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7 tips for effective press releases

Biznology

Press releases can be very effective for helping to create a buzz and getting the word out about something new with your business. However, since many other businesses also know this, there are often too many press releases floating around. How can you make your press releases more effective and stand out against the rest?

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3 Tips for Adding AI — and Subtracting the Headache  

Salesforce Marketing Cloud

Many also face challenges with AI implementation, from lacking a concrete plan to lacking resources — even though 78% see a pressing need for it at their company. Here are their tips. Tip #1: Create use cases personal to your organization At Autodesk, the journey through digital transformation has been all about speed.

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PR Campaign Tips: 10 Harmful Myths You Need to Avoid

B2B PR Sense

Myth #6: PR professionals just write press releases. While press releases are a major part of public relations tactics, it is just one facet of PR. PR is not about creating buzz by crafting a story out of whole cloth. How to Improve Your Press Release Best Practices with Storytelling. Awards and Events. Content marketing.

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How To Build A Successful Pre-Launch Marketing Campaign

Optinmonster

It can generate a buzz around your product and get people to notice it. Publish Relevant Content to Generate Buzz If the product or feature that you are launching is the hero of your business, publishing supporting content is the hype man it needs. Pro-tip: You can use 2-step opt-ins in your forms to improve the conversion rate.

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How to Launch a Product Without a Press Release

Brandpoint

Simply sending a press release about a new product is not enough to make a significant impact in your outreach efforts. One report found that just 3 percent of journalists worldwide rely on press releases from a newswire. ” The post focuses on providing tips and does not mention BrandpointHUB until the concluding CTA.

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Small(ish) Market, Big Noise: Tracey Zeeck Creates Regional Buzz for Local Businesses

ClearVoice

She shares tips for weaving yourself into the local fabric, opinions on the emerging remote workforce, and success stories in marketing all kinds of regional businesses. Get tips from Tracey Zeeck, an expert publicist in small to medium-sized markets. This helps the outlets who don’t want to copy-and-paste a press release.

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Three Tips for AI Companies to Break Through the Noise

Walker Sands

These conferences are an incredible opportunity to generate buzz for your product, but only if you prepare the right way beforehand. This gives you enough time to prepare press materials, schedule on-site interviews with reporters and conduct real-time outreach during the event.