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Snap Selects Fospha as Measurement Partner for Retail eCommerce

ClickZ

Fospha and Snap announced a partnership that will further enable eCommerce advertisers to measure their Snapchat campaigns. Fospha data supports this, showing Snap ROAS has been rising since the company began updating its performance products in late 2022 and early 2023. What’s the problem this partnership is solving?

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7 eCommerce Business Challenges in 2023 and How to Solve Them

Optinmonster

Are you facing challenges to grow your eCommerce business? If you are finding it hard to keep up with the fast-changing landscape of eCommerce, you’re not alone. From finding the right niche to optimizing your eCommerce store , growing a business can feel like a never-ending battle. The good news?

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Ecommerce email marketing: 7 tried-and-true tactics to sell your online products in 2021

ConvertKit

Every creator with an ecommerce business should leverage his or her email list to move products. Try looking for user-generated content on Instagram to validate your product offerings and add compelling, sales-driving visuals to your email marketing campaigns. Share ecommerce marketing offers on social media. Image via Twitter.

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Your One-Stop Guide to Designing Incredible Ecommerce Landing Pages

Unbounce

It’s the worst fear of every ecommerce marketer. Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask). These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront.

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Aligning martech with your business strategy: Your blueprint for success

Martech

Your martech decisions must align with and advance your company’s core business goals for the next one to two years. Define how marketing supports the company’s goals Clearly define how your marketing efforts can help move the company’s big rocks in the next year or two.

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The New Ecommerce Growth Playbook: Scale Your Shopify Store to 9 Figures & Beyond

Convert

Traditional retailers whose sales have shifted to ecommerce during Covid-19 have been able to measure the impact online sales have had alongside their physical retail operations, and it’s not a great picture. McKinsey & Company. Many companies who pursue a revenue growth strategy at any cost aren’t profitable. I’ll cover.

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The Definitive List of Black Friday, Cyber Monday & Holiday Season SaaS Deals

SendX

Valid for Cyber Monday 2) Omnify - Omnify is an all-in-one Platform to schedule, manage and sell your services. Valid for Cyber Monday 3) SocialPilot - SocialPilot is a social media management tool trusted by over 4,000 agencies and marketing teams. Valid for Cyber Monday 4) Prospect.io - Prospect.io Deal - Buy cux.io