Snap Selects Fospha as Measurement Partner for Retail eCommerce
ClickZ
FEBRUARY 16, 2024
Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure their Snapchat campaigns. Fospha data supports this, showing Snap ROAS has been rising since the company began updating its performance products in late 2022 and early 2023. What’s the problem this partnership is solving?
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