirst for knowledge insatiable. Your guides on sustainable investing can also help your audiences learn about profitable yet ethical investment opportunities. AI-based personalized content 90% of loan and mortgage customers start their journey with an online search.

Marketing AI 52

Marketing AI Marketing & Strategy Work Management Content 52

Scoop.it

FEBRUARY 9, 2023

AI and machine learning in marketing are still in their infancy, however, forward-looking businesses are already using AI tools for writing to boost content creation, or AI tools that predict and monitor user behavior to analyze market trends. What are the ethical concerns of AI in content marketing?

Marketing AI 102

Marketing AI Work Management Marketing Management Content Marketing 102

SocialPilot

FEBRUARY 26, 2024

When we talk about AI in marketing terms, it means AI can enhance the work of marketers by providing insights and automating tasks, allowing for more creativity and personalized customer engagement. By leveraging AI, marketers can make data-driven decisions, improve customer experience, and ultimately increase ROI. Get Power of AI 6.

Marketing AI 70

Marketing AI Work Management Marketing Budget Marketing Management 70

ClearVoice

OCTOBER 11, 2019

The food writing world is always competitive, with the traditional editorial market shrinking and growing poorer every day. Townsend is a hiring editor who’s also been a freelancer, a contributor on retainer, an on-camera personality, a digital self-publisher and various other titles, working with brands from Mastercard to Playboy to NBC.

Branding 81

Branding Brand Identity Tips Ethics 81

Content Standard

FEBRUARY 2, 2023

ChatGPT’s public release has caused interest in AI-generated content to skyrocket, but it’s important to note that leading media publishers have utilized automated reporting for years now, which provides some insight into initial use cases and public reactions to the technology.

Marketing AI 117

Marketing AI Lead Ranking Generation Paid Search Agency 117

Contently

JANUARY 3, 2017

Will fake news change the way publishers pursue marketing? Traditional publishers will stop downsizing quality journalists and realize the value they can provide to their content marketing efforts. For example, writing for Red Bull will carry the same weight as writing for Outside magazine. Tweet this!). Tweet this!).

Marketing AI 115

Marketing AI Demand Generation Agencies Paid Search Agency Enterprise Management 115

B2B Memes

JUNE 26, 2012

For reasons that aren’t entirely clear to me, I’ve been deeply bothered for the last few days by the uproar over Jonah Lehrer’s reuse of his writing in various publications. I also agree with the idea that reusing bits of your previously published work in new articles is pretty lame. But they don’t tell us he’s a thief. I think not.

Ethics 100

Ethics Transparency Ideal Customer Profiles Custom Publishing 100

Contently

OCTOBER 24, 2019

Email newsletters are a particularly useful tool for financial services companies, especially if you’re writing about personal finance. For nearly five decades, Money was a glossy finance magazine published by Meredith Corporation. Don’t just publish a digest. Try a new audience with a new offering.

Newsletter 72

Newsletter Service Best Practices Budget Programs 72

Navigate the Channel

MARCH 6, 2023

Stakeholders can include current or potential customers, stockholders and investors (if you’re a public company), suppliers and vendors, employees, and local, state or national government entities. If you’re not sure, don’t start anything until you are. Maybe you have a locksmith business and that’s your expertise.

Public Relations 65

Public Relations Lock-In Work Management PR 65

Scoop.it

FEBRUARY 10, 2022

If done correctly, content curation can significantly benefit you: Create a strong bond between your brand and your customers and grow your online community. Highlight your products in a non-invasive way, making them more desirable for potential customers. Prepare Your Posts for Publishing. Publish and Analyze the Results.

Curation 69

Curation Content Click Rate Long Tail Marketing 69

seo.co

JANUARY 14, 2024

Your backlinks are published on pages with high-quality content. Legal reviews also reveal your work ethic, dedication to customer service, and legal knowledge. Create fantastic content Once your website is optimized, now you need to write content to drive prospects to the site. SEO matters a lot.

SEO 52

SEO Personalization Lead Scoring Lead Ranking 52

ClearVoice

APRIL 15, 2021

It’s when a journalist publishes or broadcasts an article that mentions your organization — or your client’s — in positive terms, earning the implied endorsement of that journalist and the media outlet for which they work. Earned media is created and published by a third party, like a reporter, influencer, or customer.

Paid Content 119

Paid Content Media PR Paid Search Agency 119

Martech Advisor

JANUARY 31, 2020

At the same time, a strategic understanding of marketing requirements, customer psychology, and the conversion process are equally vital. This 1928 treatise on how to apply psychology and “manipulation” techniques for customer conversion continues to be relevant today. Propaganda by Edward L.

Paid Search Agency 92

Paid Search Agency Marketing & Strategy CMO Case Study 92

Martech Advisor

OCTOBER 10, 2019

Customers want what they want when they want it, and microtransactions provide that level of on-demand content, writes David Pokress, EVP Global Publishing, AdColony. Customers want what they want when they want it, and microtransactions provide that level of on-demand content. No ethical/legal issues there.

Mobile Advertising 62

Mobile Advertising Ad Exchange Lead Ranking Custom Publishing 62

Valasys

MAY 7, 2020

If the guest bloggers start from analyzing and researching the market carefully, discover new and promising opportunities, execute perfect pitching to their desired guest blogging websites and write the guest posts from the intent of helping out the target audience, guest blogging can be used for high-quality link-building quite effectively.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Convince & Convert

MAY 5, 2013

Evidently, Kyle heard a statement at an event recently that brands should be spending 90% of their time on engaging with customers, and 10% of their time on content creation. Gary has an insane work ethic and drive, routinely clocking 120 hour weeks when Wine Library TV was in full roar (and before he started a family).

Top of Funnel 151

Top of Funnel Allocation Content Ethics 151

Valasys

FEBRUARY 4, 2020

Customer data lies at the heart of data cleansing, processing, clustering & targeting & helps the marketers opt for a strategic approach to attract, engage, convert & retain their potential & existing customers. This will further help the sales teams achieve their core bottom-lines.

Marketing AI 59

Marketing AI Lead Ranking Lead Scoring Personalization 59

ClearVoice

MARCH 8, 2022

When I first took on this assignment to find — and write about — influential women in the content creation/content marketing world, my first thought was: “Eh, piece of cake.” Just do a little research, target the names that pop up frequently, and present them through clever write-ups. Mari Smith , entrepreneur.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Content Marketing Institute

MAY 21, 2018

Most writers fall into three broad categories: Journalists – Trained to be precise, journalists are supposed to adhere to a code of ethics and be objective. Writing content for marketing takes some adjustment. They understand web writing , headlines , SEO , and marketing, and intuitively grasp what the business wants to accomplish.

Buyer Personas 109

Buyer Personas Copywriting Content Ideal Customer Profiles 109

Content Marketing Institute

FEBRUARY 1, 2019

? If your company wants to be seen as a media outlet, your brand journalism can’t be light on ethics, riddled with errors, and sopping with self-interest that suffocates readers. Disclosure: The author sometimes writes for Mixpanel but wasn’t involved in the article linked above.). Write for the reader.

Marketing Analytics Tools 100

Marketing Analytics Tools Course Paid Search Agency Branding 100

Convert

SEPTEMBER 15, 2021

You can write an email to the same email address above, if the option to download the data is not immediately available, and ask the DPO for a backup of the data used across the service. The opposite is happening in US-based publisher sites. Organizations that do not adhere to these protections will risk losing their customers.

Act-On 98

Act-On Privacy CPA Cost per Acquisition 98

Hubspot

MAY 27, 2020

Aside from the brand awareness aspect of it, guest blogging can also be an ethical and sustainable way to build high-quality backlinks and improve your SEO performance. Write the post. Guest blogging is a content marketing tactic that involves writing and publishing one or more articles for other websites.

Lead Scoring 68

Lead Scoring Lead Ranking Blogger Ideal Customer Profiles 68

ClearVoice

AUGUST 14, 2020

In this way, I can pick and choose who I know to be the best contractors for that specific client to make up the best possible, customized team.”. Ella Ritchie is the founder of Stellar Communications Houston , a nonfiction book publishing team that serves business leaders, non-profits, and self-published authors.

Work Management 111

Work Management Marketing Management Tips Advertising Agencies 111

Writing on the Web

OCTOBER 11, 2010

How biased are you about peoples’ faces, ages, skin tone, body size, ethic origins? You need to know how your customers and clients see your biases showing up. The published scientific evidence is rapidly accumulating. Over 200 published scientific investigations have made use of one or another version of the IAT.

Content Marketing 100

Content Marketing Digg Content Ethics 100