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Increase YouTube engagement: 10 ways that actually work

Sprout Social

Is your YouTube engagement where you want it to be? Earning billions of daily views and video searches, YouTube’s popularity speaks for itself. And like any other type of social media engagement , competition on YouTube is fierce. Especially when performance is tied to the ever-changing YouTube algorithm.

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What marketers need to know about YouTube Creator Studio

Sprout Social

YouTube is not just a platform for sharing videos. All with the help of a wonderful tool called YouTube Creator Studio. Whether you’re a creator or a brand, understanding how YouTube Creator Studio works can help you reach (and engage) a larger audience. What is YouTube Creator Studio? How to use YouTube Creator Studio.

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The complete guide to YouTube Live in 2021

Sprout Social

With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. What is YouTube Live? What are the benefits of YouTube Live? What is YouTube Live?

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Navigating the creator economy: Strategies for brands and marketing teams

Martech

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. Creators on platforms like YouTube, TikTok and Instagram have loyal followers who trust their opinions. Today’s brands recognize the value of authenticity and targeted reach for online consumers.

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How to Grow Your Audience with Video Content Marketing

Marketing Insider Group

In this second example , the user has some fun with Videoleap’s more advanced effects tools, merging two clips in an eye-catching way that tells a story. Here are some tips: Incorporate target keywords where appropriate. Make your videos visually eye-catching and engaging. Insert transcripts. Create engaging thumbnail images.

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YouTube analytics: 6 powerful ways to grow your channel faster

ConvertKit

Why you need to be using YouTube Analytics. How to access YouTube Analytics. Want YouTube insights? Special thanks to ConvertKit designer and resident YouTuber Charli for kindly donating her YouTube metrics for this post's screenshots. You can check out her YouTube channel right here ! I know, I know.

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Crafting Great Social Media Videos That Get Views

Convince & Convert

You can even use content curation software to help you do just that by keeping track of your audience’s preferences and the top-performing content in your niche. Here are some great tips to craft a great thumbnail: Keep a high contrast between the background and foreground to attract the viewer’s attention.