SmartBrief - Marketing

OCTOBER 9, 2023

By comparison, X (the social platform formerly known as Twitter) will have 56.1 The platform was rolled out quickly to take advantage of frustration created by Elon Musk’s (mis)management of the X/Twitter platform. The platform was resurrected after Musk purchased Twitter (now X). million monthly active users.

Twitter 52

Twitter Phishing Domain Privacy 52

Convince & Convert

JANUARY 26, 2016

Training a couple upstarts in the marketing department to add video to their cache of social tools is hard enough. At the same time, she has created a community within the brand that encourages fellow agents to grow and evolved their online presence. How social video leads to starting a conversation within your community.

Training 113

Training Video Marketing Skype Effectiveness 113

Convince & Convert

DECEMBER 28, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. It’s happened to me, as my awesome assistant Jess Ostroff once accidentally yelled at a company from my Twitter account instead of her own. This is #3. – Jay).

Twitter 137

Twitter Training Ideal Customer Profiles Communities 137

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. The concept of your employees being influencers may sound odd to some. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Tomorrow People

JULY 24, 2012

Find our more on Twitter via #OlympicsBBQ. Zoober Digital Training and Tomorrow People , in partnership with NTI Birmingham (Birmingham City University), cordially invite you to our Summer Barbeque. But circle Friday, June 27, with a big red pen - because it could be the most productive afternoon you spend all year.

Training 120

Training Press Paper Small Business Marketing 120

Sprout Social

DECEMBER 5, 2023

Meet our experts Kikora Mason Laurise McMillian Greg Rokisky Cassandra Blackburn Algorithm Name: Kikora Mason Pronouns: She/Her Company: JPMorgan Chase Title: Vice President, Community—Chase Social Media Bio: Kikora Mason currently oversees social listening and community management strategy at JPMorgan Chase.

Social Media 123

Social Media Paid Search Agency Media Advertising Agencies 123

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

B2B Marketing Traction

NOVEMBER 24, 2014

Learning to use Twitter can be perplexing, because it has it’s own language and coding. In this blog post I provide answers and how-to’s for the six most common questions B2B companies have about getting started on Twitter. The @ sign is used to designate a Twitter user’s name. Twitter Icon.

Twitter 100

Twitter Web 2.0 B2B Conference 100

Martech

JANUARY 26, 2023

They are the maestros, modelers and makers who make sure the trains run, the data is digestible and that you have the programs you need. LinkedIn : DarrelAlfonso (40K followers) Blog : DarrelAlfonso.com Twitter : @DemandDarrel (13K followers) Eddie Reynolds Eddie has been in business a long time, starting his first company when he was 14. “A

Enterprise Management 110

Enterprise Management Work Management Marketing Management Conference 110

Vidyard

SEPTEMBER 15, 2015

Kitchener, Ontario – September 15, 2015 – Today at Dreamforce, Vidyard, the leading platform for video marketing and video analytics, introduced Video for Salesforce Communities, empowering users to share and watch video content inline within their communities and measure how engaged audiences are. The possibilities are endless.”.

Marketing Automation Services 77

Marketing Automation Services Communities Video Marketing Paid Search Agency 77

Sprout Social

JUNE 13, 2023

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. in savings over three years. Atlassian started using Sprout Listening in 2019.

Social Media 102

Social Media ROI Work Management Marketing Management 102

Sprout Social

JUNE 22, 2016

Special guest Jeff Lesser , Product Marketing Manager at Twitter, talked about the network’s focus on it and highlighted recent Twitter enhancements that help businesses easily resolve customer issues. Jeff Lesser shared how Twitter recognized that consumers were actively using the platform for customer care.

Twitter 63

Twitter Marketing Management Training Social Media 63

Convince & Convert

DECEMBER 7, 2010

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

Communities 124

Communities RSS Social Media Curation 124

The Effective Marketer

JUNE 21, 2009

Free Marketing Training from IMU After watching the classes, my take on the University is: Positives: Online archives from each class including slides available on-demand helps a lot when you have busy schedules like mine, and also allows watching at your own pace (i.e. Veredict: If you are new to social networks, community building, etc.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

The Effective Marketer

SEPTEMBER 23, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking More Free Marketing Training Who doesn’t like free stuff? And enjoy… free is always good This entry was posted on Wednesday, September 23rd, 2009 at 8:58 pm and is filed under Marketing Training , Webinars.

Training 100

Training Planning Work Management Marketing Management 100

KoMarketing Associates

MARCH 7, 2013

Twitter in particular proved to be the strongest performing platform for generating leads through social media. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Twitter is one solution. Author of five books about online communities.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Convince & Convert

MARCH 31, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. There are 3 types of Twitter miscues that cause corporate heartburn (or worse): Twit Happens #1 – Wrong Pipe. Twit Happens #2 – Tone Deaf.

Training 161

Training Ideal Customer Profiles Twitter Communities 161

Webbiquity

MARCH 26, 2019

Tech Dump refurbishes and recycles computers, printers, monitors, cell phones, and other electronics while providing job training and practical experience for adults facing barriers to employment. Amanda LaGrange: I really believe in a multi-prong approach—being very active in community partnerships and engaged with other social enterprises.

Barriers 239

Barriers Multi-Channel Training Fulfillment 239

Zoominfo

FEBRUARY 22, 2021

Gary got his start by building one of the first ecommerce wine sites, WineLibrary, but has since made himself a household name by becoming a serial entrepreneur and early investor in companies like Twitter, Tumblr and Venmo. Though her book is a great introduction to her sales philosophy, it can’t hurt to follow her on Twitter as well.

Social Media 205

Social Media Cold Calling B2B Thought Leadership Media 205

Litmus

APRIL 25, 2023

News headlines The world of artificial intelligence (AI) In lighter news Email Client Market Share Community happenings News headlines Outlook for Mac adds a new profile feature making it easy to switch Outlook profiles with different colored themes. OpenAI confirms the company isn’t training GPT-5 and won’t be for some time.

Email Marketing 85

Email Marketing Ideal Customer Profiles Phishing SMS 85

Marketing Insider Group

JANUARY 24, 2013

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Vidyard

SEPTEMBER 15, 2015

Already the first solution to enable video sharing and tracking in the Salesforce Sales Cloud, video sharing in Chatter and video recording in Salesforce1, Vidyard is now the first to enable video for Communities. Video in Communities helps organizations build engaged communities through the power of video.

Marketing Automation Services 50

Marketing Automation Services Communities Video Marketing Paid Search Agency 50

Vidyard

SEPTEMBER 15, 2015

Already the first solution to enable video sharing and tracking in the Salesforce Sales Cloud, video sharing in Chatter and video recording in Salesforce1, Vidyard is now the first to enable video for Communities. Now we’re expanding that power to anyone who uses Salesforce Communities to take advantage of using video with different groups.

Marketing Automation Services 50

Marketing Automation Services Communities Video Marketing Paid Search Agency 50

Sprout Social

AUGUST 21, 2023

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Our community discussed several risks including privacy infringement, manipulation of public opinion and autonomous weapons.

Marketing AI 90

Marketing AI Ethics Work Management Marketing Management 90

Biznology

OCTOBER 23, 2018

Marketing in 2018 isn’t as simple as having a Twitter and Facebook account. You’ll quickly need to develop your own strategy to get as close to your professional community of choice as possible. A main reason to make that connection is to invite them into the fold and get them involved in the Newconomy community.

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Marketing Insider Group

JULY 13, 2020

Perhaps one of the greatest gifts has been to work with some great firms and people from the analyst community. I would add agile marketing management, loyalty first/community marketing, customer success management, and the move to B2B eCommerce. As for the hard skills, certainly any technical and data training is always going to help.

CMO 203

CMO Marketing AI Paid Search Agency Work Management 203

Anyword

OCTOBER 4, 2021

The goal of going out is to make your agency a part of the local community. Thus, you can also host training programs or workshops that will help your potential clients in solving their pain points. Twitter Ads. However, you do not need a large Twitter following to benefit from Twitter’s audience.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Ad Agencies Adwords 98

SocialPilot

FEBRUARY 9, 2024

You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. Madalyn is for Twitter, what Mari is for Facebook. She will enrich you with helpful Twitter tricks and resources to grow your brand on the platform. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Buffer

DECEMBER 15, 2021

This can work if you’re prepared to provide training and support, but if you aren't, then you should aim to hire someone with more experience. Ours were: Share your Twitter account: If you don’t have a Twitter account, describe your experience on Twitter: (In 280 characters or less.)

Social Media 85

Social Media Work Management Marketing Management Process 85

Sprout Social

AUGUST 11, 2020

From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. Highlighting team-related community events and news. For example, let’s check out how Tottenham Hotspur uses both Twitter and Instagram to build hype during a match. Showing off support in local communities.

Social Media 135

Social Media Media Buzz Communities 135

Martech

OCTOBER 11, 2023

Information and imagery on culture, careers, training, diversity, etc., Content and branding focused on communicating or enhancing brand pillars, for example; innovation, inclusion, efficiency, reliability, etc. Twitter (now X) has lost much of its business audience and interest from B2B companies. aimed at buyers and prospects.

Social Media 127

Social Media Media B2B B2B Thought Leadership 127

ClearVoice

JUNE 19, 2020

Whether you’re looking for tools to boost your freelance career, needing support, or simply seeking ways to give back to the black community, here’s a list of organizations and resources to get you started. Their Instagram also provides therapeutic, community-driven bliss. blkcreatives. Black Futures Lab. Black Mental Health Alliance.

Resources 111

Resources Communities Guidelines Press 111

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Hailing from San Antonio, Alicia is founder and CEO of Sanera, a professional development and training firm for sales and business leaders. Alicia Arenas.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Anything Goes Marketing

NOVEMBER 15, 2009

While there were a few keynote speakers, the conference focused on having the Eloqua community share their experiences so we could all learn from each other. While I could write a number of blog posts on my own findings from this event, I decided to let Twitter write the post for me.

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

illumin

OCTOBER 27, 2023

Women aren’t the only demographic to have their personal stake in DEI taken advantage of, with similar patterns also being felt by racialized and disabled communities. Communicate Transparency is crucial for healthy company culture. Women are now also found to more frequently conduct unpaid DEI labor in the workplace.

Paid Search Agency 98

Paid Search Agency Companies Peer-to-peer Organic Leads 98

Scoop.it

FEBRUARY 22, 2024

We’re talking informational resources such as online courses, training videos, coaching programs — all that good stuff. This approach has turned our newsletter into a vibrant community hub, fostering a sense of belonging and sparking innovation. Twitter is ideal for real-time news sharing and commentary. The result?

Work Management 78

Work Management Marketing Management Content Marketing Peer-to-peer 78

Content Standard

FEBRUARY 9, 2017

But your Twitter marketing strategy? Compared to more visual social platforms, Twitter doesn’t seem to have the ROI it used to. While some of this Twitter rethink may be justified, it’s also true that brands may be approaching Twitter in a less than optimal way. Why Brands Are Rethinking Twitter.

Twitter 40

Twitter Marketing & Strategy Marketing Strategy Allocation 40