Sprout Social

NOVEMBER 17, 2021

With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. What is YouTube Live? What are the benefits of YouTube Live? What is YouTube Live?

Youtube 144

Youtube Privacy Video Marketing Click Rate 144

Sprout Social

JULY 7, 2022

YouTube is not just a platform for sharing videos. All with the help of a wonderful tool called YouTube Creator Studio. Whether you’re a creator or a brand, understanding how YouTube Creator Studio works can help you reach (and engage) a larger audience. What is YouTube Creator Studio? How to use YouTube Creator Studio.

Youtube 137

Youtube Copyright Paid Search Agency Work Management 137

Sprout Social

JANUARY 31, 2024

Is your YouTube engagement where you want it to be? Earning billions of daily views and video searches, YouTube’s popularity speaks for itself. And like any other type of social media engagement , competition on YouTube is fierce. Especially when performance is tied to the ever-changing YouTube algorithm.

Youtube 125

Youtube Work Management Social Networks Eye-Tracking 125

Marketing Insider Group

MAY 16, 2023

A few whispers of crazy AI claims and the entire marketing community is up in flames! Oh, and remember – publish as much as you can on platforms that aren’t gated, like YouTube. Optimize landing pages for SEO, include CTAs, and track analytics to identify areas of improvement. AI is not taking over SEO. We’re not joking.

SEO 306

SEO Lead Ranking Content PR 306

Conductor

AUGUST 26, 2021

Because people take to YouTube for a lot more than just quick bursts of entertainment, video content creation and optimization need to be looked at seriously. With over 20 billion visits a month, YouTube is the second most popular website viewed worldwide. What is YouTube SEO? YouTube SEO Tips.

Lead Scoring 119

Lead Scoring Lead Ranking Youtube SEO 119

SendX

JANUARY 20, 2020

Instagram is also a great place to develop a community of customers and leads that have a similar interest in your brand and its products. There is tons of data to collect and keep track of. Source: Instagram To help grab your audience’s attention, make sure that your social media graphic has an eye-catching design.

Ad Building 341

Ad Building Marketing Management User-Generated Content Viral Marketing 341

ConvertKit

JUNE 10, 2020

Why you need to be using YouTube Analytics. How to access YouTube Analytics. Want YouTube insights? Special thanks to ConvertKit designer and resident YouTuber Charli for kindly donating her YouTube metrics for this post's screenshots. You can check out her YouTube channel right here ! I know, I know.

Youtube 98

Youtube Advertising Channels Analytics Eye-Tracking 98

Onalytica B2B

JANUARY 30, 2018

Devumi offers Twitter followers as well as views on YouTube, plays on SoundCloud and endorsements on LinkedIn. Or do we blame the brands, viewing influencers as a means to an end and a broadcasting platform – a method no different to advertising, prioritising metrics such as followers and likes that are easy to track.

Buy 126

Buy Peer-to-peer Advertising Agencies Work Management 126

Webbiquity

DECEMBER 4, 2019

or Europe to help get and keep you on track. Remember though, Pinterest is a community, like any other social media platform. Create a YouTube Channel. People increasing search videos on YouTube when they need help solving problems. To capitalize on this trend, create your own branded YouTube channel.

Traffic 162

Traffic Long Tail Marketing Marketing Websites Tips 162

Optinmonster

OCTOBER 17, 2019

Are you wondering how to get more YouTube subscribers? If you just started a YouTube channel, being stuck at 0 subscribers can be frustrating. Don’t worry though, you don’t have to buy YouTube subscribers to get your channel going. There are many easy ways you can get more YouTube subscribers for free. Let’s get started!

Youtube 72

Youtube Eye-Tracking Keywords Video Marketing 72

Marketing Insider Group

SEPTEMBER 10, 2019

Like this one, they come from the passionate community of people I know, and respect, thought leaders who are as passionate as I am about what we do. Now instead of a few likes from their friends and family, employees had more eyes looking on their posts. As you can see by our posts, we practice what we preach here as well.

Case Studies 204

Case Studies Case Study Activities Studies 204

Sprout Social

JULY 8, 2021

Not all platforms are created equal, and what gets eye-popping results for one brand might result in tumbleweed for another. Instagram is also a firm favourite for keeping track of brands, but it has a much younger audience. It’s followed closely by Instagram (54%), WhatsApp (51%) and YouTube (49%). It’s the same with Instagram.

Social Media 141

Social Media Advertising Channels Media Best Practices 141

Martech

DECEMBER 9, 2024

Make eye contact with the camera to create a connection with your viewers. shorter videos for social media, longer for YouTube). YouTube channels: Channels like Peter McKinnon, Film Riot, and DSLR Video Shooter offer tutorials, tips, and inspiration for video creation. Community forums: Engage with communities on Reddit (e.g.,

Video Marketing 105

Video Marketing Best Practices Marketing AI Marketing Management 105

Sprout Social

SEPTEMBER 17, 2024

According to the 2022 Sprout Social Index , the top social media platforms in the UK are Facebook (56%), Instagram (55%) and YouTube (50%). YouTube: Utilize video content to offer comprehensive product reviews and exclusive peeks behind the scenes of your brand, building transparency and trust. Let’s start with the basics.

Social Media 113

Social Media Media Paid Search Agency Eye-Tracking 113

Martech

JANUARY 9, 2024

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. Creators on platforms like YouTube, TikTok and Instagram have loyal followers who trust their opinions. Paid posts, videos or newsletters on platforms like YouTube, Instagram or direct email campaigns.

Advertising Agencies 134

Advertising Agencies Paid Search Agency Marketing & Strategy Marketing Strategy 134

Convince & Convert

SEPTEMBER 28, 2024

I vividly remember making colorful sticky note sketches of 160×600, 300×250, and 728×90 banner ads for my office bulletin board to keep track of these new, weird sizes. It wasn’t that long ago when we were all about long YouTube vlogs, and now we’re playing a game of “the shorter, the better” to please algorithms.

Viral Marketing 158

Viral Marketing Brand Identity Branding Paid Search Agency 158

Single Grain

DECEMBER 4, 2019

Tracking and measuring backlink quality. Dive Deeper: Google Analytics for Content Marketing: How to Track and Improve Your ROI. 2) Nurture a Community Around Your Brand. Nurturing a community is one of the most effective ways to increase return visits. Measuring ROI. Improving your site performance. Click To Tweet.

Top of Funnel 142

Top of Funnel Marketing Analytics Tools Landing Pages Marketing Budget 142

Sprout Social

SEPTEMBER 7, 2021

In addition to generating buzz around the latest iPhone release, the campaign also helped Apple build a community of loyal customers. By partnering with BIPOC celebrities specifically, brands are able to reach diverse communities they otherwise might struggle to connect with. YouTube & BTS: Permission to Dance.

Social Media 144

Social Media Campaigns Media Best Practices 144

Sprout Social

NOVEMBER 20, 2023

Influencer marketing revolves around partnering with popular users on social media—typically platforms like Instagram, TikTok and YouTube—so their audience discovers your business and its products or services. They can also help brands and influencer communicate or track campaign analytics.

Work Management 130

Work Management Marketing Management Budget Programs Paid Search Agency 130

Sprout Social

MARCH 8, 2019

Because we’re capable of learning more than ever by tracking our customers’ social behavior. Consider the sheer popularity of sites such as YouTube, Reddit and Quora. Keep a closer eye on your industry (and competition). Online social listening on YouTube starts with your brand name. What products are people digging?

Youtube 109

Youtube Eye-Tracking Ideal Customer Profiles Curation 109

Sprout Social

AUGUST 17, 2022

For example: In March 2017, several advertisers had to pause or pull their YouTube ad spend after being called out for appearing alongside homophobic and racist content. Brand safety on YouTube. In 2021, YouTube became the first digital platform to receive content-level brand safety accreditation from the Media Rating Council.

Paid Content 136

Paid Content Advertising Agencies Paid Social Agency Brand Identity 136

Convince & Convert

DECEMBER 13, 2023

You can even use content curation software to help you do just that by keeping track of your audience’s preferences and the top-performing content in your niche. YouTube’s peak right now is around five minutes, and Facebook remains a middle ground, promoting social media videos of up to one minute.

Social Media 150

Social Media Video Marketing Media Eye-Tracking 150

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. With mouse clicks, animated expressions and NPC-like talk tracks, she feels like she’s a video game character.

Advertising Agencies 122

Advertising Agencies Lead Ranking Youtube Blogger 122

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Leverage in-depth analytics to track progress, analyze influencer success and improve future campaigns. Track audience reactions to marketing campaigns. Build a private community of influencers. Key features.

Marketing Budget 128

Marketing Budget Budget Programs Enterprise Management Work Management 128

Oktopost

NOVEMBER 22, 2023

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. When it comes down to a purchasing decision, something as simple as community building and what it demonstrates about your company values could be the make-or-break factor.

Social Media 117

Social Media Trends Media B2B 117

Sprout Social

MAY 30, 2024

YouTube influencer marketing pricing As creators of long-form content, YouTube influencers often attract high engagement for their work. One popular strategy is to sponsor a YouTube influencer in order to feature a short advert for your product within their videos. You should expect to pay around $20 per 1,000 subscribers.

Price 115

Price Pricing Cost Budget Programs 115

Scoop.it

APRIL 4, 2019

Size of the user base of Google+ was hardly comparable to that of Facebook or even Google’s own YouTube. Private Google+ communities. The Advantage of Private Google+ Communities. Private Google+ communities were also a protected space because they ensured only the members saw the posts shared inside a community.

Enterprise Management 60

Enterprise Management Communities Top of Funnel Google 60

Single Grain

JANUARY 18, 2024

Having a successful YouTube channel can be incredibly rewarding. However, many creators, particularly those just starting a YouTube channel, struggle with growth, often wondering why their content isn’t getting the traction they desire. This helps catch the viewer’s eye quickly.

Youtube 52

Youtube Advertising Channels CTR Storytelling 52

Single Grain

NOVEMBER 30, 2023

With billions of active users, YouTube is one of the most powerful platforms to promote your brand, attract and engage an audience, and establish yourself as an influencer. No matter why you’re posting videos, understanding the key elements of a successful YouTube strategy is crucial.

Youtube 52

Youtube Video Marketing Marketing & Strategy Lead Ranking 52

Sprout Social

JANUARY 11, 2023

A social media dashboard is a tool that aggregates your crucial social media metrics across networks to quickly measure the performance of your posts/campaigns, customer care interactions and community engagement. Every data dashboard serves a different function—from tracking brand awareness to aggregating marketing metrics in one place.

Social Media 140

Social Media Template Media Brand Identity 140

SocialPilot

FEBRUARY 13, 2025

Building a Strong Community Want to know whats happening in your niche? A whole new community opens up where everyone actively shares their views and news. Tap Into Trending Topics Keep an eye on trending hashtags on platforms like Instagram and TikTok. Then follow the niche-based hashtags. Google on LinkedIn has 22M+ followers.

Social Media 86

Social Media Social Marketing Effectiveness Media 86

Sprout Social

JANUARY 25, 2021

On the other hand, a well-matched influencer can develop an authentic and loyal relationship with a brand that is much more powerful in the eyes of consumers. Take Jason and Nikki Wynn, who run the travel and sailing account, Gone with the Wynns on YouTube. Knowing how to research influencers makes all the difference.

Campaigns 133

Campaigns Planning Paid Search Agency Work Management 133

Brandwatch Marketing

NOVEMBER 1, 2024

Next is an in-depth fan page report, with a large number of engagement, community, and content metrics. As you engage through Agorapulse it tracks your response rate and time to reply. Quintly Quintly covers Facebook, Twitter, Google+, LinkedIn, Instagram and YouTube, but it has a free tool for Facebook analytics.

Facebook 98

Facebook Analytics Tools Effectiveness 98

Sprout Social

APRIL 20, 2020

From Facebook to YouTube ads, video is a powerful medium to capture your audience’s attention, making it an important tool for advertising to prospective students. You can utilize your Facebook’s video library to house these videos or create a Youtube channel for the university. Planning your social media strategy.

Paid Content 136

Paid Content Social Media Brand Identity Branding 136

Sprout Social

MARCH 31, 2020

Social media and community managers serve as the sort of mouthpiece for their respective brands online. As highlighted by Refinery29 , a number of beauty influencers and YouTubers took to social media in 2020 to speak out against DevaCurl products after previously promoting them to followers and fans. Thanks for choosing us for dinner!

Social Media 144

Social Media Planning Media Viral Marketing 144

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. For example, when we launched the Sprout Community Hub , many of our teams came together to create the announcement video. If you decide to take the plunge, make sure to tie it back to content themes relevant to your community. Staying up-to-date on trends.

Social Media 122

Social Media Template Video Marketing Media 122

Oktopost

JUNE 22, 2023

Social selling depends on your ability to publish quality content and really engage an online community. Some of the most prominent social channels – Facebook, Twitter, TikTok, YouTube, and Instagram have proven themselves to be ideal for lead generation and improving existing customer relationships.

Social Media 118

Social Media Lead Scoring Lead Ranking Sales Qualified Leads 118