Marketing Insider Group

JANUARY 24, 2013

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. ET Thursdays.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Digital B2B Marketing

NOVEMBER 3, 2011

Let’s face it, Twitter has a spam problem, and over the last six months Triberr has been criticized as a source of that spam. Positioning: “The Reach Multiplier” position is about about broadcasting, Triberr needs to reposition themselves, likely in content curation or social media management.

Twitter 100

Twitter Work Management CAN-SPAM Paid Search Agency 100

BOP Design

DECEMBER 21, 2021

Case Studies or Use Cases. For this reason, case studies or use cases are essential pieces to craft as part of a B2B content marketing strategy. The best use cases or case studies rely on objective facts, data, and analysis. How are other people using your product or service?”

Top of Funnel 114

Top of Funnel B2B Marketing Practices B2B Thought Leadership 114

SocialPilot

JANUARY 21, 2024

On their Twitter handle, @HyattConcierge , they demonstrate an active and empathetic approach to customer feedback. So, let’s dive into two compelling case studies that highlight the transformative impact of strategic social media usage in the hospitality sector. You can read the full case study here.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Convince & Convert

MARCH 5, 2015

The campaign is running across the company’s social media channels, including Facebook, Twitter, Instagram, and Tumblr with a series of curated images and quotes showcasing personalized Chuck Taylor All Stars. For Twitter, fans can submit with #chucktaylor, and Converse’s Tumblr has a dedicated submission form.

Communities 134

Communities Creativity Storytelling Case Study 134

Scoop.it

JANUARY 11, 2024

Screenshot taken from analytics.google.com Nurture high-quality content creation and curation When someone finds a brand online, a lot of times they’re not looking for a product: they’re looking for a specific problem that they want to solve, and the company just so happens to be at the top of their search results with a solution.

Work Management 77

Work Management Marketing Management Brand Identity Branding 77

Convince & Convert

JUNE 19, 2014

With global attention and excitement around The FIFA World Cup, Google is leveraging real-time search data to curate sharable facts and visuals to help fuel online conversations around the matches. Under each visual, users have the option of sharing the content across Facebook, Twitter, and Google+.

Trends 149

Trends Google Storytelling Curation 149

Sprout Social

MARCH 19, 2020

Case studies are major marketing collateral and one of the best ways to establish proof that your agency can deliver quality work. In addition to sharing your case studies in a typical social post, consider these options as well. Use paid targeting options to serve case studies to relevant people. .

Advertising Agencies 112

Advertising Agencies Paid Search Agency Social Media Ad Agencies 112

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Madalyn is for Twitter, what Mari is for Facebook. Her Twitter posts cover every aspect of SMM.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

KoMarketing Associates

AUGUST 29, 2017

Google Analytics on Twitter. The Google Analytics Twitter feed is not a typical corporate software feed of product updates and unanswered pleas for help. The team has done, and continues to do, a great job of curating Google Analytics resources from across the web. Google Analytics Google+ Page.

Marketing Analytics Tools 150

Marketing Analytics Tools Resources Google Analytics 150

Convince & Convert

MAY 1, 2014

Positioned as an online “meet & greet” for the new MINI , fans are encouraged to submit questions across Facebook , Twitter , Instagram and Google+. The company regularly features fan photos and curates content across its social media sties related to the lifestyle and personality of its community. twerking) for good measure.

Features 142

Features Video Marketing Campaigns Case Study 142

Convince & Convert

APRIL 10, 2014

The campaign is housed on a dedicated microsite , with content being shared across H&R Block’s social media channels, such as Facebook , Twitter and YouTube. Centered around the theme of the Hipster Tax Crisis, H&R Block curated a series of “Hipster Tax Facts” from campaign spokesperson Kenny Mayne. Social Media Case Studies'

Microsite 160

Microsite Word of Mouth Case Study Case Studies 160

sagefrog

NOVEMBER 6, 2023

Once you’ve begun implementing strategies, ongoing content creation, curation, updates, and engagement are just a few of the elements critical to long-term success. Remember that new content doesn’t have to be text-heavy blogs, whitepapers, or case studies. Marketing campaigns are never a set-it-and-forget-it type of situation.

Social Media 52

Social Media Social Marketing Planning Tips 52

Hubspot

DECEMBER 21, 2020

If you're writing copy for Twitter, you have a strict character count, so the copy has to be brief but still appealing enough to get the attention of someone scrolling. Similar to Twitter, Instagram is known for catchy captions. Case Studies. Share a brief description of the company you're featuring in the case study.

Copywriting 101

Copywriting Template Work Management Marketing Management 101

Unbounce

APRIL 10, 2019

Click here to share it on Twitter. Or you could send case studies and testimonials to leads that are further down the funnel. You can start out simple with curated newsletters customized for different segments. Check it out: Use a platform like FeedOtter to curate the content you send in your newsletters(via FeedOtter ).

Optimization 111

Optimization Conversion Practices Lead Scoring 111

EveryoneSocial

APRIL 8, 2020

That is 3x the size of their company profile following on LinkedIn and Twitter added together. . This could be case studies, interviews, pictures or videos, or third-party content where customers were interviewed or received accolades. . Download your Dell case study. . Download your Electronic Arts case study. .

Social Media 108

Social Media Media Paid Search Agency Case Study 108

ClickZ

JUNE 3, 2020

Quarantainment programming, as defined by Betches, is “a digital getaway that combines curated and original content to help their audiences stay informed, engaged and entertained through COVID-19-induced quarantine.”. Betches also leveraged their Betches Brides’ newsletter (77.9K) and Twitter account (23K). impressions).

Impressions 77

Impressions Curation Newsletter Ideal Customer Profiles 77

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. News needs fact-checkers and curators.

Social Media 141

Social Media Activities Media Skype 141

Scoop.it

SEPTEMBER 7, 2021

The key is using it in combination with social media marketing channels, such as Facebook and Twitter. It also results in building more social exposure since you’re now curating content on multiple platforms simultaneously. . Even though email has been around for decades, people still underestimate its power to promote a brand.

Social Media 75

Social Media Email Marketing Social Marketing Marketing Strategy 75

ClickZ

MAY 19, 2022

Because the message was in a longer format, we knew this platform would yield better results than Instagram or Twitter. Whether it’s ‘Listening to the Saint in you’ about safe gambling or educating and familiarizing fans and supporters with crypto, our goal is curating fun, engaging content to build trust of Sportsbet.io

Brand Identity 105

Brand Identity Branding Advertising Agencies Trust Marketing 105

Digital B2B Marketing

MAY 7, 2012

A great conversation, blog post, research piece or case study may momentarily get the attention of your target audience, but you must consistently engage, create or curate to keep their attention. Share your view in the comments below or with me on Twitter ( @wittlake ). This takes old-fashioned calendar time.

Budget Programs 100

Budget Programs Social Media Curation Case Study 100

Scoop.it

APRIL 6, 2023

But as every marketer knows, publishing original content like case studies, whitepapers, videos, infographics, and industry research takes time. Enter content curation. Content curation keeps your content pipeline running and your calendar active. Content curation is more than content sharing.

Curation 80

Curation Small Business Marketing Top of Funnel Business 80

Outgrow

JANUARY 11, 2021

Have a look at this case study on how Leads.ph It understands that growing an email list is crucial and thus has a range of lead generation tools curated just for you. 9 Twitter Lead Generation Card. Twitter cards are magical! 4) You can also get Twitter users to download your app straight from a simple tweet.

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Convince & Convert

FEBRUARY 25, 2016

To enter, fans could find information about the contest and corresponding hashtags either through the live race broadcast on FOX or by following @NASCAR on Twitter. During each event, Snapchat curated and packaged Snaps from each event into a video stream shared globally as a NASCAR Live Story for 24 hours. highlight to tweet).

Social Media 90

Social Media Media Broadcasting Rules 90

Buffer

MARCH 5, 2021

A good start is looking into the topics, trends, and habits of your target audience and using that information to curate engaging content. A good start is looking into the topics, trends, and habits of your target audience and using that information to curate engaging content. It’s all trial and error. Instagram post found here.

Social Media 91

Social Media Paid Search Agency Ideal Customer Profiles Media 91

Outgrow

MARCH 17, 2022

Linkedin and Twitter are great ways, to begin with. . #3 Both involve content curation. Moreover, case studies are a great way to link PR with content marketing. . #2 Figure Out the Strategy . The next step is to figure out how you want to reach these media outlets. 3 Tailor Your Pitch. Let’s tell you!

Public Relations 52

Public Relations Content Marketing PR Paid Search Agency 52

KoMarketing Associates

APRIL 24, 2014

Consider the following opportunities: Curated content marketing lists – make sure your subscribers are aware of the best content your organization is producing; presented in a manner that makes it easiest for them to link out or share in social media. Tagging for social media such as Open Graph, Twitter Cards, and Schema integrations.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

EveryoneSocial

OCTOBER 17, 2018

As an organization, you can encourage sales reps to share a mix of branded and non-branded content so that they become perceived as expert curators. In a nutshell, social selling is the process of using tools like Facebook, Twitter, and LinkedIn to: create relationships. Studying prospects on LinkedIn and Twitter before a meeting.

Paid Search Agency 95

Paid Search Agency Companies Cross-Selling Peer-to-peer 95

Hubspot

DECEMBER 15, 2011

The most important new Twitter feature for marketers isn't brand pages. As part of its redesign announcement last week , Twitter revealed brand pages as well as a host of other features. Embeddable tweets are the game changer in this most recent round of Twitter improvements for marketers. This is HUGE! Lets get right to it.

Twitter 28

Twitter Features Trade Show Hubspot 28

Webbiquity

JANUARY 9, 2024

Naturally, they are going to share it across their social media channels like Twitter (I refuse to call it X) and LinkedIn. Curated Resource Posts (Listicles) What It Is Most of us have heard of listicles – these are usually posts such as “10 ways to do X”. This is done as soon as you promote it to them, so it achieves fast results.

Traffic 201

Traffic Peer-to-peer Linkbait Customer Surveys 201

Sprout Social

FEBRUARY 3, 2022

Note that some marketing channels lend themselves to easy cross-promotion (think: Facebook, Instagram and Twitter). Tasks involved in a successful campaign include: Asking for and curating customer reviews. Gathering case studies and testimonials from existing customers to win over new ones. Feeling motivated now?

Campaigns 138

Campaigns Planning Paid Search Agency Advertising Agencies 138

KoMarketing Associates

NOVEMBER 8, 2018

For instance, if a potential customer is used to consuming your useful blog content, getting your email newsletter, and seeing occasional posts on Facebook or Twitter, they will be more likely to remember you when the time comes to actually make a purchase.

Lead Generation 123

Lead Generation B2B Marketing Lead Scoring Lead Ranking 123

KoMarketing Associates

DECEMBER 19, 2013

This post collects 50 great stats from around the web that make a case for content marketing and shows growth trends within the industry. You can see more of the posts, articles, and information Ryan likes on Twitter , LinkedIn , and read his blog posts here. 168 Case Studies on Generating Traffic from 124 Experts.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Convince & Convert

APRIL 7, 2011

Within hours of the initial outbreak, Bill (as well as Mayor Jacob Smith ) began posting live updates via Twitter (using the #GoldenFire tag). Being a Twitter guy, Scott tweeted (with photo) about his seat: Now I see why this 1st row, 200 level @ phoenixsuns seat was available online.

Godaddy 166

Godaddy Domain Social Media Curation 166

EveryoneSocial

MARCH 23, 2017

If my prospect has a personal blog or publishes content (LinkedIn, Twitter, etc), this often relates to the conversation I’m trying to have. For this, I recommend using social selling software to curate, share, and measure engagement from all types of content (media mentions, case studies, product updates, etc).

Tips 70

Tips Ideal Customer Profiles Cold Calling Profiling 70

Hubspot

FEBRUARY 23, 2017

While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. This was the first social platform that allowed users to create and curate profiles and laid the groundwork for online networking. What was the first social network you ever joined? 5) Open Diary.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

Single Grain

APRIL 20, 2023

In this post, we’ll go through six of our inbound marketing case studies to showcase the utility and effectiveness of inbound marketing tactics and strategy — and hopefully inspire your own strategy. But constantly trying to access your target audience can be a tedious endeavor, and it may not always pan out the way you need it to.

Case Study 52

Case Study Case Studies Paid Content Inbound Marketing 52